How Founder Of Aneno Beauty Mpoomy Ledwaba Achieved Her Dream Of Owning A Beauty Business
How Founder Of Aneno Beauty Mpoomy Ledwaba Achieved Her Dream Of Owning A Beauty Business. Although beauty and business has always been part of her dream, Aneno was only founded in 2017 and it naturally made sense that it became a beauty business. From employing herself as her late cousin’s personal beauty stylist as a young girl to branding her very first car as a nails on wheels service, Mpoomy Ledwaba seemed to have always known deep inside what she wanted to do in life. Based on the simple concept of ‘excellence’, offering women a service that is not only attainable but an experience.
“As the years go by, and I see my personal life continue to grow, so does Aneno; and watching the process of its evolution empowers me every day. As I watch my dreams merge with life and come true, the team growing in numbers and talent cultivated. More women walk into the space knowing they will walk out with confidence because they have their polished crowns on full display feeling and looking their best selves, fulfilment and gratitude fills my heart.” said Ledwaba on the company’s website.
Encouraging hair strength, Aneno is passionate about the treatment of its client’s hair health and protection. The company offers treatments that encourage not only their hair health but growth too. They are specialists at braiding and bringing about any braiding trends while offering various hairstyling and hair health solutions.
“With only one of its kind, this dream factory doesn’t simply speak to the dream of the young girl who started Aneno but also to the dreams shared in conversations held in our beautiful space by the special women that walk into our four walls.” Ledwaba added.
From simple sets to the classics, it aims to push the envelope with design and nail art. Its love for shape and nail care has always been key to enhance and grow the customer’s own natural nails while proudly using its own Aneno gel colour. Packaged in 100% recyclable tubs, Aneno body butters are filled with hydrating nutrients that keep the skin looking healthy and radiant. The rich whipped body butter is infused with subtle fragrances and minerals. Not only is each product unique in scent but in the story behind it.
