You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
• •<br />
<strong>•wMiM^</strong><br />
business magazine of the motion picture industry November 1993, $4.95<br />
Fighting Words<br />
Director Oliver Stone on<br />
His Struggle to Move<br />
Heaven and Earth<br />
\<br />
Declaration of Independents:<br />
Profiles of Eight Distributors<br />
Theatre Profiles:<br />
New Builds by Pacific and Regal<br />
Holiday Treats:<br />
Christmas Coming Attractions<br />
Plus Special Reports:<br />
Five Year Film and Video Forecast<br />
New Technology Updates<br />
Sizing Up Digital Stereo
^Hil<br />
% o<br />
P35GP<br />
Introducing the P35GP Gearless Projector from Christie*<br />
The most dependable projector ever created.<br />
Start with the acknowledged leader, the Christie<br />
P35. Next, take away the most trouble-prone gears.<br />
And what do you get?<br />
Quite simply the projector<br />
you've always dreamed<br />
about. The amazing P35GP Gearless<br />
Pro)ector from Christie,<br />
By replacing annoying gears with an ingenious<br />
system of precision-molded reinforced neoprene belts,<br />
Christie has eliminated the biggest cause of projector<br />
breakdown. You'll discover the P35GP Gearless runs<br />
smoother and quieter than any other projector And,<br />
you'll enjoy a new era of projector reliability<br />
Fortunately many things about the P35GP haven't<br />
changed at all. Including our celebrated Ultramittent,®<br />
honored by the Academy of Motion Picture Arts and<br />
Sciences. Our precision-machined curved trap and<br />
gate for an incredibly steady picture. Our sophisticated<br />
sound head design that virtually eliminates wow and<br />
flutter And our remarkable one-piece design that<br />
makes installation a breeze.<br />
The Christie P35GP Gearless Projector Performance<br />
you can count on like never before.<br />
We Make Film Come AiWe<br />
10550 Camden Drive, Cypress, CA 90630- (714)236-8610
EXCITING<br />
NEW Flavors *<br />
FOR<br />
SHOWTIME<br />
SOUR APPLE<br />
PINK LEMONADE<br />
Contact your American Licorice supplier or call collect<br />
510487-5500 or FAX 510487-2517<br />
AMERICAN LICORICE COMPANY, Box 826, Union City, California 94587
The business magazine of the motion picture industry<br />
NOVEMBER, 1993 VOL.129 NO. 11<br />
Originality i ! thinkingfor yourself, not in thinking differently from other people.<br />
^ames Fiujames Stephen<br />
ON THE COVER<br />
Newcomer Hiep Thi Le stars with Tommy Lee<br />
Jones in Oliver Stone's "Heaven and Earth,"<br />
a Vietnam saga that tells the other side of a<br />
tragic historical story. The Warner Bros, film<br />
is scheduled for a December release. Our<br />
exclusive interview with Stone begins on<br />
page 1 6.<br />
(Cover photo by Roland Neveu)<br />
REVIEWS—Following page 114
This Season's Hottest Sequel.<br />
Cinema Sound.<br />
1- very' .sequel has a sucxvs.stiil<br />
predecessor, and JBl, Cinema<br />
S( )iind Systems are no exception.<br />
lor years, they have been<br />
.1 hox office smash, and our<br />
newest loudspeaker systems<br />
are destined to get two thumbs<br />
up from the toughest critics of all...<br />
the movie going public.<br />
Behind The Screen.<br />
for superior matching to<br />
various screen sizes and<br />
exhibition areas, JBL<br />
Cinema Sound Systems<br />
provide a choice of single<br />
or dual direct radiator low<br />
frequency designs. With<br />
premiere components like<br />
our patented titanium<br />
diaphragm compression<br />
drivers. Vented Gap<br />
Cooling (VGO low frequency<br />
loudspeakers and exclusive<br />
Bi-Radial® horns, your toughest<br />
system requirements can easily be met.<br />
F'lus, to help you save time and money we've significantly<br />
reduced installation costs by partially pre-a.ssembling the systems.<br />
Behind the Scene.<br />
As good as any cinema loudspeaker might be, you can't stand<br />
behind the product if the manufacturer won't stand behind<br />
you 100%. That's why specifyingJBL Cinema Sound Systems<br />
marks the beginning of a true long-term partnersliip. You're<br />
never without immediate and complete technical support. And,<br />
the inventory you need to make your biggest order happen<br />
in the shortest possible time is in the warehouse and ivady to<br />
ship. Today<br />
Like you, we know that "cinema sound magic" is really the result<br />
ofvery hard work. That's why we put so much effort into making<br />
JBL Cinema Sound Systems the number one sequel of the .season.<br />
JBL I'rofe.ssional<br />
8500 Balboa Boule\ard. Nortliridge. CA 91329<br />
H A Harman International Company
L<br />
Ted Mann, the founder of the Mann Theatres<br />
circuit (which he sold to Paramount parent<br />
company Gulf -h Western for a whopping<br />
$220 million back in 1986) has a history of<br />
thinking big when it comes to motion picture<br />
exhibition. So it should come as no surprise<br />
that Mann has announced plans to purchase<br />
the Toronto-based IMAX Corp. IMAX is the<br />
creator and operator of the technologies used<br />
in its chain of specialty theatres located in the<br />
U.S and Canada, which utilize a proprietary,<br />
large format projection system to project high<br />
quality images on enormous IMAX screens.<br />
Known mostly for a series of educational and<br />
scientific films, IMAX has produced one feature-length<br />
work, a )ulien Temple-directed<br />
rock-and-roll concert film entitled "Rolling<br />
Stones at the MAX." In addition to its IMAX<br />
imaging process, the company is developing<br />
two new 3-D formats, including one called<br />
"Solido" which will project giant three-dimensional<br />
images on a dome, so that a viewer<br />
will be completely surrounded by the projected<br />
landscape. Financial details of the<br />
Mann purchase (which is subject to approval<br />
by the Canadian government) were not made<br />
public, but if the deal goes through, Ted Mann<br />
is expected to undertake a sizeable expansion<br />
program.<br />
Like the undead rock star Brandon Lee<br />
played in his troubled final film "The Crow,"<br />
the controversy surrounding the 28-year-old<br />
actor's fatal shooting as cameras churned on<br />
the North Carolina set last March has assumed<br />
a life of its own. In separate legal decisions,<br />
the district attorney's office in Wilmington,<br />
N.C.said it would not file criminal negligence<br />
charges against "The Crow's" production<br />
company, while Lee's mother, Linda Lee<br />
Cadwell, filed a civil suit charging negligence<br />
against producer Edward R. Pressman and 1 3<br />
others affiliated with the production. Wilmington<br />
D. A. Jerry Spivey said the investigation<br />
by his office yielded no evidence of<br />
Safety and Health Administration as to<br />
whether Crowvision violated North Carolina<br />
workplace safety standards is still pending, as<br />
is<br />
the civil suit.<br />
The "Demolition Man" interactive home<br />
game (which includes special footage of Sly<br />
Stallone and Wesley Snipes) will have competition<br />
on the home entertainment front from<br />
a man who has become a primary challenger<br />
for the action hero title which "Demo" star Sly<br />
Stallone once indisputably held. "Under<br />
Siege" star Steven Seagal has become the first<br />
Hollywood luminary to spawn his own home<br />
video game. Titled "Steven Seagal; The Final<br />
Option" the TekMagik product features a<br />
Seagal character and a female lead in a desperate<br />
attempt to rescue her son from a variety<br />
of villains. The game, which was created<br />
using real actors in digitized form, utilized a<br />
look-a-like for the Seagal role, since the 1<br />
6-bit<br />
digital imaging used in home video cartridges<br />
has a low resolution quality which makes it<br />
hard to tell the difference. In future (and subject<br />
to the star's approval), TekMagic hopes to<br />
use Seagal himself for CD-ROM versions of its<br />
games.<br />
Robert and Jimmy Sunshine, the peripatetic<br />
organizers of ShowEast and of the Belgianbased<br />
Cinema Expo, are planning to extend<br />
their increasingly global interests with the<br />
launch of an Asian exhibition convention<br />
under the moniker of Cine-Asia. The Sunshine<br />
brothers expect to launch the Cine-Asia expo<br />
in either Singapore or Hong Kong some time<br />
in early 1994, and are currently looking toward<br />
possible sponsors for the event. With the<br />
Asian film market becoming increasingly important<br />
to theatrical exhibition, the Sunshines<br />
seem, once again, to be getting the jump on a<br />
developing area of exhibitor interest.<br />
Director John Badham has signed a new<br />
two-picture deal with Paramount, and the<br />
studio (which, in the Sherry Lansing era, has<br />
been at pains to give the impression of renewed<br />
vitality) has taken the unusual step of<br />
naming the two features which Badham will<br />
make. First up for Badham is "Drop Zone," an<br />
action spectacular about parachuting criminals<br />
who break into a federal computer system<br />
in an attempt to get confidential information<br />
on undercover DEA agents. Badham will follow<br />
that one up with "Nick of Time," about a<br />
man abducted and forced to commit a crime,<br />
with his family's life hanging in the balance.<br />
Badham, whose latest feature was the lackluster<br />
sequel "Another Stakeout," will also serve<br />
as an executive producer on both films. With<br />
the studio's future currently in flux (see National<br />
News), it will be interesting to see<br />
whether Badham's films are made under yet<br />
another new Paramount production regime.<br />
willful or wanton negligence by Crowvision,<br />
the production company. According to the And finally: The Samuel Coldwyn Co. gets<br />
strict investigative guidelines necessary for a our nod as indie of the month for its clever and<br />
criminal charge, Spivey would have had to very showman-like fall promotional idea for<br />
prove not only that negligence existed on "The Kenneth Branagh's lusty movie adaptation of<br />
Crow" set, but that these conditions had been the William Shakespeare comedy "Much Ado<br />
knowingly created by the film's producers. A About Nothing." Goldwyn's star-studded<br />
report from the North Carolina Occupational film, which passed the $20 million mark at the<br />
U.S. boxoffice in early September, was the<br />
thinking man's (and woman's) date movie for<br />
the summer of '93, and benefitted from arthouse<br />
audience patronage all summer long.<br />
With school back in session, Coldwyn is now<br />
targeting the classroom constituency, offering<br />
students and educators a substantially discounted<br />
admission price as well as free study<br />
guides and posters. W. W. Norton, the publishers<br />
of Branagh's book about the adaptation,<br />
also offered a limited time tie-in discount<br />
to educators on the tome throughout the<br />
month of October, but the discount program<br />
(which is being pushed by such organizations<br />
as the National Endowment for the Arts)<br />
open-ended. A "Much Ado" hotline for interested<br />
educators has been created; for<br />
is<br />
additional<br />
promo information, dial<br />
1-800-6-GOLDWYN.<br />
;<br />
EDITOR AND ASSOCIATE PUBLISHER<br />
Harley W. Lond<br />
SENIOR EDITOR<br />
Ray Greene<br />
ASSOCIATE EDITOR<br />
Marilyn Moss<br />
CONTRIBUTING WRITERS<br />
Alex Albanese<br />
John Allen<br />
Bruce Austin<br />
Jem Axelrod<br />
Tracy Biga<br />
George T. Chronis<br />
Mari Florence<br />
Shiomo Schwartzberg<br />
Fern Siegel<br />
Eric Williams<br />
CORRESPONDENTS<br />
BALTIMORE Kate Sauage, 301-367-4964. BOSTON Guy Livingston,<br />
617-782-3266; CHARLOHE Charles Leonard. 704-333-<br />
0444. CINCINNATI Tony Rutherford. 304-525-3837, CLEVELAND<br />
Elaine Fried, 216-991-3797, DALLAS Mary Crump, 214-821-981 1<br />
DULUTHAWIN CITIES Roy Wirtzfeld, 218-722-7503, FLORIDA:<br />
Lois Baumoel, 407-588-6786. Rhonda P Hunsinger, 407-898-<br />
5525, HOUSTON Ted Roggen, 713-789-6216. MILWAUKEE: Wat<br />
ter L Meyer, 414-692-2753: NEW ENGLAND Allen M Widem,<br />
203-232-3101, NEW ORLEANS Wendeslaus Schuiz, 504-282-<br />
0127, NEW YORK Fern Siegel. 212-228-7497, NORTH DAKOTA<br />
David Forth, 701-943-2476, OREGON Bob Rusk, 503-861-3185,<br />
PHILADELPHIA Maune Orodenker, 215-567-4748, RALEIGH<br />
Raymond Lowerv, 919-787-0928, SAN ANTONIO William R<br />
Burns, 210-736-2320: TOLEDO Anna Kline. 419-531-7702, CAN-<br />
ADA Maxine McBean, 463-249-6039 International News NEW<br />
YORK Mort Wax, 212-302-5360, DUBLIN, IRELAND Doug Payne,<br />
353-402-35543. AUSTRALIA/PACIFIC Mark A Barbeliuk, 61-2-<br />
588-6189<br />
FOUNDER<br />
Ben Shylen<br />
PUBLISHER<br />
Bob Dietmeier (312)338-7007<br />
NATIONAL ADVERTISING DIRECTOR<br />
Robert M, Vale (213)465-1186<br />
ADVERTISING CONSULTANT<br />
Morris Schlozman (816)942-5877<br />
EAST COAST ADVERTISING REP<br />
Mitchell J, Hall (212)877-6667<br />
BUSINESS MANAGER<br />
Dan Johnson (312)338-7007<br />
CIRCULATION DIRECTOR<br />
Chuck Taylor (312)922-9326<br />
OFFICES<br />
Editorial and Publishing Headquarters:<br />
6640 Sunset Blvd,, Suite 100. Hollywood, CA<br />
90028-7 1 59 (213) 465-1 1 86, FAX: (21 3) 465-5049<br />
Editorial E-Mail: MCI ID: 607-1833 or<br />
hlond@mcimail.com; CompuServe: 73260,3206<br />
Corporate: Mailing Address: P.O. Box 25485.<br />
Chicago, IL 60625 (312) 338-7007<br />
^The<br />
Audit<br />
Bureau<br />
Circulation Inquiries:<br />
BOXOFFICE Data Center<br />
819S, Wabash Ave,.<br />
Chicago. I 60605<br />
(312)922-9326<br />
FAX; (312) 922-7209<br />
6 Boxon-icE
COMPLETE<br />
CONCESSIONS<br />
START TO FINISH<br />
1<br />
autter-Up<br />
Dispense<br />
Loew's Orpheum Theatre, Hew York, n.Y.<br />
Complete design, fabrication and installation of<br />
concession stands and theatre lobby fixtures.<br />
ELECTRICAL AVAILABLE<br />
120 VOLT 60 HZ • 220-240 VOLT 50 HZ nacho Warme<br />
STEIISIISDUSTRIESmC<br />
22 Sprague Avenue. Amityville, NY 11701-0536<br />
FAX (516) 789-8888<br />
Response No, 101
HOLLYWOOD REPORT<br />
Singelton with Janet Jackson<br />
"Higher Learning" Like<br />
"Boyz N the Hood" before it,<br />
John Singleton's "Poetic Justice"<br />
provoked controversy within<br />
the exhibition community after<br />
Cineplex Odeon initially refused<br />
to screen the film at a<br />
major L.A. multiplex where<br />
gunplay had erupted during<br />
"Hood's" opening weekend.<br />
"Justice" still managed to open<br />
as the number one film in the<br />
U.S. against stiff summer competition,<br />
though its boxoffice fell<br />
off precipitously (by about 57<br />
percent) in its second week, and<br />
the film did a fast fade after that.<br />
Rumors are flying about<br />
Singleton's next project, with<br />
industry insiders betting he'll<br />
bypass the action-thriller "Burnout"<br />
in<br />
favor of "Higher Learning,"<br />
a script Singleton wrote as<br />
a student at U.S.C. about a<br />
group of street punks who manage<br />
to make it out of the 'hood<br />
in order to attend college. No<br />
casting details were available at<br />
press time. (Columbia)<br />
"Significant Other" Substance<br />
abuse is the topic of this<br />
Buena Vista drama starring<br />
Andy Garcia and Meg Ryan as<br />
a couple who seem to have it<br />
all—until their idyllic world is<br />
shattered by Ryan's alcohol addiction.<br />
The inside word is that<br />
Disney will try to rush this one<br />
through post-production to capitalize<br />
on the commercial fallout<br />
from Ryan's "Sleepless in<br />
Seattle;" "Significant Other" is<br />
currently slated for a January,<br />
1994 release. Directed by Luis<br />
Mandoki ("White Palace") from<br />
a screenplay by Ron Bass, Al<br />
Franken and Susan Shilliday.<br />
(Buena Vista)<br />
"Forrest Gump" Though best<br />
known for his Spielberg-produced<br />
blockbusters "Roger<br />
Rabbit" and the three "Back to<br />
the Future" features, director<br />
Robert Zemeckis has a satirist's<br />
heart, as both his first<br />
film (the<br />
acerbic "Used Cars") and his<br />
latest (the blackly comic "Death<br />
Becomes Her") amply proved.<br />
With "Forrest Gump,"<br />
Zemeckis climbs back in the<br />
satiric saddle directing Tom<br />
Hanks (the summer smash<br />
"Sleepless in Seattle") as a man<br />
with an idiot-level I.Q. who<br />
uses his positive outlook on life<br />
to succeed in one career after<br />
another. Robin Wright ("Toys")<br />
stars as Hanks' love interest in<br />
this farcical flick, which began<br />
principal photography last August.<br />
(Paramount)<br />
"A Summer Story" Here's a<br />
unique idea for a sequel: take an<br />
only marginally successful title<br />
which succeeded mainly as a<br />
video cassette, recast it entirely,<br />
and presto! You've got a new<br />
movie! Charles Grodin ("Beethoven")<br />
and Macaulay's<br />
brother Kiernan ("Nowhere to<br />
Run") star in this follow-up to<br />
1 983's "A Christmas Story," reprising<br />
roles originated by<br />
Darren McGavin and Peter<br />
Billingsley as an apoplectic father<br />
and his apple-cheeked son.<br />
Co-scriptor Jean Shephard<br />
again narrates a la TV's "The<br />
Wonder Years," which is appropriate,<br />
since both "Stories" are<br />
drawn from Shepard's autobiographical<br />
book "In God We<br />
Trust, All Others Pay Cash."<br />
Original director Bob Clark is<br />
back for seconds; you don't<br />
have to be a psychic to predict<br />
a summer '94 release l^or this<br />
one. (MGM)<br />
"The Muppet Treasure Island."<br />
Buena Vista recently took<br />
the rare step of taking out<br />
splashy, two page, four color<br />
ads to announce the commencement<br />
of development on<br />
the next Muppet Movie, entitled<br />
"The Muppet Treasure Island."<br />
"Treasure Island" is no longer<br />
under copyright and can therefore<br />
be filmed by anyone with<br />
the money to do so; the Buena<br />
Vista ad buy was probably<br />
Disney's way of claiming dibs<br />
on the property, though the latest<br />
word was that director John<br />
McTiernan ("Die Hard") is still<br />
actively developing his own live<br />
action version. (Buena Vista)<br />
"Quiz Show" Director Robert<br />
Redford follows up the<br />
breakthrough success of his tender<br />
art-house smash "A River<br />
Runs Through It" with this<br />
drama about the "payola" scandals<br />
which rocked the world of<br />
television game shows in the<br />
1950s. John Turlurro ("Barton<br />
Fink"), Rob Morrow and David<br />
Paymer co-star; scripted by Paul<br />
Attanasio. "Quiz Show" is yet<br />
another example of the speed<br />
with which Buena Vista mounts<br />
projects in order to beat out rival<br />
films mired in the glacial development<br />
process at other studios.<br />
Barry Levinson and Mark Johnson<br />
have reportedly been developing<br />
a "payola" project for<br />
years and cried foul when this<br />
film was announced; their own<br />
project is now, at least for the<br />
time being, effectively<br />
neutralized.<br />
(Buena Vista)<br />
"The Neverending Story III"<br />
Despite the lackluster performance<br />
of "The Neverending<br />
Story II," Cinevox has announced<br />
yet another sequel to<br />
the effects-laden kiddie epics,<br />
lason James Richter ("Free<br />
Willy") plays Bastian, an enchanted<br />
child who brings several<br />
of his friends from the<br />
fantasy world of Fantasia to the<br />
human world after evil creatures<br />
known as "the Nasties"<br />
steal his magical Neverending<br />
Storybook. Peter Macdonald<br />
("Mo' Money") directs from a<br />
script by Jeff Lieberman. With<br />
"NE-IV" already in development,<br />
this begins to look like a<br />
neverending story indeed. (Distribution<br />
pending)<br />
"Naked Gun III:<br />
The Final<br />
Insult" The ZAZ boys are at<br />
again. Executive producers jerry<br />
Zucker and Jim Abrahams join<br />
forces with producer David<br />
Zucker to round up the usual<br />
suspects for another installment<br />
in<br />
the pratfalling escapades of<br />
Lt. Frank Drebin (Leslie Nielsen).<br />
Priscilla Presley, George<br />
Kennedy and O.j. Simpson reprise<br />
their roles from the preceeding<br />
"Naked Gun" features<br />
as Drebin's girlfriend,<br />
it<br />
superior<br />
officer and running gag respectively.<br />
Screenplay by ZAZ associate<br />
Pat Proft, with writer Peter<br />
Segal making his directing<br />
debut. Since Abrahams' "Hot<br />
Shots" sequel is considered a<br />
disappointing summer sequel,<br />
"Naked Gun III" will test<br />
whether audiences are getting<br />
tired of this particular approach<br />
to movie comedy. (Paramount)<br />
"The Browning Version"<br />
Britisher Mike Figgis<br />
("Internal<br />
Robert Redford<br />
Affairs") directs Albert Finney<br />
("Rich in Love"), Greta Scacchi<br />
("The Player") and Matthew<br />
Modine ("Equinox") in this<br />
screen adaptation of the acclaimed<br />
play by Terence<br />
Rattigan. Finney stars as an austere<br />
classics professor at an influential<br />
boys public school<br />
whose disillusionment with his<br />
career and marriage drives his<br />
wife (Scacchi) into the arms of a<br />
visiting American science<br />
teacher (Modine). Screenplay<br />
adaptation by Ronald Harwood.<br />
(Paramount)<br />
Etcetera: Caroline Thompson,<br />
whose screenwriting credits<br />
include "Edward<br />
Scissorhands," makes her writing-directing<br />
debut on a new<br />
version of Anna Sewell's classic<br />
novel "Black Beauty." Warner<br />
Bros, will distribute. ..Four renowned<br />
female directors will<br />
present their individual portrayals<br />
of uninhibited erotica in<br />
"Erotique," a Group 1 omnibus<br />
feature showcasing directors<br />
Lizzie Borden, Clara Law, Ana<br />
Maria Magalhaes and Monika<br />
Treut..."Lawnmower Man" Jeff<br />
Fahey stars in "Temptation" as<br />
an ex-con on the trail of a double-crossing<br />
partner. .."Beverly<br />
Hills Cop 3" (see March Hoiiywood<br />
Reports) is finally in production,<br />
with Eddie Murphy<br />
under John Landis' direction.<br />
Word is, it's another "Die Hard"<br />
terrorism variant, set in an<br />
amusement park. .And the Hollywood<br />
fascination with serial<br />
killers touched off by Hannibal<br />
Lector is about to extend behind<br />
the former Iron Curtain: "Red<br />
Ripper" unites writer Dan<br />
O'Bannon ("Alien") and director<br />
Todd Holland on a film<br />
about a real-life Russian serial<br />
murderer, who killed during the<br />
communist era. "Silence of the<br />
Lambskis," anyone?<br />
8 Boxoffice
"<br />
"<br />
The Toughest Critics Chom DTS<br />
"Together with modern day state-of-the art visuals and an amazing array<br />
of special sound effects, DTS supports an overwhelming audio/visual<br />
experience for our viewers.<br />
CINEPLEX ODEON<br />
THEATRES<br />
AHm Karp, Presiienl and CEO, Gncpkx Oclwn Corp.<br />
"We have been very impressed with the technical reliability of the<br />
DTS system and how easy it is to install. We found that people are<br />
^k<br />
LmitU/IHIOI!Mr<br />
Theatres<br />
very aware of DTS and more and more are choosing DTS theatres<br />
over others. UA is very forward looking when it comes to technology.<br />
And if the technology is better, the patrons are more satisfied."<br />
Boil Pinkston, Via Pnsiioit oj Projections and Sound,<br />
United Artists Theatre Circuit<br />
"I saw a demonstration of DTS and initially, it was the price that got<br />
/%'HkC<br />
my attention. Then I heard the sound. That's what sold me. Jurassic<br />
Park' on DTS did four times the business than any other film in my<br />
theatre's four-year history. Customers told me they came from 1 00<br />
miles away to see the film in DTS. 'Jurassic Park' may have brought<br />
people to a DTS theatre, but the residual effect is that they have been<br />
coming back to our theatre in record numbers."<br />
Wendell Jacob, theatre owner, Coljax Theatre, Davis, California<br />
"People who saw 'Jurassic Park' in my theatre were blown away Since<br />
then, we've been getting phone calls from patrons asking if our other<br />
films will be shown in DTS. We've even had groups of people from<br />
neighboring areas come to our theatre just to hear DTS. The sound<br />
quality is incredible. People are becoming more discerning and for two<br />
hours of their time they want to get the best entertainment value<br />
possible. It's tremendous news that other studios will be releasing<br />
their films on DTS.<br />
George Rivers, theatre owner. Century Theatre, Lindsay, Ontario, Canada<br />
Ustm, And fie Amztl<br />
m' Digital Theater Systems 3135a Via Colinas #101 Westlake Village. California 91362<br />
Response No, 467
FEEDBACK<br />
Second Soundtracks for the<br />
Sightless and Visually Impaired<br />
Dear Editor:<br />
The June issue of Boxoffice carried a<br />
letter from Marty Klein of Woodstock, NY,<br />
wherein he requested that movies be rated<br />
for the sightless and visually impaired.<br />
IK<br />
ASHLY has been the world's leading authority in<br />
What should be implemented is a special<br />
second soundtrack that would include<br />
a narrative to cover those visual sequences<br />
in which there are only sound effects and<br />
music.<br />
Although the hearing impaired can also<br />
be privy to this unique narrative track, this<br />
in a sense could enhance the enjoyment of<br />
thefilm. It would be like sitting atafootball<br />
crossover<br />
technology since 1972. So, when we decided to ofifer a crossover input<br />
option as part of our new PowerCard Series of ampUiier accessories, we<br />
knew exactly what woidd be expected of us. Exclusive features like our variable<br />
phase controls that allow up to 360 degrees of adjustment between the<br />
high and low outputs (eqimalent to a 1.25 ms time delay when crossing<br />
over at 800Hz). A wide range of crossover frequencies can be easily selected<br />
by changing internal resistor networks, and our imique Output Mode<br />
Switch allows for either biamped or dedicated sub woofer operation. CD<br />
horn EQ is switch selectable, and we even provide aux outputs for<br />
cotmcction to other power amplifiers in yoiu system. Why compromise features,<br />
function, and performance when selecting a crossover-amp combination?<br />
Cross over to a package that offers it aU. Cross over to ASHLY!<br />
or baseball game and hearing the sports<br />
announcer over the radio calling the plays<br />
and the color.<br />
When Klein speaks of catering to an<br />
additional audience, according to your information<br />
"there are some five million<br />
Americans without sight; another 20 million<br />
Americans are visually impaired."<br />
Coming up with a second soundtrack specifically<br />
to describe the body movements,<br />
expressions and actions of those "silent"<br />
moments will no longer make any motion<br />
picture "off limits." And as you also noted,<br />
there will no longer have to be "that someone<br />
sitting in an auditorium describing,<br />
even in low tones, the action on screen to<br />
a friend (which could) disturb other moviegoers".<br />
Sometimes, while dialogue is taking<br />
place, there are visuals equally important<br />
to the story line. In these instances a narrative<br />
can also easily be worked in during the<br />
dialogue.<br />
These unique narrative second<br />
soundtracks must be inventively carried<br />
out in order to properly service the millions<br />
who have yet to enjoy the same complete<br />
pleasures of "watching" motion pictures.<br />
In<br />
1990, President Bush signed and put<br />
into law the "Americans with Disabilities<br />
Act" (ADA), giving rights to the hearing and<br />
visually impaired. Currently, only the hearing<br />
impaired have a special "hearing system"<br />
when they go to the cinema. Now, the<br />
sightless and visually impaired can be<br />
given a new interest in going back to the<br />
movies again.<br />
Catering to both the hearing and visually<br />
impaired would also be a major milestone<br />
in motion pictures. The added cost of this<br />
unique narrative soundtrack would more<br />
than be offset by the increase in millions of<br />
dollars in "extra" boxoffice grosses for the<br />
producers and studios. Eventually, the second<br />
soundtrack could be utilized for all TV<br />
movies-of-the-week and pre-recorded television<br />
programs.<br />
The next move is up to the technical<br />
sound engineers to make room on the<br />
soundtrack. It can be done. The question<br />
now is, how soon?<br />
Respectfully,<br />
Barnard Sackett<br />
CEO/Pres. Super-V Corp.<br />
Los Angeles, CA<br />
Ashly Audio Inc., 100 Fernwood Ave. Rochester. NY 14621<br />
lull Free (800) 828-6308, Telephone (716) 544-5191, FAX (716) 266-4589^m<br />
10 Boxoffice<br />
Response No 443
I<br />
HmeTJcas<br />
Legendary PerfOTmeis<br />
1
2<br />
FEEDBACK<br />
A Moveable Beast?<br />
Dear Editor:<br />
My thanks for the article on Shockiku<br />
Cine-Fi (July, 1 993: "Drive-ins in lapan?").<br />
(Shortly after the article appeared! we received<br />
a request tor a phone interview from<br />
a network in the States which is syndicated<br />
to 1,100 stations across the U.S., Canada, area) our screens were once listed in the<br />
Europe and Oceania. The kicker for this book of records as the biggest in the world:<br />
was the article in your magazine.<br />
they consist of 161 tonsof concrete and 12<br />
There is only one niggle about the arti-<br />
tons of steel for a size 1 6 by 1 2 meters! I'm<br />
cle. The picture titled "As night falls, the<br />
portable screen..." is actually a picture of<br />
one of our 1 73 metric ton, earthquake-resistant,<br />
typhoon-proof permanent screens!<br />
At 1 6 meters wide by 8 meters high (white<br />
-<br />
***•,•*<br />
We're The "Original'^<br />
Theatre Sour Candy!<br />
sure that you can understand how un-portable<br />
that makes them.<br />
Please, please do not think that we are<br />
nit picking, but we think that the information<br />
may be interesting, as well as relevant,<br />
for the Japanese have yet to devise a way<br />
of moving one of these. Our non-permanent<br />
sites have scaffold frame screens 1<br />
meters wide by 6 meters high (white area)<br />
stayed with multiple steel<br />
cables to withstand<br />
typhoons.<br />
Once again, thank you very, very much<br />
for your time.<br />
Yours sincerely,<br />
Anthony Winston<br />
Shockiku Cine-Fi<br />
Tokyo, Japan<br />
Check that Spelling, Please<br />
Dear Editor;<br />
[mji ASSORTED<br />
CANDV nETWT3.50Z<br />
I always enjoy seeing the latest in theatre<br />
technology in your magazine. The September<br />
cover does, however, cause one to ask<br />
the question: When will we get computer<br />
spell checkers for the electronic marquees?<br />
Sincerely,<br />
Martin McCaffery<br />
Director<br />
Capri Theatre, Montgomery, AL<br />
— The one moviegoers<br />
ask for by name.<br />
Often imitated but never duplicated, SOUR PATCH KIDS is<br />
the unique candy that starts out sour and turns sweet. We've<br />
received rave reviews from today's toughest critics . . . your<br />
customers.<br />
Available in theatre size 3.5 oz. boxes and super value 5.2 oz.<br />
bags, SOUR PATCH KIDS will bring increased traffic to your<br />
concession stands and increased profits to your bottom line.<br />
For more information about SOUR PATCH KIDS and a<br />
SOUR PATCH KIDS IS NOWAMONG THE TOP 3 SCLLING<br />
CANDIES IN MO VIE THEATRES ACROSS THE COUNTR Yl<br />
American International<br />
Concession Products Corporation<br />
P.O. Box 379 ^<br />
;rne. NY 11563<br />
718-641-4405<br />
-^ ** ** **<br />
Buyers Guide Updates<br />
Please note the correct entries for the<br />
following companies listed in the September<br />
BoxOFFiCE Buyers Guide:<br />
Durkan Patterned Carpets<br />
405 Virgil Dr./P.O. Box 1006<br />
Dalton, GA 30720<br />
800-241-4580<br />
President: Tara Durkan<br />
Custom patterned carpet<br />
Cinema Service Company<br />
6060 N. Central Exway Suite 462<br />
Dallas, TX 75206<br />
214-692-7555<br />
Fax:214-692-7559<br />
Tim Patton<br />
Film buying and marketing agency for first<br />
run and sub run theatres<br />
Also please be advised that Cinemedia<br />
America, Inc., a company involved in marketing<br />
and consulting for motion picture theatre<br />
advertising, has gone out of business.
, Respcjnse<br />
POLBY STEREO nnI DIGITAL<br />
|<br />
Cineplex Odeon, Uptowr<br />
#1 in Chicago, IL<br />
Cineplex Odeon, McClun<br />
#1 in San Francisco, CA<br />
#1 in Denver, CO<br />
#1 in Portland, OR<br />
Act III, Lloyd Center<br />
#1 in Austin, TX<br />
Act III, Lincoln<br />
No 95
FORUM<br />
After Forty Years<br />
This Drive-in Still Rocks<br />
By Karen Cornwell<br />
Parma Motor-Vu Drive-in, Parma, Idaho<br />
When<br />
television enlered this quiet,<br />
little Idaho community in 1953,<br />
my father. Bill Dobbs, set out to<br />
salvage his devastated movie theatre by<br />
expanding with one of the valley's first<br />
drive-in theatres, the Parma Motor-Vu. 1<br />
was a freshman in high school and, as we<br />
"rocked around the clock" it became a most<br />
exciting time in my life.<br />
Those were good years socially; however,<br />
business-wise, they were not great<br />
years. In 1960, my husband Dave and I<br />
moved to Lewiston, thinking, "Boy, are we<br />
glad we don't have to run that place for the<br />
rest of our lives."<br />
I've lost track of the year Spanish speaking<br />
movies were introduced at the drive-in.<br />
Odyssey Infrared ||<br />
designed for<br />
Theatrks And Thk Hearing Impairkd!<br />
MODEL OR 1<br />
BUILT IN<br />
MAGNETIC<br />
LOOP<br />
CUSTOMER<br />
CAN<br />
KEEP THEIR<br />
HEARING AID ON<br />
DUAL RECEIVER<br />
TS<br />
FITS OVER<br />
THE EAR AND<br />
THE AID<br />
WORKS<br />
ESPECIALLY<br />
WELL WITH<br />
TCOIL<br />
DESIGNED AND<br />
MANUFACTURED<br />
BY ODYSSEY<br />
MODEL OIS INFRARED SYSTEM<br />
TRANSMITTER - EMITTER PANEL<br />
-<br />
WALL OR RACK MOUNTED MOUNTS ON BOOTH WALL<br />
TAKES SIGNAL FROM COVERS UP TO 10<br />
PROCESSOR FOR BETTER ^^^j BEHIND PANEL<br />
CLARITY<br />
14 BoxomcE<br />
Total Coverage For Any Size Room<br />
Nothing Extra To Buy/Even Cable Is Included<br />
Easy To Install, Easy To Dispense, Proven<br />
Reliability<br />
Marketing Materials Available<br />
Two Year Warranty<br />
LARGE AREA SYSTEM $775 RETAIL<br />
ECONOMY SYSTEM $575 RETAIL<br />
DUAL RECEIVER $ 85 RETAIL<br />
Odyssey Products, Inc.<br />
5644 Baldwin Ct Norcross, GA 30071<br />
404/448-4873 Fax 404/449-1087<br />
but it must have been about 1 961 . This was<br />
the real heyday for drive-ins, and the TV<br />
depression was over. Mom and Dad spent<br />
many prosperous years out at the Motor-Vu.<br />
By the mid-70s they felt it was time to<br />
retire. But every time a potential buyer<br />
came around, Dad would run 'em off the<br />
place. It was 1 976 when we entered into an<br />
arrangement to keep the folks semi-retired;<br />
and we've been here ever since.<br />
One very major change that we made<br />
was the conversion to radio sound, thus<br />
eliminating those troublesome speakers.<br />
Then about five years ago we gave up the<br />
old carbon arc system and converted to the<br />
continuous big reel and the "bulb."<br />
The "heyday" continued for several years<br />
after Dave and I took over. Then, the early<br />
1 980s brought that old downward swing as<br />
cable TV and VCR movies arrived. We had<br />
nothing to do but keep going every Friday,<br />
Saturday and Sunday night from April<br />
through October.<br />
Dad passed away in 1 982 and by then we<br />
had moved from Weiser to Caldwell, making<br />
the commute a bit easier. Mom still lives<br />
out there and is our watchdog.<br />
There's been some great times with the<br />
crazy and neat kids we hire. During our<br />
more difficult times the marquee's neon<br />
letters all went out except the "M" and the<br />
"O." Of course the kids started calling it<br />
"The Mo." At first, it didn't seem too cute<br />
to us, since it was a reminder of "hard<br />
times," but it wasn't long before we, too,<br />
were calling it "The Mo". Finally, we had it<br />
fixed and would you believe it all worked<br />
except the "R"? It was then the "Moe Toe<br />
Voo." With the new highway going in, the<br />
marquee has been moved inward. In the<br />
process, it has received a new paint job and<br />
is<br />
in fine repair.<br />
1 regret having not kept a guest book for<br />
the characters who have stopped by as they<br />
travelled cross country. We've had them<br />
camp in front of the screen and use our<br />
restrooms to get ready for bed.<br />
We commemorated those 40 years with<br />
a special celebration. The festivities commenced<br />
Friday, June 25, when we welcomed<br />
the "Greater Idaho Stampede Run,<br />
'93," which was not a bunch of cows. "The<br />
Crusin' Classics" and "The Heap Herders"<br />
are among the many auto clubs which enjoyed<br />
a night of nostalgia at the drive-in. On<br />
June 26 we had a special party, a BBQ,<br />
which started at 6:00 pm and ran until the<br />
movie, 1 953's "Rock Rock Rock," screened<br />
at 10:00 pm. The second feature was another<br />
drive-in classic, "Invasion of the Saucer<br />
Men." Both films also screened<br />
Sunday.<br />
Sponsors, who supported the weekend<br />
and donated prizes were Inland Coca Cola,<br />
Channel 7, J. Weil Foodservice, The Idaho<br />
Statesman, Seely Drug, Capitol Distributing,<br />
Idaho Press Tribune, Channel 2, Parma<br />
Furniture, and the Parma-Nyssa Review.<br />
Forum provides exhibitors vi/ith the opportumity<br />
to "speak out" to other exhibitors.<br />
To take advantage of this grass roots<br />
"freedom of speech" forum, contact our<br />
editorial office at 6640 Sunset Blvd., Suite<br />
100, Hollywood, CA 90028.
SUPERIOR SOUND MEANS BIGGER<br />
BOX OFFICE<br />
"I'VE NEVER HEARD MY MOVIE SOUND SO GOOD.<br />
THE AUDIENCE RESPONSE IS ABSOLUTELY INCREDIBLE<br />
Wolfgang<br />
Sony Dynamic Digital Sound, Inc.<br />
10202 West Washington Blvd.<br />
TriStor Building 203<br />
Culver City, CA 90232-3195<br />
Exhibitor Relations<br />
Dan Taylor<br />
Tel. 310.280.5777<br />
Fax 310.280.2024<br />
In The Line Of Fire<br />
Highest per seot gross in Los Angele<br />
AMC Century 14 Theatres<br />
Response No, 415
COVER STORY<br />
FIGHTING WORDS<br />
Like<br />
With "Heaven and Earth, " Oliver Stone Returns to the Scene of an American Crime<br />
only a few<br />
filmmakers before him<br />
(Hitchcock, Coppola,<br />
Orson Welles), Oliver Stone<br />
has reached a point in his career<br />
where an out-sized, easily-caricatured<br />
rendition of<br />
who he is and what he represents<br />
precedes him into every<br />
conversation. On the one<br />
hand, he is Oliver Stone,<br />
filmmaker Winner of three<br />
Academy Awards. A director<br />
whose output is among the<br />
most distinctive of recent<br />
American oevres, and whose<br />
current project, the Vietnam<br />
epic "Heaven and Earth,"<br />
must be anticipated eagerl\'<br />
as a result. Say what you will<br />
about Oliver Stone, he is<br />
clearly an American original.<br />
On the other hand there is<br />
Oliver Stone, the icon.<br />
Dragonslayer for the liberal<br />
left. A fire-breathing ideologue<br />
who wields the camera<br />
like an acetylene torch. The<br />
man who hurls himself<br />
against entrenched, politically-charged<br />
targets (the<br />
Warren Commission, the military<br />
industrial complex, the<br />
C.I. A.) like a human Molotov<br />
cocktail, with a Molotov<br />
cocktail's willingness to selfdestruct<br />
so long as its target is also consumed<br />
by the resulting conflagration. If<br />
Stone lived up to the sensartonalized press<br />
this altcr-ego has received, he would enter<br />
the room belching smoke.<br />
So it comes as a bit of a surprise when, by<br />
way ofanswering the very first question put<br />
to him ("Given your influential foes in the<br />
press, do you think by making another Vietnam<br />
movie, you may have set yourself up<br />
for negative criticism?"), the indomitable<br />
Oliver Stone actually itinces.<br />
"That's a pretty direct question," Stone<br />
says, seemingly mortified. "Jesus! How do<br />
I answer that one? What would you say?<br />
There's no way I can win with tluit one!"<br />
Stone's flash of vulnerability may be intentionally<br />
exaggerated— he has a reputation<br />
for putting on the press, after all. Then<br />
again,<br />
perhaps he's simply jockeying for<br />
By Ray Greene<br />
Senior Editor<br />
Vietnam is more than a country,^ says<br />
Stone. ^'It's a state of mind.''<br />
position, creating some rhetorical elbow<br />
room for himselfby playing against tjrpe. In<br />
the course of the next hour, Stone will discourse<br />
(sometimes reluctantiy) on a variety<br />
of creative and social topics, and he will<br />
repeatedly (at times with evident pleasure)<br />
try to deflate some of the pre-conceived<br />
norions about where he stands as an artist<br />
and where he stands as a man.<br />
He criticizes Bill Clinton's "Clintonomic"<br />
social programs as an afft-ont to freewheeling<br />
capitalism, for example, saying that he<br />
is against entidements in their current form<br />
"and I think Socialism sucks. I'm ftx)m the<br />
Republican<br />
." side on d:is one. . Talking about<br />
"Salvador," his 1986 attack on the Latin<br />
American policies of Ronald Reagan, Stone<br />
says that, though he disagreed with most of<br />
Reagan's agenda, "Reagan was a great<br />
leader. A lot of other people like Carter<br />
tripped over their own shoelaces<br />
when they were trying to<br />
lead." Despite "JFK," he expresses<br />
distaste for the cults of<br />
personality which accrue<br />
around individual political figures<br />
("super-media creating<br />
super-President who fixes everything,"<br />
Stone calls the phenomenon)<br />
before confessing<br />
that he finds a certain attraction<br />
in some of the policy positions<br />
held by H. Ross Perot.<br />
In other words. Stone seems<br />
to go out ofhis way to illustrate<br />
that the cliches about his life,<br />
work and politics are simplistic<br />
and incomplete. Orson<br />
Welles used to deride his career-ravaging<br />
reputation for<br />
extravagant genius by calling<br />
his persona "Crazy Welles"<br />
and claiming it had littie to do<br />
with who he was and how he<br />
made movies. If as he appears<br />
to, Oliver Stone finds his reputiition<br />
for radical extremism<br />
an encumbrance, he wouldn't<br />
be the first filmmaker to do so.<br />
"Frankly," Stone says, "I<br />
can't care. It's not to say I don't,<br />
but I can't. The bad part of the<br />
movie business is the bad part<br />
of the media business is the<br />
bad part of the feshion business.<br />
Eveiything is a fashion.<br />
Who's in, who's out, all that media crap, it's<br />
an ugly system. I've done that now, fi-om<br />
both sides, I've been a winner and a loser,<br />
and I'm not really into it any more."<br />
What Stone is into at die moment is<br />
work— piles and piles of work. He is currentiy<br />
putting two films through post-production<br />
simultaneously — "Heaven and<br />
Earth" vM be ready for die<br />
1 993 holiday<br />
season, with the black comedy "Natural<br />
Bom Killers" (co-scripted by Stone and<br />
Quentin T^rantino) slated for a tentative<br />
opening in the summer of 1994. Stone has<br />
taken on this kind of production burden<br />
before; "Salvador" and "Platoon" were released<br />
just months apart in 1986, as were<br />
"The Doors" and "JFK" in 1991. Despite<br />
all-too-evident exhaustion, Stone admits<br />
that part of the logic behind what seems to<br />
an outsider like chronic workaholism is his<br />
16 BoXOFFiCE
I<br />
'<br />
icason<br />
dread of the circus-like atmosphere that<br />
accompanies the release of a finished feature<br />
film.<br />
"I enjoy making the movies, I love writing<br />
them, I love editing them," Stone says. "But<br />
I don't enjoy the release at all. My mind is<br />
into the next movie because ifyou dwell on<br />
the picture you're releasing, you allow yourself<br />
to be hurt. I once said— and I think it's<br />
sort of a silly comment, but it's true—<br />
would like to make the movie and then ha\e<br />
six or seven years elapse and then<br />
release it so that there's a time<br />
capsule reaction to it. There's a<br />
sense of satisfection for me if people<br />
shake my hand and look me in<br />
the eye and tell me they enjoyed<br />
my film, but the superficiality of<br />
the process, it's of no importance."<br />
Stone believes "Heaven and<br />
Eartln" should be looked at not only<br />
for the ways it interacts with his<br />
previous films but for how it<br />
departs<br />
from them. A fact-based feature<br />
adapted ftpin two volumes of<br />
memoirs by Vietnamese autlior<br />
Le Ly Hayslip, Heaven and Earth"<br />
recreates the Vietnam War fi-om a<br />
Vietnamese perspective (a first for<br />
a mainstream American feature),<br />
as seen through the eyes of a female<br />
protagonist (a first for Stone, who has<br />
been consistently criticized for failing to<br />
present strong female characters— a criticism<br />
he admits has some validity).<br />
Though he resists any psycho-biographical<br />
attempts to analyze "Heaven and Earth"<br />
in terms of his two tours of duty as a Marine<br />
in Viemam, Stone does feel the U.S. still has<br />
a sizeable unpaid debt to honor<br />
"Compassion is the ability to understand<br />
both sides of suffering," Stone says, "not to<br />
diminish either side. And truly, in America<br />
we have ignored the Vietnamese, we know<br />
that, and it's nothing to be<br />
proud of We rebuilt Germany<br />
a year after [World War II|, and<br />
they killed far more people<br />
than the Vietnamese. In<br />
WWII, there were far more<br />
men missing in action then<br />
there were in Vietnam, and<br />
yet the RO.W. issue is consistently used to<br />
incite the wrath of the American public. It's<br />
so selfish, so ethnocentric. For us to be<br />
one-sided and callous to the suffering of the<br />
other side is un-American. We should be a<br />
generous race."<br />
some ways, the map of the world has<br />
Inchanged substantially since Stone's last<br />
filmic treatment of Vietnam, I989's<br />
"Bom on tl:e Fourth of July." When Tbm<br />
Cruise appeared under Stone's direction in<br />
Iwhat may be Stone's finest film to date and<br />
what was surely Cruise's finest hour as an<br />
actor, America was in its ninth straight year<br />
Df conservative Republican rule, and the<br />
Cold War was still going strong. Tbday,<br />
(there's a Democrat in the Oval Office, the<br />
^Soviet giant has disintegrated, Castro's Cuba<br />
may be on the ropes, and the U.S. military<br />
has prosecuted a successful (iflopsided) war<br />
in the Persian Gulf George Bush even tried<br />
to utilize the. Gulf victory to cauterize the<br />
country's Viemam war wounds, announcing<br />
in his 1 991 victory speech that America's<br />
"Vietnam syndrome is over"<br />
A year earlier, Oliver Stone said while<br />
accepting the Academy Award for directing<br />
"Bom on the Fourth of July" that those who<br />
say the war is over are dead wrong. It's a<br />
Stone directing newcomer Hiep Thi Le on location in Thailand.<br />
statement Stone stands by today.<br />
"What did Bush mean by the war is over?"<br />
Stone asks. "He meant the defeatist military<br />
syndrome had ended. The feeling that the<br />
military was inadequate and incapable, our<br />
post-Vietnam lack of faith. But he was also<br />
saying that the pessimism that was created<br />
by the war is over, and that's not the case.<br />
The pessimism of the war will only be over<br />
when we acknowledge that we fought the<br />
war for the wrong reasons, and that it was<br />
the wrong war<br />
"[Vietnam historian] Neil Sheehan hit on<br />
'For us to be one-sided and callous to the suffering<br />
of the other side is un-American. We<br />
should be a generous race. "<br />
it very clearly," Stone adds. "'The disease of<br />
victory' he called it. All these WWII military<br />
types— good, strong fighters, good soldiers—they<br />
somehow got fat off of WWII,<br />
and began to believe the myth of their own<br />
invincibility. Guys like [the U.S. commander<br />
in Vietnam, General William] Westmoreland<br />
went over there thinking they<br />
were going to kick ass, that their lives were<br />
not worth as much as ours. "The disease of<br />
victory...' It's a good tenn."<br />
Stone is asked if perhaps the furor during<br />
the 1992 election over Bill Clinton's avoidance<br />
of service in Vietnam doesn't also<br />
disprove the idea that Vietnam has exhausted<br />
its significance as a social issue.<br />
"My generation is in power now and all<br />
our relationships are going to come up again<br />
and again," he says. "Vietnam is more than<br />
a countiy, it's a state of mind. It represents<br />
any American imperialist involvement in<br />
third world economies. It's happened, how<br />
many times? 'Itn times since we pulled out<br />
of Vietnam? It's happening all the time."<br />
where does "Heaven and Earth," a<br />
Sofilm Stone describes in lavish, sensory<br />
terms ("I think it's sumptuous," he<br />
says, "a feast of a film") fit into what Stone<br />
sees as the ongoing argument over the<br />
meaning of Vietnam?<br />
Stone laughs.<br />
"Exactly into the middle of it.<br />
Between heaven and eardn. You'll<br />
see. The movie isn't made to make<br />
.1 political statement. That's not<br />
I make movies, I've<br />
ml that before. I<br />
don't stick to an<br />
issue and make an issue-oriented<br />
movie I made the movie because<br />
._ [author Le Ly Hayslip] moved m&.<br />
^4 She told the story well, it's a great<br />
^ ^ story It was a challenge. Life seen<br />
hom tlie other side, not only by<br />
the eneiny, but by a woman,<br />
which was different for me, as you<br />
know. It could miss entirely, but<br />
m proud of having made it. I<br />
really am. It was a special experience<br />
to make a movie in the great,<br />
classic narrative tradition, a large story,<br />
combining two books."<br />
The "Gone With the Wind" of Vietnam<br />
movies?<br />
Stone laughs again.<br />
"1 used that phrase once, and I'm sure I'll<br />
get nailed for it now, because anything you<br />
say comes back to haunt you. Just to refer<br />
to your first question, if someone wants to<br />
write badly about you, they can do it, they<br />
can write badly about anybody . and they can<br />
also write positively. It's a choice that they<br />
make. The way you live your life is your<br />
business, and it has nothing to<br />
do with the work that you do,<br />
because the work is independent<br />
of your behavior Edgar<br />
Allan Poe was hardly a model<br />
citizen, but he was a great artist.<br />
Picasso was amoral actually,<br />
and he wasn't criticized<br />
for his amorality. If Michael Jackson wants<br />
to diddle littie boys, that's somebody else's<br />
problem, it has nothing to do with what he<br />
does. He's a hell of an entertainer<br />
"You can say positive things about anybody<br />
and you can say negative things. On<br />
certain people in this business tiiey concentrate<br />
on saying the negative things, and on<br />
certain others, you always hear the positive.<br />
And you know neither is true. 'Cause we're<br />
all combinations— off of us are combinations—<br />
of the positive and negative. But, you<br />
know, they just make a choice."<br />
'Heaven aiui Eaith. ' Stamiig Hxcp 77ii Le,<br />
Tbmmy Lax. Jones, Joan Chen atui Haing S.<br />
Ngor. Adapted and directed by Olwcr Stone A<br />
Warner Bros Rekuise<br />
November. 1993 17
I<br />
SNEAK PREVIEW<br />
A PERFECT MATCH<br />
Why Director Barry Sonnenfeld Believes in<br />
"Addams Family Values "<br />
Breaking<br />
By Jeff Schwager<br />
The director at work Barry Sonnenfeld on the set<br />
of Addams Family Values<br />
into the film business<br />
isn't supposed to be<br />
easy, but every once in a<br />
while you hear a story that just<br />
makes you wonder— Lana<br />
Tlimer being discovered at the<br />
soda fountain of Schwab's Drugstore,<br />
say, or John Wayne being<br />
spotted by director John Ford<br />
while doing extra work during a<br />
summer off from the USC football<br />
team.<br />
Director<br />
Barry Sonnenfeld's<br />
entrance into the biz may not<br />
have those sorts of mythical<br />
makings, but it does sound surprisingly<br />
effortless. "Growing<br />
up," Sonnenfeld says, "I had no<br />
interest at all in movies. I was a<br />
political science major in college.<br />
After graduating, I went to<br />
film school for lack of anything<br />
better to do. It was just a way to<br />
stay off the street for three more<br />
years. Then, while I was at film<br />
Coen at a party. "They were trying<br />
to raise the money to make<br />
'Blood Simple' by shooting a<br />
trailer as though it were a finished<br />
movie, and then showang<br />
that trailer to potential investors.<br />
We hit it off and I shot the<br />
trailer for them, and a year later<br />
we were making the movie. So<br />
the first day I was ever really<br />
on a film set was the first day<br />
1 shot 'Blood Simple."'<br />
If the jump fi-om cinematographer<br />
to director was<br />
equally easy— after shooting<br />
every Coens' film through<br />
"Miller's Crossing" plus Rob<br />
Reiner's "When Harry Met<br />
Sally," diree agents oflFered to<br />
land him directing assignments—actually<br />
directing his<br />
first film was not so simple. "It<br />
was a nightmare," Sonnenfeld<br />
says of "The Addams Family,"<br />
the film with which he made his<br />
directorial debut. "I thought I'd<br />
never direct again."<br />
Sonnenfeld had reason to be<br />
school, I discovered I was sort of<br />
an idiot savant when it came to<br />
movies. I just had a certain talent<br />
for shooting film."<br />
The rest, as they say, is history.<br />
After film school, he<br />
bought a 16mm camera and<br />
began shooting documentaries<br />
and industrial films. Then he<br />
nervous. There were well-documented<br />
problems on the "Addams<br />
Family" set, climaxing in<br />
a Premiere magazine report alleging<br />
that Sonnenfeld was on<br />
the verge of a nervous breakdown.<br />
ran into fellow fledgling<br />
When Orion Pictures<br />
filmmakers Joel and Ethan nearly went belly-up, it put "The<br />
"<br />
'The Munsters. ' than the first one. And best of<br />
Addams Family" on the block to shooting schedule, and I had already<br />
raise capital. When the dust<br />
had been<br />
directed two films. It's a<br />
your cleared, the film lot easier directing third<br />
picked up by Paramount,<br />
and it<br />
film<br />
your<br />
than<br />
first<br />
ended up becoming<br />
film. It was<br />
one of 1991 's<br />
great work-<br />
biggest blockbusters.<br />
ing with<br />
Raul Julia,<br />
A nj el i ca<br />
had no idea<br />
Hustonn and<br />
how successful<br />
it would<br />
a c o r s I<br />
the Dther I<br />
I<br />
he," Sonnenfeld<br />
again. We<br />
says now. "It was<br />
w ere<br />
so difficult making<br />
more re-<br />
that movie<br />
d, and<br />
couldn't be<br />
much more<br />
that I<br />
optimistic about<br />
away<br />
well paid.<br />
amazing<br />
It I was<br />
hom my family;<br />
It's<br />
how much<br />
was getting paid one quarter of fun it is making a movie when<br />
what I make as a cinematographer;<br />
you're making a ton of money<br />
I was renovating my to do it."<br />
house, and it went 200 percent Sonnenfeld is particularly<br />
over budget; my wife spent happy v\ath the new film because<br />
some time in the hospital. Everything<br />
he feels it captures the<br />
spirit of the Charles Addams<br />
that could go wrong went wrong. It was such a disaster<br />
cartoons that inspired it. "I was<br />
you couldn't say, 'Yes! This is never particularly a fan of 'The<br />
going to be a big hit.'"<br />
Addams Family' TV show," he<br />
In the wake of "The Addams admits, adding with a laugh, "I<br />
Family's" phenomenal success, always preferred 'The Munsters.'<br />
however, Sonnenfeld has few<br />
But, growing up a Jew in<br />
such worries today. His experience<br />
Manhattan, it was sort of a cul-<br />
on the second chapter of tural requirement that you read<br />
the "Addams" saga was nothing the New Yorker, and I was a<br />
like the nightmare of the first. gigantic fan of Charles Addams'<br />
"It was so much easier this cartoons. I have a macabre<br />
sense of humor myself, so I<br />
"/ was never particularly<br />
guess you could say we're a<br />
perfect match."<br />
a fan of the TV<br />
Sonnenfeld promises that<br />
"Addams Family Values" will<br />
show, " be "less claustrophobic than<br />
Sonnenfeld<br />
first the one, taking place<br />
says with a laugh. "/ more outside the mansion,<br />
with the Addamses dealing<br />
much more with the real<br />
always preferred<br />
world. It's a much better film<br />
time," he saj's. "First of all, we<br />
went into 'Addams Family<br />
Values' with a much better<br />
script. I actually turned down<br />
the first film three times because<br />
I was convinced that the<br />
script was awfi.il. I'd like the<br />
poster on 'Addams Family<br />
Values' to look just like the first<br />
one, but to have a banner across<br />
it saying, 'This time with a plot!'<br />
"But also, I was out here with<br />
my family, it was a shorter<br />
all, audiences won't leave the<br />
theatre saying, 'Was he really<br />
Fester?"'<br />
"Addams Family Values. "<br />
^<br />
Starring:<br />
Anjelica Huston, Raid Julta,<br />
Christopher Lloyd, Joan Cusak,<br />
Carol Kane, Christina Ricci and<br />
Jimmy Workman. Screenplay by<br />
Paul Rudnick. Directed by Barry<br />
Sonnenfeld. A Paramount Pictures<br />
Release.<br />
Release Date: Nov.<br />
19. For a plot synopsis, please see<br />
Holiday Deats in this tssMe,<br />
18 BOXOFFICE
I<br />
-1-<br />
(^imerica's<br />
, Movie<br />
Favorites<br />
Nestle...<br />
The Leader In Concession Condv<br />
Response No. 50<br />
^^ ^
SNEAK PREVIEW<br />
In<br />
ONE TO GROW ON<br />
With "Mrs. Doubtfire," "Home Alone"<br />
Director Chris Columbus Comes ofAge<br />
By Alex Albanese<br />
The boyish director of "Home Alone" fee/s"Mrs. Doubtfire"<br />
is one of his most mature films to date.<br />
Chris Columbus's new film<br />
"Mrs. Doubtfire," Robin Williams<br />
plays a divorced father<br />
so desperate to spend time with<br />
his estranged family he impersonates<br />
an elderly woman<br />
who ex-wife Sally Field then<br />
hires to take care of their children.<br />
Though he is following his<br />
hugely successful "Home<br />
Alone" features with another<br />
comedy, Columbus feels this<br />
film marks a turning point in his<br />
career "The thematic component<br />
of this film is much<br />
denser," he says, "and it deals<br />
with more complex issues than<br />
anything I've done in the past. I<br />
think that's a result of me turning<br />
35, and really wanting to<br />
deal with more adult things."<br />
With "Mrs. Doubtfire" Chris Columbus—the<br />
man who wrote<br />
"Goonies" and "Gremlins"— is at<br />
last trying to grow up.<br />
This new career maturity' is<br />
evident not only in the choice of<br />
subject matter, but in the absence<br />
of his former mentors,<br />
Steven Spielberg and John<br />
Hughes. "1 felt with 'Mrs.<br />
Doubtfire' it was really time for<br />
me to become my own man,"he<br />
says. "I know in the past I'vejust<br />
been affiliated with these other<br />
two strong producer/directors,<br />
and it was time for me to branch<br />
out on my own."<br />
The screenplay, which he cowrote,<br />
is based on an English<br />
children's story which provided<br />
both a ftinny, interesting premise<br />
for a film and what Columbus<br />
felt was an honest view of<br />
divorce. "I have nieces and<br />
nephews who come from<br />
divorced families, and I<br />
really<br />
wanted a film that<br />
wouldn't lie to them, that<br />
wouldn't tell them 'Oh<br />
your parents are going to<br />
get back togedier' I wanted<br />
to deal with the realities of<br />
divorce, within a very entertaining<br />
picture."<br />
Tlie project also allowed<br />
Columbus to achieve a<br />
long-held goal: working<br />
with Robin Williams. "I<br />
was really blown away by<br />
'Good Morning Vietnam,'" he<br />
says, "and I always thought God,<br />
it would be just wonderful to<br />
work with an actor of that caliber<br />
You just can't believe that<br />
someone of Robin's stature<br />
gives so much to their work.<br />
He's always on the set, he's always<br />
talking about the scene, he<br />
always wants to try something<br />
different, to make sure that<br />
every aspect ofhis performance<br />
is perfect."<br />
In the film, Williams' foil is<br />
played b^' Pierce Brosnan, an<br />
old flame who reenters Sally<br />
Field's life. "We didn't want a<br />
character who was the n pically<br />
sleazy father<br />
figure replacement"<br />
Columbus<br />
explains,<br />
"who the audience<br />
would be<br />
cheering for<br />
Robin to defeat.<br />
What I felt was<br />
more comically<br />
interesting was<br />
someone who<br />
comes into the<br />
family's life and<br />
is the perfect replacement.<br />
In<br />
many ways he<br />
may even be a better father to<br />
the kids, and he certainly will be<br />
abetter husband to Sally. ..Robin<br />
is in a situation where his wife<br />
takes him in as a confidant, he<br />
learns things about his relationship<br />
with her he never would<br />
have heard as Daniel Hillard, he<br />
can only hear them through<br />
Mrs. Doubtfire."<br />
Columbus admits comparisons<br />
between his film and "Ttiotsie"<br />
will be almost inevitable.<br />
"I'm sure at the end of this year<br />
they'll be writing about all the<br />
cross dressing movies that are<br />
"/ don 't sit down and say<br />
'Can I turn this into a<br />
hundred million dollar<br />
picture?' I take a project<br />
because I honestly feel<br />
"<br />
passionate about it.<br />
coming out— eve lything from<br />
The Ballad of Little Jo' to 'M<br />
Butterfly' to 'Mrs. Doubtfire.' For<br />
some reason we seem to be<br />
heavily populated with cross<br />
dressing films at this point," he<br />
laughs.<br />
"But two major issues<br />
differentiate 'Mrs. Doubtfire'<br />
from "Ibotsie; First, "Ibotsie' was<br />
primarily about an actor who<br />
just wanted to get a job, so where<br />
that<br />
career,<br />
film was about finding a<br />
this one is about re-entering<br />
into your family. Secondly,<br />
when Dustin became<br />
Dorothy he didn't undergo the<br />
same [level] of transformation<br />
Robin does Robin has to fool his<br />
wife of 14<br />
years, and his<br />
children, into<br />
believing<br />
he's a 60<br />
year old<br />
woman."<br />
As to future<br />
career<br />
objectives,<br />
Columbus<br />
says he primarily<br />
wants<br />
to continue<br />
to grow as a<br />
director of actors,<br />
and to<br />
make a range of films in all<br />
genres, from comedy to heavy<br />
drama. He admits these goals<br />
may be slightly at odds with his<br />
image. 'Teople would never believe<br />
me because of the work<br />
I've done, but I never take a<br />
project based on its commercial<br />
viability. I don't sit down and<br />
say 'Can I turn this into a hundred<br />
million dollar picture?' I<br />
take a project because I honestly<br />
feel passionate about it— because<br />
if you don't really love<br />
what you're doing you're going<br />
to be miserable for a year and a<br />
half of your life.<br />
"I have a hidden desire to<br />
work with people like Al<br />
Pacino and Robert De Niro,<br />
even Marlon Brando," Columbus<br />
adds. "I stUl think<br />
Brando has another great<br />
performance in him. Those<br />
are the kinds ofdreams that<br />
really tuel my career, because<br />
people like Brando, I<br />
just think there's a lack of<br />
good parts for these people,<br />
but they are still great, great<br />
actors."<br />
IH<br />
'Mrs Doubtfire" Starring:<br />
Robin WiUiains, SaUy Field, Pierce<br />
Brosnan,<br />
a}^d Harvey Fierstein.<br />
Screenplay by Randi Singer, Leslie<br />
Dixon and Chiis Columbus.<br />
Based on the rtovel for children<br />
Madame Doubtfire" by<br />
"Alias<br />
Anne Fine. Directed by Ijy Chris<br />
Columbus A Tli'entieth Ceiituaiy<br />
Fox Release. Release date. Nov. 24.<br />
20 BOXOFFICE
Edwards Theatres<br />
Mann Theatres<br />
QSC Ampliliers are featured in Edwards Theatres,<br />
including their<br />
flagship Newport Cinema, the largest screen on the West Coast.<br />
Mann's Chinese, the most famous movie house in the world,<br />
is only one of the Mann Theatres that relies on QSC amplifiers.<br />
Pacific Theatres<br />
United Artists Theatres<br />
The Pacific Cinerama another Hollywood landmark, is powered by<br />
QSC Ampliliers. as are other theatres in the Pacific Theatres chain.<br />
United Artists developing a new generation of theatres like the<br />
UA Greenwood in Denver is using QSC Ampliliers to move into<br />
next century of entertainment<br />
ie Power Behind<br />
he Pictures:<br />
ACT III Itieatres, Allen Ttetres, Assoaated Ttiatres, Budget Cinera, Cennal Slates Theatres,<br />
s<br />
Centuiy Ttieatres, Cinema Woitd. Cineplex (Meon Theatres, Ctoc Onemas, Oidonson Theatres. Douglas Theatres, General Cinemas, GKC Theatres, GTl Theatres,<br />
Marions TTiealres, Loews Theatres, Maico Theatres, Manos Theatres, Man:us Theatres, Mulone Theatres, Muvico Theatres, National Theatres, Neighboihooi) Onemas,<br />
PIrtt Theatres, Rhyan Theatres, U C I<br />
305 (D<br />
Theatres, Warner International Theatres, Western HTS Cinemas, and many, many more
SPECIAL REPORT<br />
TJw<br />
A DECLARATION OF INDEPENDENTS<br />
Our BOXOFFICE Round- Up of Some Prominent Players on the Independent Scene<br />
By Ray Greene<br />
Senior Editor<br />
ever-shifting landscape ofA mencan mdependent production and dtstiibution shifted more tJmn usual in the past sixteen months or so,<br />
mth new companies like Arrow and Savoy entering the theatrical ftny even as ynajors like Disiiey and Universal began waking up to the<br />
profit possibilities represented by smaller films and limited release patterns The following is an update on a handfiA of independent<br />
distiibution houses, seleaed to offer a vaned portrait ofrecent developments within the volatile world ofindependent film. In alphabetical order<br />
Gramercy's blaxploitation Western "Posse" posted respectable<br />
numbers early in ttie record-breaking summer of '93.<br />
Academy Pictures<br />
Academy Entertainment, a successful independent<br />
video supplier, launched its own<br />
feature film division under the moniker<br />
Academy Pictures in April of 1 990. 1 993 was<br />
a critncal year for Academy Picuires, which<br />
decided to begin distributing its own features<br />
on a test-run basis. "Romper Stomper,"<br />
a tough-minded look at Australia's neo-Nazi<br />
skinhead counterculture, was the first Academy<br />
tide to go through the in-house pipeline,<br />
receiving solid reviews and decent<br />
boxoffice in the process. The announced<br />
Academy distribution strategy will be to<br />
focus on specialty titles, limiting distribution<br />
to about six films per year, with many<br />
of the films acquired from other production<br />
sources. In addition. Academy will continue<br />
to produce its own features. Academy productions<br />
released in 1993 included "Gun<br />
Crazy," directed by Tkmra Davis and starring<br />
Drew Barrymore.<br />
Arrow Entertainment<br />
Cannon Group founder Dennis Friedland<br />
fwho co-founded Cannon with partner<br />
Chris Dewey in 1966 and then sold the<br />
company to Menachem Golan and 'Voram<br />
Globus in 1979) announced the formation<br />
of Ar.'-ovv Entertiiinment in late 1 992. Unlike<br />
Cannon (which, during<br />
tine Golan/Globus<br />
ney/Miramax deal.<br />
Wliile not an outright purchase like tlie<br />
became all-butsynonymous<br />
Disney buyout, the Universal/PolyCram<br />
era,<br />
with ex-<br />
ploitation titles)<br />
partnership is similarly designed to allow<br />
the two film companies to combine their<br />
Arrow's mandate appears<br />
With Universal's added market<br />
strengths.<br />
to be directed at<br />
die art-house circuit;<br />
Arrow's 1993 acquisimusclepower<br />
behind Gramercy, PolyGram<br />
has gained guaranteed distribution for features<br />
produced under its three production<br />
included "Sofie," arms: Working Title, Propaganda and A&M<br />
Htions which was Bergman Films. Universal gains from Gramercy in at<br />
actress Liv Ullman's least two directions: the studio can now<br />
directorial debut, and<br />
"Combination Platter,"<br />
produce smaller "specialty" films, and it can<br />
bid for the kinds of limited release titles it<br />
might have passed on previously, secure in<br />
an award-winproduce<br />
_. _ ning feature film by<br />
co-writer /director<br />
Tony Chan about a<br />
the knowledge tiiat the apparatus exists to<br />
give such films the special care and handling<br />
they require. Recent Gramercy titles<br />
Hong Kong im-<br />
have included Mario Van Peebles' "blaxploi-<br />
migrant's struggle<br />
adapt and find love in<br />
contemporary New<br />
York. Arrow Entertainment formed it's own<br />
distribution arm. Arrow Releasing, in February<br />
of 1993.<br />
Gramercy Pictures<br />
when Miramax<br />
was folded into tlie<br />
Walt Disney Co. as an<br />
autonomous production<br />
and distribution<br />
entity, the move was<br />
widely hailed by industry-watchers<br />
as<br />
another example of<br />
Disney's visionary<br />
management style.<br />
Wliat only a few observers<br />
noted was<br />
that, savvy as the Disney<br />
purchase was, in<br />
this instance, Jeffrey<br />
Katzenberg and Michael<br />
Eisner were<br />
playing follow the<br />
to<br />
tation" Western "Posse" and "Kalifomia,"<br />
starring Brad Pitt and Juliette Lewas. Gramercy<br />
has also concluded a distribution<br />
arrangement with Spike Lee's Universalbased<br />
40 Acres and a Mule Filmworks.<br />
I.R.S. Media<br />
Started in 1987 by<br />
Paul Colichman and<br />
-^ Miles Copeland 3d<br />
(who manages rock<br />
star Sting and who<br />
also founded I.R.S.<br />
records), I.R.S.<br />
Media had a breakthrough<br />
year in 1 992,<br />
producing and disiiihuting<br />
three welliv(<br />
I'ived independent<br />
tiilcs: Carl Franklin's<br />
"One False Move,"<br />
Alison Anders? "Gas<br />
Food Lodging" and<br />
"My New Gun," a<br />
black comedy about<br />
America's love affair<br />
After years of trial and error, I.R.S. hit its<br />
with firearms, which<br />
stnde when director Carl Franklin (above)<br />
made "One False Move" starred Diane Lane.<br />
(1992).<br />
Fonnerly known for<br />
quirky, low-budget titles like Penelope<br />
Spheeris' "Decline of Western Civilization<br />
Part II: The Metal Years," I.R.S. has been<br />
moving closer to the mainstream of late.<br />
22 Boxoffice
while still maintaining the spirit of creative<br />
experimentation on which Colichman and<br />
Copeland founded their company. I.R.S.'<br />
1993 releases included "The Music of<br />
Chance," an allegorical drama which<br />
starred James Spader, Mandy Patinkin,<br />
Charles Duming and Joel Grey.<br />
Savoy Pictures Entertainment<br />
Formed by former Columbia Pictures executives<br />
Victor Kaufhian and Lewis Korman<br />
early in 1992 and boasting financial<br />
participation from such major Hollywood<br />
players as former Columbia Pictures president<br />
Frank Price and Carolco co-founder<br />
Andre Vajna, Savoy Pictures<br />
is already shaping up<br />
as an indie powerhouse.<br />
Among the most well-capitalized<br />
indies ever (Savoy<br />
was reportedly incorporated<br />
with $100 million in<br />
start-up funding), the company<br />
has gone out of its<br />
way to form alnces<br />
with<br />
major Hollywood<br />
players.<br />
Savoy's 1993<br />
releases in-<br />
_, ..<br />
elude "A Bronx<br />
Savoys solid gold contacts with 'A-list' talent Tiadettie ,^. „ , ,.<br />
indie an Ideal place for Robert De Niro to Tiile,"<br />
g jwtien<br />
the directorial<br />
debut of<br />
tie wanted to tell "A Bronx Tale."<br />
Robert De<br />
Niro, and director Richard<br />
Attenborough's "Shadowlands,"<br />
a biographical romance<br />
starring Anfliony Hopkins as<br />
poet C.S. Lewis and Debra<br />
Winger as New York author Joy<br />
Gresham. Recently, Savoy<br />
scooped the majorsby securing<br />
the screen rights to Tom<br />
Clancy's best-seller "Without<br />
into a leading man capable of challenging<br />
Jack Ryan at the theatrical boxoffice. Savoy<br />
has also signed a precedent-setting producing<br />
pact with African-American filmakers<br />
George Jackson and Doug McHenry, allowing<br />
the duo to greenlight projects in the $6<br />
to $12 million budgetary range as long as the<br />
films are on contemporary black themes.<br />
Trimark Pictures<br />
Like Academy Pictures,<br />
Ttimark is an<br />
offshoot of a home<br />
video company, in this<br />
instance Vidmark Entertainment,<br />
which<br />
founded Trimark to<br />
feed its video pipeline<br />
back in 1990. TVimark<br />
has offered an eclectic<br />
range of product in the<br />
American marketplace,<br />
including British<br />
director Ken<br />
Russell's art film<br />
"Whore" and the Van<br />
Damme-less sequel<br />
"Kickboxer 2," but<br />
Tnmark fias made millions witti<br />
Trimark's corporate<br />
bread-and-butter has<br />
Reinorse," a potential franchise<br />
modestly-budgeted tiorror films like<br />
title which upgrades<br />
John Kelly— a minor character<br />
"Warlock: Ttie Armageddon." so far been in the horror<br />
genre, where the<br />
from Clancy's Jack Ryan novels where he<br />
appeared under tlie code name "Clark"—<br />
company has had two very successflil indie<br />
releases: "Warlock," starring Julian Sands as<br />
OLLYWOOD<br />
24 Boxoffice
the son of satan, and "Leprechaun," which<br />
featured "Willow" star Warwick Davis as an<br />
evil Irish imp. Intriguingly, TVimark announced<br />
the formation of an interactive<br />
arm last March in partnership with tine<br />
^0/20 video chain. Among the first titles to<br />
go into development at THmark Interactive:<br />
"Warlock" and "Leprechaun" tie-ins,<br />
naturally.<br />
TVimark Interactive is 80 percent<br />
owned by THmark and 20 percent owned<br />
by 20/20 Video, with Kelly Flock, the former<br />
head of the Lucasarts games division,<br />
as executive vice president.<br />
Troma Inc.<br />
If cult director John Waters ("Polyester")<br />
founded an independent movie company,<br />
it would probably look a lot like TVoma,<br />
where camp favorites "The Tbxic Avenger"<br />
and "Sgt. Kabukiman, N.Y.P.D." reign supreme.<br />
Founded by Lloyd Kaufman and<br />
Michael Herz nineteen years ago, TYoma<br />
has proudly taken bad taste and made it an<br />
aesthetic by manufacturing hip,<br />
self-consciously<br />
cheesy low-budget trash for the<br />
unsuspecting masses. TVoma's longevity in<br />
the difficult independent film world would<br />
be achievement enough, but the company<br />
has actually enjoyed at least one spectacular<br />
success: "The Tbxic Avenger," TVoma's<br />
1985 feature about a weakling transformed<br />
tcatines and TVoma's flourishing animated<br />
TV series, "The Tbxic Crusaders." Though<br />
TVoma suffered a setback in 1993 when a<br />
planned $12 million "Tbxic Crusaders" feature<br />
collapsed into<br />
legal battles with<br />
New Line Cinema,<br />
Troma is a company<br />
that appears<br />
to be on the move.<br />
Representative<br />
Troma titles include<br />
the self-explanatory<br />
"Surf<br />
Nazis Must Die"<br />
and TVoma's recent<br />
paean to intergalactic<br />
cross-dressing,<br />
"Vegas in Space."<br />
Zeitgeist Films<br />
Zeitgeist Films<br />
Troma's ever-popular Toxic Avenger (that's 'Toxie' to his fhends)<br />
was founded in<br />
started life as an R-rated movie monster, but his popularity with kids<br />
1988 by Emily resulted in a kinder, gentler makeover by the time of 'Toxic Avenger II.'<br />
Russo and Nancy<br />
Gerstman to give special handling to a limited<br />
number of independent releases each<br />
year Tlie Zeitgeist track record is one of the of the most harrowing and unflinching documents<br />
to emerge from the AIDS most consistentiy eclectic in independent<br />
crisis.<br />
distribution, with a tendency toward "politically<br />
correct," leftist subject matters and<br />
documentary "Let's Get Lost," and two successful<br />
recent documenuiries: "Manufacturing<br />
Consent: Noam Chomsky and the<br />
Media" and "Silverlake Life: T'he View From<br />
Here." The latter, a stunning self-portrait by<br />
two gay filmmakers dicing ofAIDS was one<br />
For additional information about ir\depen-<br />
into a mutant super-hero by industrial pollutants,<br />
spawned an honest-to-goodness<br />
viewpoints. Gay director Tbdd Haynes' film<br />
"Poison" is a Zeitgeist title, as is Derek<br />
dent releases, please see our Ii^depetvknt Feature<br />
Chart in this and every issue ofBoxoffice<br />
franchise in the form of additional "Tbxic" Jarman's "Wittgenstein," the Chet Baker Magazine.<br />
A Hollywood Benchmark!<br />
Made in America for the World!<br />
ORC<br />
Optical Radiation Corporation<br />
1300 Optical Drive, Azusa, GA 91702<br />
800-755-LAMP<br />
Response IMo 99<br />
November. 1993 25
HOLIDAY TREATS<br />
The Season^s Comming Attractions:<br />
The Films to Watch For in November and December<br />
—<br />
'II Do Anything<br />
Not since Lee Marvin and Clint Eastwood<br />
warbled their way through the old west in<br />
"Paint Your Wagon" has so determinedly unmusical<br />
a cast been assembled around a Hollywood<br />
musical as the one put together by<br />
James L. Brooks for this song and dance extravaganza.<br />
Nick Nolte ("The Prince of<br />
Mrs. Doubtfire<br />
The debut film for Robin and Marsha<br />
Williams' Blue Wolf Prods, is this 20th<br />
Century Fox comedy, directed by Chris<br />
Columbus ("Home Alone 2: Lost in<br />
NewYork"). Williams is an out of work<br />
voiceover artist going through o messy<br />
divorce. When his wife (played by<br />
Sally Field) gets custody because of his<br />
unemployed status, a desperate Williams<br />
disguises himself as an older<br />
woman and gets a job as the nanny to<br />
his own children. Are we the only<br />
movie magazine in America to notice<br />
the parallels between the "Mrs.<br />
Doubtfire" scenario and Marsha<br />
Williams' own past as the former<br />
nanny to the Robin Williams clan who<br />
ended up marrying the (already married)<br />
boss? The script is by Randi<br />
Mayem Singer, based on the British<br />
children's novel "Madame Doubtfire"<br />
by Anne Fine. "Mrs. Doubtfire" will be<br />
released Nov. 24. (Fox)<br />
is by rock star (and sometime movie star)<br />
Prince. (Columbia, Holiday)<br />
Flesh and Bone<br />
Dennis Quaid and Meg Ryan team up for<br />
the first time since 1988's "D.O.A.," a film<br />
which failed at the boxoffice, but which succeeded<br />
in initiating a romantic relationship<br />
between the two actors which continues to<br />
this day. In "Flesh and Bone," Quaid is an<br />
uptight vending machine operator with a dark<br />
secret in his past, with Ryan as the lady friend<br />
he makes after she jumps out of a cake at a<br />
raucous party. Ryan is riding high after "Sleepless<br />
in Seattle," and can probably survive the<br />
performance of just about any film. But Quaid<br />
could use a hit after the dissappointing performance<br />
of almost every film he's done since<br />
his breakthrough in "The Big Easy" back in<br />
1987. (Paramount, Nov. 5)<br />
Even Cowgirls Get the Blues<br />
After years of failed attempts, novelist Tom<br />
Robbins will see his cult tome "Even Cowgirls<br />
Get the Blues" make it to the big screen in the<br />
idiosyncratic hands of director Gus Van Sant<br />
("My Own Private Idaho"). Robbins' bizarre<br />
plotiine is hard to synopsize, but we'll try:<br />
UmaThurman is a hitch-hicking cowgirl with<br />
outsized thumbs who leads a mutiny against<br />
a patriarchal, woman-hating ranch owner<br />
(and— you should pardon the euphemism<br />
"feminine hygiene product" magnate) at the<br />
Rubber Rose Ranch. John Hurt ("The Elephant<br />
Man") and Keanu Reeves ("Bram Stoker's<br />
Dracula") are among the supporting players.<br />
Tides"), Albert Brooks ("Defending Your<br />
Life"), Tracy Llllman and Julie Kavner are<br />
among the performers ready to reveal their<br />
latent lyricism in Brooks' tale of an unemployed<br />
actor suddenly forced to care for the<br />
d
A/ith<br />
multiple cameos, including one by 60s<br />
author (and former Merry Prankster) Ken<br />
Kesey. (Fine Line, Nov. 3)<br />
Carlito'S Way<br />
Gilbert Grape<br />
Al Pacino and Brian De Raima re-team<br />
johnny Depp seems to be making a habit<br />
for the first time since "Scarface," with<br />
Df playing offbeat characters with wacky<br />
Pacino again cast as a Latino gangster.<br />
names. First came his delightful performance<br />
Pacino is Carlito Brigante, a Harlemborn<br />
Puerto Rican gangster attempting<br />
as the man-made Edward Scissorhands in Tim<br />
Burton's satiric fantasy of the same name.<br />
Now Depp is slated to play the title character to go straight after a prison stretch. Sean<br />
in "Gilbert Crape," a big-screen version of the Penn (De Palma's "Casualties of War"),<br />
novel "What's Eating Gilbert Grape?" to be v^ho renounced acting in favor of directing<br />
just before his directorial debut "The<br />
directed by Sweden's Lasse Hallstrom ("My<br />
Life as a Dog") from a script by Peter Hedges, Indian Runner" opened and bombed a<br />
who wrote the original book. Set in Iowa,<br />
few years back, returns to the screen as<br />
"Crape" is the bittersweet story of a maladjusted<br />
boy's relationship to his chronically<br />
Pacino's sleazy lawyer. After "Bonfire of<br />
the Vanities" and "Raising Cain," De<br />
overweight mom. The recent off-beat Depp<br />
weepie "Benny and Joon" did surprisingly Raima sure could use a hit; with the<br />
well, so perhaps the former "21 lump Street" added cache Pacino brings in the wake<br />
star may be developing a following for this of his 1992 Oscar for "Scent of a<br />
type of performance. (Paramount, Dec.) Woman," perhaps he'll get it here.<br />
Based on the novels Carlito's Way and<br />
Beethoven's 2nd<br />
Every dog may have his day, but<br />
Universal's $57 million dollar St. Bernard<br />
Beethoven is that rare cinema canine who<br />
gets a second run at the nation's boxoffice.<br />
Rod Daniel ("Teen Wolf," "The Super") directs,<br />
with original star Charles Crodin reprising<br />
his role as the Felix Unger-ish George<br />
Newton, and Bonnie Hunt returning as<br />
Crodin's wife. Success has it's perks for animal<br />
superstars, too; in this one, Beethoven<br />
reportedly finds love and becomes a family<br />
man. Filmmaker Ivan Reitman ("Twins") executive<br />
produced the original "Beethoven,"<br />
and also served in that capacity on the sequel;<br />
the script is by Len Blum. "Beethoven's 2nd"<br />
is yet another Christmas present to the<br />
nation's exhibitors. (Universal, Dec: 17)<br />
After Hours by Edwin Torres, Carlito's<br />
way was scripted by David Koepp, who<br />
recently co-wrote another adaptation<br />
for a little number called "Jurassic Park."<br />
(Universal, mid-November 1993)<br />
Wayne's World 2<br />
Despite it's fluke success at the boxoffice,<br />
"Wayne's World" was a trouble-plagued feature,<br />
with director Penelope Spheeris ("The<br />
Beverly Hillbillies") refusing to return for the<br />
sequel as a resultof her clashes with star Mike<br />
Myers on the original film. In this supplement<br />
to the $121 million comedy, Wayne (Myers)<br />
and Garth (Dana Carvey) have to deal with it<br />
when Wayne's favorite babe (Tia Carrere)<br />
Heaven and Earth<br />
For years, director Oliver Stone has<br />
promised to round out his two Vietnam<br />
epics "Platoon" and "Born on the Fourth<br />
of July" with a look at the conflict which<br />
shaped so much of his thinking from the<br />
vantage point of the other side. With<br />
"Heaven and Earth," Stone makes good<br />
on that promise, creating a based-on-fact<br />
account of the life and times of Le Ly<br />
Hayslip, a Vietnamese woman whose<br />
experiences spanned the French and<br />
American occupations of Vietnam. Newcomer<br />
Hiep Thi Le plays Hayslip, with<br />
Joan Chen ("The Last Emperor") as her<br />
mother. Dr. Haing S. Ngor as her father,<br />
and Tommy Lee Jones ("Under Siege") as<br />
the American military man who married<br />
Hayslip and eventually brought her to the<br />
United States, screenplay is by Stone,<br />
based on Hayslip's autobiographical<br />
memoirs "When Heaven and Earth<br />
Changed Places" and "Child of War,<br />
Woman of Reace." (Warner, Dec.)<br />
comes under the influence of a slimy record<br />
mogul (Christopher Walken). The eclectic<br />
supporting cast includes Charlton Heston,<br />
Drew Barrymore and Kim Basinger; "Saturday<br />
Night Live" producer Lome Michaels is giving<br />
Stephen Surjik of Michaels' HBO series "The<br />
Kids in the Hall" his feature directing break<br />
here. The success of "Wayne's World" was<br />
widely regarded as freakish, and the failure of<br />
Myers' Wayne-less "So I Married an Axe Murderer"<br />
at the summer boxoffice indicates the<br />
character (rather than the actor) was the principle<br />
draw. If "WW2" tanks, Myers may wish<br />
he'd been a bit more cautious before deserting<br />
"Saturday Night Live" to become a big-time<br />
movie star. (Paramount, Dec. 10)<br />
We're Back: A Dinosaur's Story<br />
Sometimes it's scary how carefully structured<br />
Steven Spielberg's relationship with<br />
Universal has become. When "Jurassic Park"<br />
was released with a PG-1 3 rating last summer,<br />
a lot of people wondered why Universal cut<br />
themselves off from the under-age boxoffice<br />
a PC would have fostered. Here's the answer:<br />
an animated "children's" dino pic, targeted<br />
for the kids who never got to visit<br />
"Jurassic<br />
Park." In "We're Back," a pack of revived<br />
dinosaurs return to their old stomping<br />
grounds— in modern day New York. Script by<br />
John Patrick Shanley ("Alive"). With a live-action<br />
"Flintstones" flick in the Amblin pipeline,<br />
expect Universal's Studio Tour to devolve into<br />
Dino World over the next few years via<br />
Spielberg tie-ins. (Universal, Nov. 24)<br />
M. Butterfly<br />
former horror specialist David Cronenberg<br />
follows up the critical success of his bizarro<br />
adaptation of William Burroughs' "Naked<br />
Lunch" with this screen version of David<br />
Henry Hwang's award-winning dramatic<br />
November, 1993 27
play. Jeremy Irons (Cronenberg's "Dead Ringers")<br />
and John Lone ("The Last Emperor") star<br />
in this tale of a diplomat who falls in love with<br />
an oriental courtesan before realizing that she<br />
is actually a cross-dressing he. Hwang<br />
scripted, from his own play; supporting players<br />
include Ian Richardson and Barbara<br />
Sukowa. What was a daring idea when the<br />
play was written may seem like old hat alter<br />
"The Crying Came;" the early buzz on this<br />
one (which premiered at the Toronto Film<br />
Fest) ain't good. (Warner)<br />
Batman: The Mask of Phantasm<br />
Those clever folks at Warner Bros, have<br />
found a way to keep the "Batman" franchise<br />
SCHINDLER'S LIST<br />
Having resharpened his boxoffice incisors<br />
on the unstoppable "Jurassic Pork,"<br />
Steven Spielberg turns again to the less<br />
certain task of establishing himself as a<br />
serious film artiste. "Schindler's List" has<br />
been on Spielberg's always overflowing<br />
back burner for more than a decade; as a<br />
producer, he even attempted to put the<br />
project together around Martin Scorsese.<br />
The fact-based "Schindler" seems more<br />
suited to Spielberg's affirmative worldview;<br />
though a Holocaust story, "Schindler" offers<br />
the possibility of moral uplift in a fiorrific<br />
context. Liam Neeson ("Darkman") is<br />
Oskor Schindler, the roguish German profiteer<br />
who used his chummy relationship<br />
with the Nazis to save 1 ,200 Jewish workers<br />
from genocidal Plasgow executioner<br />
Amon Goeth. If Spielberg doesn't pull this<br />
off, his quest for artistic legitimacy may<br />
begin to seem increasingly quixotic. Script<br />
by Steven Zoillian. (Universal, Dec. 15)<br />
alive between live action efforts while at the<br />
same time entering the lucrative feature animation<br />
market in a manner that avoids direct<br />
competition with Disney. Based on the Fox<br />
Television series, "Batman: The Mask of<br />
Phantasm" features the voices of Kevin Conroy<br />
as Batman, EfremZimbalist Jr. as his butler<br />
Alfred, and former skywalker Mark Hamill as<br />
the loker. Warner promises a new villain<br />
named "Phantasm" and a flashback glimpse<br />
of Batman's first love. After the general disaffection<br />
with "Batman Returns," it will be interesting<br />
to see how exhibitors react to a<br />
cartoon Caped Crusade, even one launched<br />
by a popular TV show. (Warner, Dec. 25)<br />
The Saint of Fort Washington<br />
Despite his bread-and-butter reputation as<br />
an action star thanks to the "Lethal Weapon"<br />
series, Danny Clover ("Bopha!") remains one<br />
of Hollywood's most socially conscious players.<br />
I nth is offbeat drama. Clover is a homeless<br />
Vietnam vet who befriends a schizophrenic<br />
man (Matt Dillon) after the hospital puts him<br />
out on the streets because of a lack of funds.<br />
Directed by Tim Hunter. (Warner, Dec. 1 7)<br />
Addams Family Values<br />
Just Dan Quayle's luck; the smart-alecks<br />
behind the "Addams Family" were lookingfor<br />
a sequel title just as he was sticking it to<br />
Philadelphia<br />
Is Hollywood ready to deal with AIDS? With "Philadelphia," Oscar-winning<br />
director Jonathan Demme ("The Silence of the Lambs") is willing to find out. Tom<br />
Hanks ("Big") is a lawyer fired by his firm when he contracts the disease. Denzel<br />
Washington is the brilliant but homophobic attorney Hanks hires to take on his<br />
wrongful termination suit. Demme, who was accused of gay-bashing because of<br />
the ill-defined sexuality of the serial killer in "Lambs" describes "Philadelphia" as<br />
a film "about men, women, AIDS, homophobia, lawyers, friendship, discrimination,<br />
having babies, being gay, being straight, the American system of justice,<br />
Philly cheese steaks, prejudice, acceptance, heartbreak and laughs; in other<br />
words, America today." Script by Ron Nyswaner ("Mrs. Soffel"). (TriStar, Dec.)<br />
Murphy Brown for her unwed pregnancy. In<br />
"Addams Family Values," Comez (Raul Julia)<br />
and Morticia (Anjelica Huston) have marital<br />
problems thanks to the effect of their new<br />
baby boy, the mustachioed Pubert, on the<br />
rhythms of their lovelife. With loan Cusak as<br />
Uncle Fester's (Christopher Lloyd) outwardly<br />
normal but possibly murderous fiancee Debbie<br />
(Joan Cusack of "Toys.") Screenplay by<br />
Paul Rudnick,whoallegedlyrewrotethe original<br />
"Addams" script for pay but not screen<br />
credit. The original "Addams Family" feature<br />
grossed $112 million in 1991. (Paramount,<br />
Nov. 19)<br />
28 BOXOFFICK
Flavors that go together<br />
together<br />
.ntroducing Strawbana^^<br />
and Lem and Mel!<br />
Each has two favorite flavors<br />
kids can eat together or munch<br />
separately. Tangy lemon and<br />
I<br />
refreshing watermelon team up in<br />
Lem and Mel. The fruity tastes of<br />
strawberries and bananas make new<br />
Strawbana twice as delicious.<br />
Their catchy names make flavor identi<br />
fication fast and easy. What's more, the<br />
bright new packages fit right in with our<br />
other distinctive characters.<br />
^^^B Strawbana and Lem and Mel<br />
^^^Hr sold equally well in test markets.<br />
^PI^The yearlong test also showed that<br />
adding these two new brands to the<br />
existing product line increased Just Born<br />
sales by 23%.<br />
Stock up on two new flavor combinations<br />
kids will love!<br />
JUSTyPpRN.<br />
Bethlehem, PA 18017<br />
,w7a<br />
Building on our tradition of quality!
Screen Beans<br />
beans, now appearing in theatres and<br />
Jelly Belly '<br />
video stores with good taste. That's because<br />
they're not your ordinary jelly beans. Jelly Belly<br />
beans are nationally advertised in<br />
consumer magazines and on top<br />
syndicated TV shows including<br />
Siskel & Ebert, Jeopardy! and<br />
The Price Is Right. Our new<br />
3 oz. box of 20 assorted "true-tolife"<br />
flavors is ideal for the market.<br />
Our new eye-catching promotional materials<br />
feature mobiles to increase product awareness<br />
and movement, giving "America's Favorite Jelly<br />
Bean" the title role in the next feature<br />
attraction at your candy counter.<br />
For the name of your Jelly Belly<br />
theatre and video broker call us<br />
toll-free today: 1-800-323-9380.<br />
Bean" are registered trademarks of<br />
Herman Goelitz. Inc.<br />
'^''i/nal gourmet '»e'<br />
It's America's Favorite Jelly Bean^<br />
Response No 298
a<br />
conscience when his master begins flirting<br />
with Nazism. James Fox is Lord Darlington,<br />
with Emma Thompson as the spunky maid<br />
with whom Stevens falls in love. Reuniting<br />
most of the collaborative elements from<br />
"Howard's End" will make this a hard one for<br />
the critics to ignore. Screenplay by Ruth<br />
Pravver Ihabvala, based on the novel by Kazuo<br />
Ishiguro. (Columbia, Nov. 5)<br />
Romeo is Bleeding<br />
Gary Oldman ("Bram Stoker's Dracula")<br />
plays a different kind of sucker in "Romeo is<br />
Bleeding," a film no/r black comedy written<br />
and directed by Peter Medak ("The Ruling<br />
Class"). Oldman is a crooked NYPD officer<br />
stationed in Queens who falls for Mafia<br />
queen-pin Lena Olin ("Havana") and goes<br />
straight to hell under her influence. Annabella<br />
Sciorra and Juliette Lewis are Oldman's wife<br />
and mistress, respectively. (Gramercy, Nov.<br />
19)<br />
Six Degrees of Separation<br />
Will Smith of TV's "The Fresh Prince of<br />
Bel-Air" is being touted as the next Eddie<br />
Murphy thanks to his recent performance in<br />
"Made in America." In "Six Degrees of Separation,"<br />
Smith stars as a savvy young con man<br />
who convinces Stockard Channing and Donald<br />
Sutherland that he is the real-life son of<br />
actor Sidney Poilier. John Guare ("Atlantic<br />
City") adapted from his play for director Fred<br />
Schepisi ("The Russia House") If Smith really<br />
is the "next big thing," this could be the<br />
sleeper of the season. (MGM, Nov.)<br />
Shadowlands<br />
Rebounding from the negative reviews and<br />
lackluster boxoffice for his Chaplin bio-pic.<br />
Sir Richard Attenborough directs this basedon-fact<br />
romantic drama. Anthony Hopkins<br />
stars as the celebrated British author C. S.<br />
Lewis, who falls madly in love with a beautiful<br />
New York writer (Debra Winger). Script b\<br />
Nicholson from his award-winning pla\ ;<br />
"Shadowlands" marks the third collaboration<br />
between Attenborough and Hopkins, who appeared<br />
in "Chaplin" as the editor of Chaplin's<br />
biography and starred as the demented ventriloquist<br />
in Attenborough's 1978 thriller<br />
"Magic." (Savoy Pictures, Dec. 25)<br />
Robocop 3<br />
Robo is back despite lackluster reviews and<br />
boxoffice for his second outing. This time, it's<br />
a kinder, gentler cyborg (played by Robert<br />
Burke instead of Peter Weller) who quits his<br />
job with the Detroit Police Department to<br />
protect the community from Omni-Consumer<br />
Products Corporation, the company which<br />
originally designed the Robocop robots. Written<br />
by Fred Dekker and "graphic novelist"<br />
(that's "comic book writer" to you and me)<br />
Frank Miller; directed by Fred Dekker. If anything<br />
can bring Orion back from the dead, it's<br />
"Robocop" (which doesn't necessarily mean<br />
that anything can bring Orion back from the<br />
dead...) (Orion, Nov. 5)<br />
Sister Act II<br />
Nothing heals old wounds like a $140 million<br />
domestic gross. "Sister Act" was notorious<br />
for the feud between Whoopi Goldberg<br />
and Disney brass, but that hatchet was buried<br />
under an avalanche of boxoffice admissions<br />
in the summer of 1992. Directed by Bill Duke,<br />
"Sister Act 11" reunites Goldberg, Kathy<br />
Najimy and Maggie Smith as those oh-so-fun<br />
nuns. In a typically clever cost-cutting maneuver,<br />
Disney got the sequel moving along<br />
quickly by adapting an existing project—<br />
gospel musical developed by Dawn Steel—to<br />
accommodate the "Sister Act" cast. "Sister 11"<br />
finds Goldberg helping troubled inner-city<br />
high school students find themselves via the<br />
organization of a student-run gospel choir.<br />
Script by James Orr and Jim Cruickshank;<br />
believe it or not, "Sister Act II" is based on a<br />
true story! (Buena Vista, Dec.)
The only bite that will disappoint you.<br />
Eating a Hebrew National Beef Frank is a divine<br />
experience. That's because our hot dogs are made<br />
from 100% fresh beef and contain no artificial colors,<br />
flavors, by-products, fillers, sugar or corn-syrup.<br />
So, don't disappoint your customers by serving<br />
them just any old hot dog. Serve them ours and<br />
they'll only be disappointed when it's gone.<br />
Order your hot dogs from: A.I.C.P. Corporation,<br />
P.O. Box 379, Malverne, NY 11565. Tel: (516) 593-<br />
0367. Fax:(516)593-4328.<br />
We Answer To A Higher Authority.<br />
Visit us at booths 301 & 303<br />
Response No, 32
—<br />
The Three Musketeers<br />
what's Disney's problem with TriStar, anyway?<br />
Disney's "The Three Musketeers"<br />
(based on the Alexandre Dumas classic)<br />
forced a TriStar version into turnaround, just<br />
Angie I Says<br />
An acrimonious rift eruiafed between<br />
former Fox production chief Joe Roth and<br />
actress/singer Madonna over this comingof-age<br />
story about an Italian girl in Brooklyn,<br />
which Madonna personally<br />
developed at Fox with screenwriter Todd<br />
Graff. When Roth left Fox to form his<br />
Disney-bosed production company Cara<br />
van Pictures, he took "Angie" with him<br />
w(7/iouf Madonna, who publicly accused<br />
Roth of dropping her because of reservo<br />
tions about her acting ability<br />
(hmmm.. .maybe he caught on advance<br />
screening of "Body of Evidence."). "After<br />
as the Disney "Huck Finn" did before it. Chris<br />
O'Donnell ("Scent of a Woman") plays<br />
D'Artagnan, with Kiefer Sutherland ("The<br />
Vanishing") as Athos and Charlie Sheen ("Hot<br />
Shots Part Deux") as Aramis. Script by David<br />
Loughery; "The Three Musketeers" is a coproduction<br />
of )oe Roth's Caravan Pictures and<br />
Avnet/Kerner, the team that produced "Fried<br />
Green Tomatoes," in which O'Donnell was<br />
featured in a small but showy role. Preview<br />
screenings are reportedly off the scale with<br />
audience approval. (Buena Vista, Nov. 1 2)<br />
directing 'Coup de Ville' and being in<br />
volved in 'Revenge of the Nerds' [and]<br />
'The Excorcist III' you certainly are qualified<br />
to speak about. ..great filmmaking'<br />
said Madonna in a sarcastic, widely cir<br />
culoted fox. Madonna's "A League of<br />
Their Own" co-star Geena Davis is joined<br />
by a post-"Crying Game" Stephen Rea<br />
under the stewardship of Martha Coo<br />
lidge ("Romblin' Rose") taking over the<br />
reigns. (Buena Vista; Dec, limited)<br />
Look Who's Talking Now<br />
Kirstie Alley and John Travolta reunite for<br />
"Look Who's Talking Now," in which Alley's<br />
character loses her job and Travolta's cabbie<br />
becomes a successful airline pilot. Don't expect<br />
Bruce Willis or Roseanne Barr to<br />
lend<br />
their vocal talents to this one; this time, it's not<br />
the kids but the household pels who talk!<br />
Co-written and directed by Tom Ropelewski,<br />
with Diane Keaton and Danny DeVito as the<br />
mutts with the mostest. (TriStar, Nov. 5)<br />
M<br />
Theatre Managment & Accounting Systems<br />
McALLISTER ASSOCIATES, INC<br />
The TOTAL SOLUTION from<br />
Booking and Film Remittance Including Interface to A/P and Advertising.<br />
Box Office and Distribution Analysis -<br />
Concession Sales Analysis and Yield Reporting<br />
Distributors Reports Estimated Accrual<br />
- Inventory and History Compare<br />
Cooperative Advertising and Media Billing and Receivable Remittance Offsets<br />
General Accounting Systems - General Ledger, Accounts Payable, Payroll<br />
These compreheslve packages will run on a complete line of computers, from a<br />
Multi-user Unix Based system witti a capacity for over 200 users, to a Multi-user Network<br />
or small single user DOS system.<br />
..EASY TO USE.. CUSTOMIZED TO FIT YOUR UNIQUE NEEDS..<br />
..PRICED TO FIT YOUR BUDGET..<br />
..ONLINE INTERFACE TO YOUR AUTOMATIC TICKETING AND CONCESSION SYSTEMS.<br />
MCALLISTER ASSOCIATES, INC.<br />
274 Main Street, Reading, MA, USA 01867-3611<br />
Telephone: (617) 942-0700<br />
For more information contact: Dick or Jesse<br />
34 BOXOKUCE<br />
Response No. 12
'<br />
""'MflSoroducersI-'^"'<br />
^^j^^^l^mi^f;.<br />
m^<br />
..Se<br />
rebate<br />
progr<br />
industry _<br />
today-<br />
IhatBToduce-s^P^"<br />
stands starts ««h a g«».=.-<br />
extraSdSfP^°^'^'-<br />
PUCKEWNGC^NDV)<br />
NE1WT_3^°^<br />
'SD*=fe=^^ .^^^a<br />
^EP ^^"^^<br />
For Free Samples and Complete Details Just Call Our "Box" Office!<br />
The Promotion In Motion Companies, Inc.<br />
436 Old Hook Road, Emerson, NJ 07630 USA<br />
Tel: 201-261-0034 Fax: 201-261-5630<br />
AMERICA'S FAVORITE CONCESSION CANDIES
Far Away, So Close<br />
Recuperating from the expensive english-<br />
Idnguage flop "Until the End of the World,"<br />
German filnimakerWimWenders retraces his<br />
steps with this sequel to "Wings of Desire,"<br />
one of the most popular foreign films ever.<br />
The original told the story of a guardian angel,<br />
played by Bruno Ganz, who falls in love with<br />
a human and becomes a man so he can court<br />
her. The sequel focuses on Otto Sander as<br />
Cassiel, an angel Ganz left behind when he<br />
fell to earth. Original cast members Peter Falk,<br />
Solveig Dommartin and Ganz are joined by<br />
Natassja Kinski ("Cat People"), and Roberto<br />
Begnini ("Night on Earth"). Advance reviews<br />
have been negative. (Distribution pending).<br />
Wrestling Ernest Hemingway<br />
Shirley MacLaine takes her annual Oscarqualifying<br />
stab at playing a crotchety old<br />
biddie in "Wrestling Ernest Hemingway," a<br />
buddy-comedy about the friendship which<br />
develops between retirees Robert Duvall and<br />
Richard Harris in a Florida retirement community,<br />
with MacLaine as a hot-to-trot senior<br />
sexpot. Directed by Randa Haines ("Children<br />
of a Lesser God"). (Warner Bros., Dec)<br />
George Balanchlne's<br />
"The Nutcracker"<br />
is<br />
If<br />
seeing Macaulay Culkin stand en pointe<br />
your idea of a good time, this is the film for<br />
!•' !••'<br />
MOTION PICTURE<br />
PROJECTOR CLASSICS<br />
you. Pre-superstardom, Culkin had a smattering<br />
of ballet experience, climaxing in a walkon<br />
(or is that "dance on?") in a New York City<br />
I. Kill, lion oi NuUiiiku inuhi(h<br />
he played llic biuthci ol ^\ane iheHiii whose<br />
favorite toy soldier comes to lite as a handsome<br />
prince. Now that he's the 800 pound<br />
gorilla of child actors, Mac's prancing as the<br />
prince himself, natch. Dance critics of America,<br />
sharpen your pencils! (Warner, Nov. 24)<br />
In the Name of the Father<br />
Daniel Day-Lewis reunites with Irish<br />
filmmaker )im Sheridan, the man who directed<br />
him to his 1989 Oscar for "My Left<br />
The longest<br />
running Star of<br />
motion pictures and a<br />
supporting cast of widely acclaimed<br />
performers-each of star quality. For the<br />
pleasure of your audience, keep your projectors in first-run<br />
condition with LaVezzi original equipment components.<br />
BLAVEZZI<br />
LaVezzi Precision, Inc.<br />
999 Regency Drive • Glendale Heights, IL 60139-2281<br />
Phone: 1-800-323-1772 • Fax (708) 582-1238<br />
serving the<br />
motion picture industry<br />
since 1908<br />
Distributed by Theatre Equipment Dealers everywhere<br />
Foot." "In the Name of the Father" tells the<br />
true-life story of Gerry Conlon (Day-Lewis), a<br />
Belfast man imprisoned by the British for 15<br />
years for a terrorist act he didn't commit. The<br />
film has already provoked controversy, with<br />
co-star Emma Thompson ("FHoward's<br />
End")<br />
taking flack from the British press forthe film's<br />
supposed pro-IRA stance. Script by Sheridan<br />
and Terry George from Conlon's prison memoir<br />
"Proved Innocent." (Universal, Dec.)<br />
My Life<br />
It used to be that when a comedic actor<br />
wanted to be taken seriously, he'd make a<br />
movie riddled with Chaplinesque pathos.<br />
Now comedians seem to be turning to disease-of-the<br />
-week motifs, with Tom FHanks as<br />
an AIDS victim in "Philadelphia" and Michael<br />
Keaton as a Hollywood publicist (does this<br />
guy want sympathy^ dying of cancer who<br />
decides to make a video of his life so his<br />
unborn child will be able to know him. Both<br />
Keaton and FHanks have long been undervalued<br />
as actors (we defy any actor to top the<br />
FHanks' grieving phone confessional in<br />
"Sleepless in Seattle"), so here's hoping "My<br />
Life" is the showcase Keaton deserves. Written<br />
and directed by Bruce )oel Rubin<br />
("Ghost"); co-starring Nicole Kidman and<br />
Queen Latifah. (Columbia, Nov. 12)<br />
Response IMo. 293<br />
36 BOXOKKICE
* 'CHEESE<br />
Impulse Snacks!<br />
Nabisco's powerful cookie and cracker<br />
brands outsell the nearest competitor<br />
by a margin of more than 3 to 1.*<br />
Our Convenience Packs and Single<br />
Packs are a great way to build your<br />
concession sales, and earn extra<br />
profits.<br />
For more information, contact<br />
your Nabisco representative, or call:<br />
Customer Service Network<br />
1-800-858-OREO eon<br />
All major aedit cards accepted<br />
by the Customer Service Network.<br />
•OREO* Cookies<br />
•RITZ* Crackers<br />
•PREMIUM Crackers<br />
•CHIPS AHOY!'- Cookies<br />
•NILlA'vValers<br />
•no NEWTONS'-Cookies<br />
•RITZ BITS" Crackers<br />
CONVENIENCE PACKS<br />
(3.5-8.4 OZ.)<br />
"PARTY GRAHAMS<br />
•CHEESE RITZ tracker Sandwiches<br />
with Peanut Butter<br />
•RITZ'Cracker Sandwiches with Cheese<br />
•LORNA DOONE® Cookies<br />
•WHEAT THINS* Snack Crackers<br />
•HONEY MAID® Grahams<br />
•WHEATTHINS'Snacki rj<br />
•MR. PHIPPS'l'ret/el Chips<br />
•nCNEWTONS-Cookies<br />
•NABS*Cracker Sandwiches<br />
• RITZ* Cracker Sandwiches<br />
• LORNA DOONE" Cookies<br />
•NUTTER BUTTER tool<br />
•MINI CHIPS AHOY!' (o<br />
SINGLE PACKS<br />
2 OZ.)<br />
ers<br />
les<br />
•OREO' lookles<br />
•TEDDY GRAHAMS'<br />
i.tahamSnaiks<br />
•RirZ BITS- SANDWICHES<br />
Cheese<br />
•RITZ BITS' SANDWICHES<br />
Peanut Butter<br />
•CHIPS AHOY!' Cookies<br />
NIPS'"SnackCtackers<br />
• PREMIUM'! rackets<br />
i Convenience Sales Datj Response No. 409 5I993MBISCOFOOOSIW;
^iwj<br />
11620<br />
Mw<br />
'%''. x.-iL
EXHIBITION PROFILE<br />
Growing With the Comniunity:<br />
Pacific Theatres' Carmel Mountain 12<br />
Pacific Theatres premieres its largest theatre to date in Metro San Diego,<br />
an area that has shown impressive growth in the last decade.<br />
As<br />
By George T. Chronis<br />
an exhibition market, San Diego<br />
has definitely come of age. The independent<br />
Nickelodeon circuit, based<br />
in San Diego, has been aggressively building<br />
in the area (Boxoffice, September 1993)<br />
and now Pacific Theatres has debuted its<br />
latest and largest theatre there as well. Why<br />
the heavy expansion into this Southern California<br />
community? For Pacific, a circuit<br />
operating solely in California and Hawaii,<br />
there were a good number of solid reasons<br />
behind building the Carmel Mountain 12 in<br />
San Diego.<br />
"We're looking for markets with young<br />
families and growth potential within an established<br />
region," says Jay Swerdlow, executive<br />
vice president and general manager<br />
of Pacific Theatres. "We don't have detailed<br />
statistical surveys done before we build in a<br />
community. There isn't a firm group of<br />
numbers we look for, such as "a 200,000<br />
person market." Our expansion process is<br />
not that scientific. But we do look for underserved<br />
markets. In San Diego, we have a<br />
high growth area with a lot of new housing<br />
and proposed ftiture housing. As a result,<br />
this is a market we've identified as being<br />
very important to us."<br />
Census Bureau statistics confirm San<br />
Diego's status as a growth market. The 1990<br />
census shows that San Diego has passed San<br />
Francisco to become California's second<br />
most populous city with a litde over 1.1<br />
million people. This translates into a 26.8<br />
percent growth rate between 1 980 and 1 990.<br />
So when Swerdlow says, "we believe in<br />
building large multi-plexes in growing markets<br />
designed to<br />
capture the bulk of die<br />
target market share from the beginning," it's<br />
obvious why Pacific would concentrate on<br />
expanding in San Diego. In fact, Pacific has<br />
made a goal of having the most screens in<br />
town, and with the opening of the Carmel<br />
Mountain 12, achieved that goal with a current<br />
total of 45.<br />
Set on an outdoor community center site<br />
in the nortlieastem metropolitan portion of<br />
San Diego, first identified as desirable more<br />
than six years ago. Pacific had to wait for a<br />
slew of developers to come and go before<br />
the project was finally solidified and actaal<br />
construction could begin. During this period.<br />
Pacific continued to refine its theatre<br />
design philosophy— one based firmly in a<br />
large multiplex formula. So, as the Carmel<br />
Mountain 12 came to fruition, it did so as a<br />
12 screen multiplex— the largest theatre Pacific<br />
has ever built since the circuit's founding<br />
in 1939. "This theatre is a culmination<br />
ofall the latest equipment and design knowhow<br />
we could get our hands on," says<br />
Swerdlow.<br />
A contemporary multi-story design, the<br />
interior was planned to be attractive and<br />
very easy to maintain and manage. For<br />
example. Pacific uses marble flooring in the<br />
lobby and ceramic tile in the rest rooms.<br />
Swerdlow says both are easy on the eyes<br />
and easy to clean. The lobby features a low<br />
multi-colored ceiling painted bright and colorfiil<br />
in turquoise and light magenta colors<br />
accented with playfiil amenities and lighting,<br />
including aluminum and neon.<br />
Pacific's architect, KM & A, also took<br />
advantage of some strict Health Department<br />
requirements concerning tiie proper<br />
If you include the entire metropolitan statistical<br />
area (MSA), San Diego's market totals<br />
almost 2.5 million people with an ate die interior's visual whimsy. "We took<br />
ventilation of popcorn poppers to accentu-<br />
income per capita (1990) of just under the opportunity to be playfiil with the way<br />
$15,000 ($15,762 for L.A. during die same we get that smoke out of the concession<br />
period).<br />
area," Swerdlow said. "All of the venting<br />
ducts for the popcorn machines have a<br />
unique sculptured look using stylized piping."<br />
The concession area itself is an 800<br />
square foot self-service snack bar island in<br />
the middle of a "T-shaped" floor plan. Accommodating<br />
up to eight cashiers, the<br />
snack selections most favored by Pacific are<br />
the standards— soda, popcorn and candy.<br />
Swerdlow believes that focusing selection<br />
on these staples not only makes die selfserve<br />
concept viable, it also gives the public<br />
what it wants and lessens the amount of<br />
time taken to serve tiie customer quickly.<br />
He is also quick to point out that Pacific's<br />
custom island design can also be quickly<br />
adapted to merchandising other products<br />
when necessary.<br />
The same emphasis on moving customers<br />
quickly through the ticketing process<br />
was also at work in the boxoffice design.<br />
Featuring 10 stations, Swerdlow says the<br />
boxoffice has die personnel and the technology<br />
to move customers quickly. "We put in<br />
the latest in computerized equipment by<br />
Theatron Data Systems," he says. "We're<br />
giving die patron the ability to buy tickets<br />
for any show days in advance, or via telephone.<br />
Tlie system is also set up to handle<br />
credit card and debit card purchases. We're<br />
one ofthe first circuits to embrace debit card<br />
payments." For security of tiie cash handling<br />
process, Swerdlow says they utOize<br />
pneumatic tijbes to safely get the money<br />
from the boxoffice and cash registers back<br />
to the counting areas. "We've used this a few<br />
times in the past, but overall it's still new to<br />
us."<br />
As for the auditoriums, all 12 are<br />
equipped for Dolby SR, and tivo can accommodate<br />
Dolby Digital and THX sound. "V^'o<br />
of the auditoriums can hold more than 400<br />
people, two more tiian 300, another six can<br />
seat 200 plus, and the last t^vo offer 1 66 seats<br />
each. Swerdlow says the sightiines in every<br />
auditorium meet with Academy guidelines,<br />
and that Pacific took extia effort to offer<br />
plush seating with extra legroom. In addition,<br />
FM receivers are available for the hear-<br />
November, 1993 39
EXHIBITION PROFILE<br />
ing-impaired, just as<br />
all parts of the theatre<br />
are accessible to<br />
the physically-impaired<br />
in compliance<br />
with the<br />
Americans with Disabilities<br />
Act (ADA).<br />
For the grand<br />
opening of the Carmel<br />
Mountain 12,<br />
Pacific distributed a<br />
direct mailing introducing<br />
the theatre to<br />
85,000 homes over a<br />
seven mile radius<br />
around the site. Pacific<br />
also set up onsite<br />
tie-ins with local<br />
radio stations, and<br />
cross-promotions<br />
with local merchants<br />
and restaurants.<br />
One of the<br />
most fruitful of these, according to<br />
Swerdlow, has been the relationship Pacific<br />
has developed with the nearby Islands restaurant.
CONGRATULATIONS<br />
Its Showtime<br />
PACIFIC<br />
THEATRES<br />
on the opening<br />
of your new<br />
CARMEL<br />
MOUNTAIN<br />
1 2 THEATRE<br />
Your Friends at<br />
VOGEL POPCORN CO.<br />
Elto Pia, Washington • Hamburg, Iowa<br />
• Mattoon, Illinois • Morral, Ohio<br />
at<br />
Carmel Mountain 12<br />
Tlieatres<br />
Congratulations<br />
Pacific Tlieatres!<br />
from your fun food equipment supplier<br />
Q GOLD MEDAL<br />
2001 Dalton Avenue<br />
Cincinnati, Ohio 45214<br />
(800)543-0862 • (513) 381-1313<br />
Boxoffice<br />
congratulates<br />
Pacific Theatres<br />
on the opening of the<br />
Carmel Mountain<br />
12<br />
- CONGRATULATIONS -<br />
PACIFIC<br />
THEATRES<br />
on the GRAND opening of your new<br />
CARMEL MOUNTAIN<br />
12THEATM<br />
-x'a^tiliiMIII1IIHItli1i|Jillll|i|,llg^<br />
November, 1993 41
EXHIBITION PROFILE: Pacific Carmel Mtn. 12<br />
{continuedfrom p. 40)<br />
number one, nvo or three in San Diego<br />
grosses for even,' picture we open there," he<br />
said. "Wlien we opened up 'Tom & Jerry:<br />
The Movie,' not only did we have the highest<br />
grosses for all of San Diego, but also for the<br />
entire Los Angeles A.D.I. We almost did as<br />
well witli 'The Fugitive.'"<br />
Another aspect of the theatre that<br />
Swerdlow believes accounts for the excellent<br />
grosses at Camiel Mountain is that it<br />
has been set it up to be a regular venue for<br />
art house films. Now that local residents<br />
have a choice other than driving downtown<br />
to see more off-beat pictures, he says art film<br />
lovers are staying closer to home. Local<br />
restaurant managers have confirmed a significant<br />
increase in dinner hour patrons, an<br />
increase tliey directly attribute to the Carmel<br />
Mountain 12 keeping residents in the<br />
area.<br />
Now that patrons are coming to visit the<br />
theatre, Swerdlow is sure that his circuit's<br />
service programs will keep them coming<br />
back. "We stake a lot<br />
in our Academy of<br />
Courtesy and Excellence," he says. "All<br />
of<br />
{continued p. 44)<br />
PACIFIC THEATRES<br />
1 20 North Robertson Boulevard<br />
Los Angeles, CA 90048<br />
310-657-8420<br />
Fax:310-652-2439<br />
Executive Roster:<br />
Michael R. Forman, Chairman<br />
Jerome A. Forman, President<br />
)ay Swerdlow, Executive VP, General<br />
Manager<br />
Chan Wood, Executive VP, Film Buyer<br />
Bonnie Alt, VP, Insurance & Human Resources<br />
Dan Chernow, VP, Assistant to the General<br />
Manager<br />
Michael Collins, VP, Purchasing/Snack<br />
Bar Operations<br />
)im FHudson, VP, Finance<br />
Don Immenschuh, VP, California Operations<br />
Vital Statistics<br />
Milt Moritz, VP, Advertising/Public Relations<br />
Founded: 1939<br />
Screen count: 320<br />
Locations: 80<br />
Average screens per location: 4<br />
Projected screens by end of 1993: 328<br />
Theatre Employees: 4,000<br />
Corporate Employees: 1 75<br />
States located in: California, Hawaii<br />
Company Ownership breakdown<br />
A private company<br />
Projected revenues by end of 1993:<br />
N/A<br />
AflFordable ADA* Compliance<br />
Tone Boost.<br />
Volume ;uk1<br />
Balance Control<br />
Rechargable<br />
atteries<br />
One-Touch<br />
Screen Selection<br />
Completely<br />
Expiuidable<br />
FM Broadcast<br />
ADA compliant, the Chaparral TH50' ' Personal<br />
Stereo Listener System, gives your theater a<br />
competitive edge. Designed tor single or multiplex<br />
movie theaters, the TH50's EquaTone'" technology<br />
allows your patrons to customize tone boost,<br />
volume and balance to their individual needs.<br />
For a demonstradon, visit us at ShowEast, Booth<br />
#1 14, or call 1-800 435-7253 for information and<br />
brochure. FAX inquiries to (408) 435-1429.<br />
CHAPARRAL<br />
C O M M U N<br />
2450 North First St., San Jose, CA 95131<br />
42 BoxoKucE
New<br />
New Products<br />
BANKOR SS Series Lens exclusively from Marble.<br />
rhese totally redesigned hi-te<br />
ith the best of Eurc<br />
:uperb contrast projec<br />
jquired by tod<br />
Or<br />
See us at Showeast Booth #312<br />
ii^X<br />
%i<br />
mMABME COMPANY RATED
EXHIBITION PROFILE: Pacific Carmel Mtn. 12<br />
{contiimedfrom p. 42<br />
our staff go to the Academy on an on-going<br />
basis 1 2 times a year and meet with instructo<br />
help patrons, and a whole cross-section<br />
of incentives from snack bar sales to improved<br />
expense control, outside group ac-<br />
Carmel Mountain, it won't hold its size title<br />
for long. Before the end of the year. Pacific<br />
will finish up a 14-screen multiplex m<br />
tor on how to handle customers with courtesy'<br />
and good service. For all of our new<br />
locations we also schedule special orientation<br />
sessions. We put a lot of emphasis on<br />
this ffaining. We have people pleasing points<br />
tivity sales and gitt cerriHcate sales. Sen'ice<br />
is what differentiates circuits today."<br />
Based on what it has been able to do with<br />
its largest multiplex design so far. Pacific has<br />
decided that all<br />
future sites will feature at<br />
for our staff members who go the extia mile least 1 2 screens or more. Unfortunately for player in this region.'<br />
Northern Calitomia's Marin Counr\'. But for<br />
now, as he surveys the San Diego marketplace<br />
from the Carmel Mountain 12,<br />
Swerdlow confidently exclaims, "we now<br />
consider ourselves to be the dominant<br />
NEWAND USED THEATRE EQUIPMENT SALE!<br />
CINEVISION CORPORATION brings you one of the widest selections of new, used, and rebuilt theatre equipment<br />
Our20years experience enables us to offer complete installation and service anywhere in the world! All rebuilt<br />
sales are backed by our full one year warranty We will gladly purchase or arrange trade allowances on your<br />
surplus and unwanted equipment. Call today to make your deal. Allow us to bid your next project!<br />
35/70 MM PROJECTION SYSTEMS<br />
Proiector, soundhead, penthouse magnetic heads,<br />
changeover, format kit, and pedestal (if required)<br />
ALL REBUILT AS NEW-1 YEAR WARRANTY<br />
CENTURY JJ2<br />
S7950 00<br />
CENTURY JJ3<br />
8450.00<br />
CINEMECCANICA V-8<br />
7550 00<br />
CINEMECCANICA V-10<br />
4750,00<br />
KINOTONE DP75<br />
6750 00<br />
NORELCO/PHILIPS TODD-AO (AAII)<br />
24/30 FPS-DUAL SPEED<br />
35 MM SYSTEMS-GOOD USED<br />
Century proiector & soundhead, console, automation,<br />
failsafe/cue detector, platter & guidance, makeup table,<br />
flat & scope lenses $9450.00<br />
Simplex XL & XL soundhead, Christie console & automation,<br />
failsafe/cue detector, platter & guidance, makeup table,<br />
flat & scope lenses $10,000.00<br />
Cinemeccania V-IS complete with reel transport, 3 lens<br />
turret, 2500w lamphouse & power supply, automation,<br />
feed & takeup, lenses, pedestal, failsafe/cue detector,<br />
reconditioned $4995.00<br />
Cinemeccanica V-4, w/pedestal, feed & takeup. lamphouse<br />
& power supply lens turret,<br />
lenses, failsafe/cue detector,<br />
platter & makeup table $5995,00<br />
MISCELLANEOUS 35 MM PROJECTION<br />
EQUIPMENT-USED<br />
PROJECTION HEADS<br />
CENTURY C 706 MM Lens Holder<br />
CENTURY C 101,6 MM Lens Holder<br />
CENTURY SA 101 6 MM Lens Holder<br />
SIMPLEX 35 Late Model<br />
SIMPLEX XL Curved Gate<br />
SIMPLEX XL Studio Gate<br />
SIMPLEX XL Straight Gate<br />
Ballyntyne Pro 35<br />
SOUND HEADS<br />
CENTURY R3E<br />
SIMPLEX FIVE STAR<br />
SIMPLEX XL SH 1020<br />
SIMPLEX SH 1000 FOUR STAR<br />
RCA 9030<br />
CHRISTIE CC10<br />
CHRISTIE CC20<br />
LAMPHOUSES<br />
CHRISTIE H10 1000 Waft<br />
CHRISTIE H20 2000 Waff<br />
CHRISTIE H30 3000 Watt<br />
CHRISTIE H40 4000 Watt<br />
ORC M 1000 700 Watt<br />
ORC 4500 3600/4500<br />
$1995 00<br />
2150.00<br />
2395.00<br />
2150.00<br />
2395-00<br />
2675,00<br />
2200,00<br />
1800.00<br />
1350,(<br />
1095,(<br />
795 00<br />
795 00<br />
2350 00<br />
2950 00<br />
2150,00<br />
2350.00<br />
2450,00<br />
3450,00<br />
3250(<br />
MISCELLANEOUS ITEMS-USED<br />
B&L SCOPE LENSES $ 325.(<br />
MAGNACOM LENS ATTACHMENTS 295,(<br />
BACKUP & PRIME LENSES from 95.(<br />
KELMAR PGS 7000 REEL ARMS<br />
set/250,(<br />
XETRON MAXI 8 AUTOMATION 495,(<br />
EPRAD CO-OPERATOR AUTOMATION 395,(<br />
MONO SOUND SYSTEMS from 550,(<br />
DOLBY CP-50 PROCESSOR 3250.C<br />
SMART SR 300 STEREO PROCESSOR 1795.C<br />
CHRISTIE AW3 PLAnER & MUT 3500.C<br />
THREE BAY AUTOMATICKET 650,C<br />
ORC 2500 1000/1600 WATT 2195.C<br />
ORC 1600B 1000/1600 WATT 2450.(<br />
ORC 2500B 1600/2500 WATT 2995.C<br />
PARTS REBUILD EXCHANGES<br />
We have an extensive selection of parts in stock to<br />
most proiectors. Dealer discounts available. We offi<br />
excellent repair and exchange services on projecton<br />
intermittents, soundheads, etc Export inquines invitei<br />
Call<br />
for further details<br />
3300 N.E. Expressway, BIdg. 2<br />
Atlanta, GA 30341<br />
(404) 455-8988 FAX (404) 455-406<br />
44 BOXOKKUK<br />
Hfsponse No 280
';<br />
INSIDE EXHIBITION<br />
SAVVY AND SUBURBAN<br />
Regal Cinemas Creates an Ever-Expanding Niche in Exhibition<br />
There<br />
By Marilyn Moss<br />
Associate Editor<br />
is a new multiplex in the metro<br />
Philadelphia area, Regal Cinemas'<br />
Huntingdon Valley 14. This 14-screen<br />
complex, with its state-of-theart<br />
design (art deco with neon<br />
enhancement') and concessions<br />
(it includes a gourmet<br />
cafe that sells cappuccino,<br />
espresso and freshly baked<br />
cookies) is a reflection of the<br />
Knoxville, Tenn. -based<br />
circuit's state-of-the-art knowhow<br />
in increasing— and creating—a<br />
niche for itself in the<br />
business of exhibition. In 1989<br />
Mike Campbell, founder,<br />
chairman and president of<br />
Regal Cinemas, had just sold<br />
his also Kiioxville-based Premiere<br />
Cinemas to Cinemark.<br />
In 1990, he decided to start<br />
again— from scratch. In only<br />
three and a half years Rega<br />
has gone from to just under<br />
350 screens. Says Campbell, "I think we've<br />
done it even better this time."<br />
The story of Regal and its savvy means of<br />
operation prove Campbell right. The<br />
Huntingdon Valley 14 is the circuit's first<br />
venture into the metro Philly area. But<br />
Regal has been adding on the average about<br />
80 to 90 screens each year on major areas<br />
of the map. And at the end of September the<br />
company unveiled another major expansion<br />
with plans to add 145 screens in 1994.<br />
Why did Regal come to Philadelphia?The<br />
answer to that question is the history of the<br />
company's strategy and success. Says<br />
Campbell, "Rega! is always looking for opportimirics<br />
in markets that we perceived to<br />
be cither underscreened or underserved,<br />
and in doing our research, the metro Philadelphia<br />
area kept popping up. It's a market<br />
that could use some additional screens, particularly<br />
in some of the suburban areas. As<br />
population shifts have taken place, in many<br />
cases theatre growth has not followed."<br />
In addition, says Campbell, the circuit<br />
has other projects ongoing in the metro<br />
Philb- area. "If you look at the populationto-screen<br />
ratio," he adds, "it's obvious that<br />
that market in general is underscreened<br />
when you compare it to national averages."<br />
The way Regal looks at Philadelphia is the<br />
way it looks at other potential markets. Says<br />
Campbell, "We are also building theati'es in<br />
Gregory at the Huntingdon Valley Cinema 14 in Ptiiladelphia<br />
the metropolitan Cleveland area, and our<br />
strategy is basically the same in that market;<br />
we're building theatres around and near<br />
Cleveland where the population has shifted<br />
to the suburbs and [screen] growth hasn't<br />
followed. Counting the Huntingdon Valley,<br />
we now have 349 screens at 44 locations.<br />
Next we will open a 12-plex near Indianapolis<br />
and an 8-plex in Shreveport, Louisiana;<br />
and within the next six weeks we're going<br />
to be opening a 10-plex near Greenville,<br />
South Carolina."<br />
How does Regal view its competition in<br />
specific geographical areas? Says Campbell,<br />
for example, "Huntingdon Valley is a noncompetitive<br />
zone and we're not directiy<br />
competing with anybody. The nearest theatres<br />
are a litde over five miles away. Like<br />
most exhibitors, we track our competitors'<br />
film numbers, and I feel like we've generated<br />
a substantial amount of new business<br />
in the area that wasn't being served before.The<br />
Huntingdon Valley serves a very<br />
upscale patronage in a suburban area; there<br />
we target a sophisticated audience and play<br />
what I would call more mainstream specialty<br />
films or art films, for example, 'Howards<br />
End: It's a very good sophisticated and<br />
family market: an educated and high income<br />
area rather than an action-adventure<br />
[film] audience."<br />
In general, says Campbell, Regal tries to<br />
market its theatres and tailor<br />
them to the specific segments<br />
of the cities that they're<br />
"We have some small bid markets<br />
in the South that are marketed<br />
primarily with<br />
inainstream films, maybe a<br />
slant toward the action and<br />
family audience films. We<br />
have a couple of urban locations<br />
where we program the<br />
theatres more for an urban<br />
audience, an action audience.<br />
We have many locations similar<br />
to Huntingdon Valley<br />
where we program upscale,<br />
higher income audiences.'<br />
Yet once a theatre finds its<br />
market, it must continue to<br />
promote both itself and its<br />
product, lb increase its<br />
visibility,<br />
says Campbell, Regal has probably<br />
three to four project films a year "We give<br />
the managers a small range of films t0|<br />
choose from and designate project films and<br />
dien go out in the local communities. "<br />
"We also have competitions for best promotion<br />
on certain films," says Campbell.<br />
During the past Christmas season we had a<br />
promotion with the film 'Aladdin'; we had<br />
managers go out and decorate their lobbies<br />
with caricatures ft-om tlie film. We'll have<br />
managers go out and negotiate deals with<br />
car dealerships to give away free automobiles.<br />
We did well enough in the ['Aladdin']<br />
promotion to place second nationally with<br />
Disney. We had several of our theatres in<br />
the top 20 in tire Buena Vista promotion.<br />
Also, several of our tiieatres used 'Free<br />
Willy' as a project film Oris summer We had<br />
people doing everytliing from decorating<br />
their concession stands as ships to doing<br />
tie-ins with aquariums, etc., to generate interest<br />
in the film."<br />
Regal also puts emphasis on promoting<br />
and marketing its new theatres, says Camp-<br />
(continued p. 48)<br />
46 BOXOFFICE
f<br />
74ee^ tfou Paid ^o^ ^t!<br />
ilMn SR<br />
lulation. No extra pli<br />
xpensive adapters nessary.<br />
Emergency Backup furnished free - N^... .<br />
accessories for complete Backup capability.<br />
e forced to buy expensive<br />
Available in 4 models:<br />
MOD IIB 4-channel with subwoofer output.<br />
MOD IIB-DIT Drive-in theatre stereo processor for transmitters, amplifiers, etc.<br />
MOD IIB-FS Front-Surround 2-channel economy system with subwoofer output.<br />
MOD IIB-LRS 3-channel Left, Right, Surround processor with subwoofer output.<br />
Lowest priced. Full Featured system you can buy. Totally Modular. Call or FAX for our<br />
color literature on the MOD IIB Processors. Made in U.S.A.<br />
'H'"'''^
INSIDE EXHIBITION<br />
(continuedfrom p. 4G)<br />
bell. This entails use of various avenues.<br />
"There's direct mail, which is unusual in our<br />
business. We'll send out a fiall-color postcard<br />
type maOer direct to as many as 40,000 or<br />
50,000 homes surrounding the theatre describing<br />
all the amenities and offering free<br />
concessions, saying 'Drop by, no obligation.'<br />
We've put together a sky diving team, 'The<br />
Flying Elvises' for our last five or six openings.<br />
We've taken a group of local sky divers<br />
from the Nashville, Tfenn. area willing to<br />
travel all over tlie eastern part of tlie countr\'.<br />
We'\'e generated a lot oflocal interest on<br />
that, and it's good for at least one or two clips<br />
on the six o'clock news when we do it."<br />
Also, says Campbell, "We sometimes<br />
bring in live bands, a kind ofbigband sound,<br />
for our theatre lobbies for a special VIP<br />
grand opening. A lot of it we barter; I think<br />
that's the beauty of it. Even though we<br />
designate substantial dollars to be spent,<br />
we're normally getting three to four times<br />
as many dollars worth of advertising back<br />
because of the bartering that we do. We just<br />
give other entities— such as radio stations,<br />
TV stations, etc. —the opportunity to kind of<br />
tag along and be part of the promotion."<br />
Adds Campbell, "In many cases when we<br />
open new theatres we will do promotions<br />
within the lobbies. It's kind ofbecome standard<br />
practice for us to go out and try to solicit<br />
an automobile to give away, to have patrons<br />
perhaps for the first four to six weeks of a<br />
new theatre register to win a free automobile;<br />
there will be a drawing at the end ofthe<br />
first month ofbusiness. Generally those are<br />
donated; it doesn't cost anything."<br />
Regal makes improvements on the complexes<br />
it acquires. According to Campbell,<br />
tlie company goes in and upgrades them to<br />
more of the standard it expects of the theatres<br />
it constructs. "We've added a lot ofneon<br />
and put in new sound systems in many<br />
theatres; we've also put in new seating with<br />
cupholder armrests and computerized ticketing<br />
systems in theatres that don't have<br />
them. It's an internally developed system. I<br />
think the public has responded well. We<br />
have a reputation for running clean theatres<br />
with good presentation and a lot of emphasis<br />
on quality control."<br />
And what of Regal's relationship with<br />
major distributors? "As far as we're concerned,"<br />
says Campbell, "we have excellent<br />
relationships with all ofdie m. We don't have<br />
any particular alliances; we play all films<br />
and enjoy a ver\^ good relationship with<br />
everybody. We're not out of business with<br />
anybody and haven't been. We've been<br />
blessed with a lot of cooperation from the<br />
distributors and have been able to get most<br />
anything we've asked for"<br />
The circuit has been a member of NATO<br />
for only a year now. "I wouldn't have joined<br />
if we didn't think there would be benefits<br />
there. I personally feel that NATO, over the<br />
past few years, has evolved into a more<br />
effective organization. Says Campbell, "As<br />
far as responding to issues that pertain to<br />
exhibition in general, I feel like tliere's more<br />
of a cooperative spirit within NATO now<br />
than perhaps there was in the past when,<br />
even though you had an organization of a<br />
certain group of business owners, you still<br />
had that competitive factor there and reluctance<br />
to, maybe, share information. I<br />
think<br />
that is becoming less of a problem."<br />
Looking at an overview of the state<br />
exliibition now, Campbell tiiinks that in<br />
general it continues to upgrade the moviegoing<br />
experience, "certainly," he adds, "with<br />
better facilities, [and] certainly where Regal<br />
is concerned. We're averaging more tlian<br />
eight screens per location across the board,<br />
our theatres are new, well-equipped, well-<br />
of<br />
( continued p. 50)
IF WE DIDN'T PUT YOU FIRST WE<br />
COULDN'T FINISH LAST<br />
OSRAM is the worlds leading supplier of Xenon lamps<br />
because our technological leadership results in longer<br />
lasting lamps and better quality pictures.<br />
The bottom line? Significant operating cost savings and<br />
increased theater patron satisfaction.<br />
Here are the many services OSRAM offers you. All<br />
orders are shipped within 24 hours, and second-day<br />
delivery at our expense is standard. If necessary, we<br />
can ship the same day and deliver within 24 hours. To<br />
expedite sen/ice, we maintan warehouses on both<br />
coasts. In addition, the OSRAM insurance program<br />
provides maximum support should your lamp<br />
arrive damaged.<br />
Another plus: as part of our extensive personalized<br />
service, OSRAM is conducting a nationwide series of<br />
training seminars for theater personnel providing valuable<br />
information on proper lamp installation, usage<br />
techniques and troubleshooting.<br />
We mantain a staff of warranty test engineers and a<br />
facility unmatched in the industry In fact, our continuous<br />
process improvements have enabled us to extend the<br />
life warranty on many of our popular lamp types. In the<br />
event that a lamp is returned for evaluation, it is<br />
thoroughly tested and a complete written analysis is<br />
provided to your dealer within ten days.<br />
Nearly 40 years ago, OSRAM created a light source<br />
that revolutionized the film exhibition industry, paving<br />
the way for today's multiplex theaters with sophisticated<br />
automation systems.<br />
Quite simply OSRAM is dedicated to providing the<br />
highest quality and most innovative lighting products<br />
avalable.<br />
After all, if our lamps didn't finish last, we wouldn't finish<br />
first. For further information, call 1-800-LIGHTBULB. j^.<br />
ECHNOLOGY BROUGHT TO LIGHT<br />
Response No. 29<br />
OSRAM<br />
SYLUANIA
INSIDE EXHIBITION<br />
[continuedfrom p. 48)<br />
maintained theatres, and I think that's always<br />
the key. And where we've gone in and<br />
built theatres like that, we can demonstrate<br />
in hard numbers the fact that we've been<br />
able to expand tlie market. We have increased<br />
moviegoing there."<br />
Does Campbell think exhibition has<br />
reached a saturation point? "I think some<br />
markets are overscreened," he says. "I think<br />
there are still numerous opportunities in<br />
other markets that are either underscreened<br />
or in need of more modem<br />
facilities." And does Regal do anything to<br />
protect itself against a screen glut? "Well, I<br />
think that's a risk we always take, " Campbell<br />
says. "But it just seems logical, the way the<br />
industry's going, that the burgeoning ancillary<br />
markets with film entertainment, such<br />
as cable TV and videocassettes, and now<br />
pay-per-view, are driving the industry in<br />
general. Even though movie theatres are<br />
still the engine that drives the train, the<br />
other ancillary' markets are what makes the<br />
industry attractive for production companies.<br />
As for what that's doing— I think it's<br />
evident now diat there is an increase in film<br />
production; it's obviously going to take more<br />
screens to take care of the films."<br />
"Let's put it into perspective," says Campbell.<br />
"This past summer was a record one.<br />
But in many [Regal] theatres ^vhere we have<br />
as many as 14, 16 or 18 screens in a zone,<br />
we were still not able to open up all the films<br />
that needed to be opened. As long as the<br />
ancillary markets are increasing the total<br />
revenue pie for the production companies,<br />
there's going to be an ample supply of film<br />
product to fill up tlie screens."<br />
"In my opinion, " adds Campbell, "and this<br />
is already the case, you're going to see increasing<br />
niche marketing for films. When<br />
we got into the business 10 years ago, the<br />
most successful films seemed to be the ones<br />
that were just a general audience film, but<br />
today diere have been several films targeted<br />
at certain age groups or certain income or<br />
ethnic groups that have been vety successfill.<br />
I think that the ability to market films<br />
on a niche basis is much greater today."<br />
And how does the rise in popularity ofdie<br />
independent film influence the market?<br />
Says Campbell, "I think there are always<br />
going to be people in the independent [film]<br />
community that if they take the pulse right,<br />
so to speak, of the filmgoing community,<br />
they are going to be successful. I think the<br />
biggest problem tliat independent companies<br />
are going to continue to face is capital,<br />
and I think that's where the advantage of<br />
being a major studio comes in— that is, tlie<br />
capital is available to produce these films."<br />
"It remains to be seen, " he adds, "whedier<br />
or not these independent companies that<br />
are being absorbed into the smdios can<br />
maintain their flair for tlie niche films. The<br />
general appeal films are always going to be<br />
the most successftil. We design our theatres<br />
with a very wide seating capacity range. If<br />
you look at Huntingdon Valley, our large<br />
theatre seats something over 500 people;<br />
the smallest ones seat 1 30. 1 think that when<br />
you have a wide range of seating capacities<br />
like that it enables us to exhibit some more<br />
specialized films profitably without tying up<br />
a 400 or 500-seat theatre. And all of our newtheatres<br />
are designed witli that concept.<br />
Regal Cinemas has a philosophy, concludes<br />
Campbell, that has enabled it to grow<br />
rapidly and profitably. "We've gone from<br />
basically zero to a public company in a little<br />
over diree years. I think our strategy is one<br />
of rational business evaluations, cost control<br />
at all levels and providing excellent<br />
service and, hopefully, a superior moviegoing<br />
experience. And ifyou try to do all those<br />
things you can't go wrong."<br />
MM<br />
icllywccd Dream Tactcry<br />
PROMOTIONAL AND GIFT PRODUCTS FOR THE MOTION PICTURE INDUSTRY<br />
I sc our Liniqiie products as souvenirs, give-aways, or as retail gift items. We can create one-of-a-kind,<br />
cListom. promotional items for new film releases and special events. We can place your logo on our quality<br />
Items, featuring our patented Movie Reel Time"* Clocks, Professional Quality Scene Slate Clapper Boards,<br />
Mo\ic Award Hanks Clocks and mtich more! Call for more information.<br />
Hcllywccd Dream Tactcry<br />
1842 Sylvania Avenue, Toledo, OH 4361.^<br />
Phone (419) 474-3065 FAX (419) 474-9740<br />
50 BOXOKUCE
j<br />
ToRiva<br />
On Yo<br />
STAR QUALITY. The<br />
ability to out-shine, out-think, outlast<br />
the competition.<br />
A term as applicable to the<br />
The Ones<br />
Screen<br />
If the new X-CEL* Xenon doesn't live<br />
up to your expectations during the<br />
I first iOO hours of operation,<br />
simply return it for a full refund.<br />
ars on your screen as the one that<br />
'* '<br />
'<br />
No hassles. No tedious delays.<br />
3S them shine their brightest:<br />
'<br />
Our star may not have 1<br />
the X-CEL* xenon. The<br />
bulb with an innovative<br />
computer seal design for<br />
[reater heat dissipi<br />
that extends the bulb life. ,<br />
J<br />
shining as long as<br />
guys (although 20 years is<br />
certainly no overnight sensation<br />
but our bulb, warranty.<br />
dependability and fast service<br />
We back up our<br />
product not only with fast,<br />
friendly service (Give us a call<br />
'<br />
i<br />
are out-shining even our<br />
toughest competitors.<br />
So go ahead, put X-CEL*<br />
by 3 p.m. and we'l<br />
non and Marble to the test.<br />
the same day!) but with the<br />
ars are ready to help you shine<br />
even brighter than before.
FORECAST<br />
Filmed Entertainment Growth:<br />
A Five-Year Forecast<br />
By Veronis, Suhler & Associates, Inc.<br />
The latest Communications Industry Forecast predicts that spending on filmed-entertainment<br />
will increase at a 7.1 percent compound annual rate over the next five years,<br />
compared with 8.2 percent during the 1987-1992 period.<br />
Coming off the strongest holiday performance in history, boxoffice spending rose 1.4 percent<br />
in 1992, representing a turnaroundfollowing two consecutive years of decline. Over<br />
the nextfive years, boxoffice admissions will average 997 million, and will reach 1.0 billion<br />
in 1997.<br />
An increase in prices will help boost total boxoffice spending at a 6.4 percent annual<br />
rate during the nextfive years, well above the 2.8 percent growth of the previous period,<br />
with spending reaching $6.6 billion in 1997, from $4.9 billion last year.<br />
OVERVIEW<br />
Spending on filmed entertainment totaled<br />
S26.0 billion in 1992-$4.9 billion for<br />
boxoffice spending, $12.0 billion for home<br />
video, and $9.1 billion for filmed entertainment<br />
on television. Spending rose 5.6 percent<br />
in 1992 and increased at an 8.2 percent<br />
compound annual rate over the 1987-1992<br />
period. After rising at double-digit annual<br />
rates throughout the 1980s, spending<br />
growth fell to mid-single digit rates over die<br />
last three years. For the forecast period, we<br />
look for spending to increase at a 7. 1 percent<br />
annual rate. We anticipate faster growth for<br />
household growth moderates. By 1997,<br />
spending on filmed entertainment will total<br />
an estimated S36.6 billion.<br />
THEATRICAL FILMS<br />
Boxoffice Spending Revives With a<br />
Strong Fourth Quarter<br />
Boxoffice spending rose 1.4 percent in<br />
ever The year was saved by the strongest<br />
holiday performance in history, with a record<br />
$1.3 billion spent in die fourth quarter<br />
"Home Alone 2," "Aladdin," "Bram Stoker's<br />
Dracula," "A Few Good Men, "and "The<br />
Bodyguard" each grossed over $50 million<br />
during the holiday season.<br />
Admissions Continue to Lag<br />
Although buoyed by the strong fourth<br />
quarter, the number of admissions for the<br />
year fell to 964 million, down 1 .8 percent<br />
from 1992. The last two years marked the<br />
first time in well over a decade that fewer<br />
In fact, between 1987 and 1990, admissions<br />
were higher dian in 1985 and 1986. Thus,<br />
there is litde evidence that the VCR or cable<br />
television—both of which allow for the<br />
viewing of uncut, unedited, uninterrupted<br />
movies in the home—has systematically<br />
1992, a turnaround following two consecutive<br />
years of decline. The $4.9 billion spent Hits or the Economy:<br />
by consumers in 1 992 remained below the What Drives the Industry?<br />
$5.0 billion threshold achieved in 1989 and Since hit.s MV clctincd by their boxoffice<br />
1990, but was still the third-highest total gross, it is impossible to deteniiine whether<br />
hurt the performance of films in die dieatres.<br />
spending is driven by the appeal of individual<br />
tides or by underlying economic conditions.<br />
Certainly, must-see movies bring<br />
people into theatres. What drives attendance<br />
for the average movie, however? The<br />
question is, will more people go to movies<br />
when die economy is strong, or is the economy<br />
irrelevant?<br />
Circumstantial evidence suggests that<br />
the economy does have an impact, although<br />
the case cannot be proved. In 1992, for<br />
example, the holiday surge in admissions<br />
coincided vdth a<br />
similar surge in overall<br />
retail sales. Over die last two years, the<br />
boxoffice and television spending than in than one billion tickets were sold. Was this decline in boxoffice attendance can be attributed<br />
1987-1992 since these segments will be<br />
helped by an improved economy. We look<br />
for slower growth in home video, however,<br />
as the industry matures and the pace ofVCR<br />
failure to meet die one-billion mark due to<br />
a lack of hits, a weak economy, or competition<br />
from home video and cable television?<br />
As recendy as 1989, well after the home<br />
to a weak economy that affected<br />
consumer spending across die board. Similarly,<br />
rapid economic expansion in 1 983 and<br />
1984 can account for the 1.2 billion admissions<br />
video and cable industries became fully<br />
totals in those years.<br />
established, admissions totaled 1.13 billion. On the other hand, admissions were also<br />
strong in 1982, a recession year The early<br />
1980s, however, were marked by a steep<br />
runup in fliel costs— the result of the 1979<br />
OPEC price action. By 1 982, energy prices<br />
had come down, thereby lowering the cost<br />
of transportation and stimulating out-ofhome<br />
activities despite die recession.<br />
Exca-pted with pennission from Vavnis,<br />
Suhler & Associates' seventh annual five-year<br />
Communications Industry Forecast. ® 1993<br />
by Veroriis, Suhla' & Associates.<br />
52 Boxoffice
:<br />
at Makes Lou Ana<br />
Bag 'n a Box So Popular?<br />
Efficient<br />
Stacks and<br />
iconomical<br />
Zonvenient<br />
pout means<br />
10 more<br />
stores easily,<br />
less solid<br />
waste to<br />
dispose.<br />
You already know Lou Ana for our quality popping oils. Now,<br />
Lou Ana is packaging those fine oils in Bag 'n a Box :<br />
an economical,<br />
clean, easy-to-hand le way to buy quality Lou Ana products.^<br />
These fine Lou Ana oils are packaged in Bag 'n a Box<br />
Rich butter flavor Pure 40 Red coconut A unique blend<br />
and lowest oil and no waxy aftertaste of corn and<br />
saturated fat! or kettle gumming. coconut oil.<br />
LoueAna*<br />
For more information,<br />
call your local Lou Ana distributor<br />
or 1-800-551 -9080.<br />
Response No. 64
FORECAST<br />
Filmed Entertainment Spending<br />
Bo> Office<br />
1 1 Videocassette<br />
Te,e.,s,on
...manufacturer ar\
FORECAST<br />
home alternatives have not materially affected<br />
the desire of people to go to the<br />
movies, at least not when the economy is<br />
healthy.<br />
In 1991 and 1992, however, movie attendance<br />
fell significantly, to an average of 973<br />
million, nearly 10 percent below the average<br />
of 1 986-1 990. We believe the weak economy<br />
was the primary cause for the drop in<br />
admissions. In earlier recessions, consum-<br />
Growth of Box Office Admissions,<br />
Average Prices, and Total Spending<br />
Tiar
4<br />
Brighten Your Image<br />
"The World's Finest Screen Cleaning Process!"<br />
NV<br />
m<br />
Rated<br />
What we sell is customer satisfaction.<br />
Screaming 'EagCe T^e?(tiCes^<br />
THEATRE SERVICES<br />
CORPORATION<br />
f wgwwwwwwwiiww wMi r<br />
1 -800-345-5898 1 -800-545-01 1<br />
* Fax: 214-699-7355 * Phone: 214-690-0615 *<br />
P.O. Box 835932 * Richardson, Texas • 75083-5932
FORECAST<br />
boxotfice spending increased at only a 2.8<br />
percent annua! rate. The difference stems<br />
from our expectation that admissions will<br />
increase at a 1.1 percent annual rate. Between<br />
1987 and 1992, admissions fell at a<br />
2.4 percent compound annual rate.<br />
HOME VIDEO<br />
The Home Video Juggernaut Roll On<br />
Home video spending rose 8.9 percent in<br />
1992, making this one of the fastest-growing<br />
segments of the Communications Industry.<br />
The $12.0 billion spent in 1992 by consumers<br />
to rent or purchase prerecorded<br />
videocassettes represents an ouday of<br />
SI 65.75 per VCR household. The 1992 performance<br />
also represents a rebound compared<br />
with 1991. After increasing at<br />
double-digit annual rates for its entire history,<br />
spending growtli slumped to 5.2 percent<br />
in 1991, apparendy a result of the<br />
recession. Aldiough the industry has matured<br />
to the point where annual double-digit<br />
increases cannot be maintained, even the<br />
modest improvement in the 1 992 economy<br />
produced a healthy increase in consumer<br />
spending.<br />
VCR Penetration Nears 80 Percent<br />
VCR penetration rose to 78.4 percent in<br />
1992, up from 73.6 percent in 1991 and<br />
nearly 30 percentage points higher than in<br />
1987. People who buy VCRs use them and<br />
are almost universally satisfied. As a result,<br />
home video ranks near the top in consumer<br />
value. (Pay-per-view ranks near the bottom.)<br />
As a percentage ofTV households, the<br />
expansion path of the VCR mirrors that of<br />
color television over their respective first 21<br />
years. Using the experience of color television<br />
as a guide, the VCR is on track to reach<br />
the 90 percent penetration level by 1997.<br />
Rentals Per VCR Household Rise in<br />
1992<br />
Consumers rented 49.5 tapes per VCR<br />
household in 1992, an increase over 49.3 in<br />
1991. Over the four years prior to 1992,<br />
rentals per VCR household declined from<br />
their 1987 peak of 57.1. The rental industry<br />
has now entered into a new phase in its<br />
development. New VCR owners typically<br />
rent tapes at high rates. The novelty of the<br />
new medium and the availability of thousands<br />
of movies together generate high initial<br />
rental activity. During the early 1980s,<br />
when the proportion of new VCR owners<br />
was relatively high, rentals per VCR household<br />
rose steadily. As the novelty ofthe VCR<br />
erodes, and as consumers go through the<br />
old movies that they want to rent,<br />
activity declines.<br />
rental<br />
During the latter part of<br />
the 1 980s, VCR owners in this second phase<br />
dominated the industry, and overall rentals<br />
per VCR household fell. In the final phase<br />
rentals become a habitual part of the VCR<br />
household's lifestyle and the pace of rental<br />
activity stabilizes. In 1992, long-term VCR<br />
owners became the dominant sector, and<br />
rental activity settled at just under one tape<br />
per week per VCR household.<br />
The evolution of the retail distribution<br />
system contributed to the life cycle changes<br />
in rental behavior of VCR households.<br />
Through the mid-1980s, the industry was<br />
dominated by Mom and Pop video stores<br />
that had limited capacity. New releases<br />
were often out of stock and the inventory of<br />
otlier films was limited. By the late 1980s,<br />
superstores such as Blockbuster began to<br />
dominate the market. With their large capacity<br />
they could often stock as many as 40<br />
copies of a new hit release while maintaining<br />
at least one copy of virtually every film<br />
released in video. The result was that renters<br />
were less likely to be disappointed, and<br />
going to the video store became a pleasant<br />
experience.<br />
Sell-Through Continues to Soar<br />
Consumers purchased 265 million tapes<br />
in 1992, 16.4 percent more than in 1991.<br />
Spending on purchased cassettes rose 16.0<br />
VCR Households<br />
rmr
Akvays Center Stage.<br />
j\kAjays Coca-Cola.<br />
mm^*<br />
•^iSlH<br />
FORECAST<br />
percent. In fact, spending gro^vth on purchased<br />
cassettes has not fallenbelow double<br />
digits since the early 1980s. Tlie average<br />
VCR household bought 3.7 tapes in 1992,<br />
more tlian twice tlie 1.5 of 1987. Thus, the<br />
development of the retail sales market has<br />
followed a diflerent path from that of the<br />
rental market.<br />
Originally, the home video market was a<br />
sales market. In 1977, 20th Century Fox<br />
began releasing its films on videocassette.<br />
The prerecorded market was almost exclusively<br />
a s
LAST NIGHT THE SMART<br />
EXM554 SAVED THE SHOW!<br />
/// / / M \ \\\<br />
®<br />
The only Professional<br />
Booth Monitor/Exciter Supply<br />
that is fully UL listed.<br />
Somewhere in the world the main power amplifier tailed in a cinema stereo system<br />
and, without hesitation, the operator pushed the big red button on their SMART<br />
EXM554 Booth Monitor and sound was restored instantly. Patrons who planned their<br />
evening at the movies were not disappointed with a lost show, passes to another<br />
performance, or a refund. The EXM554 is your insurance policy against complaints or<br />
an expensive failure. Why haven't some of our competitors figured this out?<br />
Emergency amplifier backup is one of the many features you can find only in the<br />
EXM554. Add the fact that our exclusive SMARTlogic electronic switching means the<br />
operator does not have to be a space scientist to move immediately to an emergency<br />
mode. The sound system is automatically configured for backup with the action of one<br />
switch.<br />
The EXM554 is a premium product made of steel, modular circuit boards, and a Lexan<br />
front panel that will look fresh and new for 20 years or more. No cheap paint and silk<br />
screen cosmetics. Calibrated color volume indicators for your primary channels.<br />
The regulated Exciter Lamp Supply has the tightest regulation in the industry. Even<br />
though AC power fluctuations in your building could swing as much as 20%, the<br />
EXM554 advanced switching supply will keep its output within 0.1% accuracy. This<br />
keeps your stereo system tracking "rock solid" despite power changes. If the regulated<br />
supply were ever to fail, the system automatically switches to DC backup and the<br />
operator will notice the blinking red light for service.<br />
There are too many special features to list in this ad. Common sense features you<br />
cannot get from a competitor at any price! Let us send you our color literature on the<br />
full family of SMART Monitors and Exciter Supplies.<br />
5945 Peachtree Corners East<br />
Norcross, GA 30071 - U.S.A.<br />
(800) 45-SMART or (404) 449-6698
.<br />
FORECAST<br />
ovmership tenure. Now that the average<br />
VCR household has passed through its initial<br />
stages of rental activity, we look for<br />
rentals per household to stabilize. In feet,<br />
with a faster-expanding economy, we expect<br />
a modest increase in rentals per VCR<br />
household -rising from 49.5 in 1992 to 50.1<br />
by 1997. With an expected VCR universe of<br />
88.5 million households in 1997, the number<br />
ofrental transactions will increase to 4.4<br />
billion, having grown at a 4.4 percent rate<br />
from 3.6 billion in 1992. Over the last five<br />
years, rental transactions expanded at a 7.9<br />
video on demand. By keeping rental prices<br />
under S3, the video store will make it difficult<br />
for pay-per-\aew services to compete.<br />
Afxordingly, we expect the average rental<br />
price to rise at only a 1 .7 percent compound<br />
annual rate over the next five years, reaching<br />
an average of $2.50 In 1997 compared<br />
with $2.30 in 1992.<br />
Tbtal consumer spending on rentals will<br />
reach $11.1 bUlion in 1997, an increase of<br />
$2.9 billion over 1992. Growth wUl average<br />
6.1 percent compounded annually, down<br />
from the 9.4 percent annual increase of<br />
1987-1992.<br />
On the sell-through side, the continued<br />
increase in demand should lead to a firming<br />
up of prices. We believe modest price increases<br />
can be sustained without halting<br />
growth in purchases per household. We<br />
look for prices to climb back to the $1 6 level<br />
by 1997, for a 2.5 percent annual increase.<br />
That would represent a mrnaround from<br />
the 3.8 percent annual drop in prices over<br />
the last five years.<br />
Purchases per VCR household should<br />
continue to rise, however, boosted in coming<br />
years by the anticipated releases of "Aladdin,"<br />
"Pinocchio," and other children's<br />
fare, more hit movies priced for the sellthough<br />
market, and further expansion of<br />
nontheatrical tapes. By 1997, we expect the<br />
average VCR household to buy 4.5 tapes per<br />
year, up fi-om 3.7 in 1 992. At that level, total<br />
unit sales will reach 400 million compared<br />
with 264.5 million in 1992. Unit sales growth<br />
over the 1992-1997 period wiW average 8.6<br />
percent. Over the last five years, unit sales<br />
expanded at a 32.5 percent rate off a low<br />
billion by 1997, grovnng at a 7.9 percent<br />
annual rate. Between 1987 and 1992, consumer<br />
spending increased at a 1 3.5 percent<br />
rate.<br />
MOVIE DISTRIBUTOR REVENUES<br />
Revenues Rebound Strongly in 1992<br />
Following years of double-digit annual<br />
growth, total revenue growth for distributors<br />
of motion pictures slumped to 3.8 percent<br />
in 1991. In 1992, however, revenues<br />
grew by 9.5 percent to S14.5 billion. Home<br />
percent rate.<br />
The projected increase in rentals will video showed the strongest perfonnance in<br />
occur only if the pace of price increases 1992, with revenue increasing 13.9 percent—<br />
18.0 percent for domestic distribu-<br />
remains modest. We expect that to happen,<br />
particularly as the development of new tion and 9.0 percent for foreign. Foreign<br />
technologies raises the potential threat of revenues rose faster than the domestic revenue<br />
stream in theatrical exhibition and<br />
television, however Foreign theatrical exliibition<br />
was 9.6 percent higher than in 1991,<br />
while foreign television growth was 9.9 percent.<br />
Revenues from domestic sources rose<br />
only 1.4 percent for theatiical exhibition<br />
and 5.3 percent for television.<br />
Home Video is the Largest and Fastest-<br />
Growing Revenue Stream<br />
Home video— both domestic and foreign—accounted<br />
for 45.1 percent of movie<br />
distribution revenues in 1992, compared<br />
with 32.0 percent for theatrical exhibition<br />
and 22.9 percent for television. Although<br />
boxoffice performance attracts the most<br />
media attention, U.S. movie distributors received<br />
only 16.5 percent of their revenues<br />
from domestic theatrical exhibition. Over<br />
the last five years, home video revenues<br />
rose at a 16.8 percent compound annual<br />
j-ate— 14.3 percent for domestic distribution<br />
and 20.6 percent for foreign.<br />
Exports Exceed 45 Percent of Sales<br />
Through 1990, exports were tiie principal<br />
driver of movie revenue growth. Over die<br />
last two years, however, domestic and foreign<br />
revenues have grown at approximately<br />
the same rate. The recession experienced<br />
by most of our trading partiiers and adverse<br />
exchange-rate shifts contributed to the<br />
downturn in foreign sales in 1991. Nevertheless,<br />
foreign sales rose by 9.4 percent in<br />
1992 and accounted for 45.1 percent of<br />
movie distributor revenues. By contrast, in<br />
1986 foreign sales accounted for only 35.0<br />
percent of movie revenues.<br />
I<br />
Forecast Assumptions<br />
For Theatrical Films<br />
The economy has an influence<br />
on boxoffice admissions.<br />
I Over the next five years, a<br />
stronger growing economy will<br />
stimulate movie attendance relative<br />
to 1991 and 1992.<br />
I The proposed energy tax will<br />
curb the growth in activities requiring<br />
transportation, including<br />
movie attendance.<br />
I Price increases are more aggressive<br />
during periods of<br />
healthy economic growth.<br />
I Prices will rise faster over the<br />
forecast period than in 1991 and<br />
I<br />
1992.<br />
Forecast Assumptions<br />
For Home Video<br />
VCR household penetration will<br />
reach 90.4 percent of U.S. television<br />
households by 1 997.<br />
I Rentals per VCR household<br />
have stabilized and will rise<br />
slightly over the forecast period<br />
as the economy expands.<br />
I Rental prices will continue to<br />
grow at modest rates.<br />
I<br />
I<br />
I<br />
Unit sales per VCR household<br />
will rise to 4.5 by 1997.<br />
Retail prices will begin to rise, but<br />
at modest rates, over the forecast<br />
period.<br />
Pay-per-view and video on demand<br />
will not have a material<br />
impact on the home video industry<br />
over the next five years.<br />
base. By 1997, consumers will spend $6.4<br />
billion buying tapes, representing an 11.3<br />
percent annual expansion over the $3.7<br />
billion in 1992.<br />
Foreign Television Posts an Erratic<br />
Growth Pattern<br />
been anything but stable. Spending rose by<br />
54.7 percent in 1988, and by 38.5 percent in<br />
1990, but by 2.0 percent or less in 1989 and<br />
Revenues fi-om foreign television have 1991 This pattern reflects the emergence in<br />
Tbtal home video consumer spending<br />
from $12.0 1992 $17.5<br />
grown at a 19.6 percent annual rate over the the last five years of new private television<br />
will rise billion in to<br />
last five years, but the growth pattern has channels in Europe, creating spikes in the<br />
62 BOXOFFICE
Booth<br />
Supplies.<br />
The Marble Company is<br />
your only one stop<br />
source for all booth supplies. Bulbs are our specialty - from<br />
mini-lamps to our X-CEL" Xenon bulbs - including exciter<br />
lamps. The Marble CT-35 Splicer, introduced in 1987, has<br />
become the dependable industry standard, along with<br />
splicing & cue tapes and mylar leader. Our quality lens<br />
cleaners, film lube and oils are bargain priced, jj^j 1991<br />
marked the debut of Sankor SS Projection Lens. Using the<br />
latest computer design, they compare \A/ith the best European<br />
lens, at affordable prices. Bj#B Our Hi-Tech family of<br />
automations and dimmers provides dependable service<br />
whether console, rack or wall mounted. ff^Sm ^o'' the Budget<br />
conscious theatre owner, the Marble 7000 Sound Processor<br />
produces the quality 2 or 4 channel sound demanded by<br />
today's moviegoer. St^A VVe offer quality, friendly service<br />
and low prices. You can pay more, but the choice is yours.<br />
IVIcirjJlC.. first in booth supplies and more.<br />
See your equipment dealer or call for our catalog today.<br />
BIMARBLE COMPANY<br />
INCORPORATED<br />
P.O. Box 160080 • Nashville, TN 37216 • 615-227-7772 • 800-759-5905 • FAX 61 5-228-1 301<br />
Response No^ 296
FORECAST<br />
growth pattern.<br />
Another factor exacerbating<br />
those spikes is that movies are typically<br />
licensed on a multiyear basis. Tfelevision<br />
broadcasters spend a disproportionate<br />
amount in a given year but relatively litde<br />
in subsequent years until the license period<br />
comes up for renewal.<br />
The Outlook for Movie Distributor Revenues<br />
We expect exports will once again become<br />
the driving force in movie distributor<br />
sales. Expansion of the VCR household universe<br />
overseas ^\'ill spark home video sales,<br />
while the continuation of the process of<br />
building and renovating theatres will stimulate<br />
boxoffice attendance and boost revenues<br />
to U.S. distributors. Meanwhile, the<br />
development of the television advertising<br />
market in Europe and elsewhere will fuel<br />
growth for foreign television when license<br />
renewals come up. In the short term, however,<br />
the economic weakness that is affecting<br />
many countries will dampen spending.<br />
Nevertheless, in 1992-a year of economic<br />
weakness in many countries— foreign revenues<br />
increased by 9.4 percent. Given a<br />
stronger economy, we look for faster<br />
growth over the forecast period. By 1 997, we<br />
expect movies to generate $11 .6 billion in<br />
foreign revenues. Growth will average 12.0<br />
percent on a compound annual basis, compared<br />
with 17.6 percent for the last five<br />
years.<br />
On the domestic side, growth in movie<br />
distribution revenues will be driven by<br />
spending growth for each of the components<br />
discussed in this chapter Accordingly,<br />
we forecast home video growth at 8.1<br />
percent compounded annually over the<br />
1 992-1 997 period, theatrical exhibition at 6.4<br />
percent, and television at 6.6 percent. Tbtal<br />
growth fi-om domestic sources is estimated<br />
at 7.2 percent, down from the 10.8 percent<br />
of tlie last five years.<br />
By 1 997, movies on a worldwide basis will<br />
generate S22.9 billion in distributor revenues—<br />
$11.3 billion domestically and $11.6<br />
billion from sales abroad. Thus, foreign<br />
sales will represent a majority of movie<br />
distributor revenues by 1997.<br />
^H<br />
1992 Shares of Sell-Through Unit Sales
THX@ approved 4 channel processor
Blue Ribbon Awards<br />
The accompanying ballot<br />
for your vote in the semi-annual<br />
Blue Ribbon Awards. First introduced<br />
in 1 932, the awards seek<br />
to recognize both the aesthetic<br />
and commercial value of the following<br />
films, released during<br />
the spring and summer of 1993.<br />
Your votes are cast in three categories:<br />
popularity; artistic<br />
is<br />
success;<br />
and, conversely, the worst<br />
film ofthe period. There isspace<br />
at the bottom of the ballot to<br />
write in any film missing from<br />
the list, and to comment on you<br />
choices. Please mail your com<br />
pleted ballot no later than No<br />
vember 15.<br />
The results of your voting wil<br />
be published in our January,<br />
1994 issue. The next round of<br />
voting, which will commemo<br />
rate the 62nd anniversary ofthe<br />
Blue Ribbon Awards, will be<br />
held in March, 1994, and<br />
cover this year's fall and winter<br />
releases.<br />
1. Adventures of Huck Finn, The<br />
Elijah Wood (Buena Vista)<br />
2. American Friends<br />
Michael Palin (Castle Hill)<br />
3. American Heart<br />
Jeff Bridges (Triton)<br />
4. Amongst Friends<br />
Steve Parlavecchio (Fine Line)<br />
5. Another Stakeout<br />
Richard Dreyfuss, Emilio Estevez (Buena Vista)<br />
6. Bad Behaviour<br />
Stephen Rea, Sinead Cusack (October Films)<br />
7. Benny & Joon<br />
Johnny Depp (MCM)<br />
8. Betty<br />
StephaneAudran (MK2)<br />
9. Bodies, Rest, and IVIotion<br />
Bridget Fonda (Fine Line)<br />
10. Boiling Point<br />
Wesley Snipes (Warner Bros.)<br />
11. Bound by Honor<br />
Damian Chapa (Buena Vista)<br />
12. Cliffhanger<br />
Sylvester Stallone (TriStar)<br />
13. Coneheads<br />
Dan Aykroyd, Jane Curtin (Paramount)<br />
14. Cop and a Half<br />
Ikirt Reynolds (Universal)<br />
15. Crush, The<br />
Cary Elwes (Warner Bros.)<br />
16. Dark Half, The<br />
Timothy FHutton (Orion)<br />
17. Dave<br />
Kevin Kline (Warner Bros.)<br />
18. Dennis the Menace<br />
Walter Matthau (Warner Bros.)<br />
19. Dragon: The Bruce Lee Story<br />
lason Scott (LJniversal)<br />
20. Equinox<br />
Matthew Modine, Lara Flynn Boyle (I.R.S.)<br />
21. Extreme Justice<br />
Scott Glenn (Trimark)<br />
22. Father Hood<br />
Patrick Swayze (Buena Vista)<br />
23. Firm, The<br />
Tom Cruise (Paramount)<br />
24. Free Willy<br />
Lori Petty (VVarner Bros.)<br />
25. Fugitive, The<br />
Harrison Ford, Tommy Lee Jones (Warner Bros.!<br />
26. Guilty as Sin<br />
Don lohnson (Buena Vista)<br />
27. Hard Target<br />
Jean-Claude Van Damme (Universal)<br />
28. Heart and Souls<br />
Robert Downey, Jr. (Universal)<br />
29. Hocus Pocus<br />
BetteMidler (Buena Vista)<br />
30. Hot Shots! Part Deux<br />
Charlie Sheen (Twentieth Century Fox)<br />
31. House of Cards<br />
Kathleen Turner (Miramax)<br />
32. Indecent Proposal<br />
Robert Redford (Paramount)<br />
33. Indian Summer<br />
Bill Paxton, Elizabeth Perkins (Buena Vista)<br />
34. In the Line of Fire<br />
Clinl Eastwood (Columbia)<br />
35. Jack the Bear<br />
Danny DeVito (Twentieth Century Fox)<br />
36. Jacquot<br />
Doc. (Sony Classics)<br />
37. Josh and S.AM.<br />
(Columbia)<br />
38. Jurassic Park<br />
Laura Dern, Sam Neill (Universal)<br />
39. Just Another Girl on the IRT<br />
(Miramax)<br />
40. Kalifornia<br />
Juliette Lewis (Gramercy)<br />
66 BOXOFHCE
Blue Ribbon Ballot
INSIDE EXHIBITION<br />
Harkins Theatres Celebrates<br />
Its 60th Anniversary<br />
On<br />
September 22,<br />
Harkins Theatres<br />
celebrated its 60th anniversary as<br />
Arizona's favorite entertainment<br />
venue. At 60, it is the only locally owned<br />
first-run theatre chain in Arizona and the<br />
longest running independent chain in the<br />
Southwest.<br />
Harkins Theatres was established in 1 933<br />
when the father of Dan Harkins (the<br />
company's president and owner), Dwiglit<br />
"Red" Harkins, opened Tfempe, Arizona's<br />
first movie house, the State Theatre, while<br />
a student at Arizona State Ttacher's College<br />
(now ASUJ. The State Theatre advertised<br />
"talkies" and premiered "A Warrior's Husband"<br />
starring Elissa Land. Red Harkins,<br />
always the master showman, brought celebrities<br />
like Bob Hope and Bing Crosby to<br />
town as a way to enliven the public's enthusiasm<br />
for the magic of motion pictures.<br />
Red Harkins also introduced the state's<br />
first outdoor movie theatre at Tfempe Beach<br />
Park in Tempe, and in 1 940, built the College<br />
Theatre on Mill Avenue, today known as<br />
the Vallev Art.
A CLEAN SWEEP<br />
WITH THE WAVE OF A WAND!<br />
ELECTRIC BACKPACK<br />
BLO-SWEEPER x<br />
MANUFACTURED BY 2080 SUNSET DRIVE . PO. BOX 51295<br />
/yrMANUTiCH<br />
PACIFIC GROVE, CA 93950<br />
PHONE: (408) 655-8794 . FAX: (408) 655-8967<br />
This lightweight (11.75 lbs.) 3.4 horsepower electric backpack blower has powerful twin<br />
motors that produce a forceful blast of pressurized air (up to 280 MPHj from a unique<br />
compression system, capable of moving even heavy objects with just the wave of a<br />
wand. It easily blo-sweeps even the largest auditoriums, 2 or 3 rows at a time. It is constructed<br />
of durable, high impact FR-ABS and features low noise yield (68 DB). Other features<br />
include a 3.5 ft. flexible wire reinforced elastomer-urethane hose for unobstructed movement,<br />
padded nylon shoulder straps and back pad for a comfortable fit, and removable<br />
straight and curved nozzles. Blohards come complete with everything included. Three<br />
models are available; EBB-1 — Single speed 115V 50-60 hz, EBB-2 — Two speed 115V<br />
50-60 hz, and EBB-3 — Single speed 220V 50-60 hz. All models come with a one<br />
year limited warranty<br />
So when your needs call for a powerhouse, remember, we don't call it Blohard for nothing!<br />
See your theatre supply dealer or call us toll free at: (800) 676-BLOW
' ( ( k-long<br />
INSIDE EXHIBITION (continued)<br />
tauglit him well. Throughout the 1970s and<br />
1980s, Dan single-handedly kept Harkins<br />
Theatres alive, quickly building a reputation<br />
as one of the most<br />
innovative and well respected<br />
independent<br />
theatre chains in the<br />
w<br />
country.<br />
In 1976, he created<br />
and successfully promoted<br />
Arizona's first foreign<br />
and art film<br />
program, a Harkins'<br />
trademark that continues<br />
today. Dan is respon-<br />
^V?./>BERUT_><br />
sible for bringing moiv<br />
than 700 foreign and ait<br />
films to the Valley that<br />
otherwise would not<br />
have found an appreciative<br />
Phoenix audience<br />
In die 1980s, Dan iii<br />
troduced Phoenix niu\ -<br />
iegoers to the concept of<br />
'P mwwi<br />
"luxury' theatres," featuring<br />
gourmet snack bars,<br />
technologically superior stereophonic<br />
sound in all auditoriums, computerized advance<br />
ticket sales, "heart-smart" popcorn,<br />
comfortable high-back seats, cup-holder<br />
amirests, and many other state-of-the-art<br />
\^m?<br />
^1i»SaaB3«= -BARBARA STANW«K ',<br />
MSYCOCa<br />
HtEtTHESTtWuir<br />
The College Theatre built and opened in 1940 by founder Red Ha<br />
amenities that make attending a Harkins<br />
Theatre one of the most enjoyable entertainment<br />
experiences in town.<br />
Dan's many accomplishments, however,<br />
do not end there. During the past two decades,<br />
Harkins Theatres has consistently<br />
demonstrated its commitment<br />
to the betterment of<br />
the community, raising<br />
more money for charity<br />
than perhaps any other local<br />
business. Dan estimates his<br />
tlieatres have raised more<br />
tlian $400,000.00 for various<br />
community groups through<br />
movie premieres and special<br />
screenings.<br />
In 1990, a special engagement<br />
of Walt Disney's 'Tantasia"<br />
earned more than<br />
520,000 00 to help buy band<br />
unifoims and instruments<br />
h)i over 50 elementary<br />
s( hools This past year, a<br />
revival of "Star<br />
Ware" at the Harkins' Cine<br />
CapriTheatre collected over<br />
573,000.00 to aid the Phoenix<br />
Boys and Girls Clubs.<br />
The theatres overall donate more than<br />
$345,000.00 annually in free screen adverf<br />
fif<br />
Rieos Portioii d^upj<br />
/<br />
Lawrence posts and<br />
ropes win the award<br />
for best director.<br />
Delicious Ricos Nacho Cheese Sauce in individual 3.5 ounce cups.<br />
Easy to store, heat and reheat.<br />
PROVIDE MAXIMUM INVENTORY CONTROL<br />
and TOTALLY ELIMINATE WASTE.<br />
No mixing, clean-up, or left-overs.<br />
Just the right amount of zest to MAXIMIZE BEVERAGE SALES,<br />
When it comes to maintaining an orderly, positive environment<br />
tor patrons, no one helps you do it better —<br />
or with more style — than Lawrence.<br />
Our attractive and durable posts are available with a<br />
variety of ropes, rods, chains and tapes providing an<br />
endless choice of styles, finishes, color combinations<br />
and capabilities What's more, they're easy to set-up,<br />
adjust or move and can be stored in limited space. No<br />
wonder Lawrence wins the award for best director<br />
every year. For a detailed catalog, contact your local<br />
dealer or Lawrence Metal Products,<br />
"THE ORIGINATORS OF CONCESSION NACHOS"<br />
|<br />
Response No 49<br />
70 BoxomcE
tising to organizations such as St. Vince nt de<br />
Paul's Shelter for the Homeless, the United<br />
Way, the City of PhoenLx Water Consen'ation<br />
Project, the Phoenix<br />
Symphony and tlir<br />
Phoenix 2too. Forthi p.isi<br />
17 years, grade m Im^ >\<br />
children have rai<br />
funds for their schools<br />
through Harkins' "Summer<br />
Movie Fun" program,<br />
the most<br />
successful of its kind<br />
anyivhere. Harkins also<br />
sponsors a film-makere<br />
scholarship fund at<br />
Scottsdale Community,'<br />
College and free<br />
senior<br />
citizen morning shows at<br />
the Camelview Cinemas<br />
in Scottsdale.<br />
hi may 1993, Harkins<br />
Theatres purchased the<br />
Mann Theatre chain in<br />
Phoenix, adding six new<br />
theatres and 41<br />
screens<br />
to die Harkins family. Dan is currently in<br />
the process of "Harkinizing" the former<br />
Mann Theatres to tit the family mold.<br />
With tile completion of the new Harkins<br />
Centeipoint 11 Luxur\' Cinemas in Ttmpe,<br />
Harkins 1 1 screen Centerpoint Luxury Cinemas is Phoenix's largest comple<br />
Harkins Theatres now boasts 16 Valley locations<br />
and 83 screens and, of course, even<br />
new innovations. The Centerpoint pioneers<br />
the first installation of Dolby Digital sound<br />
in Arizona. Looking to the future, Harkins<br />
Theatres recendy announced plans to build<br />
the state's largest theatre<br />
complex at the Arizona Center<br />
in downtown Phoenix.<br />
Dan hopes to expand the<br />
chain to more than 100<br />
screens in tlie coming years,<br />
all widi the unique Harkins'<br />
flair for state-of-the-art innovation.<br />
Tb celebrate the anniversary,<br />
on September 22 and<br />
23, selected Harkins' theatres<br />
ran vintage films from<br />
the 1930s (including "Forty-<br />
Second Street," "San Francisco,"<br />
"The Good Earth,"<br />
"Captain Blood," "Jezebel,"<br />
"Ninotchka," and "Litde<br />
Women") at vintage prices:<br />
25 cents for adults, 10 cents<br />
for children. On Wednesday,<br />
all movie patrons received<br />
a free regular-size<br />
soft drink and regular popcorn.<br />
Red Harkins would be proud.<br />
HI
SOUND TECH NOTES<br />
Digital Stereo Demonstration:<br />
An Invitation to the Industry<br />
Bv John F. Allen<br />
Anyone<br />
who honestly beheves in high<br />
quality sound, as opposed to high<br />
qualitj' industry politics, should plan<br />
to attend the digital sound presentation that<br />
will take place on Saturday, December 11,<br />
1993, beginning at 9:00 a.m. at General<br />
Cinema Theatres' Framingham Shoppers<br />
World Cinema, in Framingham, Mass. In<br />
This is Not a "Shootout"<br />
This program is in no way to be considered<br />
a "shootout"! It couldn't be such an<br />
event since each system will actually be<br />
playing different material. Ratlier, this presentation<br />
is being given to tlie Boston sections<br />
of the Audio Engineering Society<br />
(AES), the Society of Motion Picture and<br />
Television Engineers (SMPTE), the Boston<br />
Audio Society (HAS) and the Acoustical Society<br />
of America (ASA). It is intended to be<br />
nothing more than a supreme demonstration<br />
of these three excellent digital formats<br />
SIZING UP THE PRINCIPAL DIGITAL CONTENDERS<br />
addition to an opening 70mm "surprise,"<br />
this program will feature presentations of all<br />
three digital sound formats in current use:<br />
Dolby's SR«D, Digital Theatre Systems' UTS<br />
and Sony's SDDS. Sony's participation will<br />
depend on the availability of one of their<br />
over a sound system designed to be trul\'<br />
capable of reproducing the fiill dynamic<br />
range which digital recordings demand.<br />
Needless to say, I enjoy these opportunities.<br />
As long ago as 1979, for example (and<br />
long before our competitors), work began<br />
nine prototype processor units. At this time on our HPS-4000 motion picture sound<br />
they cannot confirm but they are trying to system. Even though Dolby Stereo was just<br />
arrange for one to be available.<br />
getting started, one of my primary objectives<br />
was to eliminate early obsolescence, to<br />
look to the future and build a truly digitalready<br />
sound playback system. Radier than<br />
simply taking speaker systems from a catalog<br />
and calling them theatre speakers, as<br />
some havedone, we formed a special relationship,<br />
first with Klipsch and Associates,<br />
Inc., then with GUlum Loudspeakers and<br />
embarked on a unique program to market<br />
genuine dedicated modem theatre speaker<br />
systems. This involved redesigning some<br />
speakers as well as developing new ones<br />
from scratch. Indeed the screen-loss defeating<br />
supertweeters we use, were designed by<br />
Dolby Laboratories, Digital Tlicatre Systems<br />
(DTS) and Sony Dynamic Digital<br />
Sound (SDDS) each offer a different approach<br />
to digital motion picture sound. Since<br />
each of these digital soundtrack formats is<br />
incompatibk;, how does an exliibitor evaluate<br />
them? Tb some extent, exhibitors don't<br />
really have a choice. That is, if one wants to<br />
play "Jurassic Park" in digital stereo, DTS<br />
must be installed. For "The Fugitive," Dolby<br />
SR»D Ls the only choice.<br />
Each of these fonnats has its own advantages.<br />
All retain the standard optical analog<br />
stereo soundtracks on the print. Tliis greatly<br />
simplifies distribution by avoiding double<br />
inventories. The analog soundti:acks also<br />
serve as an easy backup should the digital<br />
processing encounter trouble. All the digital<br />
systems proposed employ at least the standard<br />
left, center, right, bass, left surround<br />
and right surround theatre speaker configuration.<br />
Of cxjurse, each of fliese digital systems<br />
(an produce excellent sound quality,'.<br />
This Ls, however, where the similarities end.<br />
Exhibitors, no doubt, see the differences<br />
in the.se systems as so many pluses and<br />
minuses. OTS, for example, uses the least<br />
digital compression. This is technically better.<br />
But, the compression schemes employed<br />
by SDDS and Dolby are also very<br />
good and the practical advantage, if any, of<br />
somewhat lower compression, is veiy small.<br />
On the otlier hand, the DTS system costs<br />
about one-half to one-third less to install than<br />
the othere. This is a significant difference,<br />
and there aie other differences.<br />
Dolby and Sony, for example, are single<br />
system formats, with the digital soundtracks<br />
on the print. DTS uses a double system with<br />
time code added to the print instead of the<br />
actual digital information. The DTS digital<br />
tracks are instead played from two Compact<br />
Disc-Read Only Memory (CD-ROM) discs,<br />
which are sjTichronized to the picture via<br />
the time code. Some see the use of double<br />
systems in theatres as a minus. Tliis certainly<br />
has been the case in the past. However,<br />
DTS uses a computer to keep things<br />
togetlier and is certainly the best double<br />
system offered for movie theatres.<br />
Sony is the only one currently offering<br />
more than the usual six audio channels. For<br />
theatres with large screens, tire addition of<br />
left-center and right-center screen channels<br />
is a real plus. For theatres with smaller<br />
screens (let's say 40 feet wide or less) the<br />
Sony processor folds down the mix from five<br />
screen channels to three.<br />
Both Dolby and Sony have placed their<br />
digital information on different areas of the<br />
Him. Dolby's SR»D data is located in- between<br />
the sprocket holes next to tlie analog<br />
tracks. Sony uses both edges of the film<br />
beyond the perforations for its two tracks.<br />
This added area allows SDDS to have 100<br />
percent digital data redundancy. This can be<br />
vei-y helpfljl as digital data made up of such<br />
small spots on the film can be hard to read<br />
and can require lots of error conection.<br />
Dolby uses a much laiger spot size on the<br />
film easing the pickup process. The UTS<br />
reader is the simplest, as it<br />
the time code track on the film.<br />
is only reading<br />
At the moment, Dolby leads the industry<br />
in the number of digital releases as weU as<br />
years of production and field ex-perience. At<br />
over 1 ,000 equipped dieatres, DTS is way out<br />
in front. Sony is cun'entiy operating withjust<br />
a few prototype units in tlieatres. Production<br />
SDDS units are slated to begin arriving in<br />
1994.<br />
A quick look at these three systems reveals<br />
a selection of single and double systems<br />
at various prices and numbers of audio<br />
channels. The audio quality provided will<br />
probably not prove to be an impoilant issue.<br />
They are all superb. Still, there are issues for<br />
exhibitoi-s, not the least of which is theu<br />
present fhistration at the lack of a single<br />
dear digital staiidard, the need for replacement<br />
of most of the current speakers and<br />
amplifiers, and digital's total cost.<br />
72 BOXOFFICE
Perivale<br />
- Lima Peru Mac Stephenson Sydney Australia t '<br />
il Cinema<br />
REMARKABLE RELIABILITY<br />
^•'<br />
A.*<br />
\^^?<br />
'#<br />
.^-^k<br />
TSTANDING FEATURES<br />
Completely new high precision turret<br />
New design single piece trap and gate<br />
Auto Turret and Aperture Controller including masking<br />
eatures<br />
Security lens lock<br />
Superior design intermittent<br />
Mew design gears, reduced vibration and improved picture<br />
stability<br />
Removable upper, lower sprocket assemblies and drive<br />
rearing bracket<br />
yernier focus .47Mil slit lens with X/Y asis control<br />
Changeable exciter lamp bracket<br />
Two year limited parts warranty<br />
OPTIONS:<br />
• Slow start kit<br />
•<br />
Synchronous 3 phase or 1 phase motor<br />
• Multi voltage -<br />
Multi cycle<br />
Upgrade or replace your present equipment. Internationa<br />
Cinema Equipment Company can retrofit our Automatic<br />
Lens Turret to your Century, Westar or Cinecita projectoi<br />
You may also consider replacing your current equipment anc<br />
use our generous trade-in allowance.<br />
WESTAR XENON BULBJ<br />
Cinema Equipmenl Company Miami, Florida Magna-Tech eectronics Nev<br />
•<br />
Taiwan: Roberts Film Sen/ice SI Laurent Quebec, Canada Hub Ttieatre Supply<br />
Films<br />
Ltd ,<br />
London England Dealer / Distnbutor inq<br />
WESTAR PRECISION PARTS<br />
Supply Great Neck, New York<br />
incernacional cinema eQulomenccoinc.<br />
100 N.E. 39th Street / Miami, Florida 33137-3632 U.S.A.<br />
Phone: (305) 573-7339 / Fax: (305) 573-8101<br />
SEEUS AT BOOTHS 212, 214
TECH NOTES (continued)<br />
Paul W. Klipsch himself. This effort alone<br />
took more than two years. (See Boxoffice<br />
February', 1992, p. SW-48 for a more complete<br />
discussion of the TMCM-4 speaker<br />
system)<br />
The December 11th program is acUially<br />
the latest in a long series which I have<br />
presented in Boston, since 1981, to the<br />
above mentioned societies. Ibpics have included<br />
Dolby Stereo, the Kintek system,<br />
motion picture sound in general and, of<br />
course, the HPS-4000 sound systems. All<br />
these programs have been very well attended<br />
and plenty of ftm, not to mention<br />
hard work.<br />
digital demonstrations as it was designed to<br />
be and indeed is our reference HPS-4000<br />
sound system. In addition to the topof-theline<br />
Klipsch TMCM^ stage speakers and<br />
the new High Performance Stereo SR-70<br />
digital-ready surrounds, BGW Systems' flagship<br />
750-G power amplifiers were selected.<br />
This is to provide not only the cleanest<br />
sound I've heard from professional amplifiers,<br />
but ftill power metering for each channel<br />
as well. As with all our installations,<br />
heavy duty, flat response, low loss, self-inductance-canceling<br />
speaker wire was used.<br />
In addition, each amplifier has its own isolated<br />
ground electrical circuit.<br />
True Digital Power<br />
While it is always "interesting" (to audio<br />
amateurs at least) to talk about how many<br />
of today's theatre sound systems has left:<br />
exhibitors unprepared and compromised.<br />
The industry is saddled with an intolerable<br />
siuiation: three great digital formats and<br />
virtually nowhere to truly hear them.<br />
lb illustrate, a typical bi-amplified theatre<br />
sound system advertised as "digital-ready"<br />
may have a total of 3,500 watts available<br />
from the amplifiers. Impressive? Well, not<br />
really. After going through the speakers, the<br />
total radiated acoustic power available is in<br />
the area of 66 acoustic watts. This is somewhat<br />
less than a symphony orchestra.<br />
In a 100-foot long theatre, such a sound<br />
system calculates to reach fiill power and<br />
clip (distort) 2 dB short of the highest digital<br />
peaks. In other words, such a system has<br />
only about 63 percent of the minimum<br />
power required for digital. The siftiation is<br />
far worse when it comes to the surround<br />
speakers, where only about 30 percent of<br />
watts all the amplifiers can deliver, it is the<br />
A Reference System<br />
acousticpower available from the loudspeakers<br />
the needed power is available.<br />
which really counts. Yet, this factor is<br />
1989 saw the installation ofthe HPS-4000-<br />
XL sound system at General Cinemas' Framingham<br />
complex. The "XL" indicates tliat many watts your speakers need is like brag-<br />
Framingham is Important<br />
rarely mentioned. Bragging about how Why Hearing Digital at<br />
it is the largest ofour now four dieatre sound<br />
systems, employing die industry's only<br />
ging about how much gas your car canburn.<br />
Now, however, with digital soundtracks, the<br />
In contrast, the HPS-4000 system at General<br />
Cinemas' Framingham Cinema has<br />
four-way fully horn loaded loudspeakers in<br />
the main channels.<br />
dark little secret which is the amazing lack<br />
of acoustic power found in the vast majority<br />
only about 10 percent more amplifier power<br />
than die typical system just described. But,<br />
This particular installation is ideal for<br />
due to the use of much more efficient<br />
speaker systems, this sound system can<br />
deliver nearly 500 watts of acoustic power.<br />
This is equivalent to seven symphony orchestras.<br />
This is a huge and even thrilling<br />
Affordable Solutions to<br />
Hearing Accessibility<br />
F1T7SIMM0NS THEATRE SERVICE<br />
Making Movies Even Better<br />
Complete Theatre Supply & Service Company<br />
Repre.senting Over 100 Manufacturers<br />
• Booth & Sound Equipment • Screens<br />
• Shop Facility For Rebuilding Equipment<br />
Choose the EASY LISTENER FM nr<br />
STARSOUND INFRARED SYSTEM to<br />
meet ADA* requirements easily and<br />
inexpensively.<br />
Ask about our special ADA Compliance<br />
Package price— includes all the components<br />
you need to provide hearing accessibility.<br />
CALL 1-800-227-0735 in the U.S. or<br />
1-800-263-8700 in Canada<br />
for more information.<br />
))IIHIPhonicEar .^SSO O/pn-ff Drive Pctnlmm. CA 94954<br />
• Theatre Designing • Consulting<br />
• Service Contracts Available<br />
• 24'Hour Emergency Service<br />
First Telephone Consultation h FREE!.'<br />
548 King Street, Pottstown, PA 19464-5624<br />
(215) 323-4847 (215) 323-1664 Fax<br />
(800) 432-4847 Toll Free
difference. It is also four times the power<br />
required for digital in a theatre of this size.<br />
Yes, if we wanted to, this means that we<br />
can get louder But we don't. The purpose<br />
here is to be able to reproduce tlie peak<br />
signals with the full dynamic range these<br />
digital formats offer, without amplifier clipping,<br />
power compression or loudspeaker<br />
venues.<br />
How large are the speakers required to do<br />
this? These modem designs have actually<br />
made things smaller The stage speakers at<br />
Framingham are about halfthe size and half<br />
the weight of the familiar Altec A-4 system,<br />
yet produce TEN times the output at 40<br />
Hertz, all without the need forbi-amplification<br />
or in this case of a four-way speaker<br />
system, quad-amplification.<br />
What Does the Audience Hear?<br />
Since die 1989 installation, this theatre<br />
has become widely regarded as the best in<br />
the area. People regularly call to inquire if<br />
the film they wish to see is playing in the<br />
HPS-4000 dieatre. Patrons from as far as<br />
Connecticut and New Hampshire are willing<br />
to drive the distance for the experience<br />
Why this Demonstration<br />
Last summer, after experiencing a UTS<br />
SLX-track digital presentation of "Jurassic<br />
Park" at this theatre, the local chairman of<br />
the AES (driving in from New Hampshire)<br />
realized that the potential of such a sound<br />
system made this theatre a perfect place for<br />
a digital theatre sound demonstration and<br />
asked me if I could organize it.<br />
I<br />
agreed and was pleased when Dolby,<br />
errs and Sony all readily consented to help.<br />
Dolby SR»D, DTS and Sony SDDS will each<br />
be presented with special demonstration<br />
materials as well as a choice reel from a<br />
release, each selected for maximum effect.<br />
(For a complete descriprion of these three<br />
systems, see Boxoftice, July, 1993 p. 40)<br />
Though different in significant details,<br />
each of these digital fonnats can deliver<br />
exceptionally high sound quality with<br />
failure. In fact we have never had such a in Framingham. One sound consultant I've<br />
come to know drives over 800 miles, round<br />
failure.<br />
The system is big to make its now enormous<br />
job into an effortless one. The sound theatre. (Is he nuts I wonder?)<br />
35mm films. One thing I especially enjoy is<br />
trip, from Maryland to see movies at this<br />
quality from such a sound system is<br />
Local critics have gone out of dieir way to the quality of the music. Having been<br />
also<br />
transformed into a more lifelike event and attend films here. The sound quality has trained in front of live classical symphony<br />
orchestras (my real love), it is extremely<br />
looses its "canned" qualitj'. The improvement<br />
even become the subject on local radio talk<br />
in sound quality realized from tliis<br />
kind ofdesign approach hasbeen known for<br />
shows. Tb those who still like to claim that<br />
the audience can't hear or doesn't care<br />
gratifying to hear recorded music sound so<br />
natural and believable in a movie theatre.<br />
over half a century, but space and other<br />
seldom<br />
about die difference, I ask, "Have you heard<br />
happening Framingham?"<br />
The sole purpose of our December 11th<br />
constraints allow for it in public what's at<br />
presentafion is to share the experience of<br />
such clear, spectacular and beautiflil sound.<br />
Onbehalf of General Cinema Theatres, the<br />
participating manufacturers and myself, we<br />
welcome anyone in the film industry to<br />
attend. For further information, information<br />
on area hotels, etc., you may call me at<br />
617-244-1737. ^<br />
e Copyjight 1993, John F AUen. All Rights<br />
Reserved.<br />
^ While the Zz<br />
^^ Theatre Sleeps ^<br />
Cupholders ^<br />
Cushions<br />
Covers<br />
Curtains<br />
Spectral RECORDING<br />
nm DOLBY STERiol Hfi;<br />
EXHIBIT DOLBY SR PRINTS<br />
WITH RENTAL CARDS<br />
ORDER 2-280T'S FOR USE IN<br />
YOUR CP50 OR CP200 DOLBY<br />
( FIT INTO CAT22 SLOTS)<br />
PRICE: $50/PR/WEEK,<br />
FOB HOLLYWOOD<br />
Free<br />
Cup Holder Saiviple<br />
Call<br />
Cy Young Industries<br />
1-800-729-2610<br />
CALL ROB MILLIGAN AT<br />
213-874-1000<br />
AUDIO RENTSjng<br />
7237 SANTA MONICA BLVD.<br />
HOLLYWOOD CA 90046<br />
November, 1993 75
CO<br />
O)<br />
LU<br />
OQ<br />
LU<br />
><br />
o<br />
o<br />
UJ<br />
Q<br />
11<br />
L<br />
^^<br />
(0<br />
UJ<br />
IS<br />
ss<br />
is<br />
^5<br />
tu
c<br />
S<br />
n<br />
0.<br />
1-<br />
CJ<br />
>.<br />
RJ<br />
cm"<br />
o<br />
§<br />
i<br />
=<br />
(0<br />
o<br />
T-<br />
z
DRIVE-IN CULTURE.<br />
FOR SCREAMERS, SQUIRMERS AND<br />
SMOOCHERS<br />
Although<br />
By Harley VV. Lond<br />
Editor<br />
the occasion may have<br />
sHpped past most people, last June 6<br />
marked an important anniversary:<br />
on that day 60 years ago Richard M.<br />
Hollingshead opened the first drive-in theatre<br />
in Camden, N.J. Though drive-ins<br />
today represent only a small portion of the<br />
exhibition business, at one time ozoners<br />
accounted for almost 25 percent of all U.S.<br />
film revenues. In 1958 diere were 4,063<br />
drive-in screens in the U.S.; now, according<br />
to NATO, there are only 870 screens still<br />
stimding.<br />
Though its image was that of a "teenage<br />
passion pit," the drive-in was a place for the<br />
entire family to enjoy a film without being<br />
bothered by others (the family attendance<br />
group of two adults and children accounted<br />
for more than 50 percent of drive-in audiences<br />
surveyed in the 1950s and 1960s); in<br />
the safet>' of their automobiles the American<br />
movie-going audience could laugh, cry,<br />
eat, scream, and have sex to their heart's<br />
content: the final, indulgent American<br />
Dream. Here are 10 drive-in classics that<br />
were, or should have been, screened at the<br />
local ozoner, and which, in one way or<br />
another, represent the best of drive-in culture:<br />
kids, cars, thrills and chills.<br />
American Graffiti (1973): This film,<br />
more than any other, pinpoints what it<br />
nic.im to hi; a teenager in the early 1960s:<br />
the naive lust of the dating game, the sentimental<br />
romanticism of teenage love, the<br />
macho car-culture posterings. Director<br />
George Lucas solidified his career and<br />
boosted the careers of a dozen or so actors<br />
with this exploration of the events of the<br />
night after high school graduation, 1962, in<br />
Northern California. Stars Richard Dreyftiss,<br />
Ron Howard, Paul LeMat, Charles Martin<br />
Smith, Cindy Williams, Candy Clark,<br />
Mackenzie Philhps, Hamson Ford, Bo Hopkins,<br />
Kathleen Quinlan, Suzanne Somers.<br />
The Blob (1958): Not one of the best but<br />
certainly one ofthe most typical ofthe 1 950s<br />
science fiction action films. This one is notable<br />
for starting Steve McQueen off on his<br />
acting career and for being the penultimate<br />
expression of the 1950s version of the generation<br />
gap: there's something horrible<br />
going on out there (in this case, a slimy blob<br />
from outer space eating everyone in sight)<br />
and only the teens know how to stop it. The<br />
adults won't even recognize the problem. A<br />
true drive-in classic.<br />
A Bucket of Blood (1959):<br />
Tliis low budget Roger Gorman cult classic<br />
was the kind of film you went to see<br />
when you actually had other things on your<br />
mind: socializing with your buddies, hugging<br />
your honey, and chomping on popcorn.<br />
When you finally did look out at the<br />
screen, you honked your car's horn in derision<br />
at the "corny" goings-on. Tbo bad, too,<br />
because this<br />
tongue-in-cheek honor film,<br />
about a coffeehouse busboy who makes it to<br />
the top of the art world with his all-too-"lifelike"<br />
sculptures, is a great spoof of the beatnik<br />
era and a black comedy in its own right.<br />
Invasion oftlie Body Snatchers (1956):<br />
This scary science fiction thriller, about an<br />
invasion from outer space in which alien<br />
"pods" take over human beings, rendering<br />
them emotionless, was a great drive-in flick:<br />
during die frightening scenes, your girl<br />
friend was sure to jump into your arms for<br />
comfort. The film also has a strong political<br />
subtext: it can be "read" as a warning about<br />
the dangers of Communism (the Red Scare<br />
of the Gold War) or as a condemnation of<br />
the corporate conformity of the decade.<br />
Stars Kevin McCarthy, Dana Wynter, King<br />
Donovan and Carolyn Jones; directed by<br />
Don Siegel.<br />
It Came Fmm Outer Space (<br />
1 953): Don't<br />
let tlie exploitation tide fool you. This intelligent<br />
"invasion from outer space" science<br />
fiction thriller was notable for several reasons.<br />
Its storyline, about aliens crash landing<br />
on Earth and cloning Arizona desert<br />
townspeople to repair their ship, turned the<br />
typical invasion theme on its head: the<br />
townspeople were ultimately more hostile<br />
than the aliens. It was also filmed and released<br />
in 3-D, and subtlety made use of that<br />
process rather than flaunting it (though<br />
there are some smnning scenes in which<br />
on-screen objects— rocks from a landslide, a<br />
telescope, Barbara Rush's tor.so — protrude<br />
©A--'..<br />
Beatniks, pu
;<br />
(1968):<br />
Ten Films That Bring Back a Bygone Era<br />
ODELL'S<br />
W£ F^a^^P AND #P<br />
AMERICA'S POPCORN<br />
into the audience). Good acting by Rush and<br />
Richard Carlson (in his typical role as a<br />
common man hero) and fine direction by<br />
Jack Arnold; loosely based on a Ray Bradbury<br />
stor>'.<br />
/ Was a Ibeti-age Wereivolf {\95T): One<br />
of the first teen exploitiition films, thislow-<br />
'budget American International Picture<br />
l(which made a lot of money) is notable for<br />
lits title and for its star, a very young Michael<br />
Landon. Landon plays a borderline juvenile<br />
delinquent unwttingly transformed by an<br />
evil psychiatrist into a werewolf, an event<br />
which instigates a trail of teenage blood.<br />
The boy can't help himself, and part of tlie<br />
fim is in seeing Landon, much to his chagrin,<br />
become a werewolf in stop motion<br />
makeup effects. A tme drive-in movie:<br />
there was plenty else to do while this one<br />
unspooled.<br />
Night of the Living Dead (1968): The<br />
horror film that spawned the current generation<br />
of explicit slasher and gore movies<br />
(in which almost no amount of terror and<br />
blood has been left to the imagination) is<br />
tame by today's standards. Flesh-eating<br />
zombies (all the better to frighten you because<br />
of the low-budget acting and black<br />
and white photography) terrorize the countryside<br />
outside Pittsburgh. A perfect drivein<br />
movie: you shouldn't see this one alone.<br />
Directed by George A. Romero.<br />
Rebel Without a Cause (1955): Vie teen<br />
picture of tlic<br />
1950s made an eternal place<br />
Two ikons of the 1 950s; Jai<br />
in teenage heaven for James Dean, Natalie<br />
Wood and Sal Mineo. Dean is the angstdriven<br />
teen rebel of all time, searching for<br />
love and values in a worid all too devoted to<br />
money and materialism. This Nicholas Raydirected<br />
wide screen blast defined so many<br />
teen fantasies that the images still haunt us<br />
today: drag racing over a cliff into the Pacific<br />
Ocean, knife fights in the Griffith Park Observatory,<br />
love and fiiendship in an abandoned<br />
Holljrivood mansion. Should always<br />
be double billed with "A Summer Place."<br />
A Stonvier Place (1 959): A quintessential<br />
tearjerker that was just meant to be seen in<br />
a "passion pit." An amalgamation of all the<br />
elements that gave back seat "necking" a<br />
reputation (good or bad, depending on your<br />
persuasion): a top 20 hit theme song<br />
"Theme From A Summer Place," teenage<br />
heart throb stars (Sandra Dee and Tl-oy<br />
Donahue), unrequited love (Richard Egan<br />
and Dorothy McGuire) and plenty of romance.<br />
Peter Bogdanovich's first<br />
feature is a suspense thriller with overlapping<br />
storylines (a Iwironneister, played by<br />
Boris Karloff,<br />
discovers his monster films<br />
are no match for the horrors of real life; a<br />
Vietnam Vet starts shooting everybody in<br />
sight) that climax at a drive-in theatre; the<br />
perfect way to end a twilight double bill.<br />
And by the way, all these films are available<br />
on videotape for screening in your very<br />
own "drive-in" living room. HH<br />
'«''-«iMg-'-'\<br />
With<br />
GOOD TASTE<br />
and PROFITS<br />
POP WITH<br />
ODELL'S<br />
HAnULA<br />
HEALTHIEST DEVELOPMENT<br />
IN POPCORN OIL<br />
- TOP WITH -<br />
ODELL'S<br />
RE^L<br />
BUTTER<br />
AMERICA'S FAVORITE<br />
POPCORN TOPPING<br />
OR<br />
ODELL'S<br />
5UPURKIST<br />
TWO<br />
THE PREMIUM QUALITY<br />
BUTTER SUBSTITUTE<br />
CALL<br />
ODELL'S<br />
24 HOUR TOLL FREE NUMBER<br />
1-800-635-0436<br />
Response No 73<br />
November. 1993 79
NEW TECHNOLOGY<br />
BRAVE NEW WORLD<br />
An Inter-info-edii-kine-visi'hyper-active Look at the Synergistic Interface<br />
Between Feature Films and Emerging Entertainment Technologies<br />
By Ann Kwinn, Ph.D.<br />
The Theatre of the Future?<br />
a sunny afternoon in late summer,<br />
It's<br />
and exuberant crowds mill about at the<br />
L.A. Counts' Fair in Pomona, Calif. From<br />
Ferris wheels to roUercoasters, attendees<br />
can choose from a variety of terrifying machines<br />
designed to play on their fears of<br />
falling, crashing and throwing up.<br />
All the classic "state fair" trappings have<br />
been assembled,<br />
along with a new<br />
kind of ride, one<br />
with no track, no<br />
spinning tea cups,<br />
no scruffy operator.<br />
This brave new<br />
technological creation<br />
is housed in<br />
an unassuming<br />
structure which,<br />
from the outside,<br />
looks like nothing<br />
so much as a<br />
small, portable<br />
moviehouse. But<br />
inside, this attraction<br />
is a synthesis<br />
of state-of-the-art,<br />
mass-entertainment technologies, combining<br />
live action film footage with computer<br />
graphics and seats which react to projected<br />
images through movement.<br />
The figure on the "marquee" is familiar to<br />
anyone whose movie memories stretch<br />
back more than five years. Welcome to the<br />
world of Iwerks Entertainment's "Robocop:<br />
the Ride."<br />
As a veritable smorgasbord of elements<br />
derived from feature film and computer<br />
entertainment technologies, "Robocop: the<br />
Ride" symbolizes new trends which are<br />
breaking down the barriers between movie<br />
ment a ; we move toward the "theatre of the<br />
future.<br />
Robocop star of Iwerks Entertainment s<br />
Robocop the Ride<br />
Iwerks<br />
"Robocop: the Ride" flight simulator<br />
technology is the same type<br />
The<br />
used<br />
in "Star Tours" at Disneyland and in<br />
the "Back to Future" ride at Universal Studios.<br />
Passengers are kept in constant, synchronized<br />
motion with<br />
a moving image on a<br />
large screen. Seats are<br />
placed close, to bring<br />
viewers into the action.<br />
Near misses with people,<br />
bridges, monsters,<br />
and space ships make<br />
viewers duck and flinch<br />
in delight. The Iwerks'<br />
simulators are called<br />
"Turbo Rides" when<br />
they're constructed as<br />
permanent attractions,<br />
and "Reactors" when<br />
(like "Robocop") they're<br />
of the portable variety.<br />
"Robocop: the Ride" is<br />
currently touring fairs,<br />
air shows and other public events, with<br />
Iwerks considering a tie-in with Orion's upcoming<br />
movie "Robocop 3."<br />
Iwerks' "Tlirbo Rides" will be a fixture in<br />
their larger theme park conception,<br />
Cinetropolis. "Cinetropolis is a movie based<br />
entertainment center that will combine up<br />
to four Iwerks attractions with restaurants<br />
and retail stores in a highly 'themed' environment,"<br />
says Mark Young, vice president<br />
of marketing for Iwerks. The prototypal<br />
Iwerks Cinetropolis complex is scheduled<br />
to open in December of 1993 in Ledyard,<br />
Conn., at the Foxwoods Casino. The com-<br />
exhibition, theme park operation, film production,<br />
and computer-driven pastimes like circular, "Video 360" dance theatre with<br />
plex wall feature one Iwerks Tirbo Ride; a<br />
games and educational software. Tlie interrelationship<br />
of these fields, and the compaelogue;<br />
and an 1 ,800-seat big-screen theatre.<br />
nine contiguous screens; a big-screen travnies<br />
which are driving the emerging Iwerks has received major investment<br />
technologies, are poised to transform mass from Itochu Corporation, a Japanese trading<br />
company, to develop 30 Cinetropolis<br />
entertainment, with ramifications in terms<br />
of product supply and audience expectations<br />
which could affect all fonns of filmed million each. There are plans to build 30<br />
complexes in Asia, at a cost of about $30<br />
entertainment. The new movie-related, centers in the U. S. and 15 in Europe. Otlier<br />
high-tech companies and the processes and ceni'irs may include a "virtual reality" arcade,<br />
featuring new technology to be un-<br />
products they provide will both reflect and<br />
infliu^ncr: the direction of mass-entertainveik:ri<br />
by Iwerks later this fall.<br />
Turbo<br />
Interaction<br />
Rides engage more senses than<br />
a traditional movie does, which is one<br />
of the goals of "virtual reality" (i.e.,<br />
artificial environments that are "virtually"<br />
real). But "Robocop: the Ride" does not fit<br />
one of the other new entertainment categories;<br />
it couldn't be termed "interactive."<br />
There's that word again— the adjective<br />
tliat simultaneously titillates and confiises<br />
the general populace. These days, "interactive"<br />
describes everything from pay-perview<br />
television to home shopping to<br />
CD-ROMs and point-of-sale kiosks.<br />
For something to be interactive, the<br />
viewer or user must be able to make a<br />
choice about what he or she will experience.<br />
How can a theatre audience make choices?<br />
Controlled Entropy Entertainment's "Interfilm"<br />
offers one possible answer<br />
Controlled Entropy's "Interfilm"<br />
"Interfilm," which is shot on 16mm<br />
An and projected from a videodisc in a<br />
retro-fitted theatre, allows viewers to<br />
vote on plot twists by pressing one of tliree<br />
buttons on pistol grips built into tl:e right<br />
arms of every seat in the house.<br />
The first Interfilm, "I'm Your Man," ran<br />
about 20 minutes, but with a total of about<br />
90 minutes of available footage for audiences<br />
to select from in each cycle. Three<br />
main characters— the hero, a bad guy, and<br />
the heroine— asked audiences to make<br />
choices, and then responded to diose selections<br />
accordingly.<br />
"I'm Your Man" ran at theatres in the New<br />
York and Los Angeles areas for about two<br />
months last winter. At the Los Angeles-area<br />
screening (attended by this vmter), the<br />
Interfilm concept appeared to be a hit with<br />
teenagers, who were finally allowed (if not<br />
encouraged) to talk back during a movie. At<br />
press time, there were plans in the works<br />
for Loews to exhibit a second Interfilm, this<br />
time with wider distribution.<br />
Repurposing: Converting for the<br />
Home Market<br />
Many<br />
of the major Hollywood film<br />
studios are bringing new technologies<br />
into the home, especially in the<br />
fonn of CD-ROM titles.<br />
80 BOXOFFICE
ha.s<br />
Doug Mealy, president of Multimedia<br />
Public Relations, which represents Time<br />
Warner Interactive Group, predicts that<br />
"tills market will become enormous in the<br />
next few years. There is [currently] a very<br />
comfortable mix of entertainment and<br />
'edutainment' titles," i.e., those designed to<br />
educx-tte whDe they entertain.<br />
In many cases, movie studios are developing<br />
programs based on pre-existing properties<br />
in order to<br />
capitalize on dicii<br />
original develo|><br />
ment investment.<br />
This redirecting of<br />
existing titles (like<br />
"Robocop" or the<br />
upcoming CU-<br />
ROM of "Demolition<br />
Man") is called<br />
"repurposing,"<br />
temitliat describes<br />
a key link between<br />
movies and emerging<br />
technologies.<br />
a<br />
At Paramount Interactive Group, developing<br />
for various platforms is not just an<br />
option; it's<br />
policy. Cynthia Fine, vice president<br />
of product development, reports that<br />
"with anything we design tiiat is CD-ROM<br />
disc based, we are looking to the fiiture,<br />
toward repurposing for interactive TV."<br />
Time Warner Interactive Group<br />
According<br />
to Time Warner consultant<br />
Mealy, the biggest stumbling block<br />
for CD-ROM developers is getting<br />
copyright infomiation and approval. "If<br />
someone wanted to do a retrospective of<br />
Bette Davis movies, for example, you could<br />
have to go through all kinds of legal maneuvers<br />
to get clearance for every single thing."<br />
One of Time Warner's advantages is that<br />
the company is the largest copyright holder<br />
in the worid, not only through Warner Bros.<br />
Pictures, but through the multiple copyrights<br />
of the Time/Life publication empire.<br />
Some high profile Time Warner rifles include:<br />
"Clinton: Portrait of Victory," which<br />
is a chronology of the 1992 campaign featuring<br />
photos and speeches, and "Hell Cab,"<br />
a game program that takes players on a<br />
rime-travelling trip through history in a taxi<br />
that is (literally) from hell. Time Warner's<br />
"Funny" is a film-based CD, adapted from<br />
the documentary of the same name in<br />
which people tell their favorite jokes.<br />
Paramount Interactive<br />
t Paramount Interactive, "Busy-<br />
Tbwn" is both a successflil children's<br />
i-tifle based on characters by author<br />
Richard Scarry and a name that could describe<br />
thr i^noiip itself Like Time Warner,<br />
Par.iiuininl Inicr.u tive (which was formed<br />
lasi M,i\ .u ( ess<br />
1<br />
to a parent company's<br />
many lK)ldin.gs, including films and TV<br />
shows, theme parks, and two pro sports<br />
teams, the Knicks and the Rangers.<br />
Upcoming Paramount games will be<br />
based on "Star Tl-ek: Deep Space Nine" and<br />
the "Viper" TV series.<br />
Film-Based Games<br />
ther studios are getting a<br />
piece of the interaction as<br />
o; well. The films "Aladdin,"<br />
"Jurassic Park," "Tferminator 2:<br />
Judgement Day," "Wliite Men<br />
Can't Jump," and "Demolition<br />
Man" will all soon be converted<br />
into interactive titles.<br />
In the case of "Demolition<br />
Man," production of the film included<br />
two days of shooting just<br />
In the next decade,<br />
for the game, the first time game<br />
"new technologies<br />
design has had such an impact<br />
will become another<br />
Funny." a feature documentary, was on film production. This allows<br />
"repurposed" as CD-ROM software.<br />
licensing op-<br />
the release of the game to coin-<br />
tion for feature<br />
cide with the film's theatrical run, when<br />
films" states Iwerks' Mark Young.<br />
public awareness is especially heightened.<br />
Some movie personalities are cashing in<br />
on their cachet, even without a film to<br />
"repurpose." Steven Spielberg is designing<br />
an interactive game for LucasArts Entertainment<br />
called "The Dig," which puts users<br />
into the point of view of a fiituristic space<br />
cowboy. The upcoming<br />
TfekMagic original "Steven<br />
Seagal: The Final Option"<br />
is based on a Hollywood<br />
star rather than a Hollywood<br />
movie, and uses entirely<br />
new material<br />
Philips CD-I: the<br />
New Home Video?<br />
Traditional films are<br />
also being delivered<br />
on new formats.<br />
Using a new video compression<br />
technology. Paramount<br />
will release 50<br />
feature length films on Philip's CD-I (Compact<br />
Disc-Interactive). Philips, in alliance<br />
with Sony, Matsushita, and JVC, has introduced<br />
frill screen, full motion video on a<br />
CD-I with 76 minutes running-time per<br />
side.<br />
Philips Interactive president Dr Bernard<br />
Luskin predicts that CD-I w\l\ co-exist sideby-side<br />
with the VCR and says Philips plans<br />
to release CD-I films day-and-date with<br />
video releases. Philips has taken advantage<br />
of CD-I's interactive capability by adding an<br />
on-screen interface which gives viewers 12<br />
speeds of slow motion; stop motion on a<br />
perfect image; chapter stops, and so on.<br />
Philips is also moving toward including<br />
more entertainment tides in its main product<br />
line. New Philips CD-I products will<br />
incorporate the Jetsons, the Flintstones,<br />
and other Hanna-Barbera cartoons. A Playboy<br />
relaxation massage disc, an interactive<br />
psychotherapy disc and a CD-I on Caesar's<br />
World of Boxing are also on the horizon.<br />
"We're taking everything you could do in<br />
an arcade, everything you could do in a<br />
motion picture theatre, everything that<br />
United Airlines could do in a flight simulator<br />
for a pilot and reducing it down to a<br />
compact disc. We're serving it to the public<br />
on a silver platter," says Dr Luskin.<br />
I<br />
Oi<br />
The Theatre of the Future<br />
Revisited<br />
n the question of whether these new<br />
technologies could replace movie<br />
theati"es, Luskin replies, "I<br />
don't see<br />
that at the moment. Everyone in the software<br />
and consumer electronics businesses,<br />
and at the telephone and computer companies,<br />
including the President of the United<br />
States, is forecasting a digital highway. And<br />
what they're saying is: this is the future of<br />
information processing. Through the air,<br />
through the wires, in the homes, in the<br />
stores, in the markets, in the theatres, and<br />
in the theme parks— it's going to be digital."<br />
So which inter-info-edu-kine-visi-hyperactive<br />
media will be part of the theatre of<br />
the future? Tliat theatre may bear a striking<br />
resemblance to the family room in an average<br />
American home, or it may be wherever<br />
people (and<br />
screens)<br />
On "Demolition Man," stars Wesley Snipes<br />
and Sly Stallone (pictured) put in extra sf)ooting<br />
time for the CD-ROIVI version<br />
congregate.<br />
It may be<br />
primarily a<br />
form of relaxation,<br />
or<br />
an intense,<br />
almost<br />
gymnastic<br />
activity<br />
combining<br />
screens and<br />
physical objects<br />
in int<br />
r i c a t e ,<br />
interactive<br />
patterns.<br />
Consider<br />
the following scenario: a boy of die friture<br />
hangs his head deep into his space suit.<br />
"Mom, I'm not smart enough to go to the<br />
movies. I don't understand the logic flow,<br />
and my eye-hand coordination doesn't cast<br />
my vote fast enough." lb which his mother<br />
replies, "Zakgi-cb, you're goingto the movies<br />
whether you want to or not. You need the<br />
exercise."<br />
mn<br />
Ann Kimnn is pwject nuinager for perforjnance<br />
technology mid multimecHa at ASK<br />
InterTiational, a Los Angeles-based development<br />
compam/ specializing in computer-based<br />
training and multimedia products<br />
November, 1993 81
ENTERTAINMENT DATA, INC.<br />
CONGRATULATES<br />
SLEEPLESS<br />
n SE ATTL<br />
$100,000,000<br />
FOR<br />
GROSS BOX OFHCE RECEIPTS<br />
AS OF<br />
AUGUST 14,1993.
ENTERTAINMENT DATA, INC.<br />
CONGRATULATES<br />
$100,000,000<br />
FOR<br />
GROSS BOX OFHCE RECEIPTS<br />
AS OF<br />
AUGUST 27, 1993.
SPECIAL REPORT<br />
1<br />
.<br />
:<br />
Educated Moviegoer Survey<br />
Provides Clues to Viewing Choices<br />
The<br />
results of an independent, nationwide<br />
survey of educated moviegoers, action-adventure genre, unexpectedly they<br />
are often seen as preferring films from the<br />
conducted by media psychologist Stuart<br />
Fischoff, Ph.D., have been tabulated and mention the cinematic romantic icon "Ca-<br />
were almost twice as likely as females to<br />
analyzed. The sample included 558 male sablanca" as one of their top five films.<br />
and female respondents with an education Females, however, were three to five times<br />
level ranging from some college to Ph.Ds.<br />
All major racial groups in ages ranging fi^om<br />
18-83 were included in the study.<br />
Dr Stuart Fischoffs Educated Moviegoer<br />
Survey looked at a varietj' of factors regarding<br />
movie preference and attendance. Data<br />
was collected concerning such factors as<br />
types or genres of movies liked and disliked,<br />
reasons for going to the movies, sources of<br />
information for deciding which movies to<br />
see, frequency of movie attendance, elements<br />
of movies such as lead actors/actresses,<br />
directors, writers, and soundtrack<br />
which enter into movie viewing choices.<br />
A particularly interesting and informative<br />
set of responses concerned the listing<br />
of five all-time favorite fiJms. Wlien the<br />
entire survey sample was taken as a whole,<br />
in order of frequency of mention, the top<br />
five rated films were:<br />
"Gone with the Wind"<br />
2. "Dances with Wolves"<br />
3. "Casablanca"<br />
4. "The Sound of Music"<br />
5. "The Godfather"<br />
Dr Fischoff explained, "While it might be<br />
expected that 'Gone With the Wind' would<br />
rank the highest with mention by 16 percent<br />
of the entire survey sample, it was<br />
quite surprising that 'Dances with Wolves'<br />
was a close second with a 13 percent mention<br />
rate. Of equal surprise was the universal<br />
popularity' of the musical 'The Sound of<br />
Music'<br />
"Also of interest was that the films by<br />
I'rancis Ford Coppola were cited more often<br />
than any other director whose films made<br />
the top 25. 'The Godfather; 'The Godfather,<br />
Part<br />
2' and 'Apocalypse Now' were the films<br />
of Coppola that received the most mention.<br />
"Director Steven Spielberg's films were<br />
the second most frcquendy mentioned with<br />
'E. T' and 'Aiders of the Lost Ark' ranking<br />
in the top 25 films."<br />
Also according to Dr Fischoff, while men<br />
as likely to mention films such as "Pretty<br />
Woman," "Ghost," "Steel Magnolias" and<br />
"Beaches" as their favorite all-time films.<br />
Males were far more likely than females to<br />
mention science fiction films such as "2001<br />
A Space Odyssey," "Star Wars" and "Blade<br />
Runner"<br />
"African Americans and Native Americans<br />
were more likely than other racial<br />
groups to list films whose plots, and whose<br />
stars or directors were, respectively, African<br />
American or Native American," Dr Fischoff<br />
stated. "Latinos and Asians were less influenced<br />
in favorite film choices by racially<br />
compatible themes or creative elements.<br />
Another altogether understandable but surprising<br />
result was that Afiican Americans<br />
were the only racial group whose top 20<br />
films list did not contain 'Gone With tiie<br />
Wind;<br />
"Oscar nominations and awards certainly<br />
mean something when it comes to favorite<br />
films, but not everything," Dr Fischoffcommented.<br />
"Of the top 100 films mentioned,<br />
26 percent won Academy Awards for Best<br />
Picture and another 25 percent were nominated<br />
for the best picture Oscar The remaining<br />
50 percent of the top-rated films,<br />
some of which were higWy successftil both<br />
commercially and critically such as 'Ghost,'<br />
'Pretty Woman' and '2001<br />
: A Space Odyssey,'<br />
neither won nor were nominated for the<br />
Academy Award for Best Picture in the year<br />
they were released. Only two foreign language<br />
films, 'Cinema Paradiso' and<br />
Bergman's 'The Seventh Seal' garnered<br />
enough votes to be listed in the top 100 most<br />
popular films.<br />
"WTiile there was some bias in<br />
favor of<br />
films released in the last decade with 40<br />
percent of the favorite films being released<br />
within the last<br />
10 years, 60 percent of all<br />
films listed in the top 100 spanned a total of<br />
six decades," said Fischoff.<br />
"Finally, two things were abundantly<br />
clear from the research results. Those who<br />
ranked action-adventure films as their most<br />
favorite genre were less likely to be sensitive<br />
to the issue of gratituous violence in films.<br />
While this may seem to be a self-evident<br />
corelation, it is one that, heretofore, has<br />
been difficult to prove scientifically. While<br />
males are admittedly more partial to actionadventure<br />
films than were females, as they<br />
grow older the differences between males<br />
and females practically disappears and both<br />
sexes prefer the drama to the action-adventure<br />
genre, hiteresting also was the fact that<br />
Asians prefen-ed action-adventures more<br />
than any other racial group and liked dramas<br />
the least. In this study, tiiey also objected<br />
to violence in films far less than any<br />
other racial group," Dr Fischoff added.<br />
The survey was conducted on a representative<br />
group of 276 females and 282 males,<br />
in three age groups (18 to 25, 26 to 49, 50 to<br />
83), with educational levels including some<br />
college, college degree level, some graduate,<br />
graduate level degree, and Ph.D. Tlie<br />
ethnic/ racial groups included whites. Latinos,<br />
African Americans, Asians, and Native<br />
Ainericans. The siginificance level for die<br />
survey was 95 percent, meaning tiiat the<br />
liklihood of it being inaccurate was only five<br />
percent (five chances out of 100).<br />
For additional infomiation about the results<br />
of the Educated Moviegoer Survey<br />
contact Dr Stuart Fischoff at either the Department<br />
of Psychology at California State<br />
University, Los Angeles, (213) 343-2250 or<br />
at his office (21 3) 466-3078.<br />
^<br />
Dr. Fischoff inhvduced the nation's first<br />
course in Media Psychology five years ago at<br />
California State University, Los Angeles where<br />
he also teaches Psychology. He is the film<br />
reviewer for the Los Angeles County Psychological<br />
Association, as well as for the Media<br />
Division of the American Psychological Association.<br />
He is a member of the Writers Guild of<br />
America West, a Fellow in the American Psychological<br />
Association, a Member of the Advisoiy<br />
Board for the California AUiance for the<br />
Maitally 111 and past-president of the Media<br />
Division of the American Psychological Association.<br />
84 BOXOIUCK
SHOWEAST '93<br />
Trump Taj Mahal Casino Hotel<br />
Atlantic City, New Jersey<br />
October 26-28, 1993<br />
Tentative Schedule of Events<br />
rUESDAY, OCTOBER 26TH
§fTidwEast *93<br />
A&B BOOSTER<br />
CONTACT: Kimberly Brown<br />
Booth 705
1<br />
. . . retrofit<br />
ShowEast '93<br />
CREST AUDIO INC.<br />
CONTACT: Greg McVeigh<br />
Booth 315<br />
CY YOUNG INDUSTRIES INC<br />
CONTACT Carrie Young<br />
Booth 306<br />
DELTA BAG CO.<br />
CONTACT: Ronald Ruse<br />
Booth 215<br />
DIGITAL THEATRE SYSTEMS<br />
CONTACT: Stacey Williamson<br />
Booth 101. 103<br />
DOLBY LABS<br />
CONTACT: Bill<br />
Mead<br />
Booth 602. 604. 701. 703<br />
DR. PEPPER/SEVEN-UP CO.<br />
CONTACT: Johnnie Brown<br />
Booth 211<br />
DRINK THING<br />
CONTACT: Terry Fairbanks<br />
Booth 1 1<br />
DURKAN CARPET<br />
CONTACT: Tara Durkan<br />
Booth 818. 820<br />
FILMACK STUDIOS<br />
CONTACT: Robert Mack<br />
Booth 709<br />
GLOBE TICKETS LABEL<br />
CONTACT: Clyde Almy<br />
Booth 105<br />
GOLD BOND—GOOD HUMOR ICE<br />
CREAM<br />
CONTACT: Don Spencer<br />
Booth 120<br />
GOLD MEDAL PRODUCTS<br />
CONTACT: Sally Fredricks<br />
Booth 307. 309<br />
GOLDENBERG CANDY<br />
CONTACT: Edgar Goldenberg<br />
Booth 512<br />
HANOVER UNIFORM COMPANY<br />
CONTACT: John Mintz<br />
Booth 317<br />
HANOVIA, INC.<br />
CONTACT: Dennis Pnscandaro<br />
Booth 607. 609<br />
HARIBO OF AMERICA<br />
CONTACT: Lori Cherry<br />
Booth 210<br />
HENRY HEIDE CO.<br />
CONTACT: Jean Volpicella<br />
Booth 608<br />
HERSHEY CHOCOLATE USA<br />
CONTACT: Patricia Helnck<br />
Booth 713, 715<br />
I<br />
AURA LIGHTING, INC<br />
... specializing in THEATER LIGHTING SYSTEMS<br />
FEATURING<br />
. . . state-of-the-art low voltage<br />
ligtiting systems:<br />
... LED. incandescent, xenon,<br />
and halogen lamps;<br />
aisle, tube, tape, indoor/outdoor,<br />
and chandelier lighting:<br />
systems and<br />
custom applications.<br />
AURA-LITE<br />
ILE-LITE<br />
ULTRA-LITE<br />
OMNI^LITE<br />
SUPRA-LITE<br />
EZ-LITE<br />
Z-LITE<br />
PATH-LITE<br />
CHANDA-LITE<br />
GUIDE-LITE<br />
THESYSTEM<br />
FOR INFORMATION AND LITERATURE<br />
AND THE DEALER NEAREST YOU CALL<br />
1-800-942-8880<br />
1622 W. 11th Street Phone 909-985-3864<br />
Upland, CA 91786 Fax 909-985-5938<br />
All<br />
product names are registered trademarks<br />
No 21<br />
What Would You Do<br />
To Save An Animal?<br />
Animals have long held a special place in my<br />
heart—their companionship has always been veo'<br />
important to me. That's why it distresses me to tell<br />
you that tens of thousandi of animals are suffering<br />
needlessly.<br />
They desperately need help—and organizations<br />
like PETA.<br />
Since 1980, People for the Ethical TVeatment of<br />
Animals has become this nation's most effective<br />
advocate on behalf of animal protection. The people<br />
at PETA are committed to exposing and stopping<br />
animal cruety—especially in laboratories.<br />
It feels great to use my voice for animals. Please<br />
join me and contact PETA today You can help save<br />
animals too.<br />
For more information on how you can become<br />
part of this vital work, write: PETA. P.O. Box 42516,<br />
Washington. DC 20015 or call (202) 726-0156.<br />
Rue McClanahan<br />
Ten<br />
November, 1993 87
ShowEast '93<br />
HIGH PERFORMANCE STEREO<br />
CONTACT: John F. Allen<br />
Booth 522<br />
HUSSEY SEATING COMPANY<br />
CONTACT: Ron Bilodeau<br />
Booth 209<br />
IMPERIAL BONDWARE<br />
CONTACT: Maureen Cardinallo<br />
Booth 606<br />
INTL. CINEMA EQUIP.<br />
CONTACT: Steven Krams<br />
Booth 212. 214<br />
IRWIN SEATING<br />
CONTACT: Vicki Stein<br />
Booth 308. 310<br />
J&J SNACK FOODS CORP/FCB<br />
AMERICA<br />
CONTACT: Robert Rudley<br />
Booth 122<br />
JBL PROFESSIONAL<br />
CONTACT: Bill Hamilton<br />
Booth 302. 304<br />
KELMAR SYSTEMS<br />
CONTACT: Andrew Marglin<br />
Booth 616<br />
KEYES FIBRE<br />
CONTACT: Gwen Shaw<br />
Booth 117<br />
KINETICS NOISE CONTROL<br />
CONTACT: Larry Holben<br />
Booth 219<br />
KINTEK<br />
CONTACT: Zaki Abdun-Nabi<br />
Booth 718<br />
KLIPSCH PROFESSIONAL<br />
CONTACT: Milton McNally<br />
Booth 522<br />
KNEISLEY ELECTRIC COMPANY<br />
CONTACT: Betty Schitfler<br />
Booth 313<br />
LAWRENCE METAL PROD. INC.<br />
CONTACT: Louis Rabeno<br />
Booth 401<br />
LENNOX INDUSTRIES<br />
CONTACT: Jeannene Spessard<br />
Booth 205<br />
LEPRINO FOODS<br />
CONTACT: Diana Conway<br />
Booth 208<br />
LETICA CORPORATION<br />
CONTACT: Tom Fnese<br />
Booth 109<br />
LILY POPCORN<br />
CONTACT: William Smith<br />
Booth 422<br />
FOR THE SIMPLEST AND MOST RELIABLE<br />
PLATTERS<br />
BUY<br />
Potts Film Handling Systems<br />
Robert L Potts Enterprises<br />
201 E. Sangamon, Suite 110<br />
Rantoul, IL 61866<br />
Tel 217-893-0443<br />
FAX 217-893-0443<br />
HURLEY SCREENS<br />
SUPERGLO SILVERGLO NW-16<br />
A durable pearlescent,<br />
smooth surface offers<br />
maximum reflectivity fif<br />
light distribution.<br />
A smooth, aluminized surface<br />
offering the highest<br />
reflectivity for special applications<br />
such as 3D.<br />
A heavy guage matte<br />
white surface offering<br />
excellent light distribution,<br />
image clarity, and<br />
color rendition.<br />
Screen Framing • All Types Available<br />
FAX # (410) 838-8079<br />
/////////7/Z//>>^^<br />
AUTOMATED HIGH SPEED U/L APPROVED TICKETING EQUIPMENT<br />
Factory Service, the only authorized manufacturer and repair center.<br />
AUTOMATICKET<br />
A Division of Cemcorp<br />
1 10 Industry Lane<br />
HURLEY SCREEN CORP.<br />
A Subsidiary of Cemcorp<br />
- P.O. Box 296<br />
Forest Hill, IVID 21050<br />
410-838-0036 • 410-879-3022 • 410-879-6757 • 410-836-9333<br />
THEATRE SCREEN FRAMES OF ALL TYPES<br />
STRAIGHT OR CURVED FRAMES<br />
MOTORIZED SIDE OR UP & DOWN MOVABLE MASKING<br />
SPEAKER PLATFORMS<br />
LA( INC SPRINGS<br />
NICK MULONE& SON<br />
100 HIGHLAND AVE./CHESWICK, PA 15024<br />
(412) 274-6646/ 274-5994/ FAX: 412/274-4808<br />
MASKING FABRIC<br />
MASKING BOARDS<br />
Response No 85<br />
November, 1993 89
Congratul%tions<br />
1993 ShoWEaist<br />
''<br />
Honorees<br />
Hank Lightstone<br />
Salah M. Hassanein Humanitanan Award<br />
Fred Mound ^i<br />
Show I Award<br />
Jack Va<br />
Lifetime AcfrlBye<br />
JohiF^ldsen<br />
Showeast Awaifl
5<br />
. .<br />
ShowEast '93<br />
LINDSEY-FAIRBANKS<br />
CONTACT: George Mackey<br />
Booth 107<br />
LOU-ANA FOODS, INC.<br />
CONTACT: Richard Biggs<br />
Booth 319<br />
LUCASFILM THX<br />
CONTACT: Kim Yost<br />
Booth 716<br />
M&M/MARS<br />
CONTACT: Mark Kraemer<br />
Booth 316. 318<br />
MANKO SEATING CO.<br />
CONTACT: Norman Manko<br />
Booth 321<br />
MARBLE COMPANY INC.<br />
CONTACT: Ron Purtee<br />
Booth 312<br />
MARCEL DESROCHERS, INC.<br />
CONTACT: Marcel Desrochers<br />
Booth 106<br />
MERRILL LYNCH<br />
CONTACT: Robert Scherzer<br />
Booth 61<br />
MINER CONTAINER<br />
CONTACT: Jeanne Sheehy<br />
Booth 220<br />
MOVIEAD<br />
CONTACT: Emil Noah<br />
Booth 314<br />
NATIONAL CINEMA SUPPLY<br />
CONTACT Barney Bailey<br />
Booth 814. 816<br />
complete line of .<br />
Concession, Snack Bar and Janitorial Supplies<br />
plus Projection and theatre equipment also parts<br />
For The Best In Service. . .Give Us a Call<br />
(IXKMA Sl'l»I>IA' COMPA.NV. IXC.<br />
P.O. BOX 148, MILLERSBURC;, PA. 17061<br />
T PI PPHONP: (•'I?) 692-4744 1 -800-4 ^7-'; SO s"<br />
Serving Major Circuit<br />
and Independents<br />
;©T©FSi<br />
REBUILT<br />
Overhauls • Dolby Certified<br />
1-800-388-7547<br />
^,^ NewEngland<br />
^ ^ Theatre Service, Inc.<br />
Response No 77<br />
NATIONAL FILM SERVICE<br />
CONTACT: Prudence Baird<br />
Booth 218<br />
NATIONAL ICEE CORP.<br />
CONTACT: David Alfarone<br />
Booth 104<br />
NATIONAL MAGAZINE/FILM<br />
CARRIER<br />
CONTACT George Mundell<br />
Booth 216<br />
NATIONAL TICKET COMPANY<br />
CONTACT: Bill Alter<br />
Booth 516<br />
NESTLE FOOD COMPANY<br />
CONTACT: Paul Hen/ey<br />
Booth 802<br />
NEUMADE PROD./XETRON<br />
CONTACT Mark Smith<br />
Booth 611. 613<br />
Pacer Ticket Stock<br />
Direct from the Manufacturer<br />
for as low as $35"" per case!<br />
///<br />
Prices based on 1<br />
size & i;olor, subject to your individual needs<br />
PO Box 547<br />
Kt .a^S^-^n^l Order Deportmeni 1 800-829 0829<br />
l^CttK^I KU Toll Free Fox 1 800-829-0888<br />
-<br />
C K E T CO<br />
SharrK)l>in, PA 1 7872<br />
NOVAR CONTROLS CORP.<br />
CONTACT: John Nissen<br />
Booth 201, 203<br />
November. 1993 91
A U U 7^<br />
Hank Lightstone<br />
Salah M. Hasscniei)! Award<br />
Fred Mound<br />
1993 Show E Award<br />
Jack Valenti<br />
LifetiDic Adiievemoit Award<br />
John Avildsen<br />
SHO^EAST<br />
AuKU'd ofAchievement<br />
^'^mm mm^
ShowEast '93<br />
OSRAM SYLVANIA<br />
CONTACT Robert Smith<br />
Booth 807. 809<br />
INDIl'l NOKNT TIIF.VIRI. SIPPLY. INC<br />
Dedicated to Supplying Quality<br />
Motion Picture Equipment<br />
ODELL'S<br />
CONTACT Michael Blout<br />
Booth 707<br />
OMNITERM DATA TECHNOLOGY<br />
LTD.<br />
CONTACT: Ed Coman<br />
Booth 721. 722<br />
OPTICAL RADIATION CORP.<br />
CONTACT: Barbara Stokes<br />
Booth 407<br />
P & T DISTRIBUTORS<br />
CONTACT Paul J Bonfiglio<br />
Booth 204. 206<br />
PACER/C.A.T.S.<br />
CONTACT: Del Ban|0<br />
Booth 806. 808. 810<br />
PEPSI-COLA<br />
CONTACT: Peter Leyh<br />
Booth 702-706. 801-805<br />
PHONIC EAR, INC.<br />
CONTACT: Beatrice Tappan<br />
Booth 822<br />
PIKE PRODUCTIONS<br />
CONTACT: Cornelia Pike<br />
Booth 601<br />
PROCTOR COMPANIES<br />
CONTACT: Bruce Proctor<br />
Booth 617<br />
PROMOTION IN MOTION<br />
CONTACT: Michael Rosenberg<br />
Booth 708. 710<br />
QSC AUDIO PRODUCTS<br />
CONTACT: Barry Ferrell<br />
Booth 202<br />
R M SATELLITE COMMUNICATIONS<br />
CONTACT: Ron Massaro<br />
Booth 821<br />
ROBERTS OXYGEN COMPANY<br />
CONTACT: Mike Kitzinger<br />
Booth 618. 620<br />
SPECO<br />
CONTACT: George W, Higginbotham<br />
Booth 323. 421<br />
SCHNEIDER CORPORATION<br />
CONTACT Henry Greese<br />
Booth 502<br />
TICKETS AND<br />
COMPUTER SYSTEM STOCK<br />
SHIPPED WHEN PROMISED<br />
PRINTED AS SPECIFIED<br />
^^^^ CONTACT DAVE KOTAREK<br />
rTTT^^l<br />
li^ij P.O. Box 168<br />
P^ f=Sl Ft. Smith, Ark. 72902<br />
Weldon, Williams & Lick<br />
" ^^,„"" 501/783-4113 FAX 501/783-7050<br />
^'^" '°^"<br />
800-242-4995<br />
PRESENTING THE FANTASTIC 4<br />
SCHULT DESIGN & DISPLAY<br />
CONTACT Jeffrey Schult<br />
Booth 804<br />
SEATING CONCEPTS<br />
CONTACT: Alexandra Logan<br />
Booth 102
Cineplex Odeon Corporation<br />
Congratulates the 1993 ShoEast Honorees<br />
Fred Mound<br />
Show "E" Award<br />
Hank Lightstone<br />
Salah M. Hassanein<br />
Humanitarian Award<br />
Jack Valenti<br />
Lifetime Achievement<br />
Award
1<br />
A<br />
ShowEast '93<br />
SMART THEATRE SYSTEMS<br />
::ONTACT: Norm Schneider<br />
Booth 71<br />
SONY DIGITAL SOUND<br />
CONTACT; Dan Taylor<br />
Booth 523-523A, 621-621<br />
STEIN INDUSTRIES<br />
30NTACT: Andrew Stein<br />
Booth 41 1-419<br />
STRONG INTERNATIONAL<br />
CONTACT: John Wilmers<br />
Booth 506. 508. 510<br />
Hlc<br />
^ SdMtuHMt fit. '^<br />
Realty Sells<br />
Hot Dogslll<br />
WARMER<br />
SALES CABINET<br />
Holds<br />
8-12#Nachos<br />
or<br />
2y2-3y2# Popcorn<br />
Prepopped<br />
STEAMETTE<br />
Portable<br />
Steam Table<br />
Warms:<br />
Cheese, Beans,<br />
Butter, Soups, Etc.<br />
SUNCRAFT MILLS<br />
CONTACT: Bob Fisk<br />
Booth 116<br />
SUNMARK SPECIAL MARKETS<br />
CONTACT Linda O'Donnell<br />
Booth 719<br />
TAN SYSTEM<br />
CONTACT: Omar Horta<br />
Booth 118<br />
TK ARCHITECTS<br />
CONTACT: Theodore Knapp<br />
Booth 1 10<br />
TALKING MESSAGES<br />
TRANSMITTER<br />
CONTACT: Bruce Cox<br />
Booth 108<br />
TECHNICOLOR ENT. SERVICES<br />
CONTACT: Barbara Stokesi<br />
Booth 622-623<br />
THEATRE CONFECTIONS<br />
CONTACT: Jetfery Dodge<br />
Booth 720<br />
P.O. BOX 35 • 39 E. CHICAGO ST. • OUINCY, MICHIGAN 49082 • (517) 639-9825 • (800) 783-0636<br />
For the<br />
service and<br />
results<br />
Independent<br />
Theatre<br />
Owners<br />
expect.<br />
Response No<br />
3J(S.n<br />
CIME/S/IA SERVICE<br />
OL South'. Pr.<br />
^rUinrj ^4^<br />
• Film buying & booking for first run, sub run &<br />
art/alternative theatres • Trade screening<br />
reviews & reactions • Coop advertising •<br />
Consultation in theatre acquisition, construction<br />
& refurbishment • in house newsletter<br />
DALLAS. TEXAS ^. (214)692-7555<br />
Response No 469<br />
THEATRE SERVICE CORP.<br />
CONTACT Alvin Wiginglon<br />
Booth 612. 614<br />
TICKETPRO SYSTEMS<br />
CONTACT: Brad Underbill<br />
Booth 1 13<br />
ULTRA'STEREO<br />
CONTACT: Felicia Cashin<br />
Booth 815<br />
VARIETY CLUBS INTERNATIONAL<br />
CONTACT: John Nench<br />
Booth 222<br />
VOGEL POPCORN<br />
CONTACT: Dan Gray<br />
Booth 514<br />
341 WEST 44TH STREET. NEW YORK, N.Y 10036<br />
NEW YORK (212) 246-6285<br />
FLORIDA (305) 545-5842<br />
WAGNER ZIP-CHANGE INC.<br />
CONTACT: Casey Krasula<br />
Booth 812<br />
WILSHIRE CORPORATION<br />
CONTACT: Terry Lemke<br />
Booth 121<br />
BOB MAAR<br />
VICE PRESIDENT<br />
SALES<br />
Joe Hornstein of Maryland. Inc.<br />
P.O. Box 127<br />
Pasadena. MD 21122<br />
Tel: 301-760-4I80<br />
301-760-6241<br />
Bryan Groff. Vice-President<br />
Response No, 81<br />
November. 1993 95
CONGDATULATIONS & 5E(ST WIcSHES<br />
Lo our good friends<br />
FDED MOUND<br />
JACK VALENTI<br />
HANK LlGHTcSTONE<br />
and<br />
JOHN AVILD6EN.<br />
We are happy Lo join ShowfesL in<br />
saluling you!<br />
From all<br />
your friendcS aL<br />
THEATRES<br />
inzi
I<br />
Q<br />
O O<br />
Q<br />
O<br />
Q<br />
C<br />
Q<br />
C<br />
^{yn^f^r^i/a/ct/^ ^^<br />
JACK VALENTI<br />
FRED MOUND<br />
=]IAIIIU.IGHISI01I£<br />
uK^I!^S^l!^XX^13nCOX3^XAAoAAo;ojiu<br />
P oo<br />
k k<br />
CONGRATULATIONS<br />
FRED MOUND<br />
Show E Award<br />
HANK LIGHTSTONE<br />
Salah M. Hassanem Humanitarian Award<br />
JACK VALENTI<br />
Lifetime Achievement Aicard<br />
JOHN AVILDSEN<br />
SHOWEAST Azi'ard of Achievement<br />
HERMAN LEVY<br />
TED MANOS<br />
Distinguished Service Aivards<br />
From BEN MARCUS, STEPHEN H. MARCUS, & YOUR FRIENDS AT MARCUS THEATRES<br />
I—MAfCUS—<br />
m<br />
L_r>CAmES_J
SPECIAL REPORT<br />
Are Christmas Movies Better?<br />
n Survey of Comparative Quality Ratings<br />
By Ron Adams<br />
long heard die opinion dnat tine<br />
Hax-ing<br />
highest qualirv' movies tend to open<br />
in time for tiie Christmas holiday<br />
season, I decided to test tiie validity of diis<br />
piece of conventional vidsdom. "Kking adgraphical<br />
errors) and then calculated a total<br />
average for all the films for each month. The<br />
Feature Chans were used to determine the<br />
months in which films were released.<br />
The results are shown in the graph. Also<br />
indicated is tlie total average rating for all<br />
films for die entire year, 2.92, a fairly below-<br />
Sep Oct Nov Dec<br />
Jan Feb Mar April May June July Aug<br />
MONTHS 1992-1993<br />
vantage of Boxoffice magazine's monthly<br />
Review Digests (which summarizes important<br />
film information, including subjective<br />
qualitj' ratings on a scale of 1 to 5, 1 meaning<br />
"ver>' poor" and 5 meaning "excellent,"<br />
based on critical reviews in Boxofficf., the<br />
Los Angeles Times, the New York Times,<br />
Holljavood Reporter, Variety, and USA<br />
Tbday) and Feature Charts, I sought to determine<br />
if this prevailing opinion was backed<br />
by the statistics for films whicl: were released<br />
between September 1992 and August<br />
1993.<br />
I used the Fevieiv Digest to find the average<br />
critical rating by month (coirecting foi'<br />
several calculations, rounding or typo-<br />
: average based on a scale of 1 to 5<br />
What else canbe gleaned ft-om the graph?<br />
Most months in the first half of the year had<br />
below-average film rating averages,<br />
whereas summer and fall films appeared to<br />
be above average in critical ratings. There is<br />
no spike in December, as might be ex-<br />
RATING<br />
OK<br />
ROVOFIKK
BOXOFFICE MEANS BUSINESS.<br />
June<br />
For subscription or advertising infonnation, contact Boxoffice at<br />
6640 Sunset Blvd., Suite 100, Hollywood, CA 90028, 213-465-1186, Fax: 213-465-5049
Universal Pictures<br />
Congratulates The<br />
1993 Showeast Award Recipients<br />
JACKVALENTI<br />
LIFETIME ACHIEVEMENT AWARD<br />
HANK LIGHTSTONE<br />
SALAH M. HASSANEIN<br />
HUMANITARIAN AWARD<br />
JOHN A^ILDSEN<br />
SHOWEAST AWARD OF ACHIEVEMENT
Universal Pictures<br />
Congratulates<br />
FRED MOUND<br />
1993 SHOW "E" AWARD
CONGRATULATIONS<br />
FRED MOUND<br />
Show E Award<br />
HANK LIGHTSTONE<br />
Salah M. Hassanein Humanitarian Award<br />
JACK VALENTI<br />
Lifetime Achievement Award<br />
JOHN AVILDSEN<br />
SHOWEAST Award of Achievement<br />
HERMAN LEVY<br />
TED MANOS<br />
Distinguished Service Awards<br />
your friends at
uflfl<br />
s<br />
Show E Award<br />
^
CONGRATULATIONS<br />
TO THE<br />
1 993 SHOWEAST HONOREES<br />
NATIONAL SCREEN SERVICE
Twentieth Century Fox<br />
is proud to congratulate the<br />
1993 ShowEast Award recipients:<br />
Jack Valenti<br />
Lifetime Achievement Award<br />
Hank Lightstone<br />
Salah M. Hassanein Humanitarian Award<br />
Fred Mound<br />
Show "E" Award<br />
Ted Manos & Herman Levy<br />
Distinguished Service Award<br />
©1993 TWENTIETH CENTURY FOX. ALL RIGHTS RESERVED
Universal Pictures<br />
Congratulates<br />
BRIAN DE PALMA<br />
GEORGE EASTMAN AWARD<br />
MARTIN BREGMAN<br />
SHOWEAST PRODUCER OF THE YEAR
THE MOVING IMAGE<br />
Ule 're Having Leftovers Tonight<br />
ni liie Movies!<br />
By Glenn Berggren<br />
Sigma Design Group<br />
don't need; but in the movie industry, the<br />
very basics used in such things as everyday<br />
camera formats, frame rates, projector<br />
designs, auditorium viewing<br />
arrangements— are all leftovers from<br />
four decades ago. Maybe it's time for a<br />
chart of the "Old & New"; and maybe it's<br />
time for a change.<br />
the "standardization" is wonderful,<br />
worldwide, but it also becomes an industry<br />
straitjacket: Guaranteed to keep it in<br />
we all use leftovers to save its old, somewhat obsolete place.<br />
Yes,<br />
money! For food that is. But leftovers<br />
in, say, telephones— any-<br />
decrees (when standards were quite<br />
Just after the 1949 anti-trust consent<br />
body want to buy some 'pre-dial' firm, and Holljrwood loved it) Hollywood,<br />
in its paranoia over the expanding<br />
telephones for half-price? How about<br />
buying a couple pre-1970 cars with those TV market, decided to move suddenly to<br />
gas-guzzling engines? Those leftovers we widescreen with Cinemascope, Horizontal<br />
Vista Vision, and Todd-AO (70mm). In<br />
doing so, they somehow tried to forget all<br />
those wonderful "standards" and instituted<br />
all new formats, and sometimes<br />
even new frame rates (for 70mm). After<br />
some years passed, Hollywood again<br />
"loved" the "standardization" all over<br />
again, but this time in Widescreen. So by<br />
The Old and the New in Studio ProductionyTheatre Projection:
THE MOVING IMAGE<br />
FILM FORMAT<br />
Composite Table of 35mm Film Projection Formats and Frame Rates
provide much sharper screen images,<br />
preferably at 30 frames/second for no<br />
flicker.<br />
But the film and format standards are<br />
not the only leftovers in this industry.<br />
The image performance standards, set in<br />
1965, are sketchy, with nojump& weave<br />
specifications, with the screen light standard<br />
permitting ver\' low light levels to<br />
be "acceptable," and with no image quality<br />
test.<br />
The UltraVision® development of<br />
1966-1973 replaced all the older standards:<br />
with elevated screen light standards<br />
(1970), a jump and weave spec<br />
(1977), the RP-40 test film (1971), and<br />
most important of all, the EG-5 screen<br />
image resolution test (1975). But even<br />
with those substantial upgradings, that<br />
solid root of progress is now over 20 vears<br />
old.<br />
ow,<br />
N<br />
in 1993, we look back on the<br />
past 20 years of "progress" in theatre<br />
projection and what can we<br />
^^^^:^^m^S^^^^i^^^;^^i^s^^^;^S'm^^^;^^^^^<br />
MICA<br />
Presents Optic Runners,<br />
Fibre Optic Aisle Lighting<br />
1 LAMP OPERATION<br />
FREE REPLACEMENT LAMPS<br />
FOR 10 YEARS<br />
LAMP OUT BEEPER AVAILABLE<br />
ALL COMPONENTS UL LISTED<br />
THE AISLE LIGHTING SOLUTION FOR<br />
LOW MAINTENANCE AND COST<br />
Call or fax for our full<br />
find? We can only find new projection<br />
lenses, which are very important, but<br />
there are no new projectors offering<br />
greater steadiness, and no new screen<br />
materials. In the case of the latter, we've<br />
found that curved screens work better,<br />
and we've developed computer programs<br />
to design them, including the<br />
super TORUS concave screen for maximum<br />
efficiency and uniformity. Even<br />
the long standing problem of film motion—on<br />
axis— in the gate, which softens<br />
the focus, has had no improvements<br />
since the 1 960s when Cine-Focus arrived.<br />
If you wish to consider the complete<br />
elimination of "leftovers," then carefully<br />
review the designs of the I-MAX projector,<br />
which has "slower" lenses, a Pyrex<br />
lens for the film to lay against, and no<br />
intermittent, only the "rolling-loop."<br />
summary, what about "leftovers"?<br />
InWell there are plenty of them! In attempting<br />
to keep costs down, most<br />
exhibitors resist any changes of design<br />
line<br />
catalog for lighting solutions for the<br />
theatre industry.<br />
717 S. State College Blvd., #L<br />
Fullerton, CA 92631<br />
(714) 738-8448 • Fax (714) 738-7748<br />
5^^^gs^s^^6S^68a68agKi6S!S683g^^a6^!a68<br />
that might cost more (except lenses), so<br />
R&D has come to a complete halt for the<br />
important part of the industry— where<br />
the film image is shown to the ticketbuyers<br />
that support the industry'. In the<br />
meantime, of course, spending for special<br />
effects and special cameras goes<br />
rampant in the Hollywood production<br />
community.<br />
There is a likelihood that the elimination<br />
of R & D in theatre projection<br />
could be the death knell for<br />
film as the progressive Electronic Cinema<br />
comes of age in the next few years.<br />
The EC demos shown at Sony's facilities<br />
have screen images that are cleaner,<br />
steadier, and with better color saturation<br />
than film theatres, and makes one wonder<br />
what we shall be watching as we<br />
move into the next century. ^H<br />
The Sigma Design Group was instrumental<br />
in designing the TORUS screen.<br />
JACOBS ENTERTAINMENT INC.<br />
Specialized Film Buying & Marketing<br />
Distribution & Exhibition Consultation Services<br />
proudly representing<br />
ANGELltL\ FILM CENTER, NEW YORK. N.\:<br />
ANGELIKA 57, NEW YORK. N.Y<br />
BETHEL CINEMA, BETHEL, CT<br />
COUNTi' THEATRE, DOYLESTOWN, PA.<br />
LITTLE THEATRE, ROCHESTER, N.Y<br />
MUSIC HALL, PORTSMOUTH. N.H.<br />
OPERA HOUSE, SHEPERDSTOWN, WV<br />
PLEASAOT STREET THEATRE. NORTHAMPTON. MA.<br />
ROXY THEATRE. PHILADELPHIA. PA.<br />
SAVOY THEATRE. MOM'PELIER. VT.<br />
SONO CINEMA. SOUTH NORWALK. CT<br />
VARSm: DES MOINES, lA.<br />
JACOBS ENTERTAINMENT INC.<br />
48 East 43 Street<br />
NewYork, N.Y. 10017<br />
(212) 986-7488<br />
Response No. 475<br />
November. 1993 101
THE NUMBERS PAGE<br />
Top Twenty Boxoffice Performers<br />
Distributor Marl
TECHNOLOGY SHORT TAKES<br />
Mountain Dew Venturer<br />
Simulator Entertains<br />
Crowds<br />
Hughes Training, Inc. and General Cinema<br />
Theatres have teamed to market a mobile<br />
version of the Venturer thrill<br />
ride simulator.<br />
This 14-seat entertainment simulator immerses<br />
riders in a combination of sight, sound<br />
and motion to provide realistic, [soint-of-view<br />
experiences. From flying the nap of the earth<br />
in a Lockheed Fort Worth F-16 Fighting Falcon<br />
to being in the driver's seat of a four-man<br />
bobsled hurtling down an Olympic run, over<br />
20 experiences have been developed to deliver<br />
thrills and excitement.<br />
The mobile version of Venturer is being<br />
sponsored by soft drink brand Mountain Devk'<br />
and is emblazoned with the company's logo.<br />
In a new high tech approach to brand promotion,<br />
the Venturer is traveling nationwide on<br />
a specially designed rig to large festivals and<br />
major air and boat shows.<br />
Once in operation, the audience Inside the<br />
Venturer watches a point-of-view film displayed<br />
on a large screen at the front of the<br />
simulator capsule. The simulator's visual system<br />
uses laser video disc technology and a<br />
high resolution projector to display the experiences.<br />
Each visual system experience Is correlated<br />
to a three-axis hydraulic motion system that<br />
dynamically delivers acceleration, turning<br />
and breaking g-forces to the crowd inside the<br />
capsule.<br />
Hughes Training, Inc. of Arlington, Texas,<br />
a leading supplier of military simulation<br />
equipment, designed the mobile Venturer.<br />
General Cinema Theatres, which has its<br />
headquarters in Chestnut Hill, Mass., has<br />
taken the lead role in marketing the Mountain<br />
Dew entertainment simulator to major venues<br />
across the country and other potential sponsors.<br />
In addition, weeks in advance of attending<br />
a show General Cinema promotes the<br />
event and the Venturer on its screens in the<br />
area.<br />
"The mobile Venturer is a business that<br />
works well for us because it leverages our<br />
existing strengths in areas such as marketing,<br />
promoting and operating high-profile, highvolume<br />
entertainment businesses," said Larson<br />
Gunness, project administrator for<br />
General Cinema Theatres. "The advantage<br />
that we offer to the public and to sponsors is<br />
our ability to deliver the mobile Venturer to<br />
virtually any event within the continental U.S.<br />
in just a matter of days."<br />
Over 150 site-based Venturers have been<br />
sold and primarily operate within the United<br />
Kingdom. Entry into the U.S. market began<br />
this year.<br />
Hughes Training, Inc. is an established supplier<br />
of simulation systems for defense, industry,<br />
entertainment and railroad markets. The<br />
company is part of the Systems Sector of<br />
Hughes Aircraft Company, a subsidiary of<br />
CM Hughes Electronics, itself a unit of General<br />
Motors Corporation.<br />
General Cinema Theatres is one of the<br />
nation's largest motion picture exhibitors, operating<br />
over 1,.350 screens in 28 stales.<br />
Harcourt<br />
General, Inc.,<br />
the parent company, is<br />
also a leading domestic and international<br />
publisher and, through its 65 percent ownership<br />
of the Neiman Marcus Group, is a leading<br />
spec iaity retailer.<br />
OCS/Freeze Frame First<br />
Customer Site For Cineon<br />
OCS/Freeze Frame or Los /Xngcles recently<br />
purchasedtheCineondigiUl him workstation<br />
developed by Eastman Kodak Company. (The<br />
Cineon digital workstation, part of Kodak's<br />
Cineon system, uses digital data resulting<br />
from film that was scanned on a Cineon film<br />
scanner. The work station then can manipulate<br />
the digital images; the manipulated data<br />
is then recorded back to film using the Cineon<br />
film recorder. The Cinesite Digital Film Center,<br />
in Burbank, Calif., a wholly owned subsidiary<br />
of Kodak, used the complete system in<br />
the recent restoration of Disney's "Snow<br />
White and the Seven Dwarfs." See National<br />
News, September)<br />
"We can now provide leading edge digital<br />
and optical special effects and lilm restoration<br />
ElEitlAL<br />
PRODUCTS<br />
"ONE-STOP SOURCE FOR<br />
DECORATIVE LIGHTING"<br />
•k Lite Form - The Original replaceable<br />
bulb system, with flexible extrusion.<br />
•k Dynolite - Conventional tube lighting<br />
for floor, wall or chandelier<br />
•k<br />
k All<br />
•k Channelites - New halogen, fluorescent<br />
or incandescent<br />
Established over 10 years for custom<br />
design & manufacturing.<br />
UL listed including wet location<br />
CONTACT MITCH BRONSON:<br />
Toll Free 1-800-233-3563<br />
Celestial Products<br />
14009 Dinard Avenue<br />
Santa Fe Springs, CA 90670<br />
(800) 233-3563 — Fax (310) 802-2882<br />
The Phone Call is<br />
The Price is<br />
The Service is<br />
FREE<br />
RIGHT<br />
EXCELLENT<br />
Call for the Best Price on<br />
Quality Sound<br />
& Projection Equipment,<br />
Booth Supplies,<br />
Xenon Bulbs and more...<br />
800-552-7502<br />
$<br />
Response No. 465<br />
November. 1993 103
TECHNOLOGY SHORT TAKES<br />
services under one roof," says OCS/Freeze<br />
Frame president Ray Mclntyre, Sr. "This puts<br />
us in the first wave of a trend toward the<br />
convergence oftheatrical film effects and television<br />
post-production facilities."<br />
Freeze Frame was founded during the<br />
1 960s. Mclntyre, who had some 30 years of<br />
experience at film labs and optical houses,<br />
purchased the company around six years ago.<br />
He modernized the optical printers at the<br />
facilitywithstate-of-the-artcustomlensesand<br />
other components.<br />
During Mclntyre's regime, the company<br />
has specialized in providing high quality optical<br />
compositing, main titles and film restoration<br />
services. They played a key role in the<br />
restoration of such classic films as "White<br />
Christmas," "Gentlemen Prefer Blondes,"<br />
"Sabrina" and "The Bridge on the River<br />
Kwai."<br />
OCS/Freeze Frame has opened a companion<br />
company called Pixel Magic to drive its<br />
entry into the electronic post-production<br />
arena. It is managed by OCS/Freeze Frame<br />
vice president Ray Mclntyre, Jr. The new company<br />
is offering a full range of digital post-production<br />
services, including restoration, blue<br />
screen compositing, wire, rig and other object<br />
removal, other image enhancement and retouching,<br />
texturing and CGI.<br />
The opening of Pixel Magic culminates a<br />
research project OCS/Freeze Frame initiated<br />
some three to four years ago when Kodak<br />
demonstrated the first prototypes of the<br />
Cineon digital film system. The Cineon system<br />
includes a scanner and recorder, a family<br />
of scalable workstations built on a Silicon<br />
Graphics Inc. Onyx graphical supercomputer<br />
platform, and image compositing, retouching<br />
and enhancement software.<br />
OCS/Freeze Frame will initially install a<br />
Cineon workstation with an SGI Onyx supercomputer,<br />
two color monitors computer-balanced<br />
for screening room accuracy, and a<br />
complete software package.<br />
"This is a scalable, open architecture system,"<br />
says Mclntyre, Jr. "We can expand the<br />
system and add software features and capabilities<br />
as they are needed. This gives us the<br />
flexibility we need to stay on the leading edge<br />
of digital post-production technology. There<br />
is no built-in obsolescence."<br />
He also points out that the open system<br />
strategy embraced by Kodak ensures that<br />
OCS/Freeze Frame isn't dependent on one<br />
vendor for advancing the state-of-the-art.<br />
"There are hundreds of applications already<br />
available in the SCI library, and we will also<br />
develop custom programs which will differentiate<br />
our services," he notes. "In addition,<br />
Kodak has provided incentives for third party<br />
vendors to develop applications."<br />
"Today, a motion picture film producer<br />
must live within the limits of traditional film<br />
post-production techniques, while video offers<br />
unlimited creativity but reduced quality.<br />
By completing post-production on a resolution<br />
independent system like Cineon, we can<br />
scan the film and give clients the option to<br />
output to film, D-1, D-2 or other popular<br />
video formats for NTSC release," he says. "If<br />
the original output is video, it will be comparatively<br />
inexpensive for us to produce HDTV<br />
or 35mm film resolution images if and when<br />
they are needed. This gives producers a lot of<br />
flexibility for releasing TV programs and commercials<br />
to theatres overseas. It also ensures<br />
compatibility with future HDTV transmission<br />
requirements."<br />
The Mclntyres note that proximity to the<br />
Cinesite digital film center in Burbank gives<br />
OCS/Freeze Frame convenient access to<br />
state-of-the-art film scanning and recording<br />
services.<br />
"The Cineon film scanner and recorder<br />
were designed by Kodak to optimize image<br />
quality, including resolution, tonality and colors,"<br />
says Mclntyre, Jr. "Our current plan is to<br />
use the Cinesite digital film center for all film<br />
scanning. That's important because we want<br />
to be sure that we capture all of the details and<br />
subtleties in image quality when we convert<br />
film to digital data."<br />
Mclntyre, Jr. notes that the Cineon workstation<br />
is designed for use in an interactive environment.<br />
"We can look at images on a<br />
monitor which is balanced to emulate screening<br />
room image quality," he says. "If the<br />
customer is in the digital post-production<br />
ir^ -^ YOU CAN BET<br />
•^I'/JWOLK HAS IT<br />
I<br />
I<br />
TECHNOLOGY SHORT TAKES<br />
suite, this gives them a very accurate indication<br />
of v^/hat the end-product will look like on<br />
film. They can look at different ofjtions until<br />
they see one which suits their tastes."<br />
OCS/Freeze Frame has installed a CRT recorder<br />
which will allow immediate access to<br />
film output. "This gives us the ability to manipulate<br />
images and output to film at the same<br />
time, facilitating quicker turnaround. We also<br />
have the luxury of using the Cineon recorder<br />
at Cinesite for output. The latter uses a highintensity<br />
laser light source which is capable<br />
of replicating the full range of contrast, between<br />
the brightest and darkest picture elements<br />
in each frame."<br />
"We are gratified that OCS/Freeze Frame is<br />
the first customer for a Cineon workstation,"<br />
says Steven L'Heureux, North American sales<br />
manager for Cineon systems. "One of our<br />
primary goals was to enable smaller and medium-sized<br />
companies to stay competitive by<br />
providing state-of-the-art tools they can afford<br />
with the support they need."<br />
MediaLink Technology<br />
Comes to Theatres<br />
MccliaLink technology, a<br />
new system for<br />
( iMitiolling audio and multimedia devices, is<br />
sh PI ling out of the computer lab and the<br />
rariiii'd air of recording studios into theatres.<br />
The MediaLink system is based on a standardized<br />
fiber-optic network which links together<br />
the components of an audio system for remote<br />
monitoring and control: basically creating a<br />
computer controlled sound system. According<br />
lo Barry Farrell, product manager at QSC<br />
devices. In the case of power amplifiers, for<br />
example, this will enable their placement<br />
anywhere in a theatre while allowing them to<br />
be monitored and controlled from another<br />
location. The power amps could be placed<br />
behind the screen or near the loudspeakers<br />
and monitored from a computer in the booth<br />
or even via telephone modem by a service<br />
technician calling in from another city.<br />
In the near future, Farrell says, the<br />
MediaLink system will include the ability lo<br />
carry digital audio information on the same<br />
fiber optic network. This, combined with signal<br />
processing technology, could revolutionizelhe<br />
installation and architecture of cinema<br />
sound systems. All audio and control signal<br />
routing would be configurable by the computer.<br />
Signal-steering commands, included<br />
on the digital soundtrack, could be used to<br />
route special-effects audio signals to additional<br />
loudspeakers and amplifiers in the auditorium.<br />
Significant advances could be made by<br />
incorporating MediaLink technology into all<br />
proieclion booth eciuipment, including stereo<br />
sound processors, booth automation, lighting<br />
dimmers and boxoffice computers, adds Farrell.<br />
The number of tickets sold could be used<br />
Audio Products, Inc., of Costa Mesa, Calif., to change the sound volume in the theatre as<br />
which was the first professional audio manufacturer<br />
to adopt the MediaLink technology, modate the size of the crowd. Network con-<br />
well as adjusting the equalization to accom-<br />
the system allows for remote monitoring and trol of cinema sound and projection systems<br />
control of any and all audio and multimedia could significantly upgrade presentations and<br />
allow for quick service through remote diagnosis<br />
of problems. And a single computer<br />
linked fiber-optic cable could replace a<br />
plethora of different audio and control cables<br />
now tangling up booths and stage areas in<br />
theatres.<br />
QSC's EX Series amplifiers now feature<br />
Open Input Architecture, which means that<br />
a QLink MediaLink interface card can be<br />
plugged into the back panel of each amp for<br />
hook up to the MediaLink network. The<br />
MediaLink technology was developed by<br />
Lone Wolf, of Redondo Beac h, Calif.<br />
Advanced Broadcast Video<br />
Service: First Link to the<br />
Theatre of the Future?<br />
Pacific Bell's Advanced Broadcast Video<br />
Service (ABVS), is<br />
a high-speed transmission<br />
offering that takes advantage of the latest digital<br />
telecommunications technologies to provide<br />
superior motion, color and sound for<br />
Just a Little Bit<br />
BETTER!<br />
We specialize in providing equipment<br />
for ttie technical part of<br />
your ttieatre: Seats, Sound, Projection.<br />
(No, we don't sell popcorn!)<br />
See why more and more,<br />
Hadden has become the industry<br />
standard for high performance!<br />
HADDEN Z^<br />
THEATRE SUPPLY COMPANY<br />
10201 Bunsen Way<br />
Louisville, KY 40299<br />
(502) 499-0050<br />
(502) 499-0052 FAX<br />
SOME PEOPLE<br />
IN THE INDUSTRY<br />
BELIEVE<br />
THE INDEPENDENT EXHIBITOR<br />
IS DEAD.<br />
We disagree. In fact we specialize in filling the<br />
equipment and supply needs of the<br />
independent exhibitor and small circuit.<br />
As one of the few-full line dealers-we<br />
can satisify all your theatre needs.<br />
We offer guaranteed same-day order processing.<br />
A 24 hour emergency HOTLINE (716-855-2163) and a<br />
large in-house inventory of parts and supplies.<br />
PROJECTION BOOTH EQUIPMENT<br />
SOUND SYSTEMS<br />
MARQUEES/SIGNS<br />
LIGHTING SYSTEMS<br />
CONCESSION EQUIPMENT<br />
I THEATRE SCREENS/FRAMES<br />
I XENON LAMPS<br />
SEATING<br />
SUPPLIES/PARTS<br />
I AUTOMATION EQUIPMENT<br />
Louis Bornwasser, Owner<br />
Design-Consultation-Sales<br />
712 MAIN STREET . BUFFALO, NEW YORK 14202<br />
/NNY<br />
• 716/855-2162 . OUTS/DENY 800/448-1656<br />
Response No, 40<br />
November, 1993 105
TECHNOLOGY SHORT TAKES<br />
applications in the film and broadcast industries.<br />
Fiber-optic-based ABVS improves upon existing<br />
analog service by using digital telecommunications<br />
technology for<br />
transport of all<br />
grades of video from high-definition<br />
television<br />
to interactive film and video editing.<br />
It delivers one-way transmission of monochrome<br />
or National Television Systems Committee<br />
standard color formats compressed to<br />
45 Megabits per second along with up to four<br />
audio channels.<br />
"ABVS has enormous potential for applications<br />
in the entertainment industry," said Bob<br />
Stewart, Pacific Bell product manager for<br />
ABVS. "For example, it could be used to<br />
transport raw motion picture footage from a<br />
filming location to an editing studio, link live<br />
coverage of sporting events with<br />
broadcasters' studios or interexchange companies,<br />
and provide off-air video feeds to<br />
cable television studios. In the future, ABVS<br />
could be used to distribute programming and<br />
advertising to television stations, and provide<br />
the medium for electronic distribution of motion<br />
pictures to theatres.<br />
Rich Mizer, Pacific Bell<br />
product engineer<br />
for ABVS, said that because fiber-optic lines<br />
are virtually impervious to atmospheric, electrical<br />
and environmental interference, ABVS<br />
overcomes drawbacks common with analogline,<br />
satellite and microwave transmissions.<br />
In addition, even signals regenerated over<br />
long distances retain their original picture<br />
quality.<br />
ABVS is available in all major entertainment<br />
industry locales throughout California,<br />
and is permanently in place at many venues,<br />
such as football stadiums, baseball parks and<br />
convention centers.<br />
"We've priced the service on a daily and a<br />
monthly basis to meet the needs of customers,"<br />
said Stewart. "Broadcasters covering a<br />
football game need it only for a day, but a<br />
motion picture studio might want it available<br />
all<br />
of the time."<br />
The first customers for the new service<br />
include Vyvx Inc., WilTel's television services<br />
company, which provides nationwide<br />
switched broadcast-quality fiber-optic television<br />
transmission services; special-effects<br />
firm Industrial Lightand Magic; Entertainment<br />
Digital Network, a provider of communications<br />
networks for entertainment and media<br />
post-production; Varitel Video, a film and<br />
video post-production services facility; Burbank<br />
broadcast television station KRCA; San<br />
Francisco Satellite Center; and AT&T.<br />
• Vyvx provides local connection to its<br />
nationwide fiber-optic television transmission<br />
system through ABVS for the transmission<br />
of sports, news, entertainment,<br />
videoconferencing, production and editing to<br />
more than 65 cities nationwide.<br />
• Industrial Light and Magic, a subsidiary<br />
of Lucas Digital Ltd., will use ABVS as an<br />
alternative to transporting videotape from<br />
production facilities in Los Angeles to its postproduction<br />
facility in San Rafael near San<br />
Francisco.<br />
• Entertainment Digital Network will provide<br />
video and audio networking between<br />
producers, directors, video editing facilities<br />
and post-production service providers nationwide.<br />
• Varitel will provide interactive editing<br />
services for commercial fi Im, video and audio<br />
production and post-production throughout<br />
California. Varitel also will use ABVS to provide<br />
network services,<br />
for example, linking<br />
advertising agencies with their clients.<br />
• KRCA-TV Channel 62 will enhance its<br />
program distribution, video post-production<br />
and satellite uplink facilities by using ABVS.<br />
It also will connect its station and uplink<br />
facility to local sports and entertainment venues<br />
to assure high-quality broadcast feeds.<br />
• San Francisco Satellite Center, a division<br />
of Watson Communications Systems,<br />
Inc.,<br />
will use ABVS for local connections to its<br />
satellite teleports for transmission throughout<br />
the U.S. and overseas.<br />
• AT&T will use ABVS to connect local film<br />
and broadcast companies to its fleet of Telstar<br />
300 and 400 series satellites and its Digital<br />
Television Service.<br />
Pacific Bell isasubsidiary of Pacific Telesis<br />
Croup, a worldwide diversified telecommunications<br />
corporation based in San Francisco.<br />
Cinema Specialties<br />
2315 Williainson Road<br />
Roanoke, VA 24012<br />
(703) 366-0295 • fax (703) 366-4769<br />
1-800-545-4252<br />
Don't Forget<br />
to call<br />
us for<br />
the best<br />
pricing available!<br />
We can completely supply your booth,<br />
concession, auditorium, box office and<br />
lobby needs.<br />
KARASYNC<br />
oinioioioinioioioioioioioioiniuioioioioioio<br />
KMOIOIOIOIOlUlUIOIOIUIOlOIOiniOIOIOlOIOIOI<br />
Digital Audio for Film<br />
Universal Compatibility<br />
John Karamon<br />
J.K. International, Inc.<br />
19 Berkeley Street<br />
Stamford, CT 06902<br />
USA<br />
Response No 104<br />
Response No. 20
SHORTTAKES<br />
Loews Theatres Roils Out<br />
New Campaign<br />
Loews Theatres has rolled out an unprecedented<br />
promotional campaign designed to<br />
position the Loews' circuit as having "the<br />
world's best movie theatres." The "Everyone<br />
Goes To Loews" media campaign announces<br />
Ihe new customer service program implemented<br />
in the circuit, a program which<br />
features the Loews "welcoming" program,<br />
next-in-line service, free soft drink refills, and<br />
zomplimentary mints for all customers. The<br />
Loews unique "next-in-line" service program<br />
Dffers a free soft drink to any moviegoer who<br />
has to wait more than three minutes for tickets<br />
ar concessions.<br />
The campaign was kicked off this summer<br />
/vith radio spot buys placed in Loews top 1<br />
narkets, including the New York metropoli-<br />
:an area, Boston, Chicago, Washington, D.C.,<br />
Houston, Baltimore, Cincinnati, Indianapolis,<br />
Dallas/Fort Worth and Southern New Jersey.<br />
Running as deep as 10 stations in some<br />
narkets, the radio format mix included Adult<br />
Contemporary, AOR, Alternative, CHR,<br />
Country, and LIrban. Stations involved with<br />
:he campaign developed exciting promotions<br />
hat extended Loews on-air presence through<br />
he end of the summer.<br />
To further expose and reinforce the new<br />
_oews image, one million "Everyone Wins"<br />
scratch-off cards were distributed in over 1 35<br />
record and restaurant outlets in the 10 markets.<br />
Each card was a winner, awarding such<br />
prizes as $2.00 concession stand discounts,<br />
Sony CD Samplers, CREEM Magazine subscriptions,<br />
Loews T-shirts, and more.<br />
Loews Theatres is the oldest and sixth largest<br />
motion picture circuit in the country with<br />
971 screens in 181 locations in 15 states.<br />
Loews Theatres is a Sony Pictures Entertainment<br />
com()any.<br />
Closed Captioning for<br />
IVIovie Theatres<br />
Early this summer the Media Access Research<br />
and Development Office of WCBH,<br />
Boston's public television station, officially<br />
launched its pioneering investigation into a<br />
new field of media technology: making movies<br />
accessible to deaf and hard-of-hearing<br />
audiences through theatrical closed captioning.<br />
A meeting of consumer and film industry<br />
advisors and developers was held in Boston<br />
as part of this "Motion Picture Access Project."<br />
The project is examining how to provide<br />
discreet captioning in movie theaters so that<br />
deaf and hard-of-hearing viewers who rely on<br />
text to access visual media can enjoy movies<br />
without impinging on the enjoyment of hearing<br />
moviegoers. The project is made possible<br />
by a $50,000 grant provided by the National<br />
Institute on Disability and Rehabilitation Research,<br />
a division of the U.S. Department of<br />
Education.<br />
Despite the growth of television closed<br />
captioning, motion pictures exhibited in theatres<br />
are conspicuously absent from the inventory<br />
of media captioned for deaf and<br />
hard-of-hearing people. One of the<br />
challenges is in providing captions without<br />
interfering with a hearing audience's enjoyment<br />
of a movie.<br />
Devices and adaptations that may eventually<br />
provide solutions include:<br />
• an "invisible" liquid crystal digital (LCD)<br />
display below the movie screen that can be<br />
seen with special glasses;<br />
• a light-emitting diode (LED) display in the<br />
rear of the theatre which can be viewed via a<br />
small panel of transparent plastic;<br />
• text displays for mounting on seat-backs;<br />
• a miniature TV built into eyeglasses<br />
which can providetextdisplay of the movie's<br />
audio;<br />
• a tiny head-worn computer monitor<br />
which could also display the captions; and<br />
• a HyperCard-based program which can<br />
display captions on a lap-top computer.<br />
These devices are not pipedreams: several<br />
prototypes were on hand and demonstrated<br />
at<br />
the meeting. The devices were loaned to<br />
the project by their developers who attended<br />
the meeting and are working with the staff to<br />
maximize each technology's suitability for<br />
theatrical closed captioning. All<br />
SHOWTIME INFO<br />
MADE EASY!<br />
participants<br />
Press 1 for Jurassic Park, Press 2 for Cliffhanger,<br />
Press 3 for Last Action l-lero, Press 4 for Aladdin.<br />
Press 5 for Made in America, Press 6 for ticket<br />
prices, Press 7 for directions, Press 8 for ??<br />
NEW! The Telephone Information System stores<br />
10 different messages for callers to hear by simply<br />
pushing the buttons on their phone! They instantly<br />
get the info they want without waiting for a long<br />
message-tape to recycle! It's all digital... no tape to<br />
jam or wear out. Easy to use... Callers love it!<br />
A vailable from<br />
CINEMA SUPPLY CO. INC.<br />
tel (800) 437-5505 fax (717)692-3073<br />
Novemhir, 1993<br />
Wl
1<br />
and<br />
Limited Time Introductory Oiler<br />
First Come First Serve<br />
ONLY $169.95<br />
A new conception in 35 wm splicers<br />
tliat must be seen to he believed.<br />
• Top quality<br />
• Inexpensive price<br />
• All metal — no plastic<br />
• Wholesale only<br />
EQUIPMENT SPECIALIST, INC.<br />
105 Plummer Drive<br />
Blountsville, AL 350J1<br />
Phone (205) 429-2070<br />
( >i)fn (S a.m.- 4 p.m. CST, Mon.-Fn.<br />
Response No, 445<br />
DEEPER 3D<br />
epmspsts<br />
Anaglyph Glasses<br />
-LOW PRICES,<br />
FAST SERVICE<br />
-24 HR HOTLINE<br />
DEEP VISION 3-D<br />
P O. BOX 38386<br />
)LLYWOOD. CA 90038<br />
213-465-5819<br />
evaluated the pros and cons of each device<br />
and are providing guidance for further development.<br />
The project will field-test the devices with<br />
deaf and hard-of-hearing audiences in a Boston<br />
theatre during the fall of 1993. Shortly<br />
after the end of the year, a final report will<br />
recommend further development and steps<br />
that will bring abouteventual universal access<br />
SHORT TAKES<br />
to movie theatres.<br />
Representing the motion picture industry<br />
were Malcolm Green, former chairman and<br />
past president of the National Association of<br />
Theatre Owners; Allen Cooper, vice president<br />
of technical evaluation and planning at the<br />
Motion Picture Association of America; )ohn<br />
Townsend, vice president of construction at<br />
General Cinemas, BobWarrenof Dolby Labs,<br />
and Ed Zwaneveld, director of technical research<br />
and development at the National Film<br />
Board of Canada.<br />
The Media Access Research and Development<br />
Office (MARDO) was established in<br />
1991 to expand and extend the work of<br />
WGBH's Access Technologies departments:<br />
The Caption Center, Descriptive Video Service,<br />
and the Spanish Language Project.<br />
MARDO is supported with grants from the<br />
Corporation for Public Broadcasting, the U.S.<br />
Department of Education, and a variety of<br />
contract work.<br />
For another take on closed captioning in<br />
theatres, see the October Boxoffice National<br />
News, which discussed Tripod Captioned<br />
Films.<br />
igital Theatre Sound<br />
Picked for More Films<br />
The Universal Studios-backed Digital Theatre<br />
Sound digital soundtrack format,<br />
launched this past summer with the June 1<br />
the film but is on a separate CD-ROM disk.<br />
Using a digital time code printed on the film<br />
to control the operation of a separate CD-<br />
ROM player wired into the theatre's existing<br />
speakers, six tracks of digital sound can be<br />
cued to the action of the film. The film still<br />
contains the traditional analog soundtrack for<br />
theatres not equipped for DTS.<br />
The current and future releases: "Demolition<br />
Man" (Warner Bros.); "Flesh and Bone"<br />
(Paramount); "Gettysburg" (New Line);<br />
"Hearts and Soul," "Hard Target,"<br />
"Schindler's List," "The Real McCoy," "For<br />
Love or Money," "Judgment Night," "Carlito's<br />
Way," "We're Back," "Beethoven's 2nd" and<br />
"In the Name of the Father" (all Universal<br />
releases).<br />
DTS is a product of Digital Theatre Systems<br />
Inc. of Westlake, Calif.<br />
IFP/West Unveils New Logo<br />
Independent Feature Project/West, a<br />
resource group for independent filmmakers,<br />
has unfurled their striking new logo "in honor<br />
of all independent filmmakers who struggle to<br />
enrich our lives with their hard and often<br />
lonely work." The membership organization<br />
publishes a monthly newsletter jammed with<br />
news and notes for and by the independent<br />
filmmaking community, sponsors film screenings,<br />
seminars, and informative programs.<br />
Their latest program is the IFPAVest Resource<br />
Bank, a panel of exerts who will make themselves<br />
available to answer questions in<br />
four<br />
areas of importance to independent<br />
filmmakers: legal, production management/line<br />
producing, creative strategies, and<br />
marketing and distribution. For more informa-<br />
release of "Jurassic Park," will be used on a<br />
total of 1 4 films (not all Universal releases) by tion, contact IFPAVest at 5550 Wilshire Blvd.,<br />
year's end, making it the fastest adopted Suite 204, Los Angeles, CA 90036; 21 3-937-<br />
sound format in memory. Currently there are 4379; Fax: 21 3-937-4038.<br />
1 ,209 worldwide DTS installations; the company<br />
expects that it will be available in 2,500<br />
theatres by late December.<br />
The Multiplex Celebrates<br />
DTS differs from other digital systems in Its 30th Anniversary<br />
that its digital soundtrack is not contained on<br />
This is<br />
a year of big anniversaries: the 60th<br />
anniversary of the Drive-in theatre and the<br />
60th anniversary of Harkins Theatres (see related<br />
stories, this issue). Also celebrating a<br />
milestone this year is the concept of the multiplex,<br />
born on July 12, 1963 when Stanley<br />
Durwood opened the Parkway I II theatres<br />
at the Ward Parkway Shopping Center in<br />
Kansas City, Mo. According to the Theatre<br />
Historical Society of America—L.A.Metro<br />
District's newsletter Greater L.A. Metro<br />
Newsreel, the twin theatre reflected<br />
Durwood's belief "that one way to build<br />
movie audiences was to give them their<br />
choices, just as they had on TV." Three years<br />
later, in 1966, Durwood's expanding Durwood<br />
Theatres opened the first four-plex, the<br />
Metro Plaza 1-4, also in Kansas City, setting<br />
into motion a force that would forever alter<br />
the ways in which the world's moviegoers<br />
would attend and perceive films.
I product<br />
Novemhpr. ^*i^)^<br />
HIQ<br />
NEW PRODUCTS<br />
The Booster Buddy, from A&B Booster<br />
Inc., of Ft. Myers, Fla., is a specially designed<br />
and engineered reversible booster<br />
;eat for children ages one to seven. Molded<br />
Df durable, light-weight, easy-to-clean<br />
Dolyelhylene, the smooth contoured design<br />
jrovides a small to medium cup holder and<br />
A new six-slot ticket receptacle, designed<br />
lor use in multiple theatre lobbies, is now<br />
available from Lawrence Metal Products<br />
Inc., Bay Shore, N.Y. Featuring a solid hardwood,<br />
contemporary design cabinet, with<br />
golden oak Formica facing, the Model 8601<br />
Ticket Receptacle is mounted on a sturdy<br />
bronze pedestal supported by a 16-inch<br />
diameter weighted base The locking top<br />
has SIX large ticket slots and plexiglass covered<br />
recesses lor mo\ le I D tabs A stub rod<br />
and white stripe; gray post with gray tape;<br />
polished chrome post with red tape. In addition,<br />
any of the 15 different color tape<br />
cassettes may be substituted at no extra<br />
charge. All Contemporary Tensabarrier<br />
posts are also available without tape cassettes<br />
as Receiver Only units. For more<br />
information contact Lou Rabeno at 516-<br />
666-0300.<br />
Response Number 302<br />
JBL Professional has announced the newest<br />
addition to the company's popular Control<br />
Series® line of loudspeakers. The<br />
Control 1ETM is a personal sized, self-powered<br />
monitor loudspeaker with built-in EnergizerT^'<br />
biamplifier and electronic<br />
crossover. The Control 1 E is said to surpass<br />
performance characteristics of other monitors<br />
in this class due to the internal dual<br />
amplifier design. Well balanced sound and<br />
exceptional application versatility make the<br />
Kinetics Noise Control of Dublin, Ohio,<br />
s developed Gridwall,, a new noise condesigned<br />
to minimize sound<br />
ections in large spaces. Gridwall is a<br />
tem of fabric-faced acoustical panels<br />
d extruded shapes that, when installed on<br />
1ical surfaces, allow a multitude of vari-<br />
3ns, offering the capability of forming<br />
borate grid systems on the wall. By using<br />
eet by 2-feet,<br />
2-feet by 4-feet and 4-feet<br />
4-feet modular panels, a wide variety of<br />
gns can be incorporated onto wall sures.<br />
According to the company, the sys-<br />
1 provides high absorption, installs<br />
|y, has panel replacement capability,<br />
tie in with any ceiling system, and is<br />
nage resistant. Non-standard dimenis<br />
can be accommodated (since the pancan<br />
be easily cut with a knifel and<br />
3hical layouts are only limited by a<br />
igner's<br />
imagination. For more informa-<br />
,<br />
contact the Interiors Division of Kinetat<br />
614-889-0480; Fax: 614-889-0540.<br />
Response Number 301<br />
recessed candy/popcorn liu.,,^, v^^uiu<br />
ig to the company, the Booster Buddy<br />
•ovides children with the ability to view in<br />
)mfort and in safety and allows them to IS standard for each slot Mounted on the<br />
ijoy concessions without assistance from sides are recessed handles for easy transport<br />
The unit weighs 70 pounds with a<br />
eir parents As part of good merchandisg,<br />
the Booster Buddy can increase family height of 40 inches. Custom finishes are<br />
tendance and thus concession sales; it available.<br />
!n also minimize disturbances by children The company has also added a contemporary<br />
design to its Tensabarrier® line, the<br />
id reduce spills and cleanups. For more<br />
iformation, contact Kimberly Brown at pedestrian traffic guidance system that fea-<br />
10-442-6678; Fax: 81 3-433-1938.<br />
Response Number 300<br />
e rather than the separate<br />
head and post combination characteristic<br />
of Standard Tensabarriers. The<br />
Contemporary is available in a variety of<br />
combinations: Black post with black tape<br />
Control 1 E ideal for any installation requiring<br />
professional monitor performance from<br />
a compact source. A 20-watt amplifier is<br />
dedicated to the 135mm (5 1/4-inch) bass<br />
driver, and a 10-watt amplifier is dedicated<br />
to the 19mm (3/4-inch) high frequency<br />
1«<br />
dome. Just as in large professional multielement<br />
speaker systems, an electronic dividing<br />
network splits the signal before<br />
sending it to the amplifier dedicated to each<br />
driver. Because each driver has its own<br />
power amplifier directly coupled to it, maximum<br />
power transfer efficiency and damping<br />
are achieved. For more information,<br />
contact IBL at 818-893-0358.<br />
Response Number 303<br />
Sonelic Laboratories Corp., a division of<br />
QSC Audio Products, Inc. has introduced<br />
Ihe SA 185, SA 425 and SA 650 line of<br />
amplifiers. The Sonelic SA Series features<br />
independent dual channels, dual secondary<br />
power supplies, stereo/bridged-mono<br />
switch, electronically balanced 1/4-inch inputs<br />
and barrier strip inputs, true clipping<br />
indicators, increased thermal duly cycle,<br />
independent speaker protection for each<br />
channel, thermal overload protection, DC<br />
lault protection, high frequency oscillation<br />
and sub-sonic audio speaker protection.<br />
The SA 185 model is passively cooled;<br />
the SA 425 and SA 650 have automatic<br />
2-speed fans for reduced fan noise and are<br />
THX approved for cinema applications. All<br />
three models are UL and CSA Safety agency<br />
approved for commercial installation. Each<br />
SA Series amplifier comes with a one-year
NEW PRODUCTS<br />
transferable factory warranty and an optional<br />
three year service contract.<br />
The SA 185 has 100 watts per channel<br />
output power at 8 ohms, 150 watts at 4<br />
ohms; SA 425 has 200 watts per channel<br />
housing, plus two stainless steel portion<br />
control condiment pumps and two plastic<br />
fountain jars. Said to be easy to clean, the<br />
oak condiment station features an attractive<br />
appearance and durable construction so<br />
operators can count on years of reliable<br />
service. For more information, call toll-free<br />
at 800-558-8722.<br />
Response Number 305<br />
Star Manufacturing International, of St.<br />
Louis, Mo., has introduced a new line of<br />
mobile merchandising carts. The initial<br />
entry in the line is a specialty coffee vending<br />
cart called Espresso Cafe. The Star Cafe<br />
Espresso Cart is designed and built to NSF<br />
standards and is constructed of welded tubular<br />
steel frame and stainless steel.<br />
J&J<br />
Snack Foods Corp. of Pennsauken,<br />
N.|., has added two new items to its<br />
line of<br />
hot pretzel snacks. The Superpretzel® Big<br />
Cheese^" cheese filled soft pretzel combines<br />
two tastes in one; the fresh-baked<br />
taste of a soft pretzel with a cheese filling.<br />
The snacks are "king" size traditional<br />
twisted pretzel shapes filled with cheddar<br />
cheese. Superpretzel® Softstixs® also combine<br />
the fresh-baked soft<br />
pretzel taste with<br />
a cheese filling, but come in 3-inch sticks<br />
filled with either cheddar cheese or nacho<br />
cheese.<br />
output power at 8 ohms, 300 watts at 4<br />
ohms; SA 650 has 325 watts per channel<br />
output power at 8 ohms, 500 watts at 4<br />
ohms. For more information, contact<br />
Sonetic at 714-754-7199; Fax; 714-754-<br />
6174.<br />
Response Number 304<br />
Server Products, a Menomonee Falls,<br />
Wise, manufacturer of stainless steel serving<br />
and dispensing equipment, recently introduced<br />
its Model #67720 condiment station.<br />
The unit comes complete with oak<br />
The standard cart is 5-feet 10-inches long<br />
and comes complete with a two compartment<br />
sink and a fresh and waste water<br />
According to the company, extensive<br />
consumer research has shown that<br />
system. The electrical system is overcurrent<br />
Softstix® are unique and have great appeal<br />
protected, 125/250 volt consisting of one<br />
to both children and adults. Other marketing<br />
data has shown that soft pretzels and<br />
20 amp, 250 volt circuit and two 20 amp<br />
the<br />
1 25 volt circuits.<br />
Optional equipment includes a canopy,<br />
folding side shelves, a security cover, commercial<br />
refrigerator, and expanded water<br />
system. For more information, contact Star<br />
at 314-994-0228<br />
Response Number 306<br />
frozen snack category are growing in the<br />
double-digit range, offering concessionaires<br />
new ways to reach snack hungrv moviegoers.<br />
For more information, contact<br />
Maureen F. Gallagher, marketing services<br />
manager at 609-665-9533.<br />
Response Number 307<br />
Now appearing on theatres everywhere...<br />
WAGNER® ZIP-CHANGE®<br />
MARQUEE LETTERS<br />
-—RATED #1 BY THEATRE OWNERS SINCE 1930<br />
PP<br />
The most comprehensive inventory of marquee letters<br />
and accessories for immediate shipment. Call your<br />
theatre supplier. For product information/samples FAX:<br />
1-800-243-4924, Dept. BOM, on company letterhead.<br />
kVXa WAGNER- ZIP-CHANGE '<br />
INC.<br />
Response No 59
November. 1993 11]<br />
NATIONAL NEWS<br />
'lACOM Vying For Paramount<br />
There's a new communications Goliath on<br />
le way, though exactly what form it will take<br />
as up in the air at press time.<br />
The saga began as Viacom Inc. (the broad-<br />
3st and cable colossus behind MTV, Nickeldeon.<br />
Showtime and the Movie Channel)<br />
id Paramount Communications announced<br />
teir plans to merge into a single entity, to be<br />
smed Paramount Viacom International,<br />
ith Viacom chairman Sumner Redstone as<br />
•esident and Paramount's Marvin Davis as<br />
EO.<br />
No sooner had Viacom and Paramount<br />
Dmmunications announced their proposed<br />
J. 2 billion merger subject to stockholder<br />
jproval than two things happened. The first<br />
as good news for the betrothed corporate<br />
ants: the companies' largest shareholders<br />
Jt the second development threatened to<br />
St a pall over the pre-nuptial festivities, as<br />
Iditional corporate suitors began emerging<br />
)m the woodwork as soon as Paramount<br />
js officially (as they say on Wall Street) "in<br />
id a chorus of prestigious Wall Street ana-<br />
5ts publicly came out in favor of the move.<br />
ay."<br />
Ted Turner, who recently acquired New<br />
ie Cinema and Castle Rock Films, reportly<br />
received permission to explore a rival bid<br />
im the Turner Broadcasting System's board<br />
directors, and Barry Diller, the man behind<br />
X TV and current head of QVC, the comny<br />
responsible for the Home Shopping Net-<br />
)rk, was rumored to be contemplating an<br />
er as well. Since both Turner and Diller<br />
ad companies with heavy investment from<br />
in Malone of Tele-Communications Inc.<br />
alone shares control of QVC through its<br />
rent company Liberty Media, while TCI<br />
'ns 23 percent of TBS), Malone was thought<br />
be the unifying factor behind the possible<br />
rnerand Diller offers. Malone expressed an<br />
erest in purchasing Paramount in the past,<br />
ure enough, Diller made a more lucrative<br />
5 billion bid on the studio just days after<br />
Viacom proposal, which caused Viacom<br />
k to slide,<br />
effectively reducing their bid<br />
lich includes a thereby devalued stock<br />
ring) to about $7.5 billion. Paramount's<br />
ss dutifully announced that it would evalethe<br />
Diller bid seriously, though by week's<br />
Viacom was accusing TCI of monopolist<br />
dencies and clamoring for a federal investionoftheQVCbid.<br />
1 addition to the Diller-Malone axis, there<br />
the possibility of a bid by Blockbuster<br />
;rtainment Co. (see "Spelling Annexes Rebelow).<br />
Paramount is sure to be<br />
ght by someone in the near future (possioy<br />
the time you read this), but the question<br />
ress time was whether the studio would<br />
d-pick its suitor or get hijacked at the altar.<br />
IE Warner Sings Theme Music<br />
another example ol<br />
the nieri;er-mania<br />
ently gripping '.omo ol Holivwijod's bigfilm<br />
suppliers. Time Warner Entertain-<br />
I, the parent company of Warner Bros.,<br />
me sole owner of the seven-site Six Flags<br />
ne Parks chain after buying out the 50<br />
percent equity of two co-owners.<br />
Spelling<br />
Time Warner Annexes Republic<br />
paid a reported $70 million<br />
to buy<br />
Multi-media is<br />
1 5 percent of<br />
increasingly<br />
Six Flags from the<br />
the New<br />
name of the<br />
York-based Wertheim<br />
Hollywood<br />
Schroder<br />
game, as<br />
company<br />
TV<br />
and<br />
programming giant<br />
Spelling<br />
35 percent from<br />
Entertainment<br />
the Blackstone Croup.<br />
Group Inc.<br />
As<br />
proved yet<br />
again with its<br />
part of the<br />
recent<br />
deal, which was paid<br />
purchase of<br />
off in cash,<br />
Republic<br />
Pictures<br />
Time Warner Corp., in<br />
will<br />
a<br />
also<br />
deal<br />
assume approximately<br />
valued at approximately<br />
$700 million $100 million.<br />
in debts accumulated by the<br />
Under the<br />
Arlington, Texas<br />
terms of<br />
based<br />
the<br />
Six Flags organization.<br />
agreement. Spelling<br />
will sell<br />
This<br />
13.4 million<br />
latest purchase is the climax<br />
newly issued<br />
to a gradual<br />
Spelling<br />
shares to the Fort<br />
absorption of Six Flags which Lauderdale, Fla.<br />
began when<br />
-based<br />
video<br />
Time Warner<br />
and<br />
purchased<br />
music chain<br />
a 19.5 percent<br />
Blockbuster Entertainment<br />
Co. In a sense,<br />
stake<br />
in the amusement park<br />
the company merger is a consolidation<br />
in April of<br />
1 990. Time Warner move<br />
chairman<br />
by Blockbuster,<br />
and<br />
Spelling CEO Gerald<br />
M. Levin acknowledged<br />
and<br />
Republic. Blockbuster already<br />
the owns benefits<br />
a<br />
of the<br />
63.5<br />
percent<br />
Six Flags<br />
controlling<br />
buyout interest in<br />
for purposes of<br />
Spelling<br />
corporate<br />
and 35<br />
percent<br />
"synergy."<br />
of<br />
"Our<br />
Republic;<br />
ownership when the<br />
position<br />
dust<br />
in the<br />
of the<br />
Six<br />
stock<br />
Flags Theme swap settles,<br />
Parks has enabled<br />
Blockbuster will<br />
us to extend<br />
own approximately<br />
and support our<br />
70.5 percent of<br />
films, cartoons, comic books,<br />
Spelling—making<br />
the<br />
magazines and<br />
video retailer<br />
other<br />
an<br />
properties and<br />
even<br />
to market<br />
more substantial<br />
player<br />
and merchandise<br />
on the Hollywood<br />
our<br />
production<br />
familiar brands<br />
scene.<br />
and<br />
Though Republic handles theatrical titles<br />
franchises in the unique theme park setting,"<br />
Levin said. Recent movie-related additions to<br />
the Six Flags entertainment complexes include<br />
"Batman: The Ride," based on the popular<br />
Tim Burton-directed "Batman" features.<br />
Harcourt To Issue General<br />
CINEMA'S Walking Papers<br />
Harcourt General Inc., the parent company<br />
of the General Cinema Theatres, announced<br />
it would spin-off its General Cinema Theatre<br />
operations in a tax-free disbursal of newly-issued<br />
stock to Harcourt shareholders. The<br />
move will effectively transform General Cinema<br />
into an independent exhibition entity.<br />
General Cinema Companies, Inc., the<br />
newly created company, will take over operation<br />
of General Cinema's 1 ,351 screens and<br />
will pursue independent investment and acquisitions<br />
opportunities, according to Robert<br />
J. Tarr Jr., Harcourt president and chief executive.<br />
"We believe that the theatre business<br />
will benefit from being a separate public company<br />
with direct access to capital markets,"<br />
Tarr said. "The spin-off also helps to simplify<br />
Harcourt General and will enable us to focus<br />
on our core publishing and specialty retail<br />
businesses and insurance operations."<br />
Ironically, General Cinema Theatres was<br />
the cornerstone business on which Harcourt<br />
General was founded. In its current form,<br />
Harcourt General includes Harcourt Brace &<br />
Company, the publishing powerhouse; insurance<br />
operations under three corporate names<br />
including the Harvest Life Insurance Group;<br />
and the Neiman Marcus Group, a specialty<br />
retailing division which includes the Neiman<br />
Marcus, Bergdorf Goodman and Contempo<br />
Casuals retail clothing chains. In fiscal 1 992,<br />
General Cinema accounted for just 4.9 percent<br />
of Harcourt General's earnings.<br />
The General Cinema Company (GCC)<br />
spin-off will be accomplished by the issuing<br />
of one share of GCC stock to shareholders for<br />
every 1 shares of Harcourt General common<br />
and Class B stock held as of Nov. 26. Richard<br />
A. Smith, chairman of Harcourt, will assume<br />
the added role of CCC's chairman, president<br />
and CEO. The spin-off is expected to go into<br />
effect on Dec. 1, 1993.<br />
for domestic release (including "APEX"—see<br />
August Hollywood Reports), the allure of Republic<br />
resides primarily in its stockpile of<br />
1 400 feature titles, which combines with 400<br />
Spelling titles to form an impressive library of<br />
"software" (the industry euphemism for entertainment<br />
product which can be "repurposed"<br />
to other media, such as home video and<br />
interactive CD-ROM). The Republic/Spelling<br />
library also includes approximately 14,000<br />
hours of television programming. "Our ambition<br />
has always been to. ..focus |on] other<br />
areas of entertainment," RonCastell, a senior<br />
vp for both Spelling and Blockbuster said.<br />
"We're going to look at the growing potential<br />
for interactivity like CD-ROM and games."<br />
Bluth To Be Re-Animated?<br />
After a year in limbo, Don Bluth Entertainment<br />
(DBF), the animation company named<br />
after founder and former Disney animation<br />
director Don Bluth ("An American Tale"),<br />
seems poised for a comeback of sorts.<br />
DBE is 90 percent owned by Media Assets,<br />
a Hong Kong-based company recently acquired<br />
as part of a larger deal by 20th Century<br />
Fox parent company News Corp. But that<br />
hasn't stopped the Dublin-based animation<br />
studio from negotiating a five-year distribution<br />
deal with Warner Bros., which, if signed,<br />
could include release of several titles which<br />
were in various stages of completion when<br />
DBE slipped into bankruptcy last year. These<br />
cinematic assets include "Thumbelina,"<br />
based on the famous fairy tale; "A Troll in<br />
Central Park;" and "The Pebble and the Penguin."<br />
Currently, DBE is developing a new<br />
movie project based on the<br />
Rapunzel fairy<br />
tale, to shoot some time next year.<br />
Media Assets took control of DBE for $14<br />
million in tandem with filmmaker John<br />
Boorman's Merlin Films, which owns a 10<br />
percent slake in the company. At the time of<br />
the Media Assets buyout, DBE had spent a<br />
combined $50 million on "Thumbelina,"<br />
"Troll" and "Penguin."<br />
If the Warner Bros, distribution agreement<br />
is finalized, the DBE production of<br />
"Thumbelina" could reach theatres as early as<br />
next Easier.
1<br />
1<br />
9<br />
,<br />
WE SCARED<br />
11 MILLION<br />
PEOPLE!<br />
WITH OUR FREDDY KREUGER' 3-D GLASSES<br />
3-D GLASSES<br />
Anaglyphic-Polorlzed-MM<br />
pAPbili^lCS<br />
Send fof tdis<br />
Case Mistofy<br />
l%aVAR<br />
SPOTLIGHT ON LOGIC ONE<br />
EASTERN NEWS<br />
NEW YORK, NY<br />
Loews Theatres has begun construction of<br />
the new 1 2-screen Loews East Hanover Theatre,<br />
located in East Hanover, N.). Scheduled<br />
to open in time for the 1 993 holiday season,<br />
the complex is designed around the new<br />
Loews Theatres customer service program,<br />
with an open manager's kiosk in the lobby,<br />
six indoor computerized boxoffice stations<br />
and a huge concession stand equipped with<br />
1 1 service stations. The 52,000 square foot<br />
theatre will increase Loews' presence in New<br />
Jersey to 22 locations with a total of 1 1<br />
screens.<br />
Loews also began construction of its sixscreen<br />
Loews Bay Terrace Theatre in Bayside,<br />
N.Y. Also scheduled to open in time for the<br />
1 993 holiday season, the Loews Bay Terrace<br />
(designed around the Loews Theatres customer<br />
service program) will feature over<br />
1,100 rocking chair seats with cupholder<br />
armrests and will up the circuit's presence in<br />
the New York area to 2 1<br />
of 79 screens.<br />
WOBURN, MA<br />
locations with a total<br />
National Amusements announced plans to<br />
expand the Showcase Cinemas in this city.<br />
The design plan will include four new auditoriums<br />
and a newly expanded and renovated<br />
lobby, bringing the total number of screens in<br />
the plex to 1 4. National succeeded in obtaining<br />
permits after a lengthy lawsuit. The theatre,<br />
which first opened in 1 973, will continue<br />
to show first run films.<br />
SOUTHERN<br />
NEWS<br />
NEW ORLEANS, LA<br />
Local French Quarter illustrator Michael<br />
Deas is the artist responsible for designing the<br />
new logo for Columbia Pictures. Sony Corp.<br />
hired Deas to perform the facelift making the<br />
"Columbia Lady" look more contemporary.<br />
Homemaker Jenny Joseph served as the<br />
model for Deas' creation.<br />
The Coliseum Theatre, built in 1914, has<br />
been purchased by two local professionals,<br />
Ron Calamia, a photographer, and Ken Morrison,<br />
a producer of commercials. The two<br />
will renovate the building.<br />
BATON ROUGE, LA<br />
David H. Jones, director of the Louisiana<br />
State Film Commission, has announced a<br />
production information phone line that can<br />
be accessed by calling 504-342-FILM or 504-<br />
342-3456. The recorded message gives production<br />
schedules and events concerning the<br />
state's motion picture and television communities<br />
and will be updated weekly.<br />
ORLANDO, FL<br />
Harcourt General, Inc. has announced it is<br />
cutting its theatre division. The conglomerate<br />
was originally formed in 1991 when<br />
Orlando's ailing publishing company, Harcourt,<br />
Brace lovanovich, merged with the<br />
company—then General Cinema Corp. General<br />
Cinema Theatres is the chain that helped<br />
pioneer drive-ins and shopping center theatres.<br />
The dollars generated by those theatres<br />
enabled the company to expand into publishing,<br />
insurance and retailing.<br />
Last year the 248-theatre division generated<br />
$1 1 .9 million in operating profit, which<br />
was about five percent of the company's total.<br />
Theatre revenue totaled $457 million. Company<br />
spokesman Peter Farwell said Harcourt<br />
General was spinningoffthedivision because<br />
of its maturity and stated it had no growth<br />
opportunities to speak of. President Robert<br />
Tarr said<br />
the spinoff would allow Harcourt<br />
General to concentrate on its core publishing<br />
and retail businesses. (For more information<br />
see National News.)<br />
The Orlando Museum of Art was the site of<br />
the 11th annual Central Florida Film and<br />
Video Festival, September 18 and 19 in this<br />
city. The festival featured 57 works by independent<br />
filmmakers from 30 states, Canada<br />
and Switzerland. Thirteen of the films were<br />
produced by Florida filmmakers. The event<br />
was organized by the Association of<br />
Cinematic and Visual Arts, a non-profit group<br />
of about 50 Central Florida filmmakers.<br />
FRANKLIN, TN<br />
Franklin Cinema recently completed a promotion<br />
for the film "Like Water for Chocolate"<br />
in which an award-winning local<br />
restaurant prepared means featured in the<br />
best selling novel of the same name (from<br />
which the film was adapted). A local bookstore<br />
also promoted the film by creating a<br />
towering display and issuing discount tickets<br />
with purchase of the book. The promotion<br />
resulted in the theatre's second highest opening<br />
week gross of the year and its highest<br />
opening week for any art film.<br />
SAVANNAH, GA<br />
Now bringing its total screen count to 71<br />
Carmike Cinemas, Inc., the Georgia-based<br />
circuit, has opened a new 1 0-screen complex<br />
in this city. The plex cost $3.2 million. Carmike<br />
is also building multiplexes in South<br />
Dakota, South Carolina, North Carolina and<br />
in Tennessee, which, totaled, will cost about<br />
$8.5 million.<br />
Response No. 290<br />
2 KoXOFnCF.
6<br />
—<br />
WESTERN NEWS<br />
construction begin on the plex. Possibly<br />
opening by next summer, it would cost somewhere<br />
between $6 and $8 million and would<br />
be the nation's largest black-owned movie<br />
complex.<br />
LOS ANGELES, CA<br />
Continuing its selective expansion program<br />
and lollovving a year of record-setting<br />
business, The Samuel Goldwyn Co.'s Theatre<br />
Croup added two theatres with five screens,<br />
bring its nationwide total to 1 00 screens in 1<br />
markets. As a result of its ongoing success in<br />
building audiences for independent and foreign<br />
films in numerous cities, Goldwyn's<br />
Landmark Theatre Croup has grown into the<br />
largest theatre circuit in the country devoted<br />
to this niche. Recent acquisitions include the<br />
Saks in Houston, Texas and The Sacramento<br />
Inn in Sacramento, Calif.<br />
The two-screen Saks Theatre in Houston<br />
will complement the company's existing<br />
three-screen River Oaks Theatre, which has<br />
been unable to accommodate the city's growing<br />
audience for specialized films. Coldwyn<br />
reopened the three-screen Sacramento Inn on<br />
September 10. As in Houston, the Inn will<br />
complement the existing three-screen Tower<br />
Theatre, which has been able to handle to<br />
increasing availability of strong films for the<br />
growing Sacramento audience.<br />
Said Samuel Coldwyn Theatre Croup president<br />
Steve Cilula, "It is exciting to reach this<br />
benchmark, which validates our belief in a<br />
growing audience of sophisticated moviegoers<br />
that has supported our efforts over the<br />
years. Their enthusiasm and the dynamic<br />
growing community of independent<br />
filmmakers has enabled us to more than double<br />
our size since 1 989 when we were operating<br />
43 screens. We will continue to<br />
carefully expand our circuit in areas where a<br />
combination of audience interest, film supply<br />
and our expertise show that there is an unfulfilled<br />
demand to be satisfied."<br />
The famed Egyptian Theatre, opened by<br />
showman Sid Crauman in 1922 (before he<br />
moved down the street to open the renowned<br />
Chinese Theatre in 1927), has been designated<br />
a city landmark and will hopefully rise<br />
from the ashes, having fallen on hard times<br />
under the ownership of United Artists. The<br />
theatre's status as a landmark will protect it<br />
from demolition; there is also talk that the<br />
Egyptian will become the new home of the<br />
non-profit film organization American<br />
Cinematheque. If nothing else, the theatre's<br />
new lease on life could well signal the reemergence<br />
of Hollywood Blvd. itself as the<br />
major entertainment area it once was.<br />
Former Lakers star Magic Johnson has<br />
)lans to open an eight- to 12-screen theatre<br />
lomplex in the Baldwin Hills Crenshaw<br />
laza, a mall in the wealthiest African-Amercan<br />
community in the country. For the past<br />
leveral years, developers have tried unsucressfuliy,<br />
along with investors, to build a<br />
heatre in Crenshaw Plaza, lohnson, who also<br />
)wns a clothing store, "Threads of Life," in<br />
he mall, has a tentative agreement to have<br />
CANADIAN<br />
NEWS<br />
CALGARY, ALBERTA<br />
In August Cineplex Odeon opened its newest<br />
theatre complex, the Eau Claire Market<br />
Cinemas, in Calgary. Located downtown on<br />
the upper mall level of the new $43 million<br />
Eau Claire Market, the newly-constructed<br />
plex houses five cinemas that seat over 1 ,450<br />
moviegoers and feature state-of-the-art sound<br />
and projection systems.<br />
INTERNATIONAL<br />
NEWS<br />
IRELAND<br />
"Jurassic Park" became the most successful<br />
movie ever released in Ireland, breaking the<br />
record previously set by the film "The Commitments."<br />
Spielberg's dinosaur film took IR<br />
£2.321 million between its opening in mid-<br />
July and the end of August. "The Commitments"<br />
took in IR £2.175 million in five<br />
months. "Jurassic Park," which is expected to<br />
run until Christmas in some Dublin cinemas,<br />
is now realistically expected to gross more<br />
than IR£3 million.<br />
"The Snapper," the film of Roddy Doyle's<br />
second book of his Barrytown trilogy, which<br />
began with "The Commitments," has also<br />
opened well, taking in IR £134,538 at 10<br />
screens in its first week of Irish release, in<br />
August.<br />
The producers of "In the Name of the Father,"<br />
the film about the Guildford Four<br />
wrongly imprisoned in Britain for a pub<br />
bombing—have had a highly successful test<br />
screening in Los Angeles. Directed and produced<br />
by Jim Sheridan and starring Emma<br />
Thompson and Daniel Day-Lewis, the film<br />
Call Sharon, S
& SERVICESVlINTERNAnONAL<br />
Consultants in<br />
• Management<br />
• Concessions<br />
• Construction<br />
• Multiplexing<br />
• Upgrading<br />
Services<br />
• Draperies<br />
• Decorative Sound Panels<br />
• Boxotfice Concessions<br />
-<br />
Counters<br />
• Houskeeping Supplies<br />
• Carpeting<br />
Used Equipment<br />
• Projection • Sound<br />
• Seating<br />
Installations<br />
• Projection • Sound<br />
• Draperies<br />
• Seating<br />
• Screens<br />
5800 Forward Avenue<br />
Pittsburgh, PA 15217<br />
WE'D LIKE TO<br />
REMIND YOU<br />
THAT THE<br />
UNCENSORED<br />
CONTENT<br />
OF THIS<br />
MAGAZINE<br />
IS MADE<br />
POSSIBLE<br />
BY THE<br />
CONSTITUTION<br />
OF THE<br />
UNITED STATES.<br />
THE<br />
CONSTITUTION<br />
J he words wc live hy<br />
will have its world premiere In<br />
Dublin at the<br />
beginning of December. The movie will also<br />
be given platform screenings in New York<br />
and Los Angeles to allow it to qualify for next<br />
year's Oscar race.<br />
The $7 million Warner Bros, film "War of<br />
the Buttons," produced by David Putnam and<br />
featuring 1<br />
8 Irish children, has finished shooting<br />
in West Cork. Putnam says "it will do for<br />
West Cork what David Lean's 'Ryan's<br />
Daughter' did for West Kerry." The film,<br />
based on the French novel by Louis Perpaud,<br />
written in 1917, features neighboring fictional<br />
villages and explores their rivalries and<br />
sense of honor.<br />
ENGLAND<br />
Warner Bros, has opened the first of a new<br />
chain of specialty shops in Britain. Called<br />
Studio Stores, they will sell paraphernalia<br />
decorated with the studio's animated and<br />
screen heroes. The marketing ploy, already<br />
successful in the U.S., will give the company<br />
a chance to catch up with Disney in tapping<br />
the overseas market. Stuart Soloway is the<br />
managing director of Warner Bros.' European<br />
retail operations, which kicked off with the<br />
opening, at the Arndale Centre in Manchester,<br />
on September 9. The center's owners<br />
spent several million dollars refurbishing to<br />
coincide with the opening. Each store will<br />
have a children's section, a clothing department,<br />
a kitchen ware section and a gallery of<br />
animation art. The company is bringing over<br />
some of its U.S. managers in an effort to<br />
"infect" British employees with their American<br />
approach to service. Warner Bros, aims<br />
to have a total of five UK outlets open this<br />
year—with the next outlets planned for Lakeside<br />
Thurrock center on the M25 motorway,<br />
another in Bentalls at Kingston Upon Thames,<br />
and one in the West End of London. Birmingham,<br />
Glasgow, and later, Continental Europe<br />
and Japan, are also possibilities.<br />
Hammer Films is<br />
set to return. The British<br />
film company known for its horror classics<br />
has signed a four-year deal with Warner Bros,<br />
to remake many of its 1960s features. Roy<br />
Skeggs, who bought FHammer from the receivers<br />
eight years ago, says the first effort will be<br />
the science-fiction thriller "The Quartermass<br />
Experiment," expected to get underway next<br />
year at a cost of up to $40 million. Shooting<br />
will take place in London and Los Angeles.<br />
The "new" Hammer is scripting a total of five<br />
films now, and there are also plans to update<br />
"The Devil Rides Out" and "The Stolen Face."<br />
There are, apparently, no immediate plans<br />
to revive Hammer's best-known stars,<br />
Draculaand Frankenstein. The company will,<br />
however, make "Vlad the Impaler," about the<br />
ruler who inspired the Dracula story, which<br />
will be shot in Romania next year. The deal<br />
gives Warner Bros, exclusive rights to Ihe<br />
Hammer Library and new material. The<br />
Elstree-based company made more than 200<br />
of Dracula," "Frankenstein" and "Plague of<br />
the Zombies." The company collapsed in<br />
1980 when its last film, "The Lad Vanishes,"<br />
bombed. The company made international<br />
stars of Peter Cushing and Christopher Lee.<br />
MOSCOW<br />
Investors will soon get a chance to put<br />
money into the largest film studios in Europe.<br />
Moscow's Mosfilm has announced privatization<br />
planswhich could, bytheendoftheyear.<br />
permit shares to be owned by foreign, as well<br />
as Russian, investors in an offer aimed at<br />
raising $200 million. The studios, on a 50-<br />
hectare site in the city center, has 13 sound<br />
stages, a vast collection of props and a library<br />
of 3,000 feature films. Another asset is a<br />
state-of-the-art sound complex which could<br />
be the best in Europe. The studios employ<br />
2,000 technicians and about 800 freelance<br />
creative people. Nine independent film companies<br />
also use the complex. Mosfilm's library<br />
includes such classics as "War and<br />
Peace," "The Battleship Potemkin" and "Moscow<br />
Does Not Believe in Tears." The studios<br />
retain the right to earn income from the library<br />
and will not sell the classics. Rocketing costs<br />
have seen production drop from 60 in 1991<br />
to 35 this year.<br />
Warner Bros, has postponed indefinitely its<br />
$28 million joint venture with Sovexportfilm<br />
to build multiplex cinemas in the Confederation<br />
of Independent States. Sovexportfilm<br />
will, however, go ahead on its own to acquire<br />
the proposed Moscow site with a view to<br />
attracting investors. It will also continue to<br />
distribute Warner Bros, movies and is holding<br />
talks with Twentieth Century Fox.<br />
CANNES, FRANCE<br />
"MILIA," the first international event to<br />
focus squarely on content which will<br />
give<br />
producers, publishers and rightsholders the<br />
opportunity to buy and sell rights for any<br />
project, in any format, in any medium, on a<br />
global scale, will take place January 15-18,<br />
1994 at the Palais des Festivals in Cannes,<br />
France.<br />
Since co-editions, co-productions and<br />
rights sales are now possible in multiple<br />
media, film, illustrated books, CD-ROM, CD-<br />
1, books-on-disk, educational software and<br />
games, audio, video, laserdisc and the full<br />
spectrum of new media will be offered at the<br />
market.<br />
films for television and the cinema before it<br />
withdrew from film production in the 1970s.<br />
Among the classics: "The Mummy," "Curse<br />
114 BOXOFFICE
I<br />
SHORT CUTS<br />
Starling Anne Archer, Bruce Davison, Robert Downey Jr.<br />
Peter Gallagher, Buck Henry, Jennifer Jason Leigh, Jack<br />
Lenmwn, Huey Lewis, Lyle Lovett, Andie MacDowell, Frances<br />
McDormand, Matthew Modine, Julianne Moore, Christopher<br />
Penn, Tim Robbins, Annie Ross, Lori Singer, Madeleine Stowe,<br />
Lili Taylor, Lily Tomlin and Tom Waits.<br />
Directed by Robert Altman. Screenplay by Robert Altman and<br />
Frank Barhydt, based on short stories by Raymond Carver.<br />
Produced by Cary Brokaw.<br />
A Fine Line Features release. Comedy, rated R. Running time:<br />
187 min. Screening date: 9/7/93.<br />
With "Short Cuts," the creative rebirth prematurely attributed<br />
to Robert Altman after the release of his overrated<br />
Hollywood satire "The Player" arrives at last, and it's a wow.<br />
A jaw-droppingly assured adaptation of nine short-stories<br />
and a narrative poem by Raymond Carver, "Short Cuts" takes<br />
dark, pessimistic look at human entanglements, set (make<br />
that relocated) against the city Altman loves to hate, Los<br />
Angeles.<br />
In an almost unbelievable act of compression and integration,<br />
Altman has seamlessly combined plotlines which were<br />
originally written as autonomous, stand-alone stories. By<br />
reworking supporting roles in each narrative so that they can<br />
be performed by the principals from the other storylines,<br />
Altman not only creates a piece of cinematic whole cloth out<br />
ofsome stunning patches of storytelling fabric, he adds to the<br />
sense of dislocation we feel for Carver's alienated, semitragic<br />
women and men. The overlapping action is its own<br />
type of irony; in their isolation from themselves and their<br />
environment, the characters fail to understand what we in<br />
the audience can literally see from the first; that they are part<br />
of a larger community where their actions have wider consequences<br />
than they can ever know.<br />
Such an ambitious undertaking is impossible to synopsize,<br />
though it should be pointed out that the recent (and unprecedented)<br />
award at the Venice Film festival honoring the<br />
entire ensemble of "Short Cuts" rather than individual actors<br />
was right on the money. Only Cassavetes (and Altman himself<br />
in "Nashville," which "Short Cuts" resembles structurally)<br />
has equalled "Short Cuts" when it comes to laying equal<br />
emphasis on a whole population of fictional characters.<br />
In the context of this superb achievement, only two elements<br />
fall short: the melodramatic, add-on, non-Carver<br />
storyline featuring Lori Singer as a suicidal cellist; and<br />
Altman's decision to relocate Carver's stories, moving them<br />
from a variety of geographic locations to L.A., which is<br />
Altman's attempt not only to give the separate plotlines<br />
geographic cohesion but to create opportunities for dealing<br />
with one of his own thematic obsessions in the context of<br />
Carver's. The universality of Carver's view of the human<br />
condition bends uneasily to the task of serving Altman's<br />
consistent satiric preoccupation with the City of Angels,<br />
although Altman does manage to use a pair of location-specific<br />
details (anti-medfly pesticide sprayings and a California<br />
earthquake) as two metaphoric bridges symbolizing the interior<br />
crises which link his characters, one to the next. But such<br />
small imperfections dwindle to insignificance when set<br />
against this towering achievement. File "Short Cuts" under<br />
'M" for "masterpiece."<br />
Rated Rforlanguage, violence and sexual situations. — Kcuy<br />
Greene<br />
THE ACCOMPANIST<br />
Richiird liohrnv. Elena Safonova and Roinaiu:<br />
Wntten and directed by Claude Miller, adapted from the rwvel<br />
\'ina Berberouva Produced by Jean-Louis Liui.<br />
.\ Sony Pictures Classics release. Drama, rated PG. In French<br />
I jiglish subtitles. Rimning time: 110 min. Screening date:<br />
It is a well-worn cliche to call the act of filmgoing voyeuristic,<br />
but voyeurism is an integral part of all the visual arts.<br />
A range of films have dealt overtly with this aspect of the<br />
medium, whether it is fetishized ("Blow Up"), sublimated<br />
("The Draughtsman's Apprentice"), or frankly enjoyed<br />
("Rear Window"). "The Accompanist," Claude Miller's new<br />
film, explores themes of voyeurism and vicarious identification<br />
in the exotic world of the arts community in occupied<br />
Paris.<br />
Winter 1942, and Sophie Vasseur (Romane Bohringer), a<br />
young girl in desperate need of money, is hired by the<br />
beautiful singer Irene Brice (Elena Safonova) as her accompanist.<br />
Sophie suddenly finds herself amongst indulgence<br />
and plenty, because Irene's husband Charles (Richard<br />
Bohringer) is using his business connections and his wife's<br />
talent to play both ends against the middle as the war closes<br />
in around them.<br />
A complex character, Sophie is completely enamored of<br />
her employer and the luxurious world she can now move in,<br />
but she is resentful of her anonymous place in Irene's<br />
shadow. Onstage, Irene is an ethereal vision in glowing white<br />
satin, the classical songs arising from her, seemingly without<br />
effort. Always presented through Sophie's eyes, Irene embodies<br />
art and talent, fascination and repulsion— an angel of<br />
creation and destruction.<br />
Once she moves in with the Brices, Sophie becomes more<br />
deeply involved in their personal lives and secrets— to the<br />
further detriment of her own. The film convincingly explores<br />
the depth of her love/hate relationship, for Sophie is aware<br />
enough to understand her position and the growing cost to<br />
her own life, but too passive, or content, to make a change.<br />
Through her inaction she becomes an integral accomplice in<br />
the tragedies that follow.<br />
Set during the war but not overtly about it, Miller skillfully<br />
uses the heightened atmosphere of wartime to create a<br />
claustrophobic world for his fascinating trio. "The<br />
Accompanist's" atmosphere and tone have much in common<br />
with Renoir's "Rules of the Game." Romane Bohringer is<br />
compelling as the confused Sophie; beneath her meek exterior<br />
you can sense the twistings and turnings of her psyche.<br />
Elena Safonova brings an unusual beauty and a convincing<br />
sense of "Dieu et mon droit" as the diva, and Richard<br />
Bohringer's dark looks contrast nicely with the growing<br />
sympathy with which his character is presented.<br />
Claude Miller has created a thoughtful, intriguing film<br />
about life and art, one that is beautiful to look at and, with<br />
musical selections from Mozart, Schubert and Berlioz, lush<br />
to listen to. "The Accompanist" is a success on every level.<br />
Rated PC— Alex Albariese<br />
Review Index<br />
Accompanist, The R-74<br />
Age of Innocence, The R-76<br />
Calendar Girl R-79<br />
Farewell My Concubine R-75<br />
For Love or Money R-81<br />
Joy Luck Club, The R-78<br />
Kalifornia R-77<br />
Malice R-76<br />
Real McCoy, The R-80<br />
Romeo is Bleeding R-75<br />
Short Cuts R-74<br />
Son of the Pink Panther R-80<br />
Striking Distance R-79<br />
True Romance R-77<br />
Undercover Blues R-80<br />
Wild West R-75<br />
November, 1993 R-74
ROMEO IS BLEEDING<br />
Statring Gary Oldman, Lena Olin, Annabella Saoira, Juliette<br />
Lewis and Roy Scheider.<br />
Directed by Peter Medak. Screenplay by Hilary Henkin. Produced<br />
by Paul Webster, Hilary Henkin and Michael Flynn.<br />
A Gramercy Pictures release. Drama, rated R. Running time:<br />
108 min Screening date: 9/20/93.<br />
Overdone , overacted and over the top, "Romeo is Bleeding"<br />
is an exercise in excessiveness that challenges its audience<br />
to keep its mouth closed when gaping and squealing seem<br />
more the appropriate responses. In a celluloid underworld<br />
where sex and violence are interchangeable commodities<br />
(one always denotes the other), sexualized violence and the<br />
violent sex escape their ordinary meaning to run rampant in<br />
a fiction campy to the core. At "times it's difficult to know if<br />
director Peter Medak (long ago, director of the riotous and<br />
bizarre "The Working Class") has his tongue in his cheek or<br />
his hands around a cup of coffee that should have been<br />
decaffeinated.<br />
The ever talented Gary Oldman is in the middle of all this.<br />
As veteran cop Jack Grimaldi on loan to the Organized Crime<br />
Task Force, he's a whirling fuel line of misplaced desire and<br />
misdirected hunger for both sex and money. Hired to protect<br />
mob informants about to testify, Grimaldi instead works both<br />
sides to the middle. He tells the mob the whereabouts of his<br />
charges, and when they're knocked off he collects his<br />
$65,000.<br />
One day, however, he runs into the dementia of Mona<br />
Demarkov (Lena Olin), a gangster almost too apocalyptic a<br />
character to be contained within the narrative walls of even<br />
this black comedy. A man-eating (almost literally), sexually<br />
insatiable double Grosser, Mona refuses to die and continues<br />
to escape Grimaldi's traps. Instead she hurls him into a<br />
life-and-death rampage of murder and deceit that challenges<br />
even his own excessiveness. Obsessed with stopping Mona,<br />
hanging in mid-air between his wife (Annabella Sciorra) and<br />
his mistress (Juliette Lewis), Grimaldi is fast sinking into a<br />
hole of emotional bankruptcy.<br />
The entire affair would be tragic if it were not so exceedingly<br />
(and comically) violent, so sexually overblown,<br />
so. ..well, hokey. The long-standing predicate "to chew up the<br />
scenery" is given new definition here. In this film, everyone<br />
involved goes for the grit yet gets caught up in an inadvertent<br />
loonybin.<br />
Rated R for extreme violence and sexuality.— Marilyn<br />
Moss<br />
WILD WEST<br />
Stamng Naveen Andrews, Sarita Choudhury, Ronny fliutti<br />
and Ravi Kapoor.<br />
Directed by David Attwood. Screenplay by Hanvant Bains.<br />
Produced by Eric Fellner.<br />
A Samuel Golduyn Company release. Comedy, not rated.<br />
Running time: 83 min. Screening date: 8/19/93.<br />
All Mickey and Judy ever wanted to do was to put on a<br />
show and raise some money for MGM— and the form of their<br />
quintessential "kids who break into show business" films,<br />
lightweight concoctions of spunk, talent and hokum, has<br />
survived the intervening decades. Gillian Armstrong's giddy<br />
"Starstruck" knowingly updated the format into the newwave<br />
pop scene of early 80's Australia. She gave the formula<br />
enough of a twist, but the major elements were still intactdreams<br />
of fame amidst drab reality, uncomprehending<br />
adults, uncaring producers, and a sudden desperate need for<br />
cash, all enjoyably tied together with infectious musical<br />
numbers and some reckless youthful abandon.<br />
When it works, it still works well, which is why this latest<br />
cross-cultural re-tooling seems promising enough at the start.<br />
"Wild West" presents yet another working class youth with<br />
big dreams, but Zaf (Naveen Andrews) is a true eccentric, a<br />
Pakistani from London's Southhall "Little India" district in<br />
pursuit of a career as. ..a country western singer. Unfortunately<br />
the filmmakers forgot that once you come up with a<br />
clever pitch you have to do something with it, because the<br />
two-liner is eaten up in the first five minutes of screen time.<br />
With over a decade of music video water under the cultural<br />
bridge, first time director David Attwood aspires to something<br />
suitablyjump-cutty and hip; he seems to be aiming for<br />
FAREWELL MY CONCUBINE<br />
Starring Leslie Cheung, Zhang Fengyi, Gong Li, Lu Qi, Ying<br />
Da and Ge You.<br />
Directed by Chen Kaige. Screenplay by Lillian Lee andLu Wei,<br />
from a novel by Lillian Lee. Produced by Hsu Feng.<br />
A Miramax Films release. Drama, not rated. Running time:<br />
160 min. Screening date: 9/17/93.<br />
This year American audiences are being exposed to an<br />
unusual number of films with Asian themes and protagonists—such<br />
as "M. Butterfly" and "Heaven and Earth," along<br />
with "The Joy Luck Club." Joining these American-made<br />
films is "Farewell my Concubine," directed by Chen Kaige<br />
("Yellow Earth," "The Big Parade")— one of a group of active<br />
Chinese filmmakers known as the "Fifth Generation" and<br />
winner of this year's Palm d'Or at Cannes. With its two hour<br />
and 40 minute length, subtides, and a story that spans 53<br />
years of turbulent Chinese history, "Farewell" might seem<br />
more like a viewing challenge than it really is. The film has<br />
compelling characters and strong performances; its setting,<br />
the world of Peking Opera during the 20th century, provides<br />
opportunity for both great beauty and conflict.<br />
The film begins in 1924 when Douzi and Shitou meet as<br />
children at the All Luck and Happiness Academy. There they<br />
learn the skills of Peking Opera through a brutal regime of<br />
practice and beatings. The delicate Douzi is assigned<br />
women's roles, while Shitou plays opposite him. Douzi,<br />
symbolically castrated in an early scene by having an extra<br />
finger cut off, will never be allowed openly to express his<br />
homosexuality or his love for Shitou. In what will become<br />
their signature roles, Douzi plays a concubine to Shitou's<br />
failed king.<br />
As young men, the "stage brothers" become widely successful,<br />
but outside events impinge on their beautiful partnership.<br />
Shitou marries the prostitute Juxian (the wonderful<br />
Gong Li), Douzi is pursued by ardent patrons, the Japanese<br />
invade, civil war breaks out, and, most horrifically, the<br />
Cultural Revolution completely re-orders life.<br />
The story is told through an alternation of yellows and<br />
reds. The yellow of Douzi's costume recalls the lost world of<br />
Imperial China and contrasts with the red of Communist<br />
banners and free-flowing blood. Characters in almost every<br />
scene find an excuse to smash bricks, windowpanes, cups,<br />
plates, and especially picture frames, and they are frequently<br />
covered in their own or someone else's blood.<br />
The film also contrasts Peking Opera with the outside<br />
world. On the highly-ritualized perfection of the Opera stage,<br />
the story always comes out the way it should— the king and<br />
concubine are always noble. The messy and unpredictable<br />
events of Douzi and Shitou's lives, and the betrayals which<br />
result, make these two characters much less noble but no less<br />
fascinating.<br />
Toward the end of "Farewell My Concubine," some of the<br />
cut foreheads and torn costumes begin to run together. The<br />
ISOXOFFICE
cinematic translation. As with Fitzgerald's "The Great<br />
Gatsby," and even the more successful "The Last Tycoon,"<br />
Wharton's great love story has been adapted as if having been<br />
put through a sieve. The petty mannerisms and the sad<br />
restrictiveness of 1870s New York society as they snuff out<br />
human emotions survive intact; yet whatever the depth ot<br />
those emotions might have been, whatever moral complexity<br />
lives in the prose, has all but seeped through the pores ot<br />
this impeccably produced film. In an ironic way, the society<br />
of the director's mind has achieved the same end as the<br />
society Wharton disdained.<br />
l/IALICE<br />
StaningAlec Baldwin, Nicole Kidman, Bill Pullman and Bebe<br />
ieuwirth.<br />
Directed by Harold Becker. Screenplay by Aaron Sorkin and<br />
cott Frank, based on a story by Aaron Sorkin and Jonas<br />
icCord. Produced by Rachel Pheffer, Charles Mulvehill and<br />
iarold Becker.<br />
A Columbia Pictures release. Thriller, rated R. Running time:<br />
07 min. Sound: Dolby A. Projection: Flat. Screening date:<br />
'/9/93.<br />
Malice" opens with the drama of a young woman making<br />
ler way home through autumn leaves. The heightened nornalcy<br />
and the creepy music of the scene— along with the fact<br />
hat the young woman isn't one of the many well-known<br />
ctors in the cast— signals the audience that she isn't going<br />
make it unscathed even to the end of the credits. And the<br />
nan who is following her, the serial rapist/murderer (the<br />
amiliar type who loves his mom too much) turns out not to<br />
e the worst guy in the movie after all. Their are lots of<br />
illains in "Malice," yet the transition from one to another is<br />
aade awkwardly and the plot doesn't "twist." It becomes an<br />
cean liner making a 180 degree turn.<br />
The initial attack in the movie brings together a seemingly<br />
rdinary trio. Andy Safian (Bill Pullman) is the assistant dean<br />
fa small-town college full of co-eds, all potential victims of<br />
ape and murder. Safian's new wife, Tracy (Nicole Kidman),<br />
eems content to live out a yuppie dream restoring a Victoran<br />
house and volunteering her time at the local hospital<br />
/here we also encounter the town's dashing new trauma<br />
urgeon, Dr. Jed Hill (Alec Baldwin), a hard drinker and fast<br />
iver who quickly becomes the Safian's new tenant.<br />
When Dr. Hill is accused of malpractice, he admits to<br />
aving a "God complex," which complicates the story somewhat.<br />
To keep it going, though, the attention continually<br />
eturns to Andy, who is dogged rather than dynamic. And by<br />
he conclusion of the movie, he seems to be fighting— not<br />
rime, but for the right to be a sexless, wimpish professor.<br />
"Malice" simply fiddles with our expectations and adds<br />
inventions only to deflate them. The characters here aren't<br />
eal people, yet at the same time they don't have the power<br />
f being predictable types. Instead, they end up floundering<br />
hrough an implausible denouement. Late in the movie, it<br />
urns into a combination of "Halloween," "Psycho" and "The<br />
^erdict." Then it veers to the direction of "Rebecca"— instead<br />
ecoming a mish-mash of its audience's confused expectaions.<br />
Rated R for language and theme. — Tract/ Biga<br />
FHE AGE OF INNOCENCE<br />
Stan-ing Daniel Day-Lewis, Michelle Pfeiffer and Winona<br />
lyder.<br />
Directed by Martin Scorsese. Screenplay by Jay Cocks c'V<br />
iaitin Scorsese, based upon the novel by Edith Wharton. Pro-<br />
'uced by Barbara De Fina.<br />
A Columbia Pictures release. Drama, rated PC. Running time:<br />
33 min. Sound: Dolby SR. Projection: Flat. Screening date:<br />
1/14/93.<br />
Edith Wharton's classic novel of late 1 9th century America<br />
The Age of Innocence" may now have gone the way of F.<br />
cott Fitzgerald's definitive work in being adapted for the<br />
creen— the heart and soul of the novel, embedded in the<br />
writer's prose style, has proved elusive to the attempt at its<br />
In the New York City Wharton knew so well, her protagonist<br />
Newland Archer ( here played by Daniel Day-Lewis) is a<br />
man who walks around in his life as if performing a ritual<br />
society demands of him— adhering to moral commitment,<br />
observing social ethics so as not to disturb their foundations<br />
or their values. This is not simply second nature to Newland,<br />
it is his nature. An erotic disturbance— a sexual desire that<br />
might threaten this order— is not to be tolerated. Engaged to<br />
May Welland (Winona Ryder), an unimaginative "conspirator"<br />
in his social world, Newland is about to set up house with<br />
her and setfle into the routine he has been bred for.<br />
The only fire that will ever ignite in Newland's heart— in<br />
his life— comes to him in the form of Ellen Olenska (Michelle<br />
Pfeiffer), May's slightly older cousin who has just returned<br />
from Europe after leaving a "disastrous" marriage. For some<br />
reason this marriage now paints Ellen, in the eyes of New<br />
York social authority, as a fallen woman— this of course<br />
coupled with the way Ellen lives her life, more free-spirited<br />
than restricted. After Newland meets her, he feels it his<br />
responsibility to stand up for her against those who are quick<br />
to disapprove of her honest nature. Soon, though, he is love<br />
with her and his passion inspires his greatest sorrow; he will<br />
spend the remainder of his davs dreaming of a life with Ellen<br />
that in truth could ne\( i ( kim Hi in mu s \I i\ iiid sui<br />
cumbs to his birthright.<br />
It is not always useful to compare novels with their screen<br />
adaptions, especially if a filmmaker possesses the vision to<br />
reinvent the novel in a new way. Here Scorsese is earnest<br />
enough; more than obviously he reveres Wharton's words,<br />
even giving them to actress Joanne Woodward in several<br />
voice-over sequences. Yet he follows the words and the<br />
November, 1993 R-76
outside world they denote while missing the inner world they<br />
embrace, and this observance leads to the film's one significant<br />
failing. Scorsese seems so concerned with issues of irony<br />
and rfistrictiveness (this comes across especially in his visual<br />
representation of New York society) that he fails to show us<br />
the passion beneath that restrictiveness. It seems then that<br />
Newland and Ellen have been twice snuffed out— first by the<br />
social politics of their own society, and now by Scorsese's<br />
hand. The great tragedy that is both their lives, so apparent<br />
to the reader of the novel, is lost to the viewer of this<br />
film— especialh' Newland's interior world, which gives the<br />
ston,' its poignancy and its breadth. In this way the novel's<br />
heartwrenching conclusion translated by Scorsese feels like<br />
a gratuitous, tagged-on event.<br />
In undoing (or missing) these characters' motivating passions,<br />
Scorsese has recast Ellen as Michelle Pfeiffer, an<br />
actress who can attract a large boxoffice but whose slight<br />
demeanor is the antithesis of the dark, earthy Ellen Olenska.<br />
In Wharton's novel it is easy to see why Newland falls in love<br />
with Ellen; she is as tragic as the passions inspired by her. In<br />
the film, however, an excellent Daniel Day-Lewis often looks<br />
to be suffering a heart-tugging relationship with himself. It's<br />
easy to know yet difficult to feel his sorrow, since his character<br />
has now been placed in a story religiously studied yet<br />
emotionally wanting.<br />
This is "the age of Edith Wharton goes to the movies,"<br />
however (a handful of her novels, most recendy the betteradapted<br />
"Ethan Frome," have been or are in development or<br />
production). In joining the march to bring Edith Wharton to<br />
the screen, perhaps Scorsese will have served her wellsending<br />
a previously unsuspecting readership back to the<br />
bookstore and to the pages of her great fiction.<br />
Rated PG for extretne control.— Marili/n Moss<br />
KALIFORNIA<br />
Stamng Brad Pin, Juliette Lewis, David Duchovny and Michelle<br />
Forbes.<br />
Directed by Dominic Sena. Screenplay by Tim Metcalfe. Produced<br />
by Steven Golin and Sigurjon "Joni" Sighvatsson.<br />
A Gramercy Pictures release. Drama, rated R. Running time:<br />
117 min. Screening date. 8/31 /93.<br />
Since "Silence of the Lambs" showered gold on Orion a few<br />
years back, serial killers have become the most overdone<br />
Hollywood trend since the buddy movie (hmmm...buddy<br />
serial killers! Jonathan Demme, call your agent). The latest<br />
Gramercy production offers yet another serial killer melodrama,<br />
but this time affixed to the germ of a great idea. A sort<br />
of "Straw Dogs" crossed with "Badlands," "Kalifornia" takes a<br />
liberal writer (David Duchovny) who's hard at work on a<br />
compassionate book about serial killers and brings him face<br />
to face with his worst nightmare: the allegorically named<br />
Early Grayce (Brad Pitt), a career psychopath and mass-killer<br />
every bit as murderous as the caged psychos Duchovny's<br />
book seeks to depict as innocent societal victims.<br />
Brian Kessler (Duchovny) is a civil libertarian magazine<br />
essayist who has received (and spent) a sizeable advance to<br />
write a book on some of America's most notorious mass<br />
killers. Along with his photographer-girlfriend (Michelle<br />
Forbes), Brian decides to find inspiration by visiting specific<br />
murder sites on a cross-country drive to California. But broke<br />
as they are, Duchovny and Forbes can't afford the trip, so<br />
they advertise for a couple to share expenses. You may well<br />
ask (as Forbes does): what kind of couple answers an ad for<br />
a cross-country tour of mass-murder sites? Answer: the kind<br />
with a professional interest in such matters...<br />
Enter Early and his sweet, backward, white trash girlfriend<br />
Adeie Corners (Juliette Lewis), the ride-share from hell.<br />
If that sounds contrived as a synopsis, there are times<br />
when, as a movie, "Kalifornia" seeriis even more so. There's<br />
a too-neat quality to the "bonding" that goes on between the<br />
two men and their two women, and a kind of implacable,<br />
by-the-numbers event structure which offers few surprises<br />
in a dreary story that could use a twist (other than the twist<br />
of a knife-blade) every now and again. The cause isn't helped<br />
by director Dominic Sena's decision to "stylize" his entire film<br />
by shooting everything as if it were a 501 blue jeans commercial,<br />
nor by the gratuitous use of such "symbolic" locations as<br />
an abandoned nuclear test site (peopled by mannequins) for<br />
the climax. Sena (or his screenwriter, Tim Metcalfe) seems<br />
to have a weakness for metaphoric landscapes of the<br />
sophomore English variety, and the hyper self-consciousness<br />
of the visual choices is gready at odds with the gritty realism<br />
of the ensemble's performances.<br />
But ah! what performances! All four principals distinguish<br />
themselves and then some here, raising "Kalifornia" to mustsee<br />
status for anyone who can stomach its grim premise. Both<br />
Duchovny and Forbes offer sturdy, well-grounded characterizations<br />
in the more straightforward roles, with Forbes in<br />
particular demonstrating the nervy appeal and amazonian<br />
grace of a latter-day Sigourney Weaver.<br />
But "Kalifornia" belongs to Pitt and Lewis, who are no<br />
longer actors to watch but who have developed into actors of<br />
the first rank. Lewis is utterly, heartbreakingly convincing<br />
as the shy, unsophisticated and backward Adele, building on<br />
the mannered innocence of her "Cape Fear" breakthrough<br />
performance by adding a telling patina of neurotic energy<br />
which suggests (without overemphasizing it) a young girl's<br />
secret sorrow. Pitt, who continues to grow as a performer<br />
with virtually every role, does an amazing, protean transformation<br />
of his glamour-boy self here. All but unrecognizable<br />
beneath greasy, unkempt hair and a shaggy, mountain-man<br />
beard, he never misses a beat as this alternately menacing<br />
and charming example of a rebel-yell good-old-boy gone<br />
very, very wrong. It's a virile, randy, cock-a-doodle-doo of a<br />
performance, a bravura rendering of lowlife scum in the<br />
tradition of Dustin Hoffman's Ratzo Rizzo turn in "Midnight<br />
Cowboy." To those who wondered after "A River Runs<br />
Through It" whether Pitt could give an Oscar-calibre performance,<br />
the issue is now settled: he already has.<br />
Rated R for language, violence and sexual situations. —Ray<br />
Greene.<br />
TRUE ROMANCE<br />
Stamng Chnstiau Slater. Patncia Arquette and Gary Oldman<br />
Directed by Tony Scott. Screenplay by Qiientin Tarantino.<br />
Produced by Samuel Haddida, Steve Perry and Bill Unger.<br />
A Warner Bros. Pictures release. Action-comedy, rated R<br />
Running time: 116 min. Sound: Dolby A. Pivjection: Anamorphic.<br />
Screening date: 8/13/93.<br />
So much for the fli^fewr theory.<br />
"True Romance," the second script from the giddily poisonous<br />
pen of Quentin Tarantino to make the big screen,<br />
plays like a bigger-budgeted sequel to "Reservoir Dogs," the<br />
indie sensation Tarantino both wrote and directed last year.<br />
The characters speak in the same punchy, hard-boiled dialogue,<br />
the performances are the same combination of lowkey<br />
naturalism with macabre violence, and the film walks<br />
the same fine line between sadism and comedy. "True Romance"<br />
even includes a torture scene (committed by Christopher<br />
Walken, against Dennis Hopper) which all but invites<br />
comparison to Michael Madsen's infamous hack job on an<br />
unsuspecting policeman in Tarantino's previous effort.<br />
If Tarantino had directed "True Romance," it would be<br />
confirmation that his Hong Kong-infiuenced style of<br />
filmmaking was worth all the hullabaloo generated by "Reservoir<br />
Dogs" at Cannes and the Sundance Film Festival in<br />
1992. As it stands, "True Romance" proves something that is,<br />
in its way, even more impressive: that Tarantino's writing is<br />
trenchant enough not only to survive an all-stops-out, bigscreen<br />
treatment by a far more seasoned director, but that<br />
his corrosive stamp is capable of eating right through even a<br />
far more seasoned directorial signature.<br />
In fact, director Tony Scott ("Top Gun") seems almost<br />
liberated by working with what is unquestionably the best<br />
screenplay to fall into his lap during his entire career so far.<br />
The energy Tarantino has lavished on this (in some ways)<br />
standard outlaw couple caper film is reciprocated by Scott's<br />
brash, brisk structuring of some (at times) almost unbelievably<br />
violent action scenes, including a final shootout in a<br />
Hollywood mogul's penthouse which shows that Tarantino<br />
isn't the only filmmaker capable of learning from John Woo.<br />
"True Romance" charts the blood-drenched course of a<br />
reluctant, more conventionally heroic variation on Bonnie
and Clyde, played in this instance by Christian Slater and<br />
Patricia Arquette. When Arquette is hired as a whore to<br />
seduce the geeky, comic-book infatuated Slater, it's mutual<br />
love and lust at first sight (in a neat slap at predictability,<br />
they're married just twenty minutes into the movie). Arquette<br />
hasn't been whoring for long (Slater is her third trick),<br />
but mere descriptions of her creepy pimp (the ever-perfecto<br />
Gary Oldman) are enough to cause Slater to act on his comic<br />
book fantasies by busting a cap upside Oldman's liead. Wiiim<br />
a sufficiently bloodied Slater follows this murder by ordering<br />
a terrified hooker to pack Arquette's things in the first piece<br />
of luggage she can find, the girl inadvertently chooses a bag<br />
containing an enormous quantity of cocaine, which Slater<br />
decides to sell off in one big score that will leave him and his<br />
new bride set for life. But the mob (as usual) has other ideas.<br />
So okay, much of the plotline sounds awfully familiar. But<br />
the handful of cliches that drive "True Romance" forward are<br />
made to seem shiny and new by Tarantino's genuine flair for<br />
idiosyncratic characters. Though at times brutal, much of<br />
"True Romance" is laugh-out-loud funny, as when snivelling<br />
Hollywood assistant Bronson Pinchot gets pulled over for a<br />
speeding ticket and breaks the seal while attempting to hide<br />
a "sample" bag of Slater's cocaine, leaving him covered in<br />
white powder, like a latter day victim of one of Mack<br />
Sennett's cream pies. The tonal shifts from violence to farce<br />
aren't jarring, they're riveting, giving "True Romance" the<br />
same rich combination of combustible comedy and terse<br />
violence that made "Reservoir Dogs" such blistering entertainment.<br />
Tarantino has been accused of being little more<br />
than a Scorsese clone, but that's like accusing Hitchcock of<br />
cloning Fritz Lang; the milieu may be similar, but the voice<br />
is uniquely his own.<br />
Between "Reservoir Dogs" and "True Romance," we could<br />
have the makings of a new genre. Call it Brute Farce. Call<br />
Tarantino it's foremost practitioner, a hip and hilarious<br />
young gun blasting his way across the cinematic scene. And<br />
call Tony Scott a smart enough director to know what can<br />
and can't be improved upon.<br />
Rated R for language, violence and sexual situations. —Raij<br />
Greene.<br />
THE JOY LUCK CLUB<br />
Stamng Kieii Chuih, Tsai Chin, France Nuyen, Lisa Lu,<br />
Ming-Na Wen, Tamlyn Tomita, Lauren Tom and Rosalind<br />
Chao<br />
Directed by Wayne Wang. Screenplay by Amy Tan and<br />
Ronald Bass, based on the novel by Amy Tan. Produced by<br />
Wayne Wang, Amy Tan, Ronald Bass and Patrick Markey.<br />
A Buena Vista Pictures release Drama, rated R. Running<br />
time: 138 min. Sound Dolby A. Pivjection: Flat. Screening date:<br />
9/2/93.<br />
The Joy Luck Club" offers its audience proverbial wisdom—not<br />
prepackaged sayings from fortune cookies, but<br />
rich stories shaped from the pain, joy and luck enacted in the<br />
lives of four Chinese-American mothers and their four adult<br />
daughters. Refusing to populate their screenplay with recycled<br />
images of high-kicking Kung-fu experts, exotic/erotic<br />
prostitutes or w(r)ise-cracking house servants, the film's<br />
close-knitcollaborative team— writers Amy Tan, Ronald Bass<br />
and director Wayne Wang— were able to maintain creative<br />
control overman's novel and beautifully interweave the liv('s<br />
of these eight women into a richly textured cinematic brocade.<br />
The four immigrant mothers, who had once hoped that<br />
their daughters would never have to "swallow any sorr(n\-,"<br />
discover that these daughters, who "grew up speaking onK'<br />
English
STRIKING DISTANCE<br />
Staning Bnice WiUis and Sarah Jessica Parker.<br />
Directed by Rowdy Hemngton. Wntten by Rowdy Herrington<br />
and Martin Kaplan. Produced by Arnon Milchan, Tony<br />
Thoniopoidos and Hunt Lowry.<br />
A Columbia Pictures release. Action adventure, rated R. Runnino<br />
time: 100 min. Sound: Dolby SR. Projection: Flat. Screening<br />
date: 9/9./93.<br />
Rumors circulated around Hollywood for months that<br />
"Striking Distance" was shaping up as a major disaster, so, in<br />
an odd way, it's disappointing to report that this latest Bruce<br />
Willis vehicle is merely a mediocre piece of idiocy and not a<br />
monumental botch on the grand scale of "Hudson Hawk" or<br />
"Last Action Hero."<br />
Willis stars as Tommy Hardy, apparendy the last honest<br />
cop— the last boy scout, one might say— on the Pittsburgh<br />
police force. Hardy is the object of snarling scorn from his<br />
colleagues, first for accusing his partner (who is also his<br />
cousin) of police brutality, then for alleging a department<br />
frame-up of an innocent man in a series of grisly killings,<br />
including that of Hardy's own policeman father. (At times, it<br />
seems as if every cop in Pittsburgh is related to this guy.)<br />
After his cousin takes a suicidal leap from a bridge, Hardy<br />
is demoted to the relatively humdrum river rescue squad,<br />
patrolling the Allegheny and Monongahela with his new<br />
partner (Sarah Jessica Parker). Although by now the supposed<br />
serial killer has been in jail for two years, more bodies<br />
start bobbing up along Hardy's beat, making it appear that<br />
the real killer is still on the loose— and is now targeting<br />
women who have had relationships with Hardy. This development<br />
is particularly bad news for Parker's character, who<br />
has fallen for Hardy and whose presence as essentially the<br />
only woman in the movie has screamed "bait for the villain"<br />
from the moment she appeared onscreen.<br />
Willis actually turns in a surprisingly restrained performance,<br />
largely "dry-docking his smirk and smart-guy quips,<br />
opting instead for a weary Eastwood-esque surliness. He<br />
leaves the overacting to the other cast members who, unfortunately,<br />
oblige. Top (or bottom) honors in the scenerychewing<br />
derby go to Robert Pastorelli (of TV's "Murphy<br />
Brown") as Hardy's demented cousin, and Brion James, in<br />
an excruciating one-note performance as a cop who spews<br />
so many bilious insults at Hardy whenever they cross paths,<br />
you almost expect him to vomit on Willis at some point.<br />
Director and co-screenwriter Rowdy Herrington shows<br />
considerable flair in staging action scenes. A massive chase<br />
early on is a delightfully overblown smash-em-up, a<br />
hyperkinetic frenzy of near misses and direct hits, leaping<br />
cars and flying hubcaps, which rates favorable comparison<br />
to the opening of "Beverly Hills Cop" and even the fantastic<br />
train/bus collision in "The Fugitive." Where Herrington goes<br />
astray are those more subtle bugaboos of plot, character and<br />
dialogue. Essential story details and character motivations<br />
are glossed over, with the identity of one murder victim<br />
never clarified.<br />
Herrington also takes far too long informing the audience<br />
of the link between Hardy and the killer's victims (although<br />
not as long as it takes the cops to figure out the connection).<br />
It's a painfully shopworn device to motivate a hero by wiping<br />
out everyone he's ever loved and, since we never see Willis<br />
interact with any of these women, we don't feel any emotional<br />
loss when we later learn that he knew these anonymous<br />
victims. However, this plot twist does lead to the one<br />
classic "bad movie" moment in "Striking Distance," as Willis<br />
achingly confides to Parker that the latest fatality is also a<br />
woman from his past, confessing, "I took her to the prom."<br />
Mercifully, the case is solved before the killer gets really<br />
desperate for victims and starts stalking girls Hardy walked<br />
home from kindergarten.<br />
Rated R for violence, profanity and sexual situations.— £nc<br />
Williams<br />
CALENDAR GIRL<br />
Stiinuig /nsoii Piiesilcy and Joe Pantoliano.<br />
Di reeled by John Whitesell. Written by Paul W. Shapiro.<br />
I^oduccd by Debbie Robins and Gary Marsh.<br />
A Columbia Pictures release. Comedy, rated PC-13. Running<br />
time: 86 min. Sound: Dolby A. Projection: Flat. Screening date:<br />
9/3/93.<br />
Summer, 1962. Three high-school pals borrow a convertible<br />
and road-trip to Hollywood. Their quest? Nothing as<br />
mundane as catching rays in Malibu or scoping out starlets<br />
at Schwab's. Nope, they plan to score with Marilyn Monroe.<br />
That's about it for a story in "Calendar Girl," an almost<br />
instantly forgettable rites-of-passage tale in which rebel Roy<br />
(Jason Priesdey) persuades his buddies, sensitive Ned (Gabriel<br />
Olds) and nice-guy Scott (Jerry O'Connell), to join him<br />
on his oh-so-wholesome crusade to track down— and nail —<br />
the world's most famous screen goddess. To accomplish this<br />
goal, they park outside Marilyn's bungalow, chase her car<br />
down Sunset Boulevard, even trail her to a nude beach.<br />
Eventually, one of the guys manages to sneak into Norma<br />
Jean's bedroom and asks her for a date. Undoubtedlv this<br />
says something about modern (clcbi ]i\ \\ oi ship and "the end<br />
of America's innocence" (topics the film touches upon but<br />
doesn't remotely address), but it's difficult for a present-day<br />
viewer to watch these guys' "wacky hijinks" without being<br />
reminded of other devoted fans whose nutty adventures have<br />
included pursuing Jodie Foster around her college campus<br />
or waiting patiently outside John Lennon's apartment building.<br />
Sort of drains the frivolity out of the situation.<br />
Maybe it's unfair to expect a fluffy little yarn like this to<br />
delve into weighty cultural issues, but "Calendar Girl" doesn't<br />
even bring depth to its obvious themes: male bonding and<br />
the terrors of encroaching adulthood. True, the three lead<br />
actors spark off one another with enough chemistry that we<br />
buy them as longtime buddies, and writer Paul W. Shapiro<br />
provides them a couple of quiet, nicely written moments in<br />
which they mull over their past disappointments. Still, we're<br />
never really brought into their lives, their dreams and their<br />
fears; they remain sketches, not portraits. When they finally<br />
embark down their separate paths toward the military, college<br />
and marriage, it's impossible to imagine— or care— what<br />
happens to them next. (For proof that a movie can accomplish<br />
this without skimping on the antic hilarity, look no<br />
further than the classic cinematic depiction of the summer<br />
of '62, "American Graffiti.")<br />
If nothing else, Shapiro should be given a few brownie<br />
points for creating handicapped characters whose disabilities<br />
are treated offliandedly and not as the symbolic entirety of<br />
their characters, a writing quirk which actually made "Calendar<br />
Girl" among the mildest movies ever to draw openingweekend<br />
protests. Hearing-impaired picketers complained<br />
about the supporting character of a deaf hoodlum— not because<br />
a deaf person was shown in a negative light, but<br />
because the minor role was filled by a hearing actor. So where<br />
were the amputee protestors, since one of the three central<br />
characters has a wooden leg— yet was portrayed by a bipedal<br />
actor? Just wondering.<br />
Rated PG-I3 for language, nudity and drug content.— £nc<br />
Williams
'<<br />
Stalling Kathleen Turner and Dennis Qiiaid.<br />
Directed by Herbert Ross^ Screenplay by Ian Abrams. Produced<br />
by Mike Lobell.<br />
A Metro-Goldwyn-Mayer release. Romantic action-adventure,<br />
rated PG-13. Running time: 89 min. Sound: Dolby A. Projection:<br />
Flat. Screening date: 9/12/93.<br />
"Undercover Blues" has been touted as a romantic comedyadventure<br />
in the spirit of "The Thin Man" series, with Kathleen<br />
Turner and Dennis Quaid meant to be a 1990s turn on<br />
Nick and Nora Charles. If this is so, it's a signal that something<br />
has gone terribly wrong with romantic comedy in the<br />
60 years since Nick and Nora graced the silver screen. What<br />
passes for romance and comedy, or for characters, in Herbert<br />
Ross' new film is a sad reminder that things celluloid have<br />
gotten more flims\ and hollow with each passing decade<br />
since the 193Us. Simply put, Jane and Jeff Blue (Kathleen<br />
Turner and Dennis Quaid) do not a Nick and Nora make.<br />
The joy of watching Myrna Loy and William Powell ante<br />
up the body count (and the martinis) in "The Thin IVIan"<br />
movies was the pleasure of peeking in on a married couple<br />
who were witty because they were pretty much fleshed out<br />
as characters. But air pockets seem to have gotten into the<br />
substance of Jane and Jeff Blue— a fact problem that plagues<br />
the majority of characters handed to us in movies these days.<br />
It's difficult to know what the filmmakers here had in mind<br />
for the characters here, though glibness comes to mind. Jane<br />
and Jeff Blue are irritatingly glib. For one thing, they don't<br />
lave a care in the world— this despite being parents of an<br />
1-month-old who is hanging on Jeffs arm in her carrier as<br />
le knocks out the villains who come his way.<br />
The movie's main hook is this infant factor— in the 1990s<br />
ven super sleuths must be parents— yet the degree to which<br />
Daby Blue is integral to the actual storyline is minimal<br />
;nough that she needn't be there in the first place. Furthernore,<br />
Jane and Jeff are so self-satisfied, so pie-eyed, head-<br />
5ver-heels smitten by their own prowess, they evoke a strong<br />
nclination in the viewer to take a punch at them (at great<br />
isk, of course) more than to identify with and to root for<br />
hem.<br />
With characters so obnoxious, it's almost impossible to<br />
;are what happens to them, or to get caught up in their super<br />
idventures as sleuths. Their gallivanting across the globe,<br />
heir agility in out-witting their foes, their actions in general<br />
lire thus rendered meaningless. Even Asta was possessed of<br />
;lome character in Nick and Nora's hilarious antics. Here the<br />
terv thought of character development is a throw-away<br />
niiK hline.<br />
K. itcd PG-1 3 for Kathleen Turner's still glorious legs. —Mar-<br />
Uijn Moss<br />
THE REAL McCOY<br />
Staning Kim Basinger, Val Kilmer and Terence Stamp.<br />
Directed by Russell Mulcahy. Screenplay by William Davies<br />
William Osborne. Produced by Martin Bregman, Willi Baer<br />
rid Michael S. Bregman.<br />
A Universal Pictures release. Action, rated PG-13. Running<br />
me: 106 min. Sound: Digital Theatre Sound. Projection: Flat.<br />
Screening date: 9/7/93.<br />
Kim Basinger is a better actress than she's given credit for,<br />
but she's also probably the worst judge of material of any<br />
major HolK^vood star. It's bad enough that she even considered<br />
making "Boxing Helena"— a wretched, misogynist film<br />
whose only profit center was the ludicrously elevated judgement<br />
made against Basinger for wisely (if belatedly) choosing<br />
not to star. Now comes "The Real McCoy," Basinger's<br />
latest career mistake and perhaps the limpest, most languid<br />
caper film ever made.<br />
"McCoy" starts promisingly enough, with a nifty, crisply<br />
orchestrated bank job, presumably perpetrated by Basinger<br />
as world class bank robber Karen McCoy. Bizarrely, after<br />
shooting the theft in a mysterioso style which masks the<br />
identity of the thief, director Russell Mulcahy ("Highlander")<br />
neglects to punctuate his opening with the expected shot of<br />
Basinger, removing her mask when McCoy gets nailed by the<br />
cops. Perhaps that's a sign that the opening robbery was<br />
tacked on without Basinger's participation in order to "pump<br />
up the excitement level at the top of the film; if so, it was a<br />
wise choice, since that opening jolt of adrenalin has to keep<br />
the audience from nodding off for a long, long time.<br />
From that point on, "McCoy" degenerates into fake, soap<br />
opera-ish bathos, with Basinger Thaving served out her prison<br />
stretch) trying to go straight while her nemesis (a surprisingly<br />
ineffective Terence Stamp) tries every dirty trick in his<br />
nasty litde playbook to get her involved in that old movie plot<br />
cliche, the ubiquitous "one last job."<br />
An obnoxiously cute child is kidnapped in order to give<br />
Basinger something to fight for, and Val Kilmer is brou.ght in<br />
as a romantic interest in order to prove that, despite his<br />
terrific performance in "The Doors," he is still the sort of actor<br />
who thinks that the way to indicate that a character is from<br />
the south is to pose for reaction shots with your mouth<br />
hanging open. Late in the game, Mulcahy gives out with<br />
another high-tech robbery (of the same bank) and<br />
demonstrates yet again that he's happier photographing machines<br />
than he is filming people, which may account for the<br />
quality of Basinger and Kilmer's performances under his<br />
direction. For those politically incorrect males lured to the<br />
theatre by the sight of Basinger hanging off a building in the<br />
rubber torso-hugger she wears in "The Real McCoy's" print<br />
campaign, that outfit does not appear in the film; when<br />
Basinger suits up for the big caper, she mostly looks like a<br />
paramilitary refugee from Janet Jackson's "Rhythm Nation<br />
1814" period.<br />
Rated PG-13 for violence.— Ray Greene<br />
SON OF THE PINK PANTHER<br />
Starnng Roberto Bcnigni, Herben Lorn, Claudia Cardinale,<br />
Bun Kwouk, Roben Davi and Debrah Farentmo.<br />
Directed by Blake Edwards. Screenplay by Blake Edwards.<br />
Madeline Sunshine and Steve Sunshine. Produced by Tony<br />
Adams.<br />
A Metro Goldwyn Mayer release. Comedy, rated PG Running<br />
time: 103 min. Sound: Dolby SR. Projection: Anamorphic<br />
Screening date: 8/29/93.<br />
The most ambivalendy awaited sequel in some time, "Son<br />
of the Pink Panther" attempts to dig up the brilliant legacy of<br />
Peter Sellers and, through sheer lassitude, drops dead in its<br />
tracks.<br />
The "Pink Panther" series, particularly in its early phase,<br />
gave us some classic comic pieces and created a much-mimicked,<br />
first-rate humbler in Sellers' Inspector Clouseau; so,<br />
perhaps to honor his legacy, this misfired attempt should be<br />
graciously dismissed and forgotten. The original series,<br />
which ran out of steam before Sellers did, hasn't been revitalized<br />
with the casting of Italian comic Roberto Benigni in<br />
the title role. Benigni gives a mixed performance, perhaps<br />
under Edwards' sleepy direction: at once he's sporadically<br />
energetic in a panicked, confused way. Yet his wild, jerky<br />
movements and not-so-subtle mannerisms don't combine to<br />
create a solid character.<br />
The script, co-written by Edwards, has a germ of a plot and<br />
a few good comic ideas. The baby Clouseau's Italian mother<br />
(played by Claudia Cardinale, who starred in the 1964 original<br />
"Pink Panther") is presumably responsible for his goofy<br />
November, 1993 R-80
, The<br />
romanticism. He quotes Shakespeare and belts out arias with<br />
gusto. This childHke spirit is the only thing tying the older<br />
and young Clouseau together.<br />
Little comes of this connection, however, because of the<br />
way Edwards, who hasn't had a certified hit in over a decade<br />
(since "Victor/Victoria"), muddles his superior comedy directing<br />
skills. Here the timing is off over and over again, and<br />
the many, many gags don't come off —they blend together<br />
into one big, uninteresting bomb. The plot, marginally detailing<br />
the kidnapping of a Middle Eastern princess (Debrah<br />
Farentino) by a curvy crew headed by Robert Davi, seems to<br />
be an excuse to feature a mish-mash of slapstick gags in a<br />
variety of exotic locations such as Nice and Monte Carlo.<br />
A variety of "Panther" characters show up in these locales,<br />
including Herbert Lom as Commissioner Dreyfus and Burt<br />
Kwouk as Cato. Their appearances give the movie a strange<br />
sense of nostalgia, although they're not given the kind of<br />
funny material to work with that cemented their "Panther"<br />
careers. Their minimal high points occur when Cato dresses<br />
up as a Hasidic rabbi transplanted into a harem, and Dreyfus'<br />
big comic moment comes in being baffled in his hospital bed<br />
by a bumbling Clouseau Jr. while a Marx Brothers movie<br />
runs on the hospital TV screen.<br />
At the conclusion, Edwards actually has the nerve to set<br />
this spiritless sequel up for its own sequel— an unfortunate<br />
turn of events, since it's apparent that the director has lost<br />
his interest in Clouseau. After this fiasco, the audience will<br />
have, too.<br />
Rated PC for slapstick violence and mild sexuality.—Man<br />
Floroice<br />
< O<br />
REVIEW DIGEST<br />
Stoiy type Key: {Ac} Action: (Ad) Adventure: (An) Animated:<br />
(C) Comedy: (CD) Comedy Drama: (D) Drama:<br />
(DM) Drama with Music: (Doc) Documentary: (F) Fantasy:<br />
(Hor) Honor: (M) Musical: (M\) M\sler\: (SF) Science Fiction:<br />
(Si(s) Su.'ipen.se: (Tli)Tliriller:'(W) Western.<br />
11<br />
|g £ i 2 I g o<br />
H t£ Q W O U. Ss i^ = J 5 S 11<br />
Aladdin G(BV)<br />
PG 133<br />
FOR LOVE OR MONEY<br />
Stamng Michael f. Fox., Gabrielle Anwar, Anthony Higgins,<br />
Bob Balaban and Michael Tucker.<br />
Directed by Bany Sonnenfeld. Screenplay by Mark Rosenthal<br />
& Lawrence Konner. Produced by Brian Grazer.<br />
A Universal Pictures release. Comedy, rated PC. Running<br />
time: 95 min. Sound: Digital Theatre Sound. Projection: Flat.<br />
Screening date: 9/23/93.<br />
Originally titled "The Concierge" and then held back from<br />
release for several months, "For Love or Money" has been<br />
little helped by either. A clever little comedy at its beginning,<br />
the movie quickly slides into nonsense and doesn't emerge<br />
anytime soon after.<br />
Michael J. Fox is a no-nonsense, smart-alecky concierge at<br />
a posh New York City hotel who's obsessed with moving up<br />
on the fast track and one day owning his own establishment.<br />
He knows only to well how to manipulate everyone around<br />
him: his customers, his superiors and his co-workers. The<br />
only person he can't control is the love of his life, a cosmetics<br />
salesgirl (Gabrielle Anwar) at a nearby department store who<br />
keeps avoiding his affections. After pledging his services to<br />
an unscrupulous businessman so that the guy will finance<br />
his dream, Fox learns that his erstwhile girlfriend is this very<br />
married man's mistress.<br />
Confronted with this messy situation, Fox also faces a<br />
moral dilemma— thereby enacting the movie's pitch. Should<br />
he take care of the woman he loves and get her out of her<br />
mess (she is, of course, naive and unable to do this for<br />
herself)? Or should he hold out for the money at stake and<br />
allow the girl of his dreams to be used by a man who also<br />
holds the key to his own financial future? It's a matter of, yes,<br />
love or money.<br />
Yet the more pressing dilemma is—who cares? A story<br />
bogged down by characters as thin as paper, a storyline and<br />
gags as sophomoric as has been seen in recent days, "For<br />
Love or Money" barely manages to inspire anyone to stay<br />
seated until it resolves itself This is a throw-away movie so<br />
inconsequential that it will hardly be noticed enough to dent<br />
the career of Michael J. Fox on his way to larger (though not<br />
necessarily more weighty) projects.<br />
Rated PG for little of substance.— Man7i/n Moss
^NT^RTHINM^NT DHTH, INC.'S<br />
consT TO consT boxofficc summrrv<br />
Z^cOP10NnTIONnLR€L€nS€S luctec<br />
,,g<br />
T/otol UUknd, Screen % Chg, Totol Boxoffice<br />
P/10»
) ojee^snd grossers ronked by !<br />
M^€GIONnLRnNKINGS T<br />
DoIIqs exchange<br />
% Chq Totol Boioffic<br />
C The Fugitive
I<br />
BOXOFFICE Independent Feature Chart NOVEMBER 1993<br />
Arrow Releasing<br />
212-974-2000<br />
Between Heaven and Earth D,<br />
NR, 80 mill. Ccirmen Maura. Dir:<br />
Marion Hansel. 10/9.?<br />
Combination Platter D, NR, 85<br />
min.jeffLau. 10/93<br />
The Harvest D, NR, 96 min. Miguel<br />
Ferrer, Leilani Sarelle. Dir:<br />
David Marconi. 10/9.3<br />
The Paint Job Sus/D, R, 79 min.<br />
Robert Pastorelli, Bebe Neuwirth.<br />
Dir: Michael Taav.<br />
Cannon<br />
213-966-5640<br />
Midnight Ride Ac, 92 min. Mark<br />
HamilT, Robert Mitchum. 10/29<br />
Mummy Lives Hor, Tony Curtis.<br />
Dir: Cerry O'Hara. 10/29<br />
Rescue Me C/Aciv, PC-13, 99<br />
min, Michael Dudikoft, Ami<br />
Dolenz. 10/22<br />
Cinevista<br />
212-947-4373<br />
Amazing Grace, ihrjelil, D, NR.<br />
Rivka Michael, Sharon Alexander.<br />
Dir: Amos Gutman. 10/93<br />
Am My Own Woman,
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
I<br />
3<br />
Charles<br />
3<br />
,<br />
Dolby<br />
'<br />
BOXOFFICE<br />
AUGUST<br />
SEPTEIVIBER OCTOBER NOVEMBER<br />
Buena Vista<br />
(818)567-5030<br />
My Boyfriend's Back. C, PG-13, 80 n<br />
, Dolby<br />
A Flat Edward Herrmann. Mary Beth Mun. uir<br />
Bob Balaban 8/6<br />
Father Hood, D. PG-13, 95 mm, Dolby A, Flat<br />
Patrick Swayze 8/27<br />
The Joy Luck Club, D, R, 138 mm, Dolby A,<br />
Flat Dir Wayne Wang 9/8 (Ltd)<br />
Money lor Nothing, D, R, 100 min. Dolby A,<br />
Anamorphic John Cusack. 9/10 (Ltd )<br />
The Program, D, R, 110 mm, SR-D, Rat<br />
James Caan 9/24<br />
C, PG, 98 n , f The Three Musketeers, Adv, PG, Dolby SR*<br />
John Candy 10/1 Charlie Sheen, Kiefer Sutherland, Chns<br />
Tim Burton's Nightmare Before Christmas, O'Donnell<br />
Anim, PG. 74 mm. Dolby SR'D. Rat 10/13<br />
(NY). 10/15 (LA). 10/29 (Wide)<br />
Columbia<br />
(310)280-8000<br />
(212)751-4400<br />
Needful Things, Hor, R, 120 mm, Dolby SR,<br />
"<br />
:d Harris, Bonnie Bedelia 8/27<br />
and S,A.f*l., Fan, PG-13, 97 min, Dolby<br />
SR, Flat Noah flciss, Jacob Ticrney, 8/20<br />
Striking Distance, Ac, R, Dolby SR. Rat, Bruce<br />
Willis, Sarah Jessica Parker 9/17<br />
The Age of Innocence, D,PG. 135<br />
. Dolby<br />
SR, Sony Figital Stereo, Michelle Pfi<br />
Martin Scorsese 9/17<br />
Calendar Girl, CD, PG-13, 86 min. Dolby<br />
I Flat,<br />
9/3<br />
The Remains of the Day. D. PG. 1 34 min.<br />
Dolby SR-D. Super 35 Anthony Hopkins.<br />
Emma Thompson, Dir James Ivory, 11/5<br />
My Life, D, 115 mm, Dolby A, Flat Michael<br />
Keaton, Nicole Kidman 11/12<br />
IVIGIVI<br />
(310)449-3000<br />
Son of the Pink Panther. C. PG. 92 r<br />
I SR, Anamorphic 8/27<br />
" or Man, C, PG, 99 mIn. Dolby *<br />
I Cosby Dir RoberlTownsend 8/6<br />
, AcC. PG-13. 89 min. Dolby<br />
A, Flat Kathleen Turner, Dennis Quaid, 9/10<br />
Flight of the Innocent (Italian), R. 105 mm.<br />
Dolby A, Flat 9/17 (NY/LA/Toronto)<br />
New Line<br />
(212)239-8880<br />
(310)854-5811<br />
Jinias, AcC,, PG, 87 min, Dolby A, Flat,<br />
Dir Neal Israel 8/20<br />
I Goes to Hell-The Final Friday, Hor, R,<br />
88 mm, Dolby SR, Dolby SR-D, Rat 8/13<br />
Mr. Nanny. C. PG. 85 mm. Dolby A. Rat. Hul<br />
Hogan 10/8<br />
Geltysberg. D. PG. 248 mm. Dolby SR. Digit;<br />
Theatre Sound. Flat. 70mm Tom Berenger.<br />
Sam Elliot 10/8<br />
Paramount<br />
(213)956-5000<br />
(212)333-4600<br />
The Thing Called Love, CD, PG-13, 1 1 6 n<br />
Dolby A, Rat River Phoenix Dir Peter<br />
Bogdanovicb, 8/27<br />
Bophai. D, PG-13, 122 min, Dolby A. Rat.<br />
Danny Glover. Alfre Woodard Dir: Morgan<br />
Freeman, 9/24<br />
Addams Family Values, C, Anjelica Huston<br />
Raul Julia Dir; Barry Sonnenteld, 1 1<br />
Flesh & Bone, CD, R, Digital Theatre Soune r<br />
Dennis Quaid, Meg Ryan, 1 1/5<br />
Road Scholar, Doc, tJR, 82 min, Dolby A, Flat<br />
I<br />
liCodrescu Dir Roger Weisberg<br />
The Wedding Banguel. RomC, NR, 112 min.<br />
Mono, Flat Dir Ang Lee 8/4<br />
erMyslery, C, PG, 108min,<br />
Rudy, D, PG, 112 mm, Dolby A, Sony Digital<br />
Dolby SR, Flat Alan Alda, Diane Keaton Dir<br />
Woody Allen 8/18<br />
i,C, PG-13, 110 mm, Dolby A,<br />
Stereo, Flat Sean Astin, Ned Beatty Dir; David<br />
Anspaugh 10/13<br />
Mr. Jones, RomD, R. 1 10 mm, Dolby A. Flat<br />
Kirstie Alley 11/5<br />
Hat Dennis Quaid. Deborah Winger Dir: Glen<br />
Gordon Caron. 8/20 (NY& LA)<br />
Richard Gere, Lena Olin, Anne Bancroft, 10/8<br />
Freaked, C, PG-13. 79 min. Dolby A, Rat Alex<br />
Winter, Randy Quaid, Mr. T. 10/1<br />
Beverly Hillbillies, C. PG. 93 mm. Dolby A.<br />
Flat Dabney Coleman. Cloris Leachman, Dir;<br />
Penelope Spheeris, 10/15<br />
Universal<br />
(818)777-1000<br />
(212)759-7500<br />
Hearts & Souls, C, PG-13. 104 min. Dolby A.<br />
])igital Theatre Sound. Anamorphic, Robert<br />
Downey Jr ,<br />
Grodin Dir Ron Under-<br />
wood 8/1<br />
I<br />
Target, Ac, R, 97 mm, Dolby A, Digital<br />
Theatre Sound. Flat Jean-Claude Van Damme,<br />
The Real McCoy, Adv. PG-13. 106 min. Dolby<br />
A, Digital Theatre Sound. Flat. Kim Bassinger.<br />
Val Kilmer 9/10<br />
Judgment NIghl i<br />
lal<br />
Theatre Sound,<br />
Cuba Gooding Jr 10/22<br />
We're Back: A Dinosaur's Story, Anim, Di<br />
Theatre Sound Voices; Waller Cronklte, J((ev<br />
Goodman 11/24<br />
Carllto's Way, Ac, Digital Theatre Sound, i<br />
Pacino Dir; Brian DePalma<br />
WamerBros.<br />
(818)954-6000<br />
The Fugitive, 0. PG-13. 133 min. Dolby SR-D.<br />
larrison Ford, Tommy Lee Jones 8/6<br />
The Secret Garden, Fam, G, 99 min, Dolby SR,<br />
Rat Maggie Smith 8/1<br />
Ian Without a Face. D, PG-13, 1 14 mm,<br />
Dolby A, Hat Mel Gibson, Dir; Mel Gibson<br />
8,25 (Ltd)<br />
True Romance, AcC, R, 124 min, Dolby A, Anamorphic<br />
Christian Slater, Patricia Arquette Dir<br />
Tony Scott 9/10<br />
Airborne, Fam, PG, 90 mm, Dolby A, Flat<br />
Shane McDermotI, 9/17<br />
Being Human. CD Robin Williams<br />
Fearless, D, R, Jetl Bridges 10/29 (Wide)<br />
Demolition Man, SF, R, 1 15 mm. Digital Theatre<br />
Sound, Flat S Stallone W Snipes 10/8<br />
Mr. Wonderful, RomC, 101 mm, Dolby A, Flat<br />
Matt Dillon 10/15<br />
The Body Snatchers, Hor Meg Tilly 10/22 (Ltd<br />
, Fam, Dolby SR-D, Macau Ic<br />
J, D Kevin Costner, Clint E<br />
*ighl.D, PG-13. 89 min, Dolby A, Flat.<br />
M. Bunerfly, D, R, 101 mm. Dolby A Flat Jeremy<br />
Irons Dir David Cronenberg 10/1 (Ltd.)
FEATURE CHART—NOVEMBER 1993
Miami.<br />
Woonsocket.<br />
. .<br />
ClearingHouse<br />
RATES: S1.00 per word, minimum $25. $15.00<br />
extra for box number assignment. Send copy<br />
w/check to BOXOFFICE. P O. Box 25485. Chicago.<br />
IL 60625, at least 60 days pnor to publication<br />
BOX NO. ADS: Reply to ads with box numbers by<br />
wnting to BOXOFFICE. P.O. Box 25485. Chicago.<br />
IL. 60625; put ad box # on letter and in lower left<br />
corner of your envelope Please use # 10 envelopes<br />
or smaller for your replies.<br />
HELP WANTED<br />
LET THE GOVERNMENT FINANCE your<br />
new or<br />
existing small business. Grants/loans to S500.000<br />
Free recorded message: (707) 448-0201 (RN7)<br />
Manager Trainee wanted by rapidly growing<br />
chain/management group. Rapid training and advancement<br />
potential for film oriented person with<br />
some entry level or college background. Wnte in confidence<br />
to County Amusement. 3200 Elton Road.<br />
Johnstown. PA 15904.<br />
EQUIPMENT FOR SALE<br />
ROSSTEMP FLAKE ice maker $880. Sharp cash<br />
register S300. Cretors D 1 32FP popcorn maker S2800.<br />
butter server S50. popcorn warmer $195. (505) 479-<br />
2001 New IVIexico<br />
MISCELLANEOUS GOODIES: WESTAR BRAND -<br />
35mm tape splicers $325. surround speaker brackets<br />
$47.50. SIX channel monitors S350. dual regulated<br />
exciter supplies $450 Kodak carousel slide proiectors<br />
$200. Strong Trouper xenon spotlights $3500. carbon<br />
$1 200. ISCO scope lens $675. portable 35mm projector<br />
with xenon $3500. 16mm Eiki 6000 professional<br />
B-6000 $4000. B-4000P $3750. EX-2000A $1500<br />
Elmo, Bauer. Hortson. Kinoton. Eastman, more -<br />
free<br />
lists. International Cinema Equip.. 100 NE 39th St..<br />
Miami. FL 33137. Phone (305) 573-7339. FAX (305)<br />
573-8101.<br />
CUPHOLDER ARMREST "state of the an" Cy Young<br />
cupholder. Call 1-800-729-2610 for FREE SAMPLE<br />
PROJECTORS REBUILT XL - s $3250. w/new auto<br />
turret $5300. Century SA. H. & C $2500 - 3500. w/new<br />
auto turrets $4950 Convert your Century, Simplex XL,<br />
or Pro-35 to auto turret Soundheads, consoles,<br />
lamphouses, rectifiers, automation, lenses, platters &<br />
more. New four channel stereo processor w/subwoofer<br />
& SR $2650. Eprad Star Power-4 amp $450,<br />
Dolby CP- 55 $4195, CP-50 $2500. CP-100 $3000.<br />
CP-200 $9250. Speakers, regulated exciter supplies,<br />
six channel biamped monitors, surround speaker<br />
brackets. Catalog, trades welcomed. International<br />
Cinema Equipment. 100 NE 39th St FL<br />
.<br />
331 37. Phone (305-573-7339. FAX (305) 573-81 01<br />
PATRON TRAY. Fits into cupholder armrest. Cy<br />
Young. Inc. Phone 1 -800-729-261 0. Call for free sample.<br />
COMPLETETHEATRE EQUIPMENT: (New. Used or<br />
machines, curtain motors, electnc rewinds, lenses,<br />
large screen video projectors. Plenty of used chairs<br />
PROFESSIONAL SERVICE AND INSTALLATION<br />
AVAILABLE DOLBY CERTIFIED Call Bill Younger.<br />
Cinema Equipment. Inc. 1375 N.W 97th Ave Suite<br />
.<br />
14, Miami, FL 33172. Phone (305) 594-0570 Fax<br />
(305) 592-6970. 1-800-848-8886,<br />
BURLAP WALL COVERING DRAPES: $2 05 per<br />
yard, flame retardant. Quantity discounts Nurse &<br />
Co., MiUbury Rd.. Oxford. MA 01540 (508) 832-4295<br />
TELEPHONE ANSWERING EQUIPMENT. All major<br />
brands of reliable, heavy-duty tape announcers and<br />
digital announcers are available at discounted prices.<br />
Please r.ali Jim at Answering Machine Specialty. (800)<br />
Rebuilt) Century SA. R#. RCA9030. 1040. 1050 Platters:<br />
2 and 5 Tier. Xenon Systems 1000-4000 Watt.<br />
Sound Systems mono and stereo, automations, ticket<br />
222-7773-<br />
EXPORT SPECIALTIES: Kinoton FP20's, DP75's.<br />
|<br />
AA 11 (DP-70). Cinemeccanica V4's. V5's, V8's,<br />
\<br />
V10's, V12's, Bauer U4's, Delivenes & installations<br />
worldwide. Pleased to quote. Catalog, International<br />
i<br />
Cinema Equip.. 100 NE 39th St. Miami. FL 33137.<br />
Phone (305) 573-7339. FAX (305) 573-8101<br />
NEW 5000 HOUR 1 30V 1 1 SI 4 bulbs with industnal<br />
seven support filament. Clear and standard colors,<br />
plus pink, purple, fuschia Ouantity OEM. and distributor<br />
price levels. 40 AMP chase controllers. 2x2 chase<br />
channel cans, sockets, belt lighting,<br />
neo-neon. dimmers,<br />
chase lighting relays. Catalog 800-248-0076.<br />
WESTAR XENON BULBS. Full warranty. 1000W<br />
$362. 1600W $375. 2000W $450. 2500W $475,<br />
3000W S547, 4000W $985, Volume discounts. Exports<br />
welcome. International Cinema Equip.. 100 NE<br />
39th St.. Miami. FL 33137. Phone (305) 573-7339,<br />
FAX (305) 573-8101.<br />
MICRO-FM STEREO RADIO Sound Systems for<br />
Drive-ln Theatres, Meets FCC part 15 Static free-<br />
Available soon: low cost Micro-FM-jr For the hearing<br />
impaired Call or write: AUDIO VISUAL SYSTEMS &<br />
ENG-. 320 St- Louis Ave Rl 02895.<br />
.<br />
Phone (401 ) 767-2080; Fax (401 ) 767-2081<br />
QUALITY REPLACEMENT PARTS, affordable<br />
pnces for Century. Westar. Westrex. Catalog. We still<br />
stock factory original spares for Kalee. Prevost. Veronese.<br />
Cinemeccanica. Kinoton. Bauer. Hortson. Eiki.<br />
B&H. Many hard to find items. Sync motor kits 1 or 3<br />
phase, slow start kits. 50/60 cycle for all US & UK<br />
soundheads<br />
Intermittent repairs & exchanges (new<br />
or rebuilt). International Cinema Equip.. 100 NE 39th<br />
St.. Miami, FL 33137 Phone (309) 573-7339, FAX<br />
(305)573-8101.<br />
USED PROJECTION EQUIPMENT: Replacement<br />
equipment, single or multi booths available. Please<br />
call if you are purchasing or selling, financing available<br />
CINEMA CONSULTANTS & SERVICES IN-<br />
TERNATIONAL. 5800 FonA/ard Avenue. Pittsburgh,<br />
PA 15217. Phone (412) 422-7551. FAX (412) 422-<br />
7001-<br />
THREE COMPLETE THEATRE BOOTHS: 1.000<br />
Amencan Seating chairs, good condition, Simplex XL<br />
projectors, Kelmar sound platters, automation, lamphouse,<br />
lenses, ticket machines and more. Phone (31 3)<br />
885-4700-<br />
CRETORS popcorn machine model Dl 32FP, charcoal<br />
filter, 32 ounce kettle, 240 volt, automatic oil<br />
pump, FAX (505) 479-6350, Phone (505) 479-2001,<br />
Alamogordo, New Mexico, Like new, half pnce.<br />
CHRISTIE AUTOWIND AW-I, three deck platter, LED<br />
retrofit, make-up table, spare motor, module and parts,<br />
complete manuals, very good condition- $1100- Film<br />
Projection Services, (209) 237-5775<br />
ORC PLATTERS - six, model CP-302E / CP-70-E<br />
$1250.00 each. Delivery/installation available. Call<br />
Archie's Cinema Service. (816) 653-4848<br />
EQUIPMENT WANTED<br />
OLD TUBE-TYPE equipment such as amps, speakers,<br />
drivers, horns, etc, from Western Electric.<br />
Westrex. Langevin. Jensen. Altec. JBL. Tannoy. Mcintosh.<br />
Marantz. etc. Call Audio City at (818) 701-<br />
5633- or write to Audio City. P.O Box 802, Northridge.<br />
CA 91 328-0802<br />
WANTED DEAD OR ALIVE: We will purchase Century<br />
projectors or soundheads, new or old. complete<br />
or incomplete, for cash. Also interested in XL and<br />
SH-1000 Call (502) 499-0050- Fax (502) 499-0052.<br />
Madden Theatre Supply Co., attn, Louis.<br />
TURN UNWANTED, SURPLUS, salvage equipment<br />
into CASH. Buying all kinds of theatre equipment -<br />
individual items or complete theatres- Call for quick<br />
phone offer- Will pickup anywhere- International Cinema<br />
Equipment- Phone (305) 573-7339. FAX (305)<br />
573-8101.<br />
Would like to buy some used Koropp dhve-in speakers<br />
Also, some old cartoons in fairly good shape for<br />
use in a dnve-in theatre. Phone (615) 263-9661 -<br />
WANTED: Three Deck platters with makeup tables-<br />
Call Paul at (301) 588-1667, or FAX (301) 588-1667.<br />
WANTED: 1000 watt integrated ORC lamphouse,<br />
model XI 000- Call (604) 682-1848.<br />
THEATRES FOR SALE<br />
NORTHERN CALIFORNIA—600 seat single screen<br />
- retirement forces sale - balcony-includes real estate<br />
-twocarriers 1 -800-382-0021 Terms available, make<br />
offer<br />
- Bill Parker, agent.<br />
400 SEAT THEATRE FOR SALE or lease Sept 1.<br />
1993 The only theatre in Mandan. ND - population<br />
1 5.000 Across the river from Bismarck. ND - population<br />
50.000- Write to Theatre Associates. 1 027 Airport<br />
Road. Bismarck. ND. 58504.<br />
Theatre tor sale: Thnving. northern<br />
Condo included. Rose Theatre. 310 Main. Roseau.<br />
MN. 56751. Or call (218) 463-2601 or (21 8) 386-1 973.<br />
FOR SALE— MOVIE THEATRES.; San Diego<br />
county, three screens, established 20 years, owner is<br />
retiring For more information, call Jill Thompson Business<br />
& Commercial at (619) 484-9052.<br />
THEATRES FOR LEASE<br />
FOR LEASE—Chatsworth Cinema in large Ralphs<br />
Shopping Center in upper middle class area in Southern<br />
California's San Fernando Valley. New 50 ton air<br />
conditioners, huge marquee signs, terrific exposure at<br />
Devonshire and Mason Avenues. Chatsworth. Calif.<br />
Now single 820 seats, ideal for conversion to triple<br />
screen. Call 310-275-5939.<br />
THEATRES WANTED<br />
THEATRES BOUGHT AND SOLD. East. Midwest,<br />
and South by progressive circuit operators/consultants.<br />
All replies confidential- Reply Holiday Entertainment/Cinema<br />
Associates. 3200 Elton Road,<br />
Johnston. PA 1 5904. Phone (814) 266-4308.<br />
We are an independent company looking for firstrun<br />
and sub-run theatres in small and large towns in<br />
the East that are available to be leased or bought.<br />
Send all available information to Hamilton Cinema<br />
Corp, P.O, Box 475, Hamilton, NY 1 3346, Or call (315)<br />
824-2352- All conversations and correspondence will<br />
be considered confidential.<br />
THEATRE SEATING<br />
ALLSTATE SEATING is a company that is specializing<br />
in<br />
refurbishing, complete painting, molded foam,<br />
tailor-made seat covers, installations, removals.<br />
Please call for pncing and spare parts for all<br />
types of<br />
theatre seating. Boston. MA. Phone (617) 268-2221,<br />
FAX (617) 268-7011.<br />
SEAT BACK/COVERS: Most fabrics in stock. Cy<br />
Young. Inc. Call 1-800-729-261 0-<br />
ON-SITE RE-UPHOLSTERY, "While Theatre<br />
Sleeps " Top fabrics, molded cushions and "State of<br />
Art Cy Young Cup Holder Armrest." Call Cy Young<br />
Industnes. Inc 1-800-729-2610.<br />
"ALL AMERICAN SEATING" by the EXPERTS!<br />
Used seals of quality. Various makes. American Bodiform<br />
and Stellars from $12,50 to $32.50. Irwins from<br />
$12,50 to $30 00. Heywood & Massey rockers from<br />
$25-00- Full rebuilding available. New Hussey chairs<br />
from $70-00 All types theatre projection and sounc<br />
equipment New and used- We ship and install al<br />
makes- Try usi We sell no Junk! TANKERSLEY EN-<br />
TERPRISES BOX 36009 DENVER. CO 80236<br />
Phone:303-980-8265-<br />
USED AUDITORIUM CHAIRS: Choose from a selection<br />
of different makes, models and colors includinc<br />
American Stellars and Inwin Citations competitivel>:<br />
pnced. shipped and installed- ACOUSTIC SOUNC<br />
PANELS & CUSTOM WALL DRAPERIES available ir<br />
flame-proofed colors and fabrics, artistic or plain. CIN'<br />
EMA CONSULTANTS & SERVICES INTERNA<br />
TIONAL. 5800 Forward Avenue. Pittsburgh. Pf<br />
15217 Phone (412) 422-7551, FAX (412) 422-7001.
t<br />
)<br />
'i<br />
I<br />
.<br />
The<br />
1<br />
ON-SITE UPHOLSTERY NATIONWIDE REPLACE-<br />
MENT COVERS, ALL FABRICS. Lease complete theatre<br />
covers, up to five years to pay. Quotes, samples,<br />
or brochure, call 1-800-252-6837 anytime, COM-<br />
PLETE INDUSTRIES, INC,<br />
QUALITY USED SEATING: Irwin Citations from $30,<br />
Amencan Stellars M35 $30, Griggs Pushbacks $12.<br />
more. We buy. sell & export. International Cinema<br />
Equip.. 100 NE 39th St.. Miami, FL 33137. Phone<br />
(305) 573-7339, FAX (305) 573-8101.<br />
1700 used theatre seats for sale Several types to<br />
choose from. Located in Maryland. Call Paul at (301<br />
588-1667, or FAX (301) 588-1667.<br />
THEATRE SEATS - Approximately 700 Irwin Citations<br />
with cupholder armrests In use about six months.<br />
Make offer for all! (214) 821-8925 or (817) 267-8607,<br />
rHEATRE REMODELING<br />
FOR TWINNING THEATRES call or wnte Fnddel<br />
Construction, Inc., 402 Green River Drve, Montgomery,<br />
TX 77358. (409) 588-2667.<br />
WE CAN MULTIPLEX your theatre, make it look<br />
istic, and your profits w/ill soar No one does it for<br />
less. Multiplex Construction Corp, Call (708) 293-<br />
1401.<br />
DRIVE-IN CONSTRUCTION<br />
SCREEN TOWERS INTERNATIONAL New, Used,<br />
Transplanted, Complete Tower Service. Box 399—<br />
Rogers, TX 76569, 1-800-642-3591.<br />
DRIVE-IN SCREEN TOWERS Since 1945 Selby<br />
Products. Inc.. P.O. Box 267. Richfield. Ohio 44286<br />
(216) 659-6631 .<br />
800-647-6224.<br />
MARQUEES, SIGNS<br />
MARQUEE: Repossessed eight by twenty feet. Will<br />
customized theatre over marquee frames. Interior<br />
high output lighting.<br />
Sale or lease, very reasonable.<br />
Also. 5' X 33'6" extOJded bronze aluminum<br />
interior lighted sign for theatre name. Bux-Mont Electrical<br />
Advertising Leasing. Phone (215) 675-1 040. Fax<br />
(215)675-4443<br />
LEASE OR PURCHASE PLANS: Replacement Marquee<br />
letters shipped immediately. BUX-MONT Elecrical<br />
Advertising Systems. Horsham. PA 19044. Call<br />
215)675-1040.<br />
FILMS WANTED<br />
WANTED: 35mm XXX titles. Wanted in good condiion.<br />
Please send your titles to FAX # (416) 533-8939.<br />
3ttn Mr. Green.<br />
;OMPUTERS AND SOFTWARE<br />
SENSIBLE CINEMA SOFTWARE - Boxottice report<br />
vriter for theatre with 1-4 screens. Daily/weekly BOR.<br />
laily and weekly sales reports. Call for FREE WORK-<br />
NG DEMO. Requires IBM/compatible with DOS v2.<br />
)r higher and 51 2k. Quantity discount! (615) 790-8031<br />
(615)790-8309.<br />
EXHIBITOR TOOLBOX: Personal computersoftware<br />
or easy film payment calculation and reporting. Build<br />
'Our own base of valuable information to improve<br />
lerformance and profits Whte WinterTek, Inc.. 5915<br />
anderbrook Dr.. Suite 200. Cleveland, Ohio 44124-<br />
1034 or call (216) 461-9403.<br />
SERVICES<br />
"HEATRE BACKGROUND MUSIC. Various arlists<br />
high quality cassette tapes. Contemporary. Oldies<br />
ind Easy Listening formats available with quarterly<br />
ipdales. Call PROFESSIONAL AUDIO SERVICES,<br />
2)233-1402.<br />
Ad Index<br />
A.I.C.P Corp 12<br />
American Licorice Co 3<br />
American Paper Optics, Inc 112<br />
Ashly Audio. Inc<br />
Audio Rents. Inc 75<br />
Aura Lighting. Inc 37<br />
Automaticket 89<br />
Brejtfus Business Environments 102<br />
Celestial Products 1 03<br />
Chaparral Communications 42<br />
Chnstie Eiectnc Corp 02<br />
Cinema Consultants & Services 114<br />
Cinema Film Systems 55<br />
Cinema Service Co 95<br />
Cinema Specialties 106<br />
Cinema Supply Co.. Inc 91<br />
Cinevision Corporation 44<br />
Coca-Cola Co.. The 59<br />
Deep Vision 3-D 108<br />
Digital Theatre Systems 9<br />
Dolby Laboratories 13<br />
Dnnk Thing 102<br />
Eastman Kodak Co 71<br />
Edw. H. Wolk, Inc 104<br />
Entertainment Data. Inc 82-83<br />
Entertainment Equipment Corp 105<br />
Equipment Specialist. Inc 108<br />
Fitzsimmons Theatre Sen/ice 74<br />
Globe Ticket & Label Co 64<br />
Gold IWedal Products 30<br />
Greer Enterpnses 95<br />
Hadden Theatre Supply 105<br />
Hebrew National 33<br />
Herman Goelitz. Inc 31<br />
Hershey Foods Corp 11<br />
Hollywood Dream Factory 50<br />
Hurley Screen 89<br />
Independent Theatre Supply 93<br />
International Cinema Equipment 73<br />
Irwin Seating<br />
C4<br />
JBL Professional 5<br />
JK International. Inc 106<br />
installation to operation Anywhere in the USA or<br />
overseas. LUNAMAR THEATRE MANAGEMENT.<br />
INC.. P.O. Box 1344. Winter Park, FL 32790. Phone<br />
(407) 678-6049, FAX (407) 678-8621<br />
MOTION PICTURE THEATRE CONSULTANT SER-<br />
VICES. All aspects from construction to equipment<br />
PREVIOUSLY OWNED equipment available: National<br />
Cinema Supply can provide your equipment<br />
needs. We will also liquidate your surplus theatre and<br />
concession equipment. We have clean Automaticket<br />
model MGEM-3 in slocki Contact Gene Krull, (913)<br />
492-0966, National Cinema Supply, 8229 Nieman<br />
Road, Lenexa. KS 66214.<br />
BACKGROUND MUSIC: WHY PAY MULTIPLE Ll-<br />
CENSING FEES' Theatre background music from<br />
PROFESSIONAL AUDIO SERVICES requires only<br />
one fee. High quality tapes, various artists. Contemporary<br />
and Easy listening formats. Call (912) 233-<br />
1402.<br />
CINEMA CONSULTANTS & SERVICES INTERNA-<br />
TIONAL can design, build and equip your theatre and<br />
provide TURNKEY operation if desired or provide<br />
dynamic ideas to improve cost efficiency, increase<br />
ticket or concession sales Lease financing for equipment<br />
purchases nationally 5800 Fonward Avenue,<br />
Pittsburgh, PA 15215, Phone (412) 422-7551, FAX<br />
(412)422-7001.<br />
DULL FLAT PICTURE? RESTORE YOUR XENON<br />
REFLECTORS! Ultraflat restores Xenon reflectors -<br />
repolish and recoat "Hopeless Cases" restored to<br />
bnghtness Contact Ultraflat. 20306 Sherman Way.<br />
Canoga Park CA, (818)884-0184<br />
Professional Management Consultant specializing<br />
in all<br />
i o<br />
Jacobs Entertainment Enterpnses .... 101<br />
Joe Hornstein. Inc 95<br />
Just Born. Inc 29<br />
Kit Parker Films 113<br />
Kneisley Electric 100<br />
Lavezzi Precision, Inc 36<br />
Lawrence Ivletal Products 70<br />
Lou-Ana Foods. Inc 53<br />
Manutech 69<br />
Marble Co .<br />
43. 51 . 63<br />
McAllister Associates, Inc 34<br />
Mica Lighting Co., Inc 101<br />
Nabisco Brands, Inc 37<br />
National Ticket Co 91<br />
Nestle Food Co 19<br />
New England Theatre Service, Inc. ... 91<br />
Nick Mulone & Son 89<br />
Novar Controls Corp 112<br />
OSRAM SYLVANIA 49<br />
Odell's 79<br />
Odyssey Products 14<br />
Optical Radiation Corp 24-25<br />
PepsiCo.. Inc 23<br />
Phonic Ear 74<br />
Pike Productions 40<br />
Proctor Companies 1 04<br />
Promotion in Motion, Inc 35<br />
QSC Audio Products 21<br />
Reed Speaker Co 113<br />
Ricos Products 70<br />
Robert L. Potts Enterprises 89<br />
SPECO 32<br />
Smart Theatre Systems 47, 61<br />
Sony Dynamic Digital Sound 15<br />
Soundfold International 100<br />
Stein Industnes 7<br />
Strong International 45<br />
Sunmark, Inc<br />
C3<br />
Technikote 93<br />
Theatre Services Corp 57<br />
Ultra-Stereo Labs, Inc 65<br />
Wagner Zip-Change, Inc 110<br />
Wallace Theatre Corp 48<br />
Weldon, Williams & Lick 93<br />
Worrell Sound & Projection 103<br />
Young, Cy 75<br />
aspects of theatre operation including construction,<br />
remodelling, historic renovation, business and<br />
booking consulting, and management. Inquire in confidence:<br />
County Amusement at (814) 266-4308 or<br />
(513)325-3255<br />
EAST COAST THEATRE DESIGN offers complete<br />
design services for new construction, alterations of<br />
existing structures, and multiplexing of movie theatre<br />
buildings. Complete professional architectural and engineering<br />
services include site design and engineering,<br />
building design, construction drawings,<br />
equipment, furnishings, and negotiation and coordination<br />
with contractors in your area. Complete details of<br />
our sen/ices and advantages to you are available upon<br />
request, P.O. Box 499, Washingtonville. NY 10992<br />
Phone (914) 496-9125: Fax (914) 496-1692.<br />
MISCELLANEOUS<br />
WANT TO BUY MOVIE POSTERS, lobbies Bruce<br />
Webster, 426 N W 201h. Oklahoma City. OK 73103<br />
Phone (405) 524-6251<br />
WANTED: MOVIE POSTERS, lobbies, stills, etc. Wi<br />
buy any sized collection The Paper Chase. 4073 La<br />
Vista Road. Tucker, GA 30084 Phone 1-800-433-<br />
0025<br />
WANTED: 35mm XXX titles. Wanted in good condi<br />
lion Please send your titles to FAX # (416) 533-8939,<br />
Green<br />
MOVIE POSTERS WANTED: pre- 1 960 preferred. Immediate<br />
cash for vintage original matenal Single items<br />
or whole collections Cinema Archives. Dept. BO. 235<br />
Honon Highway. Mineola. NY 11501. (516) 877-2914,<br />
November, 1993 129
The lEia IPicture<br />
"Funny thing," Oliver Norvell Hardy told John McCabe, author<br />
of the ground-breaking biographical study "Mr Laurel and Mr<br />
Hardy," "but 1 guess I actually got into show business from the<br />
real business end." TYuer words were never spoken, for Oliver<br />
Hardy, an authentic comedic heavyweight, began his career in<br />
the cinema as nothing less than a pioneer of movie exhibition.<br />
"My mother moved to Milledgeville, Georgia from Madison,"<br />
Hardy told McCabe, "and somewhere around 1910, I opened the<br />
first movie theatre ever to be built in town...! saw some of the<br />
comedies that were being made and I thought to myself that I<br />
could be as good— or maybe as bad— as some of those boys. So<br />
in 1913, 1 gave up the movie theatre and went on to Jacksonville<br />
Florida. I started to work for Lubin Motion Pictures, where I made<br />
S5 a day— with three days work a week guaranteed!"<br />
The rest, as they say, is history. After a career as a foil for such<br />
Chaplinesque silent comics as Larry Semon and Billy West,<br />
Hardy landed at the Hal Roach Studios, where innovative producer<br />
Hal Roach ("my only rival, " Mack Sennett once called him)<br />
eventually paired Hardy with another genius of pantomime<br />
named Arthur Stanley Jefferson, and the imperishable comedy<br />
team of Laurel and Hardy was bom.<br />
Though the Hardy centennial (Tie was born in Harlem, Georgia<br />
on January 18, 1892) went largely overlooked, we at<br />
BoxoFFiCE thought the ShowEast convention issue an especially<br />
auspicious occasion to pay tribute to one of exhibition's own. As<br />
exhibition itself nears its 100th anniversary (for the record, the<br />
Lumiere Brothers and Thomas Armat held the earliest public<br />
screenings in Europe and America respectively in 1895), the<br />
moment approaches for looking backward and taking stock.<br />
When movie exhibition's multiple contributions to die art of film<br />
are tallied up, there can be no better place to start then with the<br />
achievements of the gendemanly giant from Harlem, Georgia,<br />
and the ageless movie art he helped to create. Another fine mess,<br />
indeed!— Rfl!/ Greene
\JIIIIIIIIIIIIIII<br />
"ABIGHITWITHTHEKIDSr<br />
_<br />
r<br />
SAflAH Bfi[ll[NBA[H, ROCHfSIffl MINNfSOlA<br />
"BESTCANDYATTHE<br />
CONCESSION SIAND!"<br />
[Ilk flSCHffl,<br />
DAUAS \[m<br />
"GREAT FUN!"<br />
EDIHOMPKINUANOIfGDCAIIfOBNIA<br />
"GREAT FOR<br />
THE WHOLE<br />
FAMIir<br />
Mfls mm mm. si louis Missouri<br />
-"![]. iN[I<br />
•MAifflCIIflEll lY SyNMIIIlK INC., 1H[ NIlllDN'S IWOING Umm Of NONCiCllUITE [ONfffllS.<br />
© 1391SPNMEI][im[fl]llMIHEMMIl(inWNEBS<br />
CMIACI YOyn CONCESSION SUPPIIER OR CAU 1-800-225-9S25 FOR MORE lORMAIION<br />
RffflllW<br />
PIOBBS
this kind of public support<br />
Here is theater seating that rates<br />
top billing.<br />
The Irwin Marquee. The only<br />
ergonomically designed theater chair<br />
shaped to the contours of the human<br />
body. Engineered to fit the way you sit.<br />
With the Irwin Marquee, you get the<br />
versatility you expect from a star.<br />
Our component-option system allows<br />
IIS to tailor your seating package to fit<br />
vour .specific needs. Select seat, back<br />
•'\<br />
aisle standards from a choice of<br />
durable plastics, wood veneers or lush<br />
upholstery. Your unique demands<br />
deserve a unique chair.<br />
With computer-aided design we<br />
help you work out seating plans, floor<br />
slopes and sight lines. And, computer<br />
scheduling assures opening night won't<br />
be standing room only.<br />
Public support is our product.<br />
Customer support is our business.<br />
Read the full reviews. For more<br />
information call us at (616) 784-2621.<br />
Irwin Seating Company, P.O. Box 2429,<br />
Grand Rapids, MI 49501.<br />
Irwin Seating Canada, Ltd.,<br />
5675 Timberlea Blvd., Mississauga,<br />
Ontario L4W 2S4, (416) 238-1502.<br />
m<br />
Irwin<br />
Seating<br />
Company.<br />
I