Mina Z. Lorenzen’s Post

Fresh new look and feel!   As part of the ongoing evolution of Insight Cosmetics Group we are proud to announce the launch of our new logo together with a simplification of our name.   From now on, the name of our operational companies in each country will be Insight Cosmetics, and only our parent company will keep the name Insight Cosmetics Group. In addition, we decided to sharpen our logo and align it with our future strategy.   We created our original logo in 2004, and our tagline was added to the logo in 2019. We are immensely proud of our original logo that has been with us on our amazing journey to the company we are today and now, in 2021, we have kept our tagline to symbolize our continuously relentless focus on sharing knowledge, passion and great techniques. However, we have refreshed our old logo to reflect who we are today, to symbolize our focus on adopting new technologies, and more importantly the brighter and more sustainable future we are committed to support.    The red color symbolizes energy, action, courage, change and success, all of which require unlimited amounts of passion to deliver, which perfectly describes the unlimitedly passionate ICG Family!   Looking forward to the future! Our new logo, with its evolved strategic focus, will continue to satisfy – and hopefully exceed – all the expectations of what the ICG brand stands for.   We’re so excited to unveil this fresh new logo and our new simplified name, as it better matches who we have become over the years: A highly innovative and always excellent customer service-focused company, that shares knowledge, passion and great techniques with everyone who loves beauty. For further information, please contact Christian Haack-Hamilton, Business Development Manager on cha@insightcosmetics.com or +45 6098 2482.   We share Knowledge, Passion & Great Techniques Insight Cosmetics Group is one of Europe's largest distributors for professional cosmetic products. We distribute high-end beauty brands to many thousand beauty and nail salons, hotels, spas and beauty addicts all over Northern and Western Europe. It is our goal to support professional beauty and nail salons with high-quality products, market-leading knowledge, education and uncompromisingly excellent customer service.   #insightcosmeticsgroup #insightcosmetics #newlogo #businessdevelopment #brand #cosmetics #beauty #future #nails